Roles & Responsibilities

• Developing and implementing marketing strategies to drive business growth and enhance brand awareness
• Control budgets and allocate resources amongst projects
• Conduct general market research to keep abreast of trends and competitor’s marketing movements
• Monitor progress and submit performance reports
• Working with the sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction
• Establishing and maintaining relationships with clients and partners to ensure customer satisfaction and loyalty
• Overseeing social media marketing strategies and content marketing
• Produce ideas for promotional events or activities and organize them efficiently
• Experience in marketing and running a marketing team
• Excellent leadership and organizing skills
• Strong ability to work independently and focus on achieving high performance
• Ability to handle pressure and effectively resolve complaints and issues
• Willingness to work overtime on weekends or PH when necessary

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Roles & Responsibilities

Marketing Manager

Roles & Responsibilities:

Oversee all marketing campaigns for their company or department

Implement strategy

Promote a business, product, or service

Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones

Represent the marketing team to cross-functional groups including product management, sales, or customer support

Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns

Day-to-Day Duties:

Manage and coordinate marketing and creative staff

Lead market research efforts to uncover the viability of current and existing products/services

Collaborate with media organizations and advertising agencies

Brainstorm ideas for new campaigns

Coordinate with the sales team and other departments to produce effective strategies

Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks

Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

• Organize campaigns for digital marketing by utilizing social media, email, blogs, and websites.
• Create and oversee social media presences and content marketing or communication strategies.
• Stay up to date with emerging social media platforms, online technology, and trends.
• Provide captivating and well-curated web material.
• Collaborate with external web designers, graphic designers, and filmmakers.
• Manage and oversee content on the webpages.
• Execute strategies to increase exposure to business pages.
• Develop projects and programs to strengthen work relationships within the community.
• Manage budgets, negotiations and contracts in relation to community events.
• Work closely with stakeholders to find possibilities for community involvement.
• Oversee all facets of event planning.
• Manage corporate identity and governance and communications channels for the company.
• Execute plans for interacting with a range of stakeholders.
• Foster a good rapport with stakeholders and organize events to foster partnerships.
• Determine areas that require improvement to improve upcoming events, engagement initiatives, and digital campaigns.
• Write reports on key performance indicators (KPIs).
• Maintain a variety of records to guarantee accurate and correct data for analysis by shareholders.

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.

• Helping identify marketing trends and key opportunities for innovation.

• Learning and working with various types of software for digital marketing.

• Working closely with sales and marketing department.

• Creating marketing materials such as white papers, case studies, and presentations.

• Giving presentations.

• Maintaining a marketing database.

• Providing administrative support to the marketing and sales team.

• Preparing, formatting and editing a range of documents.

• Understanding company product and brand.

• General office duties.

• Creating and interpreting a variety of reports.

• Organizing market research.

• Analyzing questionnaires and other forms of feedback.

• Updating social media accounts.

• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.

• Administration or sales and marketing assistant experience.

• Effective written and verbal communication skills.

• A high level of attention to detail.

• Ability to work effectively within a team and independently.

• Experience using computers for a variety of tasks.

• Competency in Microsoft applications including Word, Excel, and Outlook.

• Good organization skills.

• Related job and internship experience.

• Digital marketing experience.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Our client is a world-class online school delivering live, real-time learning to ambitious students around the world. With over 1000 students joining us from 65 countries, our vision is to unlock our students' limitless potential, together, for extraordinary futures.

What does success look like for this role?

The role will be responsible for the growth of CGA enrollments and re-enrollments in Asia, driving local awareness, inquiries enrolments, and retention among our families across the region. This role will be fast-paced, with a breadth of day-to-day activities and endless development opportunities with access to global resources.

• Support the development of CGA Asia’s growth strategy, with ownership of a marketing budget
• Lead end-to-end planning, execution, and optimization of local marketing, digital,l and growth campaigns
• Own the CGA Asia targets and funnel; monitor the pipeline of prospective families and report on this with an analysis of marketing touchpoints and campaign performance
• Partner with our sales team to proactively ensure prospective families are nurtured through enrolment
• Design and create marketing campaigns with the Design team to create positive customer experiences and increase enrolment
• Partner with the global marketing team to tailor events, PR content, landing pages, social posts, FB, Adwords, emails & more to promote local events and initiatives
• Strategie and maintain an events calendar of in-person and online seminars, webinars, and panel events to grow enrolment interest
• Lead partnerships and business development opportunities
• Grow re-enrolments through a community-centric calendar of events and campaigns that you lead, in partnership with CGA’s global community team and school faculty
• Share best practices with global marketing and sales colleagues while adapting new ideas for the wider Asia region

What skills and experience are required?

