XCL World Academy is seeking to recruit a talented and analytical Digital Marketing Manager, to join the dynamic Commercial Team, reporting to the Director of Marketing and Communications.

The successful incumbent will be responsible for developing and executing a comprehensive digital marketing strategy, working with our marketing agencies to optimise our advertising campaigns, analysing data from paid media, organic, and other channels, and integrating data with Salesforce CRM to drive insights and improve lead generation strategies. This role requires a strong analytical mindset, a deep understanding of digital advertising, and the ability to work collaboratively with cross-functional teams.

Main Responsibilities

Digital Marketing :

• Develop and implement a digital marketing strategy that aligns with the school's goals, objectives and target new enrolments.
• Implement and maintain effective Search Engine Optimization (SEO) and Search Engine Marketing (SEM) strategies to improve organic and paid search rankings.
• Ads Optimization: Manage and optimize digital advertising campaigns across various platforms (Google Ads, Facebook Ads, LinkedIn, etc.).
• Implement A/B testing strategies to determine the most effective ad creatives, targeting, and bidding strategies.
• Monitor and adjust campaign parameters to ensure optimal performance and return on investment (ROI).
• Develop and execute strategies to improve click-through rates (CTR), conversion rates, and overall campaign effectiveness.
• Manage the digital marketing budget, allocating resources effectively for maximum ROI. Ensure that all digital marketing activities comply with relevant regulations and data protection laws.

Data Analysis:

• Collect, analyze, and interpret data from multiple sources including paid media, organic channels, and Salesforce CRM to evaluate campaign performance and identify trends.
• Create detailed reports and dashboards to communicate key performance metrics and insights to stakeholders.
• Utilize data analytics and visualization tools (e.g., Google Analytics, Excel, Tableau, Power BI) to extract meaningful insights and make data-driven recommendations.
• Conduct in-depth analysis of customer behaviour, segmentation, and attribution modelling.
• Data Integration and Accuracy: Work closely with data engineers and other data professionals to ensure the accurate tracking and integration of data across all channels.
• Verify and validate data to ensure accuracy and reliability for analysis.
• Collaborate with the Salesforce CRM team to integrate and synchronize marketing data with CRM data to enhance lead generation and tracking.
• Strategic Planning: Collaborate with the marketing team to develop and refine advertising strategies based on data insights.
• Identify new opportunities for growth and optimization within existing and new advertising channels.
• Stay updated with the latest trends and best practices in digital marketing and advertising

Collaboration and Communication:

• Collaborate with content creators to develop compelling and relevant content for the website, social media, and email marketing.
• Work closely with the marketing agencies to ensure ad content aligns with campaign objectives and target audience preferences.
• Partner with the sales and product teams to understand business goals and align advertising strategies accordingly.
• Present findings and recommendations to senior management and stakeholders in a clear and concise manner.
• Report to the entire team on performance metrics, insights, and strategic recommendations for better overall strategies.

Position Requirement:

• A bachelor's degree in marketing, communications or a related field is required.
• Minimum 5 years of experience being a Marketing Manager ,preferably in the Education or relevant industry.
• Certification in Google Analytics, Google Ads, or other relevant platforms.
• Experience with additional data visualization tools (e.g., Looker, Power BI).
• Knowledge of SEO and SEM strategies.
• Proven experience in digital advertising, with a focus on lead optimization and data analysis.
• Proficiency in digital advertising platforms (Google Ads, Facebook Ads, etc.) and analytics/visualization tools (Google Analytics, Excel, Tableau, Power BI).
• Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
• Experience with A/B testing and other optimization methodologies.
• Excellent communication and presentation skills, with the ability to convey complex information to non-technical stakeholders.
• Strong problem-solving skills and a proactive approach to identifying opportunities and challenges.
• Ability to work independently and as part of a team in a fast-paced environment.
• Experience with CRM systems and data integration is highly desirable.

Application

Interested applicants are welcome to send in your resume to [email protected] by 19 December 2024.

About us

XCL World Academy is an international school in Singapore for students aged 2 to 18, fully committed to the academic, emotional and social development of its students. We are immensely proud to be the first and only international school in Singapore authorized to offer all four International Baccalaureate (IB) programmes.

