Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

The Senior Marketing Executive / Assistant Manager supports the Marketing and Communications team by coordinating and executing luxury lifestyle & F&B retail marketing, PR activations, social media content creation and campaigns with the objective of driving sales while maintaining the brand’s luxury marketing position. This role requires an understanding of retail and digital marketing; public relations; social media management; programmatic & social advertising; and SEO.

Primary Relationships

The position reports to Marketing Manager.

Within the organisation, this position has primary working relationships with the Marketing, PR, Social Media, Operations and Warehouse teams, as well as staff with similar positions within subsidiaries and franchises.

Outside the organisation, the position coordinates primarily with service providers such as marketing, PR and media agencies; as well as within strategic partners marketing teams such as other luxury brands, malls airlines, banks etc.

Responsibilities

• Coordinate with Marketing Manager on an annual marketing calendar and translate this vision into a coherent strategy which can be implemented in the local market as well as overseas markets.
• Implement and execute marketing campaigns that will enhance the brand’s image and positioning within the marketplace and the general public.
• Collaborate with relevant team to create comprehensive digital marketing strategies aligned with business goals. Identify target audiences, select appropriate digital channels, and develop tactics to reach and engage them effectively.
• Plan, execute and monitor marketing campaigns across various channels, including search engines, social media advertising, email marketing and content marketing. Optimise campaigns based on performance metrics and insights.
• Monitoring and analysing the performance of marketing campaigns, including data collection, report preparation and identifying opportunities for improvement.
• Assist in the development and execution of creative marketing plans that is aligned with the corporate strategy and brand image.
• Copywrite, edit and proof-read marketing materials in both English and/or Mandarin.
• Assist to respond in a timely manner to partnership and collaboration requests in order to drive both revenue and brand awareness through tie-ups, collaborations, product placements, sponsorships, events, etc. This includes outreach, contract execution and seeing through deliverables.
• Manage relationships with mall management team to work towards having more visibility for the brand through branding and advertising opportunities, act as the brand’s representative and point-of-contact and implement marketing campaigns to enhance brand’s image and positioning.
  • Branding and advertising opportunities can include negotiations for complimentary physical and digital advertisement spaces/ directional signages/ visual merchandising units/social media features or even through selected events.
• Assist to strategise and respond to marketing initiatives and campaigns requested by landlords, franchisees and subsidiaries around the world.
• Coordinate production of branded materials and ensure consistent articulation of the brand’s desired luxury image and positioning across the brand’s advertising, print and electronic materials through marketing assets and strategic placement within vicinity of brand presence through the use of way-finders, lightboxes, posters, landlord’s website etc.
• Stay updated on industry trends, customer behaviour, and competitor activities. Analyse market data to identify opportunities and provide recommendations for improving marketing strategies.

Requirements

• Preferred degree in marketing, business management or related.
• At least 3-4 years of experience in a similar role, previous experience in the luxury retail industry would be a plus.
• Written and spoken native fluency in English and Mandarin; additional language(s) are a plus.
• Proficient but not limited to MS Office, Meta & Google business management platforms, Knowledge of Google AdWords, social media management platforms, e-mail marketing and etc.
• Familiarity with social media (management tools, software and knowledge of social media tracking) is advisable.
• Detail oriented, organized resourceful and agile with an ability to adapt and problem solve.

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

Role:

• Develop and maintain relationships with existing clients while implementing marketing strategies to attract new customers.
• Stay updated on global oil and energy market trends, conducting research and analysis to identify business opportunities in bunker supply.
• Possess a thorough understanding of the international bunker business including ports, suppliers, owners, charterers, and relevant regulations.
• Utilize knowledge of oil market dynamics and marine fuel pricing strategies, along with an understanding of the maritime shipping industry.
• Create effective marketing materials to promote services and value propositions to both existing and potential customers.
• Manage the entire sales process including quoting, negotiating, confirming, delivery, and post-delivery support.
• Monitor customer credit lines, payment performance, and assist with collections if necessary.
• Handle disputes or claims resolution as needed.
• Assist in the training and development of junior staff and trainees.
• Adhere closely to company group policies and procedures.

Requirements:

• Bachelor’s degree in business, marketing, or a related field, or equivalent professional qualification.
• Minimum of 2 years of experience in a similar sales/marketing role.
• Preference for candidates with a background in the oil and gas industry.
• Strong written and oral communication skills, with the ability to clearly express ideas.
• Excellent analytical skills to analyze market trends and customer needs.
• Exceptional interpersonal skills to build and maintain relationships.
• Organized with excellent follow-up skills.
• Proficiency in MS Office suite.
• Fluent in both written and spoken communication.

