1. Propose department's financial budget for management approval.
2. Develop new business proposals based on market demand.
3. Preparation of tenders, contracts, quality proposal and presentations to clients.
4. Carry out the task assigned by the Manager / Directors when necessary.
5. Develop plans to use new technologies for business processes.
6. Establish, develop and maintain positive business and customer relationships
7. Develop and keep clients account strategy in line with company business plan, to achieve profitable revenue growth.

Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements and skills

• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Proven experience in Beauty salons and spas industry
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• A sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Ability to work shift, weekend and public holiday

Do you have an interest in the arts and entertainment industry? Are you dynamic, highly motivated and meticulous, with great creative ideas to reach out to our entertainment fans? We are looking for a BD & Marketing Intern to be part of our team!

• Play an active role in supporting the Business Development & Marketing team in the planning, development and execution of marketing plans/ activities, advertising and communications programmes for our arts & culture, sports & entertainment, esports and MICE clients.
• Support the team in growing and amplifying the SISTIC brand organically via channels including website, mobile app, search and social media
• Research and work with Head of BD to prepare compelling business development collaterals
• Explore new channels for advertising & promotion and partnership opportunities
• Track and evaluate the effectiveness of all marketing initiatives or campaigns and proactively roll out test plans to improve campaign performance

Job Requirements:

• Able to start in Feb/Mar 2025
• Pro-active, eloquent with good verbal and written communication skills
• Aptitude in Microsoft Excel and PowerPoint
• Experience in Adobe Photoshop and Illustrator preferred
• Ability to think creatively and spontaneously
• Analytical, detail-oriented and meticulous
• Energetic and proactive
• Interest in arts & culture, sports & entertainment, esports and MICE industry
• Interest in digital marketing and analytics preferred
• Special note: e.g able to work on non-standard working hours for hot events if required

We are looking for Marketing Manager to be part of our fun and dynamic team.

Responsibilities:

• Develop and implement comprehensive marketing strategies to increase brand awareness, drive customer acquisition, and foster customer loyalty.
• Oversee digital marketing efforts, including SEO, SEM, social media, content marketing, and email marketing.
• Create and manage marketing materials, such as brochures, flyers, and presentations.
• Plan, organize, and execute events of various sizes, including trade shows, conferences, and workshops.
• Manage event budgets, timelines, and logistics.
• Coordinate with internal and external stakeholders such as vendors, partners, and customers to ensure a successful event experience.

Requirements:

• Degree in Marketing or related field.
• Preferably 5 years of relevant work experience.
• Experience in the defence and security industry preferred.
• Some engineering background will be advantageous.
• Good interpersonal skill and able to work well in a team.
• Preferably willing to travel overseas for events.
• Organized and meticulous.

Interested applicant can click on 'Apply' or send updated resume to [email protected]

Position Title: Marketing Executive

Location: North soon to be moved to central

Employment Type: Full-Time

About Wetuft

Wetuft is Singapore’s leading tufting studio, offering customers the chance to explore their creativity through hands-on tufting experiences. We aim to be a hub for artistic expression, creating memorable and engaging experiences for individuals, families, and corporate teams. As we continue to grow, we are looking for a Marketing Executive to strengthen our brand presence and drive customer engagement.

Job Summary

The Marketing Executive will be responsible for developing and executing marketing strategies that drive brand awareness, increase studio bookings, and foster customer loyalty. The role involves a mix of creative content creation, digital marketing, and event coordination.

Key Responsibilities

1. Marketing Strategy & Planning

• Develop and implement marketing campaigns to promote Wetuft’s services, events, and products.

• Conduct market research to identify trends, customer preferences, and competitive insights.

• Plan and manage marketing budgets to ensure cost-effective campaigns.

2. Digital Marketing & Content Creation

• Manage Wetuft’s social media platforms (Instagram, Facebook, TikTok, etc.), ensuring consistent branding and engaging content.

• Create visually appealing posts, videos, and stories to showcase customer creations and studio events.

• Monitor social media analytics and optimize campaigns for better reach and engagement.

• Update and maintain the Wetuft website with fresh content, including blogs, promotions, and booking updates.

3. Customer Engagement & Growth

• Develop email marketing campaigns to promote workshops, special offers, and corporate packages.

• Collaborate with influencers, bloggers, and partners to expand Wetuft’s visibility.

• Monitor customer feedback and reviews, implementing improvements to enhance the customer experience.