• 5+ years of experience in marketing to Mandarin-speaking countries
• Native Mandarin and fluent English verbal and written communication skills
• Experience in the education technology or schooling industry is a plus
• Adaptability and growth mindset to arising opportunities and new initiatives
• Comfort working in an international technology company with colleagues from all over the world

Overview

Banyan Group is one of the world’s leading independent, multi-branded hospitality groups centred on the purpose-driven mission of stewardship and wellbeing while offering exceptional, design-led experiences. The Group’s diversified portfolio of hotels, resorts, spas, galleries, golf and residences features an ecosystem of 12 global brands, including the award-winning flagship Banyan Tree, Angsana, Cassia, Dhawa, Folio, Garrya, Homm, Laguna, and Skypark, as well as the brand extensions, Banyan Tree Escape, Banyan Tree Veya, and Angsana Heritage Collection.

The Role

We are seeking a highly skilled and motivated individual to join our team as a Brand Marketing & Communications to create and foster brand love for Banyan Group, our portfolio, and with a focus on upscale and midscale categories.

You will play a key role in designing the brand marketing and communication strategies, drive the end-to-end development of campaigns and content that enhances and also safeguards the brand's integrity. In close collaboration with our PR and social teams and agencies, you will spearhead brand awareness efforts with media, and influencer marketing and partnerships with content creators.

Your oversight includes, although not limited to:

• Banyan Group
• Upscale – Angsana and its brand extension Angsana Heritage Collection, and Garrya
• Midscale – Cassia, Dhawa, Homm & Folio

We are looking for a bold and dynamic individual with fresh ideas and a co-creative mindset yet grounded to grow these brands.

Responsibilities

Elevating Brand Awareness:

• Work closely with our PR team to develop and implement brand awareness and engagement campaigns for greater reach, engagement and share of voice. Collaborate on media relations efforts, press releases, and media events to maximize brand exposure.
• Collaborate with the Social Media Community team to identify and partner with relevant influencers and content creators. Ensure their content aligns with our brand values and objectives to reach new audiences.
• Partner closely with the Brand & Commercial team to optimize owned channels such as brand.com and CRM. Tailor messaging to suit various funnel stages, ensuring targeted and impactful marketing efforts.

On-Brand Content Strategy and Execution:

• Develop and execute compelling and on-brand content across various channels to engage and resonate with our target audience.
• Ensure consistent brand expression across all customer-facing materials used by Corporate and Hotel teams:

1. Verbal: Manage messaging and tone of voice.
2. Visual: Oversee the development and approval of marketing and communication assets, including photos and videos.

Support Hotels:

• Partner pre-opening properties in the development of their Marketing and Communication plans.
• Executing re-positioning projects for key outlets or properties based on business needs and/or market changes
• Planning and executing HQ-led activations and/or partnerships on property alongside other functions

Brand Campaign Development:

• Assist in the creation and execution of brand campaigns, including concept development, messaging, and creative direction.
• Collaborate with cross-functional teams to ensure the successful implementation of brand campaigns.
• Consult on and advise segment-specific campaigns targeting various customer segments such as families, couples, or wellbeing enthusiasts alongside the Customer Insights team. Collaborate with internal teams to identify key messages and creative elements that resonate with each segment.

Requirements

• Minimum of 10 years of experience in marketing communications; hospitality industry experience is a plus.
• Experience with building brands through psychographic targeting and utilizing data to inform decision-making and campaign development.
• Proven track record of end-to-end development of engaging and impactful campaigns across multiple channels and mediums.
• Skilled in brand storytelling with experience customizing global brand narratives for different regions, considering regional needs and nuances.
• Team player with good interpersonal and project management skills.
• Ability to multitask and prioritize projects effectively in a fast-paced, agile environment.
• Excellent verbal and written communication skills, with an eye for detail.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong project management and organizational skills.
• Strong understanding of graphic design, photography, videography, and social media platforms.

