We are looking for a Social Media Marketing Manager who is skilled in driving conversions, increasing sales, and engaging our online community. You will lead our social media strategy, create impactful content, manage campaigns, and handle customer inquiries to support our growth objectives.

Key Responsibilities

1. Conversion-Driven Social Media Strategy

• Develop and execute social media strategies that drive traffic, increase sales, and convert followers into customers.
• Identify and target high-potential customer segments with content that meets their needs.
• Collaborate with the sales team to align social media efforts with sales goals.
• Monitor performance metrics to refine strategies and ensure continuous improvement in driving sales.

2. Content Creation and Optimization for Sales

• Create, curate, and optimize engaging content (posts, videos, ads) designed to drive conversions, including product promotions and special offers.
• Use tools like Canva, CapCut, or similar software to design visually compelling content tailored for different platforms.
• Regularly analyze content performance to adjust strategies and maximize engagement and sales.

3. Community Management and Customer Engagement

• Actively manage the social media community by responding to comments, messages, and enquiries quickly and professionally.
• Collaborate with the sales team to address enquiries and feedback, enhancing customer satisfaction and trust.
• Handle enquiries from social media channels, guiding potential customers towards booking appointments or making purchases.

4. Social Media Advertising and Campaign Optimization

• Plan, create, and manage paid social media campaigns to generate leads and increase sales.
• Develop compelling ad creatives and copy that resonate with target audiences.
• Continuously monitor and optimize campaign performance to meet and exceed sales objectives.

5. Lead Management and Sales Support

• Implement systems to track and follow up on leads generated through social media.
• Work with the sales team to refine lead management processes and improve conversion rates.
• Provide insights from social media engagement to improve products and services.

6. Trend Monitoring and Strategic Adjustments

• Stay updated on the latest social media trends, platform updates, and best practices.
• Adapt strategies based on changing trends and user behaviors to maintain relevance and effectiveness.
• Introduce innovative methods and tools to enhance engagement and drive sales.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field, with at least 4 years of experience in social media marketing, driving conversions and sales.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok, XHS, etc.), with experience in community management and customer engagement.
• Proficient in social media tools, analytics, and video editing software (e.g., Canva, CapCut).
• Excellent communication, creative, and analytical skills to craft compelling content and optimize campaigns.
• Ability to work independently, handle multiple tasks, and meet tight deadlines while ensuring high-quality outcomes.

Mon to Fri 9am - 5.30pm

Hybrid work arrangement

Position Summary :

This position is to collaborate with key stakeholders in crafting and executing captivating integrated marketing campaigns and initiatives across diverse channels, including digital, social, and events. Your expertise will contribute to the success of both in-house and client brands, achieving business objectives and surpassing key performance indicators

Responsibilities that Define Your Success:

• Collaborate with key stakeholders to strategize and implement effective communication initiatives and strategies, leveraging both digital and traditional platforms while rooted in data-driven insights.

• Master the realm of digital marketing, including end-to-end execution of digital campaigns, media planning, content creation, copywriting, campaign tracking, and comprehensive reviews.

• Be at the forefront of our social media presence, partnering with content leads to design, build, and maintain an engaging online community.

• Demonstrate prowess in analytics tools such as Amplify and Google Analytics, utilizing performance insights to optimize digital marketing efforts and maximize impact.

• Cultivate a compelling Public Relations campaign strategy, crafting engaging stories for our brands and campaigns, writing PR releases, and skilfully interacting with the media and organizing media events.

• Keep ahead of big data insights and social trends, offering thought leadership and innovative perspectives on adopting emerging media platforms and technologies.

• Efficiently manage relationships with agencies and vendors for marketing activities, ensuring timely and high-quality deliverables.

• Brief our design team on non-digital collateral development and oversee the production process to ensure seamless project delivery.

• Exhibit financial acumen by managing allocated budgets with clear trackable deliverables and performance measurements.

