Mon to Fri: 8:30am to 5:30pm

Position Summary:

The Digital Marketing Executive role for the cleaning industry is responsible for developing and executing digital marketing strategies to enhance the company’s online presence, generate leads for cleaning services or products, and attract top talent. This role involves managing digital campaigns, optimizing online content, and leveraging recruitment-focused marketing to build a strong employer brand and attract qualified candidates.

Job Description and Requirements

Strategic Planning: Develop and implement effective marketing strategies that align with company goals and objectives.

Brand Promotion:

Oversee brand positioning, messaging and campaigns to strengthen brand presence in the market.

Customer Acquisition:

Design and execute campaigns to attract and retain customers, using a mix of digital and traditional marketing channels.

Social Media Management:

Develop and execute social media strategies across various platforms to engage with target audience, increase brand awareness and drive traffic.

Digital Advertising:

Plan, execute, and optimize digital advertising campaigns (eg. Google ads, social media ads) to achieve marketing objectives and maximise ROI.

Market Research:

Analyze market trends, customer behaviour, and competitive landscape to inform strategy and decision making.

Performance Tracking:

Monitor, measure, and report on the effectiveness of marketing initiatives, including social media and digital ads, adjusting strategies as needed to achieve targets.

Collaboration:

Work closely with other departments, including sales and product development, to ensure marketing strategies are integrated and supportive of overall business goals.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Associate! In this exciting role, you'll manage logistics for regional events, organize marketing materials, and build relationships with industry associations. You'll also assist with special event preparations, keep our CRM system updated, and provide essential administrative support. You’ll be self-motivated, aspiring to own all aspects of Marketing across our operations. Be part of a dynamic marketing team and play a key role in our success.

ESSENTIAL RESPONSIBILITIES

• Driven to look into the metrics and data that underpins what we do, your experience in and passion for data will be an integral part of how you approach this role.
• Use your organizational skills to manage logistics for a range of regional events
• Support the creation of new campaigns, including but not limited to content development, stakeholder management, send outs and tracking
• Organize the marketing material & swag inventory for the Singapore office.
• Use your excellent interpersonal skills to develop relationships with industry associations & potential event venues.
• Provide assistance with special event preparations (mailings, orders, RSVPs, etc.).
• Work effectively in the CRM system
• Manage our website (WordPress) with frequent updates to product offerings, articles & hosted/industry events
• Provide other administrative support as needed.
• Be part of a great team and collaborate with team members across the marketing organization.

EDUCATION/QUALIFICATIONS/EXPERIENCE

• Bachelor’s degree or college diploma in Marketing or related degree with event management focus
• 3+ years of experience in a marketing or event coordination setting or equivalent degree or internship experience
• Proficiency in MS Office Suite, with PowerPoint and Excel skills
• Experience or knowledge on Google Ads, Analytics, Data Studio Google Suite, Mailchimp, Hubspot, Salesforce, or other Marketing Systems
• Awesome written and verbal communication skills
• Phenomenal customer service skills and desire to go the extra mile.
• Excellent attention to detail and ability to follow processes.
• Great people skills and the ability to be personable and professional.
• Flexibility, and the ability to manage changing priorities in a deadline driven environment.

Job Description

• Responsible for all public relations/marketing activities professional direction and execution of public communications.
• Work collaboratively with headquarters and overseas offices on external and internal communications.
• Develop marketing and communication materials including webpages, press releases, factsheets, videos.
• Run Social Media and SEO/SEM project.
• Support media/branding/marketing events.

Skills and Abilities

• Knowledge of media production, communication, and dissemination techniques and methods.
• Familiar with digital content creation process.
• Capable of working collaboratively with cross-functional teams.
• Detail-oriented and able to work under pressure to meet deadlines.
• An excellent team player.
• Self-driven and multi-tasking ability with quality results.

Qualifications

• Bachelor Degree in Communications / Marketing or other related majors, advanced degree preferred.
• Experience of financial PR agency will be an advantage.
• Fresh graduates are welcome.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Marketing Specialist

We are looking for a  Marketing Specialist to join us and work on exciting projects for our client - a leading video streaming service and their newest product. This enables more people to connect to this through their homes for a more collective experience. This role will see you work with global, regional, and local marketing managers and be responsible for driving campaign strategy and execution and laying the foundation for growth marketing and go to market activities in the region. 

