Senior Executive / Assistant Manager, Marketing (CaterCo Concepts)
6 days ago
About CaterCo:
CaterCo is a premium catering concierge renowned for delivering sophisticated, tailored catering solutions. Recognised by Tatler as the..
About CaterCo:
CaterCo is a premium catering concierge renowned for delivering sophisticated, tailored catering solutions. Recognised by Tatler as the Best Caterer in 2024, we take pride in blending culinary innovation with event management to create exceptional dining experiences. From curated canapés to bespoke sit-down menus, our team provides clients with outstanding service and exquisite menus, crafted with a modern approach to diverse dietary preferences.
Overview:
As the Senior Executive / Assistant Manager, Marketing, you will be pivotal in shaping and driving CaterCo’s brand presence across various platforms, ensuring consistency and creativity that align with our reputation for elegance and quality. You’ll develop and execute strategies that strengthen our brand’s market position, engage clients, and reflect our commitment to excellence. This role calls for a balance of strategic vision, hands-on execution, and a keen eye for market positioning.
Key Responsibilities:
- Take full ownership of brand’s marketing and branding efforts, ensuring alignment with objectives
- Develop and implement comprehensive marketing strategies to drive CaterCo’s brand awareness and customer engagement.
- Prepare budgets, track costs and ensure projects are delivered within budget
- Create and manage integrated marketing campaigns across digital, print, and social media platforms that highlight CaterCo’s premium offerings and services.
- Collaborate with the sales team to generate leads, optimise client acquisition, and drive customer retention through strategic content and targeted marketing.
- Oversee content creation, including high-quality photography, blog posts, social media content, and email campaigns.
- Leverage market research to analyse consumer trends, refine our value proposition, and tailor messaging that resonates with client segments
- Manage partnerships to position CaterCo at exclusive events, enhancing brand visibility within key industries.
- Plan and execute seasonal campaigns and promotions and other key events.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- At least 2+ years of experience in marketing, ideally within luxury hospitality, catering, F&B or premium service industries
- Proven track record of successful campaign management and lead generation
- Strong understanding of digital marketing channels, including social media, SEO, email marketing, and content marketing
- Excellent communication skills, with a knack for crafting sophisticated, brand-aligned messaging
- Creative thinker with strong analytical abilities to interpret marketing metrics and refine strategies
- Experience in event planning or related industry knowledge is a plus
The level of appointment offered will commensurate with candidate's experience.
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