We aspire to recruit employees that share and understand our commitment to empowering an international community of happy learners who aspire to positively impact others. We are committed to safeguarding and promoting the welfare of children and young people. All appointments are subject to Safer Recruitment processes such as interviews, employment reference checks, identity and criminal record checks.

• Conduct consultative sales of client; s portfolio of B2B products to marketers in South East Asia Region
• Achieve annual, monthly, and quarterly sales targets [as defined on an annual basis.
• Identify methods to promote and accelerate achievement of sales goals in the region.
• Penetrate assigned accounts, including new business, renewals, and upsell opportunities.
• Manage ongoing relationships with enterprise accounts in the region.
• Negotiate pricing and contractual agreements.
• Build and manage a strong pipeline of potential clients sufficient to exceed annual sales goals.
• Act as a digital marketing consultant for enterprise and mid-market clients, staying abreast of digital marketing best practices and helping clients meet their revenue goals.
• Work collaboratively with our Customer Success team to ensure successful client onboarding and provide white-glove support.
• Collaborate with internal teams to ensure clients' ongoing success and satisfaction.
• Perform other duties and responsibilities as assigned.

• University Degree or equivalent experience.
• 7+ years of quota-carrying B2B sales experience, selling B2B digital marketing solutions to marketing leadership in large enterprise accounts.
• Proven history of meeting or exceeding annual targets in excess of $1.5 million USD.
• 2+ years of over-achieving sales quotas (top 10-15% of company).
• Strong track record of building positive internal relationships with sales support staff.
• A consultative sales style, with strong experience selling solutions in a fast-paced environment.

Disclaimer: The company is committed to ensuring the privacy and security of your information. By submitting this form, you consent to the collection, processing, and retention of the information you provide. The data collected (which may include your contact details, educational background, work experience and skills) will be used solely for the purpose of evaluating your qualifications for the position you're applying for. Your data will be stored securely and retained for the duration necessary to fulfill our hiring process. If you are not selected for the position, your data will be kept on file for a limited period in case future opportunities arise. You have the right to access, correct, or delete your data at any time by contacting us at Quess Singapore | A Leading Staffing Services Provider in Singapore (quesscorp.sg)

About the Role

As a Performance Marketing Strategist at OOm, you'll play a pivotal role in designing, managing, and optimizing cutting-edge digital campaigns across platforms like Google, YouTube, Facebook, Instagram, LinkedIn, and beyond. You’ll help our clients achieve their goals with creative strategies, advanced analytics, and continuous optimization.

Key Responsibilities

• Drive Results: Consistently boost conversion rates and exceed industry benchmarks through strategic and creative marketing approaches.
• Uncover Insights: Deep dive into client business models to identify opportunities for growth and areas of improvement.
• Optimize Campaigns: Utilize tools like Google Analytics, Hotjar, SEMRush, and AHRef to maximize campaign effectiveness.
• Lead Strategy: Develop and execute comprehensive digital marketing strategies from concept to completion.
• Innovate: Continuously test ad copies, discover new audiences, and identify keyword opportunities to improve performance.
• Collaborate: Work cross-functionally with creative, strategy, and client teams to deliver exceptional marketing results.

Key Requirements

• Min. 2 - 4 years of experience in performance marketing, with a focus on digital channels
• Strong proficiency with META Ads, Google Analytics and other marketing tools
• Expertise in developing targeted strategies, running successful campaigns, and driving high-quality leads

Interested candidates, please click "APPLY NOW"

✨Lead with Purpose, Ignite New Opportunities, and Shape your Future!✨

We are one of the leading Sales & Marketing company assisting our established clients in providing them a one-stop solution to increase their sales revenues and market shares through face-to-face marketing.

We are looking to develop the next talent from scratch in our industry to a business partner in the future. If you have the desire, our systems have set many talents just like you!

What you will be doing:
- Ensure customer satisfaction

What do you do in your role?

- Do in-person presentations for B2B (business-to-business) meetings.

- Connect with business owners, negotiate deals, and team up to reach more customers.

- Help clients boost their brand visibility and grab a bigger slice of the market.

- Share clear info about our products or services with potential customers.

- Drive growth by expanding our B2B offerings and improving what we do.