• Organize campaigns for digital marketing by utilizing social media, email, blogs, and websites.
• Create and oversee social media presences and content marketing or communication strategies.
• Stay up to date with emerging social media platforms, online technology, and trends.
• Provide captivating and well-curated web material.
• Collaborate with external web designers, graphic designers, and filmmakers.
• Manage and oversee content on the webpages.
• Execute strategies to increase exposure to business pages.
• Develop projects and programs to strengthen work relationships within the community.
• Manage budgets, negotiations and contracts in relation to community events.
• Work closely with stakeholders to find possibilities for community involvement.
• Oversee all facets of event planning.
• Manage corporate identity and governance and communications channels for the company.
• Execute plans for interacting with a range of stakeholders.
• Foster a good rapport with stakeholders and organize events to foster partnerships.
• Determine areas that require improvement to improve upcoming events, engagement initiatives, and digital campaigns.
• Write reports on key performance indicators (KPIs).
• Maintain a variety of records to guarantee accurate and correct data for analysis by shareholders.

Fujitsu is seeking a dynamic and results-driven Senior Field Marketing Manager to spearhead go-to-market efforts in Singapore. This role involves planning, executing and optimizing regional marketing plans to drive brand awareness, engage our target audience, and drive revenue growth in country. The ideal candidate is a thinker with a deep understanding of B2B technology in the ASEAN region, and the ability to influence and work collaboratively across different departments and cultures.

Responsibilities:

• Integrated Go-to-Market Planning: Create and implement multi-touch marketing programs to drive pipeline growth
• Campaign Management & Opportunity generation: Plan and execute multi-touch regional marketing programs tailored to Singapore market to ensure a consistent pipeline of quality top of funnel opportunities for the seller community
• Partner Marketing: Collaborate with partner managers to develop joint marketing initiatives that drive mutual success
• Cross-functional Collaboration: Work closely with the seller's community, offerings team, corporate marketing teams and field marketing across ASEAN to ensure alignment & maximum business impact
• Budget Management: Oversee the field marketing budget, ensuring efficient allocation of resources. Work with alliance team and partners (directly if necessary) to source out other source of fund for marketing programs
• Performance Tracking: Track, analyze and report on the effectiveness of marketing programs and campaigns, using data to optimize future efforts
• Innovation: Stay updated on the latest marketing trends and technologies. Implement innovative marketing tactics to engage customers and drive business growth
• Team Leadership: Lead and mentor the field marketing team, providing guidance and support to achieve targets. Foster a collaborative and high-performance team culture

Requirements & Skills:

• Bachelor’s Degree in Marketing, Business Administration, or a related field
• Proven experience in field marketing or a similar role, with a track record of developing and executing successful marketing campaigns that drives pipeline growth
• Ability to work in a fast-paced, dynamic environment and to work independently and manage multiple projects simultaneously
• Excellent communication and interpersonal abilities
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Creative thinking and problem-solving skills
• Familiarity with the Singapore market and regional business practices
• Strong leadership and team management skills
• Strategic planning and execution
• Team leadership and development
• Market research and analysis
• Budget management
• Campaign management
• Data analysis and reporting
• Excellent communication and presentation skills

Overview

Banyan Group is one of the world’s leading independent, multi-branded hospitality groups centred on the purpose-driven mission of stewardship and wellbeing while offering exceptional, design-led experiences. The Group’s diversified portfolio of hotels, resorts, spas, galleries, golf and residences features an ecosystem of 12 global brands, including the award-winning flagship Banyan Tree, Angsana, Cassia, Dhawa, Folio, Garrya, Homm, Laguna, and Skypark, as well as the brand extensions, Banyan Tree Escape, Banyan Tree Veya, and Angsana Heritage Collection.

The Role

We are seeking a highly skilled and motivated individual to join our team as a Brand Marketing & Communications to create and foster brand love for Banyan Group, our portfolio, and with a focus on upscale and midscale categories.

You will play a key role in designing the brand marketing and communication strategies, drive the end-to-end development of campaigns and content that enhances and also safeguards the brand's integrity. In close collaboration with our PR and social teams and agencies, you will spearhead brand awareness efforts with media, and influencer marketing and partnerships with content creators.

Your oversight includes, although not limited to:

• Banyan Group
• Upscale – Angsana and its brand extension Angsana Heritage Collection, and Garrya
• Midscale – Cassia, Dhawa, Homm & Folio

We are looking for a bold and dynamic individual with fresh ideas and a co-creative mindset yet grounded to grow these brands.

