Role Overview:
A fast growing crypto startup in Singapore is seeking a passionate and experienced Marketing Specialist to join their team. Working closely with the Marketing Lead and founder, you will manage social content, engage with our community, plan impactful events, and collaborate with Key Opinion Leaders (KOLs). Your expertise in the crypto industry will help us connect with our audience and strengthen our brand presence.

Key Responsibilities:

• Develop and manage engaging social media content across multiple platforms to build brand awareness.
• Foster and grow our online community by actively engaging with users, addressing inquiries, and driving discussions.
• Plan and execute events, both virtual and in-person, to enhance community engagement and promote our brand.
• Collaborate with KOLs and influencers to amplify our reach and drive campaign success.
• Work closely with the Marketing Lead to align strategies and campaigns with overall business objectives.
• Monitor and analyze campaign performance, providing insights for optimization.
• Stay updated on industry trends, competitor activities, and emerging technologies in the crypto space.

Requirements:

• 1-3 years in a marketing role within a crypto-native company.
• Strong understanding of blockchain, cryptocurrency, and the Web3 ecosystem.
• Excellent written and verbal communication skills.
• Experience in social media management, community engagement, and content creation.
• Event planning and coordination experience, with a track record of successful execution.
• Strong networking skills and experience working with KOLs or influencers.
• Highly organized, self-motivated, and adaptable in a fast-paced environment.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Growth Marketing Specialist (CRM & Mobile)

Maker Lab is looking for a dynamic individual to join an exciting project we’ve embarked on with our technology client. Our client's brand is complex, innovative and paving the way for creative avenues to revolutionalise the payment industry in unconventional ways. 

As a Senior Growth Marketing Specialist,  you will develop user insights, understand ideal consumer journeys,  and build scalable communication avenues through the use of CRM and Mobile technology, and further enhance our growth strategy. This role focuses on providing you with a breadth of exposure across all marketing functions while developing expertise in growth marketing. 

Role: 

• Manage a scalable marketing communications platform through strategic and data-led CRM programmes and product feature roll-outs.
• Plan and develop a content calendar (push notifications, email, in-app) on a monthly basis, including managing a process to intake content suggestions from internal stakeholders (e.g., feature teams, marketing teams).
• Be the project manager and collaborate with internal teams on content creation, including message positioning and strings, asset creation, target group development and engineering requirements. 
• Own the end-to-end process from inception to deployment for push notifications emails and in-app communications. 
• Deployment management includes setting up messages in scripts to be uploaded, creating target lists, QA testing all communications through pre-production channels, and scheduling final communication pushes. 
• Report back on performance, including click-through rates, down-funnel metrics impact. Work with the analytics team on reporting KPIs. 
• Effectively maintain expectations with stakeholders and meet key deadlines.

You:

• BA/BS degree, or in lieu of degree, relevant work experience.
• 6+ years of email, push notification and in-app marketing, CRM, or marketing campaign management experience.
• Experience working in high-growth, technology-led matrix organisations, ideally with some fintech exposure.
• Experience with mobile app and growth marketing/hacking desired.
• Experience with CRM marketing technology preferred.
• Previous experience in using SQL for growth and marketing analytics.
• Able to clearly coordinate and provide information to the cross-functional teams.
• Data-driven, being able to convert data into high value business decisions and campaign optimisations.
• A critical thinker who uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Able to independently start projects and is agile and able to learn and quickly adapt to changes. 
• Proven ability to balance multiple priorities and strong attention to detail.
• Exceptional analytical, project and stakeholder management skills.
• Copywriting skills are desired. 
• Exceptional verbal and written English communications and presentations skills and, ideally, fluent in another Asian language to support with the projects spanning across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Responsible for driving revenue growth through the sale of digital marketing.

This position is plays a pivotal role in driving both digital marketing and sales efforts

for the company. This hybrid position of digital marketing expertise

and sales strategy, where the focus is on leveraging digital channels

to boost sales performance, customer acquisition, and overall

revenue.

• Clearly communicate the scope of cleaning services provided

(example: residential, commercial, deep cleaning, regular maintenance).