• Uphold the company's corporate governance, workplace practices, and code of conduct, ensuring compliance with workplace safety and health regulations, especially for events and roadshows.

• Embrace additional duties reasonably assigned by management, showcasing your adaptability and commitment to excellence.

Job Requirements:

• Proven track record in digital marketing, with a strong grasp of website analytics, digital ad serving tools, and familiarity with digital media consumption habits on platforms like Facebook, Instagram and Tiktok.

• Enthusiastic learner (including the area of Generative AI), self-motivated, and adept at thriving within tight deadlines and high-pressure environments.

• Outstanding team player with excellent interpersonal and communication skills, fostering collaboration and synergy.

• Possess a keen eye for detail, ensuring meticulousness in all endeavours.

• Demonstrate maturity, resourcefulness, and the ability to think strategically.

• Showcase exceptional written and verbal communication skills, adept at conveying impactful messages

• Good experience into B2C industry

• Prior working experience with marketing agency would be added advantage

Responsibilities:

• Drive e-commerce growth by developing onsite sales and engagement campaigns
• Provide analysis & performance reports including daily, weekly, and monthly, reporting of KPIs and recommending changes to improve performance as to achieve results.
• Drive digital planning, adaptive marketing and agile practices that best engages the consumers.
• Manage and constantly improve on the development and implementation of all e-commerce sites managed by the Company, including own e-commerce, marketplaces (Lazada, Amazon) and 3rd-party retailer sites.
• Create and execute digital marketing campaigns to increase site sales performance
• Optimized UX/UI to improve user experience and increase sales conversion.
• Explore new e-commerce features to capture the latest and newest trend of consumer behavior.
• Work with external and internal stakeholders to develop and execute optimization for product and brand content.
• Define and develop KPI framework to measure and track KPIs and ensure growth effectiveness.
• Evaluate e-commerce campaign and spend effectiveness to ensure positive ROI and recommend data driven learnings for future campaigns
• Manage the e-commerce team and being responsible for the day-to-day operations aspects of the e-commerce platform including but not limited to user experience, order fulfilment, customer service and content creation.
• Review the e-commerce team resources for skills training, career advancement and recruitment.
• Manage off-shore Customer Care / e-commerce support officer who oversee responding to customer inquiries on live-chat and emails.

Requirements:

• Possess degree in Business Administration or equivalent.
• At least 5 years of proven experience in related field, of which 2 years is of managerial capacity.
• Prior experience in digital marketing strategy.
• Proficient in SEO, Woocommerce, Shopify, Wordpress.
• Solid knowledge of web analytics tools like Google Analytics.
• Ability to handle a small team.
• Self-driven and motivated.

About the client

I am representing a leading property management and real estate company renowned for its extensive portfolio of retail malls across the region.

They are currently looking for a Marketing Manager to lead the development and execution of comprehensive marketing strategies that enhance the visibility, footfall, and overall brand value of a prominent retail destination.

About the role,

Reporting to the Senior Marketing Manager, your key responsibilities would includes

• Leverage your in-depth experience in retail mall marketing to conceptualize and implement innovative campaigns that resonate with shoppers and tenants alike.
• Oversee all marketing and communication programs across diverse platforms, including advertising, promotions, public relations, events, and direct marketing, to create a unified and compelling brand identity.
• Develop impactful marketing strategies and ensure their seamless execution, driving engagement and retention while positioning the mall as a standout shopping destination.
• Manage and optimize the marketing budget to deliver cost-effective, high-impact campaigns.
• Monitor and evaluate the effectiveness of marketing initiatives, ensuring continuous improvement and alignment with business objectives.

Skills and experience required

• Minimum 5 years’ relevant experience and proven experience in offline retail marketing and are well-versed in orchestrating large-scale promotional events, campaigns, and tenant collaborations.
• Highly organized, capable of working independently, and able to thrive in a fast-paced environment.
• Goal-focused with a proven ability to meet stringent deadline in a retail mall environment

If you are interested in the position, please click “apply” David Lerh (EA:94C3609/ R1769977).