Role: 

• Support growth marketing, GTM planning and programme management for the client and its service in the region.
• Project manage and execute growth marketing campaigns (e.g. brief development, media plan, experiment design, reporting results & learnings). 
• Lead localisation of campaigns across the region. Work with agencies to develop creative assets and localise them across multiple markets. Project manage localisation reviews of global and regional growth campaigns.
• Manage multiple stakeholders to bring campaigns to life. Provide regular status updates to cross-functional marketing teams.
• Support with team operations (the rhythm of business, capacity planning etc.)
• Collaborate with global, country and cross-functional teams and external agencies (e.g., creative development, production, and deployment agencies).

• Collaborate closely with the GTM team to translate campaign objectives into impactful creative briefs and ensure alignment between media strategy and creative execution.
• Lead the development and execution of A/B testing strategies to optimise campaign performance and creative effectiveness.

You:

• Bachelor's degree or equivalent practical experience
• 6+ years of marketing experience, including multi-stakeholder management across markets
• Industry experience working in the consumer-facing industry, consultancies, or an internet-based product or service
• Experience in growth marketing as well as project and campaign management
• Strategic mindset and continuous curiosity, with a unique combination of data-driven decision-making and pragmatic bias for action.
• Demonstrated talent at building strong collaborative partnerships with cross-functional teams and being adept at influencing strategy and investments with insights and data.
• Exceptional verbal and written English communication and presentation skills.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles!

Social Media Operation

• Develop and execute marketing plans to enhance brand awareness and drive client acquisition.
• Manage official social media accounts to ensure consistent branding and engagement.
• Create engaging content, including posters and videos, to captivate the target audience.
• Interact with followers and grow the online community by fostering meaningful engagement.
• Optimize Google Ads, Facebook Ads, and other paid campaigns to maximize ROI and reach.
• Stay updated on industry trends to continuously refine and improve marketing strategies.

Operations Support

• Collaborate with different departments to improve internal productivity through content and tools
• Assist in ad-hoc duties assigned by the management
• Organize and plan the company’s annual events, ensuring alignment with corporate goals

Social Media Operation

• Develop and execute marketing plans to enhance brand awareness and drive client acquisition.
• Manage official social media accounts to ensure consistent branding and engagement.
• Create engaging content, including posters and videos, to captivate the target audience.
• Interact with followers and grow the online community by fostering meaningful engagement.
• Optimize Google Ads, Facebook Ads, and other paid campaigns to maximize ROI and reach.
• Stay updated on industry trends to continuously refine and improve marketing strategies.

Operations Support

• Collaborate with different departments to improve internal productivity through content and tools
• Assist in ad-hoc duties assigned by the management
• Organize and plan the company’s annual events, ensuring alignment with corporate goals

Position Overview

ServiceNow is seeking a highly organized, goal-oriented, and self-directed Partner Marketing Professional to join our dynamic marketing team. This individual will be an active contributor to our larger marketing initiatives, working closely with key partner leaders, Alliances, Channel Management, global and regional campaign teams, and various ServiceNow business units. The ideal candidate will possess proven experience in managing relationships with strategic partners and developing joint marketing plans, including market awareness and demand generation programs that align with revenue targets. Adaptability, integrated program development, and the ability to thrive in a fast-paced, high-tech environment will be critical to success.

Essential Duties and Responsibilities

• Strategic Partner Collaboration: Work closely with ServiceNow Account Directors and partners to gain a deep understanding of their business objectives and challenges. Translate these insights into a comprehensive partner marketing plan aligned with broader business goals.
• Joint Marketing Program Development: Create, manage, and execute joint marketing programs with partners that drive measurable growth in pipeline and revenue. Develop campaigns that align with both ServiceNow’s and the partner’s objectives.
• Global & Regional Campaign Execution: Localize and adapt global partner marketing campaigns for regional markets. Ensure consistent and impactful execution across regions, optimizing for local nuances and market needs.
• Cross-Functional Alignment: Facilitate collaboration between global and regional marketing teams, field marketing, and other stakeholders to ensure seamless program execution. Align partner marketing efforts with broader sales and business objectives for successful regional activation.
• Performance Tracking & Optimization: Measure key performance indicators (KPIs) and metrics to track the success of marketing initiatives. Regularly analyze program performance and provide actionable recommendations for continuous improvement.
• Agency & Resource Management: Manage local marketing agency relationships and resources to scale partner marketing programs. Ensure high-quality execution and timely delivery across the partner ecosystem.
• Innovation & Best Practices: Continuously explore new marketing trends, innovations, and best practices to enhance program effectiveness. Elevate partner engagement and campaign results through creative approaches.