Responsibilities

Elevating Brand Awareness:

• Work closely with our PR team to develop and implement brand awareness and engagement campaigns for greater reach, engagement and share of voice. Collaborate on media relations efforts, press releases, and media events to maximize brand exposure.
• Collaborate with the Social Media Community team to identify and partner with relevant influencers and content creators. Ensure their content aligns with our brand values and objectives to reach new audiences.
• Partner closely with the Brand & Commercial team to optimize owned channels such as brand.com and CRM. Tailor messaging to suit various funnel stages, ensuring targeted and impactful marketing efforts.

On-Brand Content Strategy and Execution:

• Develop and execute compelling and on-brand content across various channels to engage and resonate with our target audience.
• Ensure consistent brand expression across all customer-facing materials used by Corporate and Hotel teams:

1. Verbal: Manage messaging and tone of voice.
2. Visual: Oversee the development and approval of marketing and communication assets, including photos and videos.

Support Hotels:

• Partner pre-opening properties in the development of their Marketing and Communication plans.
• Executing re-positioning projects for key outlets or properties based on business needs and/or market changes
• Planning and executing HQ-led activations and/or partnerships on property alongside other functions

Brand Campaign Development:

• Assist in the creation and execution of brand campaigns, including concept development, messaging, and creative direction.
• Collaborate with cross-functional teams to ensure the successful implementation of brand campaigns.
• Consult on and advise segment-specific campaigns targeting various customer segments such as families, couples, or wellbeing enthusiasts alongside the Customer Insights team. Collaborate with internal teams to identify key messages and creative elements that resonate with each segment.

Requirements

• Minimum of 10 years of experience in marketing communications; hospitality industry experience is a plus.
• Experience with building brands through psychographic targeting and utilizing data to inform decision-making and campaign development.
• Proven track record of end-to-end development of engaging and impactful campaigns across multiple channels and mediums.
• Skilled in brand storytelling with experience customizing global brand narratives for different regions, considering regional needs and nuances.
• Team player with good interpersonal and project management skills.
• Ability to multitask and prioritize projects effectively in a fast-paced, agile environment.
• Excellent verbal and written communication skills, with an eye for detail.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong project management and organizational skills.
• Strong understanding of graphic design, photography, videography, and social media platforms.

Working Days:Monday to Friday 11am-7pm, 5 days

Closed on Saturdays, Sundays and public holidays

Near WATERLOO subway station

Qualifications

• Plan and liaise with influencers for seeding of products.
• Liaise with brand owners via chat and deliver project requirements
• Responsible for advertising activities and occasionally.Negotiate with partners or media.
  Experience in the beauty and wellness industry, proficient in MS Office applications; knowledge of Adobe Photoshop/Illustrator
• Other general marketing coordination requirements

Background

Viddsee is a storyteller platform for audiences, media partners, storytellers and brands. With over 3 billion views to date, we incubate talents and IPs, and empower our 5,000 strong storytelling community to build the next successful creative businesses.

Role Overview

The Senior marketing and community manager will lead all facets of marketing, from strategy to execution for Viddsee Reels (Micro Dramas) across the region, including target segment analysis, content selection, marketing campaigns, re-engagement campaigns (push notifications/edms) and PR.

You will be reporting directly to our VP, Products and Platform.

Our head office is based in Singapore, but this role could potentially be based outside of Singapore.

Primary Responsibilities

Audience Understanding

• Reviewing Viddsee's existing users and understanding consumption patterns to understand how to market micros dramas to existing users and to new users.
• Understanding the micro drama format and micro dramas target segments to market to new users who are unaware of micro drams.

Marketing Strategy and Execution

• Identification of key target segments, plan marketing strategy and ensure that it is executed to hit key objectives and targets

Campaign Management

• Devise campaign strategies in harmony with business objectives and audience insights.
• Lead the team to execute campaign parameters, including budget allocation, audience targeting, creative assets and bidding strategies.

Retention and Engagement strategies

• Devise strategies for retention to increase watch time including content/title planning, in app push notifications and product changes
• Lead the team to execute retention strategies, including budget allocation, audience targeting, creative assets and messaging

Reporting and Analysis

• Prepare comprehensive reports detailing marketing performance, insights, return on investment (ROI), and actionable recommendations.
• Design and maintain dashboards to provide stakeholders with real-time visibility of campaign metrics.
• Undertake post-campaign analysis to extract valuable lessons and inform future strategies.
• Present findings and strategic recommendations to cross-functional teams and senior leadership.