We are seeking a creative and results-oriented Marketing and Event Manager (APAC) to drive internal employee engagement initiatives and external partnership events, enhance employer branding, and create impactful content for both internal and external stakeholders. This role is pivotal in fostering a positive work environment, strengthening employee engagement, and positioning the company as a top employer and partner in the Asia-Pacific (APAC) region. The ideal candidate will have a passion for creating engaging events, designing compelling visuals, and producing high-quality content that aligns with the company's goals and culture.

Responsibilities

Internal Employee Engagement and Communication

• Collaborate with Office Management team to plan and execute internal engagement events such as team-building activities, holiday celebrations and cultural initiatives to promote a positive workplace environment.
• Design office decorations for key celebrations, company milestones, and themed events to enhance workplace aesthetics and morale.
• Develop and distribute engaging internal newsletters to keep employees informed about company updates, achievements, and upcoming events.
• Collaborate with HR to create programs that recognize employee achievements and foster a sense of community.
• Act as the primary owner of internal communication channels, ensuring timely and engaging dissemination of company updates, policies, and initiatives.
• Partner with leadership to craft messages that align with the company's vision and values.

External Sales Partnership Events

• Organize and manage external events, such as partner summits, industry conference and networking sessions to strengthen relationships with sales and technology partners.
• Develop event strategies and logistics, including venue selection, budgeting, and coordination with vendors to ensure seamless execution.
• Create visually appealing event materials such as invitations, brochures, and presentation decks to support partnership events.
• Act as the point of contact for external partners to ensure alignment on event objectives and outcomes.

Content Creation and Design

• Create high-quality marketing materials, including posters, videos, white papers, infographics, and presentations to support both internal and external campaigns.
• Design and produce visually appealing content for social media platforms, company websites, and newsletters to enhance brand visibility.
• Maintain brand consistency across all communication channels.

Employer Branding

• Develop and execute employer branding strategies to position the company as an employer of choice in the APAC region.
• Collaborate with Talent Acquisition team to create campaigns that highlight company culture, employee success stories, and career opportunities.
• Leverage social media, career fairs, and industry events to attract top talent and build the company's reputation.

Marketing Campaigns and Strategy

• Develop and implement marketing campaigns for key company initiatives, ensuring alignment with business goals and regional market dynamics.
• Monitor campaign performance and provide data-driven insights to refine strategies and improve results.
• Work closely with cross-functional teams to align marketing efforts with organizational priorities.

Qualifications

• Bachelors degree in Marketing, Communications, Design, or a related field.
• Minimum 5-7 years of experience in marketing, event management, or content creation, preferably in the technology or system integration industry.
• Proven experience in planning and executing both internal and external events.
• Expertise in creating engaging visuals, videos, and written content tailored for different audiences.
• Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or Canva.
• Exceptional written and verbal communication skills to effectively engage internal employees and external stakeholders.
• Strong understanding of strategies to enhance employer branding and attract top talent.
• Ability to manage multiple projects simultaneously, ensuring timely delivery within budget.
• Knowledge of social media management, email marketing, and basic analytics tools to track campaign performance.
• Creative thinker with a strong eye for design and attention to detail.
• Collaborative team player with the ability to work across departments and regions.
• Highly organized with excellent time management and problem-solving skills.
• Enthusiastic and proactive with a passion for creating engaging experiences for employees and partners.

Singapore

Marketing:

1. Conducted competitive analysis and developed strategic marketing initiatives.

2. Develop and implemented marketing plans & strategies for product launches and new store openings and liaised with cross-functional teams to develop executable event plans

3. Oversee promotional activities, including discounts, giveaways and sampling, and managed the design and execution of both digital and traditional advertising campaigns, as well as print production and in-store material placement.