Required Qualifications

• Experience: Minimum of 10 years of marketing experience, with a focus on Partner/Channel Marketing. Experience in regional marketing roles, particularly in global, matrix-based, and collaborative organizational settings, is preferred.
• Marketing Knowledge: Strong understanding of digital marketing, content creation, messaging, and execution. Proficiency in inbound and outbound digital strategies, including web, search, social, nurture, and relationship-based marketing.
• Communication Skills: Excellent verbal and written communication skills, with a proven track record of influencing and collaborating across teams and geographies. Ability to engage with senior executives and communicate at all organizational levels.
• Strategic Thinking: Ability to quickly understand complex concepts, translate technical capabilities into customer benefits, and develop strategic marketing plans that drive business results.
• Project Management Expertise: Exceptional project planning and execution skills, with a strong sense of ownership. Ability to multitask, prioritize, anticipate obstacles, and provide solutions in a fast-paced environment. Demonstrated drive for excellence in execution and achieving challenging goals.
• Storytelling & Writing: Strong storytelling and writing abilities to create compelling marketing content that resonates with diverse audiences.
• Global Perspective & Travel: Willingness to travel internationally for partner meetings, industry events, and customer engagement as needed.

Ideal Candidate Profile

The ideal candidate will be a strategic, results-oriented marketing professional with a proven track record of success in partner marketing within a high-tech environment. They will be comfortable managing relationships with diverse stakeholders, driving joint marketing initiatives, and navigating complex, global organizational structures. A passion for innovation, an analytical mindset, and the ability to adapt to changing market dynamics will be key drivers of success in this role.

ABOUT WADZPAY

WadzPay was founded in 2018 in Singapore with a commitment to drive financial inclusion and revolutionise the virtual asset financial services landscape. It is a leading global blockchain-based technology provider for virtual assets. The company's innovative platform available as a SaaS offering provides secure, efficient, and transparent technology solutions, catering to businesses (B2B) and consumers(B2B2C). WadzPay works with large international companies, banks, and fintechs to enable virtual asset-based transaction processing, custody, and settlement. It operates across geographies spanning Asia Pacific, the Middle East, Africa, Europe, and America.

For more information, visit www.wadzpay.com

Our ideal candidate thrives in a fast-paced environment from blockchain organisation and enjoys the challenge of complex business contexts that are typically being defined in real-time. Above all else, the successful candidate will be a passionate builder of talent and teams.

WadzPay are looking for an experienced and innovative talent Marketing Manager to join our team and lead marketing initiatives for our blockchain products and services. The ideal candidate will have a background in digital marketing with a passion for Web3 technologies and an understanding of decentralized ecosystems, blockchain trends, and community-driven marketing strategies. This role will be responsible for developing and executing marketing strategies to increase product awareness, grow and manage community.

KEY RESPONSIBILITIES

• Develop and implement comprehensive marketing strategies to promote blockchain-based products, services, and solutions.
• Design and execute multi-channel campaigns that align with the goals of the project
• Lead community-building initiatives on platforms like Telegram, Discord, Reddit, and other relevant channels
• Engage with community members to foster a loyal user base, address concerns, and drive engagement
• Organize and participate in community events, AMAs, and online discussions
• Create compelling content (articles, blogs, videos, podcasts, social media posts) to educate and engage the audience on Web3 topics.
• Collaborate with community managers to provide timely and transparent updates, AMAs, and regular product information
• Collaborate with designers and content creators to produce high-quality promotional materials
• Manage and grow the brand’s social media presence on platforms such as Twitter, Instagram, LinkedIn, YouTube, and emerging Web3 social platforms
• Monitor social media trends, platform developments, and competitor strategies within the Web3 landscape
• Monitor, analyse, and report on marketing metrics to measure campaign effectiveness
• Use analytics tools like Google Analytics, on-chain analytics, and social listening platforms to understand user behaviour and campaign impact
• Coordinate with external partners, including advertising networks, PR firms, and Web3 ecosystem partners, to drive brand reach and credibility
• Stay updated on industry regulations, crypto advertising policies, and relevant compliance standards to ensure adherence
• Proactively manage potential risks, handling reputation management issues, and maintaining the brand’s integrity

KEY REQUIREMENTS

• Masters / Bachelor’s in Marketing & Communications or Business Management
• 3-5 years in digital marketing, with at least 1 year focused on blockchain/Web3
• Understanding of blockchain technology, decentralized applications, and Web3 products.
• Proficiency with digital marketing tools (e.g., Google Analytics, SEO tools, social media management platforms).
• Strong communication and writing skills with the ability to explain technical concepts in an engaging and accessible way.
• Knowledge of community management on Web3 platforms and social channels.
• Analytical mindset with experience in data-driven decision-making.