Social Media and Community management

• Manage and oversee social media accounts for Viddsee reels ensuring consistent branding and messaging.
• Understand and use the main Viddsee account to acquire new and existing users to use the app
• Develop and implement effective social media strategies for community management, acquisition and retention
• Analyse social media performance and create reports to track engagement, reach, and ROI.

Collaboration and Communication

• Liaise with creative teams to ensure that advertising copy, visuals, and messaging are congruent with campaign and social media goals.
• Coordinate with the analytics team to validate data accuracy and derive actionable insights.
• Engage with external agencies or vendors, as required, to execute specialised campaign initiatives.

Key Skills and Competencies

• Experience in digital advertising platforms, including Google Ads, Meta Ads Manager, Tiktok Campaign Manager, and programmatic advertising platforms.
• Proficient in data analysis and interpretation to drive data-informed decision-making.
• Advanced knowledge of tools such as Google Analytics, Google Tag Manager, and Excel/Google Sheets.
• Experience with A/B testing, audience segmentation, and retargeting techniques.
• Comprehensive understanding of attribution models, conversion tracking, and performance measurement.
• Exceptional communication skills to effectively convey campaign performance and strategic insights.
• Strong understanding of social media platforms and their role in driving brand awareness and engagement.
• Impeccable attention to detail, with the ability to manage multiple campaigns under stringent deadlines.

Qualifications

• A bachelor’s degree in Marketing, Business, or a related discipline.
• 5–10 years of experience in marketing management or a similar role.
• Understanding Mandarin is highly desirable.
• Leading a cross country marketing team is highly desirable.
• Proven track record of managing and optimising digital advertising campaigns across various platforms.
• A thorough understanding of SEO, SEM, integrated marketing strategies, and social media management tools.

COMPANY DESCRIPTION

Mediacorp is Singapore's largest content creator and national media network, operating a suite of TV channels, radio stations, and multiple digital platforms. Its mission is to engage, entertain, and enrich audiences by harnessing the power of creativity.

We are committed to creating an inclusive and diverse workplace where talent thrives. Our hiring decisions are made based on merit and fit-to-role. If you have a disability or special need which requires accommodation to participate in the recruitment process, please inform us when you submit your online application. We will be happy to support as necessary.

Thank you for your interest and application to this role. Please note that only short-listed candidates will be contacted.

RESPONSIBILITIES

Description:

We are looking for a results-driven Senior/Marketing Manager with a passion for developing and executing effective marketing strategies and enhancing brand identity of Singapore-made programmes. The ideal candidate should have a proven track record of developing comprehensive marketing plans and implementing branding initiatives for Singapore-made programmes in the region.

Responsibilities:

• Develop and implement innovative regional marketing strategies to promote programmes and increase brand awareness.
• Identify key local/overseas programme markets for exhibition booth and to oversee overall branding of booth as well as mapping out promotional plans for programmes in these markets.
• Lead branding initiatives to ensure consistency in messaging, visual identity, and brand positioning with central corporate marketing.
• Manage the creation of marketing collateral, including key visuals, corporate gifts and presentations.
• To oversee the overall branding of website, digital brochures and eDMs to align with regional marketing strategies.

• A degree in Marketing, Business or a relevant discipline.
• Proven experience in senior marketing roles, especially in the media industry with a focus on marketing strategies and branding.
• Excellent communication and presentation skills, with the ability to effectively convey ideas and influence stakeholders at all levels.
• Creative mindset with a passion for innovation and continuous improvement.
• Ability to thrive in a dynamic work environment and effectively manage multiple projects simultaneously.
• 8-10 years of related experience in Marketing.

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.

• Helping identify marketing trends and key opportunities for innovation.

• Learning and working with various types of software for digital marketing.

• Working closely with sales and marketing department.

• Creating marketing materials such as white papers, case studies, and presentations.

• Giving presentations.

• Maintaining a marketing database.

• Providing administrative support to the marketing and sales team.

• Preparing, formatting and editing a range of documents.

• Understanding company product and brand.

• General office duties.

• Creating and interpreting a variety of reports.

• Organizing market research.

• Analyzing questionnaires and other forms of feedback.

• Updating social media accounts.

• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.

• Administration or sales and marketing assistant experience.

• Effective written and verbal communication skills.

• A high level of attention to detail.

• Ability to work effectively within a team and independently.

• Experience using computers for a variety of tasks.

• Competency in Microsoft applications including Word, Excel, and Outlook.

• Good organization skills.

• Related job and internship experience.