4. Analysed and defined brand image positioning, developed corresponding marketing strategies and refined marketing plans in collaboration with design and operations teams to ensure brand consistency across offline stores and online platforms.

5. Managed the brand's visual identity, including logos, colour schemes, typography, packaging design and ensured consistency of advertising messages.

6. Maintained active communication with shopping centres, providing detailed promotional information for monthly and special events and supplying marketing posters in various required sizes.

7. Regularly communicated offline store event plans to shopping centres to secure free promotional support.

8. Discussed sponsorship and sourcing requirements with malls and partners and managed payment processes.

9. Stayed informed about and actively participated in mall activities.

10. Managed and updated brand information on various platforms, including Google reviews, brand websites, mall websites and third party platforms such as ShopBack, Capitastar, Yezi Gang, Dianping, TripAdvisor, Mafengwo, Naver, etc. and negotiated joint event plans.

11. Maintained up-to-date store information, accounts, login devices and member data.

12. Managed customer complaints across multiple platforms and provided feedback to operations team.

13. Developed crisis management plans to protect and enhance brand image in response to negative brand or product incidents.

14. Communicated design requirements with other departments and made constructive suggestions.

15. Collated data from various platforms, analysed the effectiveness of marketing campaigns, implemented improvements and reported on event details.

16. Led and managed the marketing team, overseeing recruitment, training and performance appraisals while encouraging team efficiency and innovation.

17. Liaised with other departments to address operational and marketing challenges.

18. Support the completion and implementation of additional projects.

Social media:

1. Established a centralised system for account creation and management across multiple platforms.

2. Managed daily content updates.

3. Produced engaging content, including compelling headlines, visuals and video.

4. Collaborated with other departments on event planning, promotional strategies and messaging.

5. Analysed target demographics and budgeted for campaigns.

6. Managed online communities, engaging with customers to cultivate a loyal following.

7. Used Google Analytics to track social media performance and evaluate the success of posts, campaigns and strategies.

8. Stayed abreast of platform regulations, planned promotions and tracked trending topics.

9. Coordinated with external teams to create content, review materials, negotiate promotional strategies, process payments and evaluate results.

10. Coordinated with shopping centres and media for promotional shoots and set promotional direction.

11. Supported integrated marketing efforts by engaging KOLs and KOCs, managing their content and compensation, and developing a network of brand influencers.

eCommerce:

1. Developed and designed official brand websites, established order fulfilment processes and integrated contact information. Populated sites with company and store details, including return and exchange policies, and facilitated the establishment of online payment systems.

2. Enhanced the aesthetics and functionality of brand websites, meticulously uploaded product details such as titles, descriptions and images, ensuring all content was both accurate and appealing.

3. Mastered the development and implementation of SEO and SEM strategies to improve product visibility in search results. Utilised social media for content marketing and customer interaction, and implemented CRM strategies to increase customer loyalty and repeat purchases.

4. Focused on optimising the customer journey, streamlining shopping and post-purchase services, responding promptly to customer feedback and developing comprehensive improvement strategies.

5. Collecting and analysing operational data from the store, providing insights to the operations team and making actionable recommendations.

6. Maintained active engagement with Shopline, keeping abreast of new functionality, experimenting with platform tools and working towards improving server performance ratings.

Operation:

1. Orchestrated procurement for playground, sourced ancillary materials, produced promotional items and analysed store operations data to provide strategic advice.

2. Coordinated with playground teams and established partnerships with nurseries and training centres.

3. Liaised with sponsors for charity events associated with playground.

4. Managed the Osuga project, analysing store operations data and making recommendations for improvement.

5. Evaluated sales data for Summer Bliss and implemented operational adjustments.

6. Managed venue bookings, supply orders and coordinated road shows.

System:

1. Interfaces with new systems to negotiate terms and finalise specifications.

2. Coordinated development efforts and prioritised accelerated project schedules.

3. Facilitated system transitions for playground, phone shops and F&B, managed product information updates, configured receipt settings and performed routine maintenance, while assisting finance with account reconciliations.