4. Event Marketing & Partnerships

• Coordinate marketing efforts for events, including workshops, corporate team-building sessions, and pop-ups.

• Build partnerships with local businesses, schools, and community organizations to increase outreach.

• Oversee the design and distribution of marketing materials such as flyers, posters, and brochures.

5. Performance Tracking & Reporting

• Analyze the performance of marketing campaigns and prepare reports with insights and recommendations.

• Track KPIs such as bookings, website traffic, and social media engagement.

Requirements

• Qualifications:

• Degree/Diploma in Marketing, Communications, or a related field.

• Proven experience in a marketing role, preferably in a creative, retail, or lifestyle business.

• Skills:

• Strong knowledge of social media platforms and trends.

• Basic graphic design skills (e.g., Canva, Photoshop) and video editing software knowledge.

• Excellent written and verbal communication skills.

• Familiarity with digital marketing tools such as Google Analytics, Facebook Ads Manager, and email marketing platforms.

• Personal Attributes:

• Creative thinker with a passion for crafting compelling stories.

• Results-driven with a data-oriented mindset.

• Strong organizational and project management skills.

• Enthusiastic about art, crafts, and the tufting industry.

What We Offer

• Competitive salary and incentives based on performance.

• A creative and inspiring work environment.

• Opportunities to grow alongside a unique and rapidly expanding brand.

How to Apply:

If you’re excited to join the Wetuft family, please send your CV, portfolio, and a brief cover letter to [email protected].

MARKETING MANAGER

The Marketing Manager is responsible for planning, development and implementation of YOTEL Singapore Orchard Road, digital and offline marketing strategies.

Main Responsibilities

• Responsible for creating, implementing and measuring the success of the hotel’s marketing strategies and activities
• Ensure that the Organization regularly conducts relevant market research and coordinate and oversee this activity. Monitor trends.
• Leads projects as assigned, such as cause-related marketing and special events.
• Plan and provide content (video shots, photo shoots etc) to enhance local website pages
• Plan and execute local email and social media campaigns
• Maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and provide input to support central digital agency
• Work closely with F&B and Sales on marketing for promotional content
• Develop interesting promotions to enable F&B and Sales to optimise sales and revenue
• Identify complimentary partnership opportunities to grow the equity of the Hotel, leveraging on partner’s marketing programmes
• Identify opportunities to create awareness of the Hotel, services and to eventually drive traffic to our Hotel and maximise revenue opportunities

What is this person like?

• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Has excellent interpersonal and communication skills cross all levels of the Hotel.

Knowledge, experience, skills required.

• Proven working experience in marketing in the hospitality industry
• Strong analytical skills and data-driven thinking
• Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
• Strong creative, strategic, analytical, organizational and personal sales skills.
• Experience overseeing the design and production of print materials and publications.
• Commitment to working with shared leadership and in cross-functional teams.
• Strong oral and written communications skills.
• Ability to manage multiple projects at a time.

Job Description

• Responsible for all public relations/marketing activities professional direction and execution of public communications.
• Work collaboratively with headquarters and overseas offices on external and internal communications.
• Develop marketing and communication materials including webpages, press releases, factsheets, videos.
• Run Social Media and SEO/SEM project.
• Support media/branding/marketing events.

Skills and Abilities

• Knowledge of media production, communication, and dissemination techniques and methods.
• Familiar with digital content creation process.
• Capable of working collaboratively with cross-functional teams.
• Detail-oriented and able to work under pressure to meet deadlines.
• An excellent team player.
• Self-driven and multi-tasking ability with quality results.

Qualifications

• Bachelor Degree in Communications / Marketing or other related majors, advanced degree preferred.
• Experience of financial PR agency will be an advantage.
• Fresh graduates are welcome.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Digital Marketing Executive

· Managing, creation of content in marketing materials and collateral, including videos, graphics, and posters in line with brand direction.

· Implementing online marketing content and activities including social media, work with social media partner to do basic analysis of SEO/SEM, ROI demand and lead generation.

· Familiar or willing to learn to and explore with Social Media Content Creation on Facebook, Instagram, Youtube, Telegram Channels.

· Familiar with export formats, scale, to insert into digital social media assets, printed collaterals. A3, A5, print of posters, banners, scaling etc.

· Basic knowledge of Adobe Photoshop, Illustrator, cropping, clipping mask, image overlay, effects required.

· Knowledge of Adobe After effects and Lightroom is a plus.

Company Profile

Julian Grey’s client is a solution provider for security and enterprise applications.