Location: Singapore office

Job Responsibilities:

Design Job Responsibilities:

• Develop mood boards, design concepts, and presentations.
• Conduct design and fabric research, source materials, prepare prototypes, and oversee prototype development.
• Create technical drawings for sampling and presentation purposes.
• Collaborate with relevant teams on design development and production processes.

Marketing Job Responsibilities:

• Support the Manager in planning, executing, and managing marketing campaigns and activities.
• Manage relationships with external vendors for SEO and SEM strategies.
• Develop and manage social media and digital content calendars (e.g., Instagram, LinkedIn), aligned with the Marketing Calendar.
• Create and write content for marketing materials such as product catalogs, corporate presentations, promotional flyers, and advertisements.
• Contribute to photography for social media platforms and ensure website content is current and up to date.
• Stay informed about digital content trends, conduct market research, and perform competitor analysis.
• Assist in coordinating with media partners to secure brand exposure and relevant partnerships.
• Manage and update product information on the company website.
• Prepare weekly and monthly reports analyzing campaign performance and engagement.
• Perform other ad-hoc duties as assigned.

Requirements:

• Degree or diploma in communications, branding, marketing, or a related field
• Capable of assisting managers in preparing and delivering presentations.
• Proven creativity and project management capabilities.
• Strong verbal and written communication skills, with the ability to effectively engage with stakeholders across different divisions, countries, and entities.
• Motivated to explore new areas, adaptable, resourceful, and a strong team player.
• Solid understanding and experience in developing and managing corporate websites, social media (SNS), and other digital communication channels.

HOW TO APPLY:

Interested applicants, please click on “Apply Now” and provide the below details in your resume.

We regret only shortlisted candidates will be notified.

Important Note: Trust Recruit Pte Ltd is committed to safeguarding your personal data in accordance with the Personal Data Protection Act (PDPA).
Please read our privacy statement on our corporate website www.trustrecruit.com.sg.

Trust Recruit Pte Ltd
EA License No: 19C9950
EA Personnel: Nyon Hock Sen
EA Personnel Reg No: R24124070

We are looking for a Marketing role that specialises in Copywriting and Ideation, to be responsible for generating and developing concepts and ideas that meet and exceed the requirements of the brief. With a proven ability to translate marketing strategy into compelling creative concepts, they ensure that client's goals are met when developing and executing ideas. They participate in all aspects of a project from concept development through preparing copy deliverables in all channels, ensuring that the work is consistent with a brand’s voice and tone.

Responsibilities

• Collaborate - Work collaboratively with Team leads and other creative team members to generate concepts that meet and exceed the requirements of the creative brief.

• Drive Creativity - Create and communicate engaging social media posts across channels by applying brand level awareness informed by larger campaign tactics. Develop the written tone and feel of messaging while conforming to the brand voice. Offer strategic and innovative solutions, add/contribute to client meetings, present creative work. Secure approval for work from the creative team leaders. Create other campaign work as assigned.
• Participate - Manage multiple projects from concept through to completion, working with both in-house resources and third-party vendors. Deliver presentations to project team members, senior creatives and clients.

Expectations

• Open and collaborative Our team is close-knit and supportive and we’re working with a lot of unknowns – the candidate must be a champion of team environments that are comfortable and encouraging, especially working cross-discipline.

• Optimistic and resilient - Dig in and figure out how to work around problems. Provide a balance needed to maintain stamina and positivity.

Requirements

• Minimum 3 years of full-time experience copywriting in an agency environment.
• An exceptional copywriting portfolio.
• Grammatically competent and literate.
• Articulate in discussing, debating and presenting ideas.
• Experience across a variety of consumer touch points.
• A desire to create award-winning work.
• Conceptual thinking and ability to deliver a point-of-view about the work.
• Proven ability to work in a team environment with visual creatives, account and production.
• Ability to accept constructive internal and/or client comments with regard to concepts and copy.