Working location: Orchard

Working hours: 10am to 6pm (Monday to Friday)

Are you a creative thinker with a passion for crafting impactful marketing campaigns? Join us as a Marketing Executive and be the driving force behind strategies that captivate audiences and grow our brand! Here’s what you’ll do:

• Develop and execute innovative marketing campaigns across digital and traditional platforms to elevate brand visibility
• Craft compelling content for social media, websites, blogs, email marketing, and more to engage our target audience
• Manage and optimize social media channels, SEO/SEM campaigns, and online advertising to drive traffic and conversions
• Stay ahead of market trends and competitor activities, using insights to refine strategies and deliver results
• Organize and oversee marketing events, product launches, and brand activations that leave a lasting impression
• Ensure brand consistency across all marketing channels while bringing fresh ideas to enhance brand appeal
• Build relationships with industry partners, influencers, and media to expand brand reach
• Measure campaign performance and ROI, presenting actionable insights for continuous improvement

Why Join Us?

• Be part of a vibrant team that values creativity, innovation, and collaboration
• Competitive remuneration with growth opportunities for ambitious marketers
• Gain exposure to diverse marketing channels and cutting-edge tools
• Work in a fast-paced environment in Singapore, where your ideas can make an immediate impact

REQUIREMENTS

• Minimum Diploma and above
• A flair for crafting innovative ideas and translating them into impactful campaigns
• Ability to think strategically and align marketing efforts with business goals
• Ability to create engaging content tailored to different platforms and audiences

Ready to take your marketing career to the next level? Apply now and let’s create something amazing together!

EA Reg. Number: R21100629

EA License Number: 22C1278

What's the team function?

Digital Marketing team is responsible for:

• Planning and execution of all external marketing (outside of Shopee and Lazada)
• Manage all social media related matters
• Promote brand awareness of DASHER

What's your role?

You will be focusing on PERFORMANCE MARKETING role:

• Propose and develop marketing funnel for Facebook CPAS, Google SEO/SEM, Google Display Network (GDN) etc.
• Perform AB Testing to identify appropriate target audience and latest market trend
• Analyze ads performance, and perform ads optimization accordingly
• Generate detailed report
• Analyze digital marketing trends and explore on Instagram, TikTok, YouTube marketing
• Analyze sales funnels & customer intents

What's the skill required?

• Good command in (both spoken & written) in 中文 & English
• Possess strong analytical, interpersonal, and communication skills
• Equipped with Profit & Loss mindset
• Understand key metrics of Digital Marketing/Performance Marketing
• Familiar with digital analytics & tracking tools

Who’s there to support you?

You will be guided by your senior starting the day-one you joining the team, exploring our ongoing ads structure and marketing funnel. He will also be your mentor should you require assistance or clarification on all work-related matters.

You will be involved into various internal sharing session about latest market trending and technologies. Also, you're expected to play an active role in brainstorming session and decision making meetings.

Benefit Package

1. Must-have:

• CPF Contribution
• Annual Increment
• Performance Bonus
• Annual Leave
• Medical Leave
• Compassionate Leave
• Parental Leave
• Child Care Leave

2. General:

• Medical Benefit
• Optical Benefit
• Dental Benefit

3. Special at DASHER:

• Insurance
• Laptop provided
• Company Trip
• Anniversary Gift – Thank you to be with us!
• Birthday Gift – Must celebrate!
• Snacks, and Refreshment provided
• Staff Discount – The deal can go real crazy~

Nurturing Your Growth, Our Priority

Challenging Industry – never worry about lacking opportunity to learn and grow

In the challenging industry of e-commerce, we’re facing new problems every now and then. Challenges never stop but DASHER is committed to overcome all of them and believes that where there is difficulty there is opportunity. Face challenge, take it on, conquer it and GROW!

Elite Teammates – a dream team

DASHER always committed to maintain a positive organisational culture, and further improve it. You will be working with different people with different strengths and expertise, but y’all share a thing in common, which is y’all is ELITE. The team focusing a lot on efficiency which will definitely drives you to discover and unleash your own potential. Take this opportunity to gain experience and knowledges from your teammates!

Career Progression – clear path ahead

DASHER has a high expectation on you to learn and grow fast. You’re expected to play a leader role in no more than two years. Learn to inspire and influence others here. DASHER has a very clear structure of career advancement, and at a point of time, it’s your call whether to develop your skillset towards a management path or a professional/technical path.

You & DASHER

We would rather describe ourselves to be a football team instead of a “family”. It is never our intention to make everyone stay together forever until their retirement. Instead, we emphasize on the values created and journey we went through together in achieving our mutual goals.

DASHER nurtures you with supports, resources and opportunity. You achieve personal growth via precious experience and knowledge you gained while staying with us, and also in such process you drive the success to DASHER as well, enabling the organisation to grow to next level.