Key Responsibilities:

• Create high-quality content for social media, blogs, newsletters, and websites, aligning with brand objectives and audience needs.
• Develop brochures, datasheets, whitepapers, and presentations, translating technical information into accessible, value-driven content.
• Draft newsletters, announcements, press releases, and media kits; support campaigns and events with strategic communication.
• Assist in creating, scheduling, and managing content for social media platforms, including intranet, LinkedIn, Instagram, and the company website. Plan campaigns for brand visibility and track performance for optimization.
• Coordinate scriptwriting, editing, and production for corporate and product videos.
• Apply SEO best practices across digital content to improve visibility and audience reach.
• Ensure all content, communications, and materials align with brand guidelines.
• Keep up with industry trends to create fresh, innovative content that aligns with company goals.
• Track and analyze content performance, providing data-driven insights for continuous improvement.
• Develop content plans for corporate events and assist with live coverage and post-event recaps.

Requirements:

• Studies in Marketing, Communications, Journalism, Digital Media, or a related field.
• Strong writing, editing, and storytelling skills.
• Proficiency in design and video editing software such as Adobe Creative Suite (e.g., Premiere Pro, After Effects), Canva, or FlexClip.
• Knowledge of SEO and social media best practices.
• Familiarity with IT or system integration industries is a plus.

Follow us for more updates, interview tips!

· https://www.instagram.com/juliangreygroup/

· https://www.linkedin.com/company/juliangreygroup/

· https://www.facebook.com/juliangreygroup/

· Our telegram channel for job opportunities - https://t.me/jobopportunitiessg

Interested Applicants
Please WA Justine @ 9755 9161
Shortlisted candidates will be notified

Justine Lam Nyok Yuen
Reg No. R1218722
Julian Grey Corporate Advisory Pte. Ltd.
EA License No: 19C9568

About the Role

The Marketing Executive at Coldcut is pivotal in promoting our products and services, as well as enhancing our brand (RED) presence. If you are passionate about marketing, creative, and results-driven, we want you to join our team.

Primary Responsibilities

Marketing Strategies

• Develop efficient and intuitive marketing strategies.
• Organise and oversee advertising, marketing, and communication campaigns across various platforms (digital and print).
• Plan and execute events such as competitions, promotional activities, and outreach events.

Market Research and Analysis

• Conduct market research to evaluate trends, brand awareness, and competition.
• Analyse and present data, including social media analytics, to inform decision-making.

Customer Engagement

• Assess customer requirements through surveys.
• Write copy for marketing materials, including campaigns, brochures, posters, and website content.

Collaboration and Reporting

• Monitor campaign progress using metrics and submit performance reports.
• Collaborate with the manager on budgets and expenses.

Sponsored Teams Relationship

• Procure and curate content for marketing and outreach.
• Maintain good working relationships with ex-co and players.
• Attend to inquiries and requests.

Secondary Responsibilities

• Operate the retail shop.
• Assist with online orders.

Requirements and Skills

• Minimum of 2 years of relevant experience with a ITE/Diploma in Marketing or a related field.
• Good understanding of market research techniques and strategic planning.
• Excellent communication, organizational, and time-management skills.
• Creativity and commercial awareness.

Why Join Us

At RED, we value innovation and creativity. You'll be part of a dynamic team dedicated to making a significant impact in the Floorball industry. We offer a collaborative work environment and opportunities for professional growth.

We are seeking a dynamic Sales and Marketing Manager to join our team and drive sales growth, market our products effectively, and enhance brand awareness. The successful candidate will be responsible for developing and implementing strategies that align with the company's objectives and drive revenue growth.

Key responsibilities include:

- Develop and implement sales and marketing strategies to drive growth and achieve sales targets

- Conduct market research and analysis to identify market trends and opportunities

- Collaborate with cross-functional teams to ensure alignment and integration of sales and marketing efforts

- Develop and manage marketing campaigns to promote products and services

- Monitor and analyze sales performance metrics to optimize strategies and tactics

- Build and nurture relationships with key customers and stakeholders to drive business growth

- Stay current on industry trends and best practices in sales and marketing

The ideal candidate will have a proven track record in sales and marketing, with experience in developing and implementing successful strategies to drive revenue growth. Strong analytical skills, creativity, and excellent communication and interpersonal skills are essential for this role. If you are a results-driven individual with a passion for sales and marketing, we would love to hear from you. Apply now to join our team and help us achieve our sales and marketing goals.