Roles Description:

The role will be a Digital Marketing Account Manager (AM). The AM will be handling our clients' Digital Marketing campaigns. He or she is also expected to be managing our clients and optimise their campaign to the best practices.

Specific Responsibilities:

The main responsibilities of the role are to conceptualise, set up, optimise the performance of the digital marketing accounts, and update clients regarding the campaign performance.

Competencies:

The AM will have an in-depth understanding of Digital Marketing and also gain the confidence of client management. He or She will be able to set up and run the campaigns independently. In addition, he or she would be analysing data to optimise the campaign performance.

Rewards:

• High Basic salary
• Medical and insurance coverage
• Yearly pay increment
• Additional 2 days of annual leave every year
• Able to attend internal and external courses
• Work alongside an award-winning team (Winner of Search Marketing Agency Of The Year 2022 & Lead Generation Agency Of The Year 2022)
• A super fun and dynamic company culture
• Work from home available

Probation Period:

This position includes a 6 month probationary period to assess mutual compatibility within the job role.

Why Us:

Voted by Adidas, CapitaLand, Grab, Lazada, Alibaba, L’Oréal, Hilton, Zalora and UOB, we are the winner of Search Marketing Agency of the year 2022. We are also the winner of Lead Generation Agency of the year 2022.

With an ongoing expansion plan, we want to gather the best talents in Singapore and bring Impossible Marketing globally. This means that you get to speak to some of the biggest brand representatives in Singapore and Asia.

In addition, we are probably the only Digital Marketing Agency in Singapore who takes CSR seriously. We launched “Project KATE” back in 2015 and have since supported multiple charity organisations and the less fortunate for free.

More info: https://www.impossible.sg/

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Mon to Fri 8.30am to 6pm

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Growth Marketing Specialist (CRM & Mobile)

Maker Lab is looking for a dynamic individual to join an exciting project we’ve embarked on with our technology client. Our client's brand is complex, innovative and paving the way for creative avenues to revolutionalise the payment industry in unconventional ways. 

As a Senior Growth Marketing Specialist,  you will develop user insights, understand ideal consumer journeys,  and build scalable communication avenues through the use of CRM and Mobile technology, and further enhance our growth strategy. This role focuses on providing you with a breadth of exposure across all marketing functions while developing expertise in growth marketing. 

Role: 

• Manage a scalable marketing communications platform through strategic and data-led CRM programmes and product feature roll-outs.
• Plan and develop a content calendar (push notifications, email, in-app) on a monthly basis, including managing a process to intake content suggestions from internal stakeholders (e.g., feature teams, marketing teams).
• Be the project manager and collaborate with internal teams on content creation, including message positioning and strings, asset creation, target group development and engineering requirements. 
• Own the end-to-end process from inception to deployment for push notifications emails and in-app communications. 
• Deployment management includes setting up messages in scripts to be uploaded, creating target lists, QA testing all communications through pre-production channels, and scheduling final communication pushes. 
• Report back on performance, including click-through rates, down-funnel metrics impact. Work with the analytics team on reporting KPIs. 
• Effectively maintain expectations with stakeholders and meet key deadlines.

You:

• BA/BS degree, or in lieu of degree, relevant work experience.
• 6+ years of email, push notification and in-app marketing, CRM, or marketing campaign management experience.
• Experience working in high-growth, technology-led matrix organisations, ideally with some fintech exposure.
• Experience with mobile app and growth marketing/hacking desired.
• Experience with CRM marketing technology preferred.
• Previous experience in using SQL for growth and marketing analytics.
• Able to clearly coordinate and provide information to the cross-functional teams.
• Data-driven, being able to convert data into high value business decisions and campaign optimisations.
• A critical thinker who uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Able to independently start projects and is agile and able to learn and quickly adapt to changes. 
• Proven ability to balance multiple priorities and strong attention to detail.
• Exceptional analytical, project and stakeholder management skills.
• Copywriting skills are desired. 
• Exceptional verbal and written English communications and presentations skills and, ideally, fluent in another Asian language to support with the projects spanning across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Mon to Fri 8.30am to 6pm

Roles Description:

The role will be a Digital Marketing Account Manager (AM). The AM will be handling our clients' Digital Marketing campaigns. He or she is also expected to be managing our clients and optimise their campaign to the best practices.