At one point of time where you are ready to take on your new adventure outside of DASHER, we will treat it as a club transfer of football player, there should be no hard feeling and we will sincerely wish you all the best. DASHER might be just one of the stops that you have in your career journey but we will make it your most remarkable and memorable one.

- Acquisition, research and analysis of market resources such as global, southeast asia, Singapore macroeconomic environment, competitors, etc

- Acquisition, research, dynamic analysis, monitoring and application of air transport market.

- Provide market research and analysis support for product development and sales development.

- Develop and implement product positioning strategies to differentiate our products in the market.

- Conduct competitive analysis to identify market trends, competitor activities, and opportunities for growth.

- Collaborate with cross-functional teams to create and execute marketing campaigns that drive product awareness and sales.

- Monitor and analyze marketing performance metrics to optimize strategies and campaigns.

- Assist in the development of marketing collateral, product messaging, and sales tools.

- Stay updated on industry trends and best practices to enhance product marketing efforts.

- Product efficiency management: including product revenue, price, profit, analysis, guidance, to drive the development of products

- Improvement of product competitiveness: Analyse the timeliness and price of competition in the market, and adjust product sales and promotion strategies

If you are a dynamic and creative individual with a passion for product marketing, we invite you to join our team and contribute to the success of our products in the market. Apply now to be part of a growing company in the heart of East, Singapore.

Key Responsibilities:

1. Campaign Development & Execution:

• Develop and implement targeted multi-channel marketing campaigns to promote outbound leisure travel packages to high-potential destinations.
• Manage the end-to-end campaign process, from concept and design to execution and analysis.

2. Market & Destination Research:

• Stay informed on the latest trends in outbound leisure travel, including emerging destinations, seasonal demand, and customer preferences.
• Conduct market research to identify customer demographics and segment audiences for more effective targeting.

3. Content Creation & Promotion:

• Create compelling content for digital channels (e.g., social media, website, email) to showcase travel packages, promotions, and destination highlights.
• Develop destination-specific storytelling that appeals to diverse travel interests and cultures.

4. Partnerships & Cross-Promotions:

• Collaborate with tourism boards, airlines, and hospitality partners to enhance offerings and amplify campaign reach.
• Work with influencers and content creators in the travel space to drive engagement.

5. Performance Analysis & Optimization:

• Monitor key metrics (e.g., ROI, CTR, customer engagement) to assess campaign success and optimize strategies.
• Provide regular performance reports and adjust tactics to improve reach and conversion rates.

6. Customer Engagement & Loyalty Programs:

• Implement customer engagement strategies through loyalty programs, email marketing, and personalized recommendations.
• Foster customer loyalty by ensuring a consistent brand experience across touchpoints.

Qualifications:

• Bachelor’s degree in Marketing, Business, Tourism, or a related field.
• 2+ years of marketing experience in the travel industry, specifically in outbound or international leisure travel.
• Strong knowledge of digital marketing channels and tools (social media, email marketing, Google Analytics, SEO, PPC).
• Proficient in market research, content creation, and campaign management.
• Excellent communication and interpersonal skills.

Desired Skills:

• Experience with travel CRM systems and customer segmentation tools.
• Experience with Shopify for managing our website
• Knowledge of key outbound leisure travel markets and trends.
• Ability to work collaboratively with cross-functional teams and external partners.

Success Factors:

• A creative, customer-centric mindset with a passion for travel and destination marketing.
• Ability to analyze trends, adapt to market shifts, and create strategies that resonate with leisure travelers.
• Strong project management skills, ensuring campaigns are delivered on time and meet quality standards.

• Position : Publicity/Publications/Marketing Executive
• Location : Jurong East
• Working hours : Mondays to Fridays - 9.00am to 6.00pm.
• Salary (commensurate with experience) : Up to $3500 + AWS + Performance Bonus + 14 Days Annual Leave + Health Benefits
• Duration : Permanent
• Industry : Education/Childcare/Learning Centre

Main Responsibilities:

• Conceptualise, design, and create marketing and events materials both digitally and in print
• Develop and maintain websites, social media, and other online activities
• Build and maintain an effective database for email Direct Marketing (EDM) campaigns
• Track and analyse “Return of Investment” (ROI) on publicity initiatives
• Prepare, design, and create resources for printing (e.g., Learning Resources, Brochures)
• Develop, implement, and optimise digital marketing strategies, including SEO, SEM, content marketing, and email marketing.
• Analyse and report on digital marketing performance using analytics tools, providing insights and recommendations to improve ROI and engagement.
• Create and manage content calendars for digital platforms, ensuring consistent and engaging messaging.
• Assisting in administrative matters
• Other ad-hoc activities assigned

Requirements:

• Min Diploma (desirable in design/ visual communication/ media
• Experienced in Photoshop/Illustrator/Premiere PRO, Wordpress web content management, Email Marketing, Analytics tools (Google analytics, Meta Business Suite)
• Bilingual in English and Mandarin to converse with Mandarin speaking associates

Email to: [email protected] or call me at: 6398 5682 for more information.