PM-International is on its way to becoming Europe’s largest direct selling company in the industry of health, fitness, and beauty. We are among the Top 100 most innovative Direct Sales companies and PM-International is currently number #6 in the DSNworldwide out of 22,000 companies! For more than 30 years we have set up the highest standards for the development, manufacturing, and distribution of premium products and we are growing every day! We grew more than 50%, from 2020 in annual sales of $1.72B, to $3B in 2024.

PM-International is all about peak performance, bringing creativity and state-of-the-art science with one vision in mind: to achieve market leadership in the distribution of high-quality products for health, fitness, and beauty worldwide. We help people live a better, healthier, and fitter lifestyle.

We have 4 Headquarters and more than 40 subsidiaries worldwide. We offer a pleasant and collaborative working atmosphere in the HQAPAC, and we are always looking for talented and enthusiastic people to join our team.

We’re seeking someone who wants to work with an experienced team in a fast-paced environment. We need a highly collaborative team player who is not afraid of challenges and development.

This position will be based in Singapore.

At PM-International, you will have the opportunity to learn and grow, lead, and truly make a difference. If this sounds like a perfect match for you, please include your resume/CV in English, a concise motivation letter including your salary expectations, as well as your earliest date of entry.

YOUR DUTIES AND RESPONSIBILITIES INCLUDE, but are not limited to:

• Collaborate with the Sport General Manager and Marketing Specialist to support ongoing projects and campaigns.
• Assist the Sports Marketing Department Europe in day-to-day activities and event coordination.
• Implement marketing projects and campaigns across international subsidiaries and sports partners.
• Coordinate the collection, creation, and global distribution of marketing content and materials.
• Support internal marketing tools, including communication, enforcement, and development for Asia regions.
• Conduct marketing audits, analysis, and research to identify current trends and best practices.
• Build and maintain relationships with athletes, influencers, clubs, and sports partners to foster long-term collaborations.
• Organize and manage events, such as photoshoots, campaigns, and interviews with athletes, influencers, or partners.
• Monitor and report on the performance of marketing initiatives and suggest improvements.

WHAT ARE THE REQUIREMENTS?

• Education: Minimum diploma qualification in marketing, business, or a related field.
• Preferred Experience: Previous experience as a professional athlete or substantial exposure to the sports industry is advantageous but not mandatory.
• Ability to coordinate and manage multiple projects in a fast-paced, deadline-driven, and cross-functional team environment.
• Creative thinker and proactive problem solver with a customer-focused mindset.
• Strong understanding of the sports, health, and fitness sectors.
• Experience in direct sales, marketing, or similar roles within the health, fitness, or beauty industries is a plus.
• Knowledge of digital content creation and social media platforms is desirable.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Excellent verbal and written communication skills.
• Familiarity with digital marketing trends, email campaigns, and social media strategies.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Are you interested in working under the Sales and Marketing industry as your first official full-time job or doing a career switch?

Our company is recruiting and we are looking for someone who is independent in their own career advancement.

About Us:

We are one of the prime organisations that works with different industries of clients, to promote a given product or service of a given client. We focus on face-to-face marketing to interact with our customers at a deeper level, to understand their needs and to answer any enquiries.

Requirements:

Only Singaporeans are accepted:)

Required Skills:

• Strong interpersonal communication skills
• Solution-driven
• Keen learner
• Adaptable

Benefits:

• Encouraging and fun working culture
• Step-by-step coaching would be provided
• Workshops for business and personal development
• Travel opportunities

No experience is welcomed!

If you are interested for this role, attach your resume to the ‘Apply’ button below. Only shortlisted candidates would be contacted within two working days. Thank you!

The Marketing Executive is responsible for developing and executing marketing strategies to promote the company’s products and services. This role involves market research, campaign management, and collaboration with cross-functional teams to enhance brand visibility and drive customer engagement.

Key Responsibilities

Market Research:

• Conduct market analysis to identify trends, opportunities, and competitive positioning.
• Gather and analyze customer insights to inform marketing strategies.

Campaign Development:

• Assist in the creation and execution of integrated marketing campaigns across various channels (digital, print, social media).
• Collaborate with graphic designers and content creators to develop marketing materials.

Content Creation (We have other content creators here so this would not be a big part of your responsibilities):

• Write and edit engaging content for blogs, newsletters, social media, and promotional materials.
• Manage the company’s social media accounts, including posting, monitoring, and responding to inquiries.

Event Coordination:

• Support the planning and execution of marketing events, trade shows, and promotional activities.
• Liaise with vendors and partners to ensure successful event delivery.