Specific Responsibilities:

The main responsibilities of the role are to conceptualise, set up, optimise the performance of the digital marketing accounts, and update clients regarding the campaign performance.

Competencies:

The AM will have an in-depth understanding of Digital Marketing and also gain the confidence of client management. He or She will be able to set up and run the campaigns independently. In addition, he or she would be analysing data to optimise the campaign performance.

Rewards:

• High Basic salary
• Medical and insurance coverage
• Yearly pay increment
• Additional 2 days of annual leave every year
• Able to attend internal and external courses
• Work alongside an award-winning team (Winner of Search Marketing Agency Of The Year 2022 & Lead Generation Agency Of The Year 2022)
• A super fun and dynamic company culture
• Work from home available

Probation Period:

This position includes a 6 month probationary period to assess mutual compatibility within the job role.

Why Us:

Voted by Adidas, CapitaLand, Grab, Lazada, Alibaba, L’Oréal, Hilton, Zalora and UOB, we are the winner of Search Marketing Agency of the year 2022. We are also the winner of Lead Generation Agency of the year 2022.

With an ongoing expansion plan, we want to gather the best talents in Singapore and bring Impossible Marketing globally. This means that you get to speak to some of the biggest brand representatives in Singapore and Asia.

In addition, we are probably the only Digital Marketing Agency in Singapore who takes CSR seriously. We launched “Project KATE” back in 2015 and have since supported multiple charity organisations and the less fortunate for free.

More info: https://www.impossible.sg/

Position Overview
We are seeking a dynamic and motivated Junior Marketing Associate to join our team. The ideal candidate will play a key role in supporting marketing initiatives, driving brand awareness, and coordinating campaigns through direct interactions with institutional customers. This is an excellent opportunity for an individual passionate about marketing to grow their skills in a collaborative and fast-paced environment.

Key Responsibilities

• Brand Awareness: Engage directly with customers to create and strengthen brand awareness through face-to-face interactions and other creative channels.
• Campaign Execution: Drive and oversee marketing campaigns and projects, ensuring alignment with company goals and timelines.
• AI & Technology Integration: Utilize AI tools, apps, and technological platforms, including GPT-based solutions, to support and optimize lead generation activities.
• Collaboration: Coordinate with internal teams to ensure seamless execution of marketing strategies and initiatives.
• Creative Input: Contribute ideas and insights to enhance marketing strategies and campaign performance.

Qualifications and Skills

• A diploma or bachelor’s degree in Marketing, Communications, or a related field.
• Excellent interpersonal and communication skills for engaging directly with internal and external stakeholders.
• Enthusiastic and results-driven attitude, with a passion for marketing and brand building.
• Ability to multitask, stay organized, and adapt to a fast-paced work environment.
• Prior experience in a marketing or customer-facing role is a plus but not mandatory.
• Possess a learning mindset : A willingness to adapt, learn, and grow in a fast-paced environment.
• Strong understanding of apps, technological tools, and AI technologies such as GPTs.
• Comfortable working in a dynamic, start-up-like environment with a hands-on approach.
• Self-motivated and capable of working independently while managing multiple tasks effectively.

Why Join Us?
This role offers the opportunity to gain hands-on experience in executing marketing strategies, working directly with large institutional clients, and contributing to impactful campaigns. Be part of a supportive team that values creativity, collaboration, and professional growth.

• Responsible for one sub-segment or a complete product portfolio of the business and manage, for the Group, the full marketing strategy for its portfolio (Vision & Roadmap, SPRINT, Launch, support to MARCOM; Portfolio Management incl. EOL, TCO).
• Responsible to drive the business in order to build revenues and profitability today and in the next 1 to 3 years for its assigned sub-segment / product portfolio, with limited support of the Business Segment Manager.
• Market Analysis & Customer Intimacy :                                                                                    Understand trends, identify partnership opportunities, be close to the market, synthetize customer insights, analyze how to create differentiation, value pricing, …)
• Create a clear vision & 1-3-year roadmap :                                                                                      Define company vision and 1-3 year growth/profitability objectives, make & defend business plan
• Product Roadmap Execution & Delivery :                                                                                          Define new product candidates & prepare SPRINT, define & prioritize segment product cost reduction plans and performance upgrades. In cooperation with R&D, prioritize R&D resources according to highest possible ROI / business strategy. Communicate the roadmap and plans to the wider organization, …
• Product Launch & Downstream Product Management :                                                            Define & contribute to development of communication programs, marketing campaigns, tools, and training programs aimed to drive profitable growth and visibility for internal, external stakeholders, support Product Launch, product administration, …
• Business Support :                                                                                                                          For important projects, support commercial team during pre-sales phase and/or coordinate internal resources to deliver required support to close the project.