• Digital marketing experience.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Job Responsibilities:

• Assist the Brand & Marketing team in new store openings, new product launches and marketing-related events and activities.
• Assist in preparation of outlets' collateral requirements and dissemination.
• Copywriting and vetting for communication materials, online channel management and website updates.
• Work with appointed agencies and assist Senior Executive to manage the brand's social media platforms.
• Communicate with suppliers and internal departments, liaison with mall A&P teams on ad spaces and mall campaigns.
• Support the Senior Executive in various administrative matters such as raising of internal forms and memo generation.
• Preparation of post-campaign reports.
• Assist in marketing research and any other ad-hoc tasks if required.

Job Requirements:

• Minimum Diploma in Business, Marketing/Mass Communications or equivalent.
• Proficient in Microsoft Word, Excel and PowerPoint.
• Strong administrative and time management skills.
• Attention to details with positive working attitude.

Responsibilities:

• Craft growth strategies including Brands and Comms, Campaign management, and performance marketing for both online and offline
• Evaluate and optimise marketing and pricing strategies.
• Analyse market trends and preparing forecasts.
• Generate new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, publicity, social media, lead generation campaigns, copywriting, performance analysis.
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
• Build strategic relationships and partner with key industry players, agencies and vendors.
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
• Analyse consumer behaviour and adjust email and advertising campaigns accordingly.

Requirements:

• Minimally Diploma / Bachelor’s degree in Marketing, Business, or related field
• 3 years’ relevant brand management and marketing experience.
• Experience in e-commerce, SEM including PPC and SEO and Google Analytics etc.
• Expertise in media channels, client relationships.
• Excellent creativity, adaptability, research, analysis, writing..
• Proficient in people management and communication skills (interpersonal, presentation, public speaking, etc.)
• Detail-oriented.
• Well-versed in marketing budgeting and organisation.
• Copywriting.

• Evaluating campaign performance and data analytics

• Liaising with frontend and backend departments to promote programs and campaigns

• Working closely with team and coordinators

• Website and social media platform content update and content writing

• Organising events, exhibitions and promotional activities

• Ensuring marketing plans are executed according to the project timeline

• Organised, meticulous, results-oriented and can handle stress and tight deadlines

• Ability to multi-task and prioritize tasks in a fast-moving environment

• Possess great communication skills, creative, resourceful and a team player

• Handle customer complain

• Able to speak English and Mandarin to oversee Marketing activities with Chinese-speaking partners and agencies

• Assist in any ad-hoc duties when assigned

By submitting your personal data and/or resume, you give consent to collection, use and disclosure of your personal data and/or resume by the company for the purpose of the processing and administration by company relating to this job application.

**We regret to inform that only shortlisted candidates would be notified. **

About Us

Established in 1972, Guardian Health & Beauty is Singapore’s Number 1 Health and Beauty retailer. With more than 126 stores nation-wide, it retails a comprehensive range of health & beauty products. Guardian has evolved from its pharmacy roots to a holistic one-stop solution for customers’ health and beauty needs. It continues to expand its products and service range to meet the redefinition of beauty by today’s customers – where health meets beauty.

With a strong health heritage, it has the largest network of award-winning pharmacists and a wide selection of health products. Professional services such as patient-care counselling, dispensary services, beauty and personal care solutions are offered at stores as a convenient one-stop for health and beauty. Guardian also operates its online store with more than 9,000 products available and offers the “Click & Collect” services. For more information, please visit www.guardian.com.sg. Follow Guardian Health & Beauty on Facebook, Instagram, Telegram, Youtube and TikTok.

Guardian Health & Beauty is a Progressive Wage (PW) mark accredited company.

Role Purpose

Support the marketing team in the execution of marketing strategies and campaigns, with a focus on driving brand awareness, customer engagement, and sales. This role involves coordinating marketing activities, managing administrative tasks, and ensuring the efficient execution of trade and promotional programs.

Responsibilities

• Assist in the development and execution of marketing campaigns, with a primary focus on below-the-line activities (such as promotions, events, and point-of-sale materials).
• Manage the creation and distribution of marketing collateral, ensuring that all POS materials are accurate, timely, and aligned with brand guidelines.
• Maintain and update the customer database to facilitate targeted direct marketing campaigns, aimed at driving sales and customer loyalty.
• Coordinate with external vendors, agencies, and partners to ensure the smooth execution of marketing activities and promotions.
• Monitor and report on the effectiveness of marketing initiatives, providing feedback to optimize future campaigns.
• Support the tracking and management of marketing budgets, ensuring that resources are used efficiently and that expenditures align with campaign objectives.
• Assist in the preparation of regular reports on campaign performance, marketing spend, and other key metrics.
• Proactively suggest and implement process improvements to streamline marketing operations and enhance team efficiency.