• Ensures that company continues to grow its client base, increase

sales, and maintain strong, ongoing relationships with clients.

• Tender cleaning projects from companies to increase sales.

• Develop and implement comprehensive digital marketing strategies to increase brand visibility and drive business growth for the cleaning company.

• Conduct SEO keyword research such as ‘cleaning, maintenance, carpet washing, part-timer cleaner’, and optimize website content to rank higher in search engine results, improving organic traffic.

Job responsibility:

1. Develop marketing and promotion plans for retail banking products and services, including time deposits, CASA and wealth and be responsible for marketing communications across all publicity channels such as online banking, SMS, etc.

2. Manage retail banking marketing budget and work closely with product managers on strategic marketing campaigns.

3. Conduct market monitoring on competitor banks' promotions and strategise on tactical marketing campaigns with product managers.

4. Manage content for Facebook and WeChat accounts and prepare monthly marketing reports.

5. Follow up on marketing campaigns and perform post-campaign analysis.

6. Organise customer-facing events (e.g. for wealth and cross-border customers), assist in artwork conceptualisation, liaison with vendors on print and installation and other associated tasks.

7. Assist with the creative design, preparation, print, installation and upload of marketing collaterals such as branch TV screen digital posters, brochures, posters, etc.

8. Other tasks and duties as assigned.

Requirement:

1. Education：Degree and above in reputable university

2. Relevant Working Experience: 3 years and above

3. Competency： Communication and coordination skills

4. Language Proficiency: Strong relationship building and interpersonal skills, with good oral and

written communication skills in English and Mandarin so as to communicate with Chinese

speaking customers or organization.

5. Other requirements:

• Experience in financial services,business analysis,product development,financial management

• Enrich and manage data and translate insight into action.

• Ability to meet timelines, prioritize business needs and manage multiple projects

requirementssimultaneously

• Ownership of results and commitment to goals

• Highly independent and self-motivated, should be able to work with minimum supervision

• Fast learning ability and highly responsibility

• Strong analytical skills with an investigative mindset

• Broad and in-depth knowledge in Banking products, services and data

• Strong interpersonal skills, professionalism and teamwork awareness

• Detail-oriented with excellent organizational skills

• A proactive approach to tasks & responsibilities

• Proficient in Microsoft Office,especially Excel,Marco,etc

Job Description

We are seeking a talented and dynamic Content Marketing Strategist to join our team at JR Life Sciences, a leading local health supplement company. Details of the key responsibilities are as follows:

1. Develop high quality, engaging, and persuasive content for various platforms i.e. Social media, website, EDMs, product packaging and etc

2. Craft product benefits and descriptions and promotional copy that highlight the benefits of health supplements, ensuring clarity, accuracy, and compliance with regulatory guidelines

3. Create engaging scripts for video content i.e. Product launches, lifestyle videos, social media ads and etc

4. Collaborate the marketing, sales and design team to ensure visual and written content are cohesive and aligned with brand messaging

5. Assist in planning and executing marketing campaigns, including digital and offline channels, to boost brand awareness and drive product sales

6. Analyse market trends, consumer behaviour, and competitor activity to identify marketing opportunities

7. Manage social media accounts by developing strategies to increase engagement and followers i.e TikTok, Instagram, Facebook, XHS, LinkedIn and etc

8. Monitor and report on campaign performance using metrics such as ROI, CTR and engagement rates

9. Develop and maintain relationships with influencers/KOLs, partners, and media outlets within the health and wellness industry

10. To aid in company’s filming whenever possible i.e. Company events, creation of brand content videos and photographies on various platforms

11. Other administrative duties and special tasks and projects as assigned

Job Requirements

1. At least 2 years of experience in copywriting and marketing, preferably within the health and wellness industry

2. Excellent writing, editing, and proofreading skills with a passion for storytelling and brand communication

3. Fluent in English & Chinese (to manage Chinese social media platforms)

4. Knowledge of marketing tools (i.e. Google Analytics, Meta Ads Manager, Mailchimp and etc) and social media platforms

5. Strong project management skills, with the ability to juggle multiple tasks and deadlines

6. A team player who can collaborate easily across various departments but also work independently

Knowledge of health supplements and nutrition is a plus

Salary Package

Basic ($3200 to $3800 depending on skills and working experiences) + Incentives + Variable bonus

Staff Welfare

Up to 18 days of annual leave + More than $500 medical and wellness benefits + Staff purchase with a minimum discount of 50% + $250 birthday voucher + Lunch provided

Kindly provide your last/current drawn, expected salary and availability in your resume/CV

Key Responsibilities

• Leads the development of the Brand Marketing Plan to meet company goals.

