Job Description
โข Planning, developing, and directing multiple avenues of marketing strategies to drive sales.
โข Leading and training teams of Marketing Associates.
โข Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints.
โข Analysing customer feedback and campaign performance.
โข Identifying potential new markets and creating a plan to enter those markets.
โข Partnering with product development and buying teams to estimate product demand.
โข Overseeing social media accounts and websites to engage existing customers and establish positive public relations.
โข Implementing search engine optimization (SEO) in online media.
โข Researching trends and new marketing opportunities, and brainstorming ideas.
โข Coordinating and producing financial documents for advertising campaigns, such as budgets, estimates, and contracts.
โข Communicating and negotiating with ad agencies, employees, marketing staff, editors, and writers.
โข Any other Ad-hoc duties from time to time.
Requirements
โข Knowledge of marketing-related business practices, including advertising, market research, technology, and budgeting.
โข Proficient with marketing-related software programs.
โข Effective communication skills and adaptable communication style for interacting with team members, upper management, and clients.
โข Time management and organization skills for planning and executing both large and small marketing projects and initiatives.
โข Leadership skills to motivate team members and manage conflicts.
โข Analytical and problem-solving skills for coming up with ideas to increase demand for products and services.