About You

• Diploma or degree in Marketing, Business, or a related field.
• Minimum of 2 years' experience in a marketing or support role, preferably in retail, FMCG, or health and beauty industries.
• Proficiency in MS Office (Excel, Word, PowerPoint) and familiarity with marketing software/tools is a plus.
• Previous experience in a fast-paced retail or FMCG environment is an advantage.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Excellent communication skills, both written and verbal, with a focus on teamwork and collaboration.

Benefits

• Team Member Discount
• Subsidized Medical and Dental Benefits
• Training Opportunities
• Career Advancement

Working Location: Tampines North

• Evaluating campaign performance and data analytics

• Liaising with frontend and backend departments to promote programs and campaigns

• Working closely with team and coordinators

• Website and social media platform content update and content writing

• Organising events, exhibitions and promotional activities

• Ensuring marketing plans are executed according to the project timeline

• Organised, meticulous, results-oriented and can handle stress and tight deadlines

• Ability to multi-task and prioritize tasks in a fast-moving environment

• Possess great communication skills, creative, resourceful and a team player

• Handle customer complain

• Able to speak English and Mandarin to oversee Marketing activities with Chinese-speaking partners and agencies

• Assist in any ad-hoc duties when assigned

By submitting your personal data and/or resume, you give consent to collection, use and disclosure of your personal data and/or resume by the company for the purpose of the processing and administration by company relating to this job application.

• Evaluating campaign performance and data analytics

• Liaising with frontend and backend departments to promote programs and campaigns

• Working closely with team and coordinators

• Website and social media platform content update and content writing

• Organising events, exhibitions and promotional activities

• Ensuring marketing plans are executed according to the project timeline

• Organised, meticulous, results-oriented and can handle stress and tight deadlines

• Ability to multi-task and prioritize tasks in a fast-moving environment

• Possess great communication skills, creative, resourceful and a team player

• Handle customer complain

• Able to speak English and Mandarin to oversee Marketing activities with Chinese-speaking partners and agencies

• Assist in any ad-hoc duties when assigned

By submitting your personal data and/or resume, you give consent to collection, use and disclosure of your personal data and/or resume by the company for the purpose of the processing and administration by company relating to this job application.

**We regret to inform that only shortlisted candidates would be notified. **

• Evaluating campaign performance and data analytics

• Liaising with frontend and backend departments to promote programs and campaigns

• Working closely with team and coordinators

• Website and social media platform content update and content writing

• Organising events, exhibitions and promotional activities

• Ensuring marketing plans are executed according to the project timeline

• Organised, meticulous, results-oriented and can handle stress and tight deadlines

• Ability to multi-task and prioritize tasks in a fast-moving environment

• Possess great communication skills, creative, resourceful and a team player

• Handle customer complain

• Able to speak English and Mandarin to oversee Marketing activities with Chinese-speaking partners and agencies

• Assist in any ad-hoc duties when assigned

By submitting your personal data and/or resume, you give consent to collection, use and disclosure of your personal data and/or resume by the company for the purpose of the processing and administration by company relating to this job application.

**We regret to inform that only shortlisted candidates would be notified. **

Core Responsibilities

· Work with client service teams to build client relationships, understand clients’ needs, identify opportunities and value propositions

· Establish business contacts and information gathering channels including client database for the collation and broadcast of market/client intelligence to the various client service teams

· Participate in the production of strategic communications and marketing materials

· Strategize, plan and manage all internal and external marketing and communication activities

Job Specifications

· Minimum Diploma in Mass Communications, Marketing and/or Business

· At least two (02) years of relevant working experience

· Possess sharp business acumen and good interpersonal and facilitation skills

· Possess effective organizational and follow-up skills with emphasis on attention to details

· Good interpersonal skills and ability to interact with all levels in a professional and responsive manner

· Ability to work on tight deadlines and manage projects

· Proficient in MS office (Outlook, PowerPoint, Excel, Publisher, Word)

· Good knowledge in Adobe, Photoshop, InDesign, Illustrator would be an advantage

· Enthusiastic team player