Your Career

This role is critical in shaping and executing the go-to-market strategy by integrating multiple technology solutions into compelling offerings tailored to customer needs. You’ll work cross-functionally to develop, package, and promote comprehensive Precision AI capability across the Palo Alto Networks portfolio and our Platformization approach to holistic cybersecurity. You’ll do this to align with our product strategy and market opportunities, ensuring we drive adoption and maximize impact for our customers.

Your Impact:

• Solution Integration & Packaging: Lead the end-to-end process of combining and packaging various technology solutions into cohesive, market-ready offerings that address specific customer challenges and use cases - geo focused and industry focused.

• Go-to-Market Strategy Development: Develop and execute the go-to-market strategy for new solutions, collaborating with product, sales, and other marketing teams to ensure alignment and effective positioning in the market.

• Customer and Market Insight: Conduct market research and customer interviews to deeply understand target audiences, industry trends, competitive landscape, and customer pain points, ensuring solutions are relevant and differentiated.

• Messaging and Positioning: Craft compelling messaging that highlights the joint value proposition of our integrated solutions and resonates with key decision-makers across customer organizations.

• Sales Enablement: Develop and work with the sales enablement team to deliver training, sales collateral, and other enablement materials to equip sales teams with the knowledge and tools to effectively sell our packaged solutions.

• Campaign Management: Work with demand generation, digital marketing, and field marketing teams to create and execute campaigns that drive awareness, engagement, and demand for our solutions.

• Cross-functional Collaboration: Partner closely with product management, engineering, customer success, and sales to align solution packaging with customer needs, product roadmaps, and overall business objectives.

• Metrics and Optimization: Track performance of go-to-market activities, gather insights, and optimize strategies based on data-driven learnings.

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Mon to Fri 8.30am to 6pm

At SEON, we are dedicated to delivering innovative solutions to our customers, and marketing plays a crucial role in shaping our strategy and driving growth. As a Regional Marketing Director, you will be at the forefront of our mission to revolutionize the fraud and financial crime prevention industry.

SEON is rapidly expanding its presence within the APAC region and we are seeking a data-driven, customer obsessed and problem-solving master of marketing who creates strategies to increase pipeline for the APAC region. If you enjoy walking side by side with sales, using creativity combined with data, and have sales empathy, we want you to join us as our newly created role of Regional Marketing Director for APAC. 

This role is based in Singapore.

What you’ll do: 

• Developing a regional view of the global marketing plan
• Representing regional needs, nuances, and requirements as inputs for campaign planning and execution
• Generating and executing creative marketing programs to drive generation and nurture of leads, early pipeline and ABX initiatives
• Aligning with sales leaders, AEs, BDRs, account management teams to communicate plans, actions, follow up and insights that need action weekly, monthly and at quarterly business reviews
• Collaborate with global field marketing to align resourcing, planning, capacity, and maximizing the return on event investment for the region
• Collaborate cross functionally within marketing, sales and other functions needed to ensure the region meets its pipeline and revenue goals. 
• Travel approximately 20- 25% 

What you’ll bring: 

• 7+ years of demand generation across multiple channels 
• 2+ years of account based experience (ABX)/ Account based marketing (ABM) experience
• Ability to lead collaboration across marketing, sales, SME’s within the business in the mission to support APAC sales goals
• Communication skills, and the ability to manage the global marketing campaigns, in-region events, and experience collaborating to deliver sales plays
• Data-informed decision making skills using native Hubspot reporting along with future insights dashboards
• Integrated marketing capability 
• Hubspot experience a plus
• Some sales experience a plus

What we offer:

• Competitive salary package
• Hybrid work model 
• 100% Employer paid benefits for employee + dependents
• An opportunity to immediately impact a smart, growing, multi-cultural team
• Generous Annual leave
• Paid Maternity and Enhanced paternal leave
• Access to continuous development tools & a strong coaching culture

The Role

• You will play a key role throughout the product development lifecycle, from customer/market research in the discovery phase to determine positioning through to defining/executing go-to-market plans, and driving post-launch engagement with customers for feedback. 