Do visit www.facebook.com/search.personnel and https://www.instagram.com/search.personnel for more job listings and career tips!

***We do not charge our candidates any referral fee nor bind them with any contract.***

Diana Okta Tio

Deputy Consulting Director (APAC)

Reg no.: R2094678

EA No: 13C6684

Thank you for your interest in this position. Our shortlisting period is 3 working days. Only shortlisted candidates will be contacted for further consideration.

If you do not receive communication from us within this timeframe, it's likely that your application has not been shortlisted by our client. In such cases, we recommend that you continue your job search to maximize your opportunities. We wish you all the best and should we have any suitable roles that match your experiences/ qualifications/ preferences, we will reach out to you.

Responsibilities:

1. Internal design of company promotional materials
2. Creating content for social media platforms such as Facebook, Instagram, and YouTube
3. Utilizing Facebook ads, Google ads (paid and organic) to identify potential customers and achieve company goals
4. Photography and videography at completed project sites, followed by photo/video editing and content creation
5. Responsible for online marketing on platforms such as Facebook, Instagram, and the company website
6. Assisting in marketing planning and execution

We have achieved the fastest development of direct stores for a single brand of food and beverage in Taiwan. In just two years, we have opened 30 direct stores. Raku Omakase Teppanyaki and MinSuiZen Teppanyaki are the fastest-growing teppanyaki restaurants in Taiwan.

• Taiwan's most popular brand of hot pot ; Rododo hot pot
• Intro the first brand of new Taiwanese hot pot, Fondue Retro
• The annual turnover had exceeded 1 billion TWD in the second year of operation, creating a new history of Taiwan's food and beverage industry in the past century
• The company has a high success rate of store openings and operations
• The company has achieved the highest EPS in two years
• We will achieve emerging stock market status by 2026
• We will become the largest teppanyaki brand in Taiwan by 2025
• EPS will exceed 150 TWD in 2024

Job Scope

- Brainstorming marketing campaigns for social media
- Plan monthly advertisement contents.
- Work on content and copy writing on company websites.
- Creating supporting materials for products launches, like brochures, website landing pages, and FAQs for the sales team.
- Establishing market credibility and awareness
- Assist with conceptualising, developing, and implementing strategic, tactical creative plans to drive sales and ensure brand growth through various marketing plans.
- Track, monitor, review results with Sales Team to evaluate effectiveness and execution methods of marketing campaigns.
- Drafting Festival’s message to clients.

Requirement:
- With a Bachelor’s in Marketing.
- Content marketing
- Big data collection.
- Analysis Skill.
- Search engine optimization (SEO) and search engine marketing (SEM).
- Marketing automation.
- Lead generation.
- Creative.
- Social media.
- E-commerce.
- Proactive and always seeking new ways to improve yourself and your role

(CENTRAL REGION) - Orchard

Highlights:

• Japan Famous Brand - Primary education industry
• Good in public relation
• Flexible to work weekends for event support if needed.
• 5days/week

Responsibilities:

• Develop and implement Public Relation strategies to enhance brand visibility.
• Manage social media platforms, create engaging content, and grow online presence.
• Oversee digital marketing campaigns and website updates.
• Design basic artwork for promotional materials.
• Liaise with Public Relation vendors to ensure consistent brand messaging.
• Attend and coordinate events (including occasional weekends).
• Track and report on campaign performance and market trends.

Requirements:

• Proven experience in Public Relation, digital marketing, and social media management.
• Basic design skills (e.g., Adobe Photoshop, Canva).
• Strong communication and organizational skills.

HOW TO APPLY:

Interested applicants, please click on “Apply Now”or email [email protected]

We regret only shortlisted candidates will be notified.

Important Note: Trust Recruit Pte Ltd is committed to safeguarding your personal data in accordance with the Personal Data Protection Act (PDPA).

Please read our privacy statement on our corporate website www.trustrecruit.com.sg.

Trust Recruit Pte Ltd

EA License No: 19C9950

EA Personnel: Lim Wei Jye (Jaylyn)

EA Personnel Reg No: R24121213

Are you passionate about Korean Beauty, Skincare, and Makeup? Do you thrive in a dynamic, creative, and professional environment? If the answer is yes, we’d love to meet you!

• Performance Bonus
• Meal Allowance
• Medical Insurance