• Analyse brand Profit and Loss (P&L) to drive profitability of the brand.

• Manage the assigned brand’s new product launch assessment and deployment in the local market, including P&L, pricing, place and positioning.

• Work with a multifunctional team (including Creative and Social teams) to implement the plan in the marketplace and monitors performance of the support plans.

• Builds productive working relationship with R&D, Finance, Operations and Supply Chain to manage the brand’s day to day operations, and external partners and agencies.

• Lead ongoing analysis and review of consumer, category, channel/customer, and competitive information as part of a situation assessment of brand performance and identify growth opportunity.

• Provide input to volume forecasting, financial updates and monitors key indicators and drivers of brand performance. Recommend solutions and implement improvements to meet annual targets.

• Lead the management and production of posters, flyers and other collaterals

• Lead the acquiring and liaising with promotional merchants for marketing programs

• Lead the execution of effective digital marketing strategies across all social media platforms

• Manage and maintain listings on digital and online channels including delivery platforms

• Manage customer enquiries

• The roles of duties are not exhaustive and may change according to business requirements.

Requirements

• Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

Our client is a joint law venture of foreign and local based firms.

• Assist in creating and distributing marketing materials, such as brochures, newsletters, and social media posts.
• Maintain the firm’s website and social media platforms by updating content and ensuring accuracy.
• Coordinate events, seminars, and networking opportunities to promote the firm's services.
• Conduct market research to identify trends and opportunities for client outreach.

Requirements:

• GCE A Level and above
• Strong written and verbal communication skills with attention to detail.
• Proficiency in digital marketing tools, social media platforms, and basic design software.
• Ability to multitask, meet deadlines, and work effectively in a team environment.

If you are keen to apply for the position, kindly email your detailed resume in MS Word to [email protected]

Please note that only shortlisted candidates will be notified.

For more job opportunities, please visit our website at www.recruit-expert.com

EA Licence: 19C9701

Registration: R1326740

About Cynapse

Cynapse is a leading AI-driven company specializing in enterprise-grade Video Intelligence Solutions, tailored to meet the unique challenges of various industries. Our vertical-specific solutions empower organizations to enhance safety, operational efficiency, and security in complex environments such as roads, seaports, airports, and cities. By combining advanced Vision AI with Generative AI, we continually push the boundaries of video analytics, delivering insights and automation that transform operations.

Led by a global team with a proven track record of scaling startups into market leaders, we foster innovation, collaboration, and diverse perspectives. Headquartered in Singapore, Cynapse serves clients worldwide, redefining what's possible with video intelligence.

Digital Marketing Manager

Role Overview: Reporting to the VP of Marketing, you will play a pivotal role in shaping our marketing initiatives. This versatile position encompasses a wide range of responsibilities, including online campaign management, managing our social media presence, and driving the creation of compelling content. You will be instrumental in strategizing and executing our digital strategy to enhance brand awareness and generate leads.

Key Responsibilities:

• Digital and Performance Marketing: Manage the company's entire digital presence, including the website and social media platforms. Lead digital campaigns across various channels.
• Lead Tracking and Management: Implement strategies to capture, nurture, and convert leads.
• Analytics and Reporting: Utilize analytics tools to monitor performance, analyze trends, and optimize marketing efforts.
• Content Creation: Lead content ideation and creation for various digital marketing activities.