Performance Tracking:

• Monitor and report on the effectiveness of marketing campaigns through analytics and key performance indicators (KPIs).
• Prepare regular reports for management to evaluate campaign success and areas for improvement.

Budget Management:

• Assist in the management of the marketing budget, ensuring efficient allocation of resources for maximum impact.
• Track expenditures and provide insights on cost-effective marketing solutions.

Collaboration:

• Work closely with sales, product development, and customer service teams to ensure cohesive messaging and brand alignment.
• Participate in brainstorming sessions to generate innovative marketing ideas.

Lead Generation:

• Identify and research potential clients through networking and industry events.
• Develop and maintain a pipeline of qualified leads.

Sales Presentations:

• Conduct sales presentations and product demonstrations to prospective clients.
• Tailor presentations to meet the specific needs and pain points of clients.

Responsibilities

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

Job Responsibilities

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.
• Work closely with the commercial team to develop and execute the in-country marketing plan (sell-in/sell-out, branding, stocking promotion, etc)
• Develop consumer communication toolkits and deploy/guide partners for execution.
• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.
• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.
• Responsibile for e-Commerce store set up and sale.

Job Requirements

• Degree in Marketing and/or Business.
• Proven track record in partner programs, consumer engagement, social media and e-Commerce.
• Demonstrate experience developing multiple distribution channels and agency management.
• Strong commercial outlook with the ability to drive revenue growth through marketing.
• Excellent forward-thinking, strategic and analytical capability or skill set.
• Works extremely well as a team member and excels as an individual contributor.
• Strong negotiation and relationship management skills.
• Traveling is required.

Only shortlisted candidate will be notified.

To apply, please visit to www.gmprecruit.com and search for Job Reference: 25023

GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766

This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to GMP Recruitment Services (S) Pte Ltd’s PDPA and e2i’s PDPA.

Position Overview

We are seeking a creative and motivated Social Media Marketing Executive to take charge of our TikTok, Instagram, and Facebook platforms. The ideal candidate will have a knack for storytelling, a keen eye for aesthetics, and the ability to connect with audiences through dynamic and engaging content.

Key Responsibilities

• Social Media Management: Manage TikTok, Instagram, and Facebook platforms, ensuring consistent posting and engagement.
• Content Creation: Plan, create, and post high-quality visuals, videos, and reels that resonate with our target audience.
• Photography: Capture compelling product photography to showcase our range of offerings.
• Collaborations: Work with UGC (User-Generated Content) creators and KOLs (Key Opinion Leaders) to expand brand reach.
• Calendar Planning: Develop and execute a comprehensive social media content calendar aligned with marketing goals.
• Copywriting: Craft engaging captions and posts that align with the brand's tone and messaging.
• Performance Analysis: Monitor social media performance and provide insights for continuous improvement.

Requirements

• Experience: Minimum 1 year of experience in social media marketing.
• Skills:Proficiency in content creation and editing tools.
  Strong photography skills (preferred).
  Understanding of social media trends and best practices.
• Capcut, Canva skills.
• Attributes:Creative and innovative mindset.
  Strong organizational and time-management skills.
  Ability to work independently and as part of a team.

· Manage social media platform (Facebook, Instagram, Twitter, website, etc) and ensure that up-to-date information is uploaded.

· Work with management on formulating and implementation of marketing initiatives

· Conceptualize and develop marketing plans and initiatives aligned with Company’s objectives and brand strategies

· Develop creative promotional campaigns to drive brand to achieve optimal sales growth

· Work on tight dateline to meet media advertisements by various Landlords and ad hoc media exposure offered and/or pick up by media companies.

· Regular store visits to ensure correct and consistent marketing communications as well as distinctive display of marketing materials.

· Sale of F&B related events/conferences.

· To maintain and grow F&B sales for exiting the client.

· Implementation of sales and marketing strategies to increase business revenue.

· Manage multiple projects via events, seminar and meetings as per arranged. Participate in any ad-hoc sales and marketing duty.

· Perform other related duties

Responsibilities:

• Continually meeting or exceeding sales quotas.

• Supervising and guiding the sales team as well as providing incentives to motivate staff to achieve sales targets.

• Monitoring the performance of the sales team.

• Ensuring that the store is clean and well-maintained at all times.

• Building and maintaining good working relationships with customers.

• Identifying opportunities and strategies to increase sales.

• Regularly attending sales meetings and training sessions.