- Keep an eye on market trends, customer preferences, and what competitors are up to.

- Take care of current leads and manage those accounts.

- Scout for new leads and work to turn them into new customers.

So, what makes you a good fit?

- Great at talking to people and building relationships with customers.

- Self-driven and good with basic project management, able to work solo or as part of a fast-moving team.

- Can research market trends easily.

- No experience? No problem—everyone's welcome to apply! We’ll provide product training.

- Must be adaptable and comfortable handling uncertain situations.

We are seeking a highly skilled and strategic Marketing and Communications Strategist to lead and implement comprehensive marketing initiatives that align with our company’s goals. The ideal candidate will have a proven track record of developing innovative marketing strategies, managing cross-platform communications, and delivering measurable results in a fast-paced, competitive environment. This role requires a unique blend of creative thinking, data analysis, and leadership to drive brand positioning, audience engagement, and revenue growth.

Key Responsibilities:

1. Strategic Planning:

• Develop and execute integrated marketing and communication strategies to enhance brand visibility and achieve business objectives.

• Analyze market trends, competitive landscapes, and audience insights to inform decision-making and strategy development.

2. Content Development:

• Craft compelling messaging and campaigns tailored to target audiences across multiple channels, including digital, print, and social media.

• Oversee the creation of high-impact marketing materials, ensuring consistency in tone, branding, and messaging.

3. Campaign Management:

• Lead the planning, execution, and optimization of marketing campaigns, ensuring on-time delivery and alignment with performance metrics.

• Collaborate with cross-functional teams to ensure campaign objectives are met and messaging is unified.

4. Data-Driven Decision Making:

• Measure the effectiveness of marketing efforts through analytics and KPIs, providing actionable insights to refine strategies.

• Develop and present regular performance reports to senior leadership, demonstrating ROI and opportunities for improvement.

5. Public Relations and Communications:

• Manage external communications, including press releases, media outreach, and crisis communications.

• Build and maintain relationships with media outlets, influencers, and key stakeholders to amplify brand awareness.

6. Team Leadership:

• Guide and mentor the marketing team, fostering creativity, accountability, and a results-oriented culture.

• Collaborate with sales, product, and executive teams to ensure alignment on goals and priorities.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field; advanced degree preferred.

• Minimum 5-8 years of experience in strategic marketing and communications roles, with a proven track record of success.

• Expertise in digital marketing, content creation, and campaign management.

• Strong analytical skills with experience in leveraging data to shape strategies.

• Exceptional communication and interpersonal skills, with the ability to influence and engage stakeholders at all levels.

• Proficiency in marketing tools and platforms (e.g., Google Analytics, CRM, social media management tools).

• Ability to thrive in a high-pressure, results-driven environment.

• We are seeking a highly skilled and Creative Content Manager to join our dynamic marketing team in the corporate banking.
• The ideal candidate will have a pulse on the latest social media trends and viral content, boasting a strong personal following and a knack for creating engaging, shareable content in the B2B environment.
• This individual should have a solid understanding of how social media platforms and their algorithms work, with the ability to tailor content for maximum visibility and impact, especially LinkedIn.
• The candidate should be data-driven, analytically minded.

Requirements:

• Content Creation & Strategy: Setting content strategy and driving engagement on our social platforms targeted at corporate clients.
• Develop and implement engaging social media content that aligns with the bank's brand and marketing goals, ensuring posts are optimised for reach and virality.
• Content Production: Oversee the creation of mul

Interested candidates kindly sibmit your updated CV in a Word Format to: [email protected]. Only shortlisted candidates will be notify. Thank you.

Grow the Slurpy Bear business through creative content and marketing campaigns, as well as collaborating with new media and eco-friendly partners that will positively impact our brand.

• Develop creative content for social media, website and other online platforms.

• Conceptualise and execute marketing campaigns for brand awareness and engagement.

• Explore collaborations with suitable influencers and media partners.

• Research new products that are sustainable for the environment.

• Explore new channels such as events and roadshows to expand our market reach.

✨Lead with Purpose, Ignite New Opportunities, and Shape your Future!✨

We are one of the leading Sales & Marketing company assisting our established clients in providing them a one-stop solution to increase their sales revenues and market shares through face-to-face marketing.