• You will work closely with product management, design, engineering, analytics, operations, marketing, and public relations teams to ensure the successful launch, promotion, and adoption of our products. 

• This role requires a combination of strategic thinking, strong communication skills, and a deep understanding of customer needs.

What You’ll Do

• Market Research & Analysis: Conduct market research, competitive analysis, and customer interviews to understand market trends, customer pain points, and competitive positioning.

• Product Positioning & Messaging: Craft compelling product messaging and positioning that resonates with target audiences and differentiates our products in the marketplace.

• Go-to-Market Strategy: Develop and implement go-to-market plans for new product launches, feature releases, and product updates.

• Cross-functional Collaboration: Work closely with product management, design, and marketing teams to ensure alignment on product vision, target markets, and messaging.

• Metrics & Reporting: Measure the effectiveness of product marketing initiatives using key performance indicators and adjust strategies based on data-driven insights

PRIMARY REQUIREMENTS:

• Can thrive in a fast-paced multi-campaign environment servicing multiple clients
• Good presentation, client consultation skills
• Meticulous, inquisitive, take pride and ownership of work
• Love working in a highly independent but strong "community-based" culture where we worship new ideas, innovations, and technology that scale up our already famed digital delivery.
• Ability to multi-task, work in a team, really care for clients and pro-actively/persistently seek better answers for clients and company
• Strong, proven (by certificates and self-learning) love for digital marketing

Note: we do not need experienced digital marketers. We simply need you to show interest and enthusiasm for the art and science of digital marketing platforms and techniques.

RESPONSIBILITIES:

• Campaign management and reporting (client management is performed by Account Managers)
• Technical implementations of SEO/PPC/Social Media and Media Buy campaigns (you may be assigned to the relevant departments for each discipline or the central Account Management team)
• Oversight and QC of partner and remote teams' technical implementation and execution
• Ceaselessly and constantly improving the processes and technology for our delivery of services
• Work with other Business Units to deliver our MediaOne 360 digital solutions

Responsibilities:

• Work with the team to develop targeted marketing plans with a coherent integration of marketing tactics, event and activities to achieve business goals.
• Assist in the development, management and implementation of a comprehensive event calendar with centralized tracking of all regional marketing events including test drive events, lead generation events, brand partnership events and external corporate events (e.g. auto shows and product launches).
• Assist in the planning of regional activities including store openings, test drives and lead generation events.
• Assist in the development of in-store programs and campaigns to engage existing leads and create new leads.
• Evaluate and track the success of programs and campaigns.
• Assist in project management and initial content creative for external newsletters, collateral and customer communication (i.e. emails and letters).
• Assist in inbound and outbound communications including customer letters and email for relevant marketing inboxes.
• Work with communications team on consistent and effective messaging of external documents and promotional materials to support our marketing activities (e.g. collateral)
• Manage outside agencies and vendors on a needed basis.
• Effectively deliver results of marketing objectives within the designated and agreed budgets.
• Ensure compliance with global brand strategy and corporate identity for organization.
• Assist in project management and initial content creative for external newsletters, collateral and customer communication (i.e. emails and letters).

Requirements:

• Minimum 5 years+ in digital integrated marketing and communication, relevant experience in Event Marketing is preferred
• Experience in managing social media account and also ability in Adobe design suites, PowerPoint, IOS, Photoshop will be a plus
• Maintain a high sense of urgency and entrepreneurial work ethic that is required to drive business outcomes
• Exceptional strategic thinker and analytical skills; ability to address cross-functional and cross-organizational issues independently
• Highly organized with the ability to manage multiple projects while meeting deadlines.
• Result driven, hands-on, positive “can do” attitude, passionate and able to show commitment and to inspire others
• Proven ability to work in a fast-paced, dynamic and deadline-oriented environment
• Large company discipline with small company entrepreneurial attitude
• Strategically planning with strong execution and negotiation skills
• Asset management experience/ Good negotiation skills
• Digital Agency management/ Online to Office event coordination experience is preferred

Interested applicants, kindly click on “APPLY NOW” or send your resume in MS WORD format to hestia.wong(at)trustrecruit.com.sg

We regret only shortlisted candidates will be notified.

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