• Ensuring that the store is adequately stocked with company products.

Requirements:

• Proven experience in sales and customer service.

• Proficient in all Microsoft Office applications.

• The ability to work in a fast-paced environment.

• Excellent problem-solving skills.

• Strong management and leadership skills.

• Effective communication skills.

• Exceptional customer service skills.

Responsibilities

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

-Develop comprehensive marketing strategies aligned with the company's overall objectives and target market. This involves conducting market research, analyzing consumer behavior, and identifying opportunities for growth.

-Monitor industry trends, competitor activities, and market conditions to identify opportunities and threats. Use market insights to inform marketing strategies and tactics.

-Collaborate with product development teams to understand customer needs and preferences. Provide input into product development and innovation initiatives to ensure products meet market demand.

-Develop and oversee the creation of marketing collateral, including advertising materials, brochures, websites, and presentations. Ensure that all communications align with the brand's voice and messaging.

-Develop marketing budgets and allocate resources effectively to maximize ROI. Monitor expenses and track marketing spend against budgetary targets.

-Lead and mentor a team of marketing professionals, providing guidance, support, and professional development opportunities. Foster a collaborative and innovative work environment.

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

The Senior Marketing Executive / Assistant Manager supports the Marketing and Communications team by coordinating and executing luxury lifestyle & F&B retail marketing, PR activations, social media content creation and campaigns with the objective of driving sales while maintaining the brand’s luxury marketing position. This role requires an understanding of retail and digital marketing; public relations; social media management; programmatic & social advertising; and SEO.

Primary Relationships

The position reports to Marketing Manager.

Within the organisation, this position has primary working relationships with the Marketing, PR, Social Media, Operations and Warehouse teams, as well as staff with similar positions within subsidiaries and franchises.

Outside the organisation, the position coordinates primarily with service providers such as marketing, PR and media agencies; as well as within strategic partners marketing teams such as other luxury brands, malls airlines, banks etc.

Responsibilities

• Coordinate with Marketing Manager on an annual marketing calendar and translate this vision into a coherent strategy which can be implemented in the local market as well as overseas markets.
• Implement and execute marketing campaigns that will enhance the brand’s image and positioning within the marketplace and the general public.
• Collaborate with relevant team to create comprehensive digital marketing strategies aligned with business goals. Identify target audiences, select appropriate digital channels, and develop tactics to reach and engage them effectively.
• Plan, execute and monitor marketing campaigns across various channels, including search engines, social media advertising, email marketing and content marketing. Optimise campaigns based on performance metrics and insights.
• Monitoring and analysing the performance of marketing campaigns, including data collection, report preparation and identifying opportunities for improvement.
• Assist in the development and execution of creative marketing plans that is aligned with the corporate strategy and brand image.
• Copywrite, edit and proof-read marketing materials in both English and/or Mandarin.
• Assist to respond in a timely manner to partnership and collaboration requests in order to drive both revenue and brand awareness through tie-ups, collaborations, product placements, sponsorships, events, etc. This includes outreach, contract execution and seeing through deliverables.
• Manage relationships with mall management team to work towards having more visibility for the brand through branding and advertising opportunities, act as the brand’s representative and point-of-contact and implement marketing campaigns to enhance brand’s image and positioning.
  • Branding and advertising opportunities can include negotiations for complimentary physical and digital advertisement spaces/ directional signages/ visual merchandising units/social media features or even through selected events.
• Assist to strategise and respond to marketing initiatives and campaigns requested by landlords, franchisees and subsidiaries around the world.
• Coordinate production of branded materials and ensure consistent articulation of the brand’s desired luxury image and positioning across the brand’s advertising, print and electronic materials through marketing assets and strategic placement within vicinity of brand presence through the use of way-finders, lightboxes, posters, landlord’s website etc.
• Stay updated on industry trends, customer behaviour, and competitor activities. Analyse market data to identify opportunities and provide recommendations for improving marketing strategies.

Requirements

• Preferred degree in marketing, business management or related.
• At least 3-4 years of experience in a similar role, previous experience in the luxury retail industry would be a plus.
• Written and spoken native fluency in English and Mandarin; additional language(s) are a plus.
• Proficient but not limited to MS Office, Meta & Google business management platforms, Knowledge of Google AdWords, social media management platforms, e-mail marketing and etc.
• Familiarity with social media (management tools, software and knowledge of social media tracking) is advisable.
• Detail oriented, organized resourceful and agile with an ability to adapt and problem solve.

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.