Qualifications:

• Mandatory: Proven experience in B2B TECH marketing (minimum 1 year), with a strong understanding of digital marketing strategies and tools.
• Mandatory: Proficiency in HubSpot beyond email marketing, including campaign management, workflow automation, and lead tracking.
• Mandatory: Hands-on experience with online campaign tools, such as Google Search and LinkedIn Ads.
• A creative thinker with a proactive, results-driven approach.
• Ability to work independently while thriving in a collaborative team environment.
• Bachelor’s degree in Marketing, Communications, or a related field

GOODWOOD PARK HOTEL SINGAPORE

One of Singapore’s most established Heritage Hotel and strategically located at Scotts Road, the Goodwood Park Hotel has celebrated its timeless elegance, legendary hospitality, and tradition of excellence. We are committed to building a high-performing team that is thoroughly engaged in achieving service excellence to exceed our guests' expectations.

To continue the legacy of Goodwood Park, we are looking for dynamic and committed candidates to join our Marketing Communications Office Department.

Reporting to the Director of Marketing & Communications, your job responsibilities include, but not limited to:-

Primary Responsibilities

• Responsible for the ideation, development and implementation of marketing initiatives and tactical campaigns to strengthen branding and drive revenue for Goodwood Park Hotel, encompassing rooms, F&B establishments as well as meeting and event facilities.
• Manage the brand marketing projects and tactical campaign executions by the marketing communications team members.
• Work with internal cross-functional teams to review business needs to identify gaps and opportunities for establishing, planning and execution of marketing and promotional activities.
• Leverage collaborations with external business partners to enhance marketing outreach.
• Ensure adherence to corporate guidelines and consistent brand articulation in owned marketing assets, paid media channels and partner platforms.
• Craft and proofread content for marketing communications efforts.
• Work with appointed PR agency to schedule and conduct media engagement activities to generate editorial opportunities and maximise coverage.

Secondary Responsibilities

• Assist in planning and budgeting for the marketing communications needs.
• Assist in analysis reports of campaigns and making recommendations on strategies and tactics to address level of effectiveness.
• Work with the in-house designer or external vendors on conceptualisation and development of marketing materials.
• Supervise media and external partner requests for photoshoots, filming and interviews.
• Plan and manage internal photography or videography requirements.
• Assess recommendation for sponsorship or collaboration requests.
• Provide adhoc administrative support to the department, as and when required.

Requirements:

• Recognised degree in Business Management / Marketing / Mass Communication.
• Minimum 5 years of relevant experience preferably in the hospitality, travel or F&B industry.
• Excellent command of English with proficiency in Chinese language.
• A self-starter and strong team player with the ability to work independently.
• Meticulous and organised.
• Good numerical aptitude and analytical skills.
• Strong project and time management skills.
• Possess good interpersonal and communication skills.
• Able to start work within short notice.

Responsibilities:

• Identify and secure new business opportunities
• Attending to sales enquiries
• Execute marketing programmes and evaluate their effectiveness
• Preparation and follow-up of quotations, enquiries
• Process order confirmations & coordination between customers and internal departments
• Conduct competitive analysis report on overseas assignment
• Analyse distributors' sales performance
• Any other ad-hoc duties as assigned

Requirements :

• Preferably Diploma/Degree in Marketing/Business related, or relevant qualifications. Fresh graduates are welcomed to apply.
• Technically-inclined
• Pleasant personality and good communication skills
• Well-versed with MS Office applications
• Candidates with experience handling building product sales has distinct advantage
• Team player with good interpersonal, communication and problem-solving skill.

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.

• Helping identify marketing trends and key opportunities for innovation.

• Learning and working with various types of software for digital marketing.

• Working closely with sales and marketing department.

• Creating marketing materials such as white papers, case studies, and presentations.

• Giving presentations.

• Maintaining a marketing database.

• Providing administrative support to the marketing and sales team.

• Preparing, formatting and editing a range of documents.

• Understanding company product and brand.

• General office duties.

• Creating and interpreting a variety of reports.

• Organizing market research.

• Analyzing questionnaires and other forms of feedback.

• Updating social media accounts.

• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.

• Administration or sales and marketing assistant experience.

• Effective written and verbal communication skills.

• A high level of attention to detail.

• Ability to work effectively within a team and independently.

• Experience using computers for a variety of tasks.

• Competency in Microsoft applications including Word, Excel, and Outlook.

• Good organization skills.

• Related job and internship experience.

• Digital marketing experience.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).