We are looking to develop the next talent from scratch in our industry to a business partner in the future. If you have the desire, our systems have set many talents just like you!

What you will be doing:
- Ensure customer satisfaction

Duration: 4-months contract (December 2024 - March 2025)

Location: Changi Airport

Responsibilities

• Assist in the planning and coordination of airport attractions and programmes for passengers and tourists.
• Support marketing efforts through content creation for social media, newsletters, and other promotional platforms.
• Help monitor and manage day-to-day operations, including business operations and coordination with vendors.
• Conduct market research and analyse trends to support marketing and operational strategies.
• Assist in drafting reports and providing insights on the performance of marketing campaigns and programmes.
• Collaborate with the team to ensure smooth execution of events and programmes.
• Manage administrative and on-ground tasks related to marketing and business operations.

Requirements

• Diploma / Degree in Marketing/Business or equivalent
• Excellent communication and teamwork abilities.
• Ability to multitask and manage time effectively.
• Good project management skills.
• Proficient in Canva / other design software is a plus
• Strong photography skills are a plus

Interested candidate please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.

https://go.persolkelly.com/job/apply/9694

We regret to inform that only shortlisted candidates will be notified.

By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at https://www.persolkelly.com.sg/policies. You acknowledge that you have read, understood, and agree with the Privacy Policy.

PERSOLKELLY Singapore Pte Ltd • RCB No. 200007268E • EA License No. 01C4394 • Reg No: R23117066 (CHEW KIA ZHENG)

[Order Number: 778506]

Responsibilities

• Grow the company’s influence and have a conversion strategy in place while also increasing brand loyalty and awareness.
• Establish and nurture strong professional connections with current and potential clients and suppliers.
• Create and implement effective marketing strategies aligned with the company's overall sales goals.
• Planning and managing digital marketing campaigns, analyzing metrics, identifying marketing trends.
• Creates and implements all website, search engine optimization, online cataloging, database marketing, email, social media, and display advertising campaigns.
• Analyse market trends and competitor products to identify opportunities for innovation and differentiation.
• Assist and provide relevant advice to management in relation to current market conditions & opportunities.
• Provide regular updates and periodic reports to management.
• Any other ad-hoc assigned.

Requirements

• 2 years of relevant marketing or business development experience in the automotive industry (Spare parts).
• Strong communication, negotiation, and project management skills.
• Ability to collaborate effectively with cross-functional teams.
• Ability to work in a fast-paced environment.
• Highly detail-oriented with a creative mindset and strong conceptualization skills.
• Excellent analytical skills with the ability to interpret data and drive insights.
• Strong interpersonal skills, a team-oriented approach, and experience in managing stakeholder relationship.
• Experience in digital marketing/digital media from Automotive or related industry will be advantageous.

We regret that only shortlisted candidates will be notified.

However, rest assured that all applications will be updated to our resume bank for future opportunities.

EA Personnel Name: Liew Lee Hui

EA Personnel Registration Number: R22109864

EA License no.: 07C5771

Please kindly refer to the Privacy Policy of Good Job Creations for your reference:

https://goodjobcreations.com.sg/en/privacy-policy/

• Working days: 5 days (Mon - Fri)
• Working hours: 10am - 6pm
• Location: Henderson Road (Tiong Bahru)
• Salary: $2000 - $2400

Job Responsibilities

• Manage communication between Sales & Marketing team to ensure all are aligned with product delivery strategy.
• Build rapport with both internal and external stakeholders to ensure projects are delivered on time.
• Conduct internal and market analysis to identify key areas of growth for new products.
• Help build and improve resilient internal processes that will allow the business to scale quickly.
• Issuing invoices and airway bills to customers and counterparts.
• Assist in some packing and labelling for products delivery
• Reply to customer inquiries via email and on social media platforms.

Requirements

• Must have knowledge of appropriate software including Ms word, excel, power point, google etc.
• Possess at least Nitec education

Interested applicants can email your CV to [email protected] or whatsapp to +65 89249206

The Supreme HR Advisory Pte. Ltd || 14C7279

Chua Jie Ying (Cai Jie Ying), Evelynn || EA Personnel License R24120580