4. Managed new product inventory, system configurations and activity settings.

Support / Clerical Work:

1. Compile and upload monthly KPI data to the cloud.

2. Calculated commission figures for mobile shops.

3. Provided commission calculations for playground.

4. Coordinated with print service providers.

5. Oversaw the management of office computers, in-store tablets, mobile phones and related devices.

6. Liaised with various departments on accounting, data extraction and other administrative tasks.

Malaysia

Marketing:

1. Oversaw Malaysian team and initiated social media presence.

2. Worked with Malaysian team to develop marketing and event strategies.

3. Orchestrated promotional activities, including discounts, giveaways and samples, and managed the design and implementation of online and offline advertising campaigns, as well as the distribution of print and in-store materials.

4. Maintained communication with shopping centres, disseminated promotional details for monthly and special events and supplied marketing posters in various sizes.

5. Assisted the Malaysian team in handling customer complaints and providing operational feedback.

Operation:

1. Managed the preparation of the playground, including placing orders, procuring supplies, producing promotional materials, analysing store operations data and providing strategic advice.

2. Managed team operations within playground.

3. Coordinated with sponsors for charity events associated with playground.

4. Managed the maintenance and repair of playground equipment.

5. Oversaw the coordination of retail displays within playground.

6. Managed preparations for the launch of Summer Bliss, including order management, procurement, production of promotional material, data analysis and operational recommendations.

7. Organised venue bookings, supply orders and event coordination for shopping centre events.

System:

1. Implemented POS systems, managed product uploads and ensured ongoing maintenance.

2. Customised system configurations for playground and dessert shops.

3. Managed inventory updates, price adjustments and activity configurations following product deliveries and new product uploads.

Job Requirements:

1. Candidate must possess at least Diploma in Marketing / Business Studies / Mass Communications or 5-6 years of working experience in Singapore & Malaysia Market
2. Proficient in Microsoft Office (Excel, Word, PowerPoint, Outlook).
3. Ability to plan, organize and schedule own workload within timeline
4. Team player and able to work independent responsibly in a fast-paced environment

Responsibilities:

· Develop and implement marketing strategies and campaigns that align with business goals

· Promote agency products to customers including Architects, Designers and Consultants

· Manage and oversee the company’s digital marketing efforts

· Analyze market trends, customer behavior, and competitor activities to identify opportunities for growth

· Collaborate with the sales team to create marketing materials and support sales initiatives

· Ensure that customers get the product engineering support during design stage and follow through till completion and meet customer satisfaction

· Maintain constant communication with Manufacturers and Suppliers

· Provide feedback to Manufacturers and Suppliers any concerns about product quality and after sales support, so as to achieve optimum customer satisfaction

· Manage, train and motivate direct reporting staff according to company procedures and policy

· Develop and conduct presentations explaining products and provide product knowledge to new and existing clientele

· Maintain and develop trusting long-term relationships with new and existing customers through understanding their business activity and needs

· Promote and represent the company professionally at trade exhibitions, events and product demonstrations

Requirements:

· Degree in Marketing / Business Administration

· Minimum 5-8 years of relevant working experience in building industry preferred

· Good leadership quality, independent and with great initiative

· Enjoy working with a dynamic team and able to work confidently in a fast-paced environment

· Dynamic with strong negotiation and presentation skills

· Possess excellent interpersonal, communication and organizational skills

· Strong understanding of digital marketing channels and tools

· Proven experience in a marketing role, preferably within the lighting or related industry

** 5-day work week

** Shuttle Bus Service provided at Ang Mo Kio / Yio Chu Kang MRT

About Oo La Lab:

Oo La Lab is a revolutionary fragrance atelier where scent becomes an art form. We craft bespoke perfume experiences and exclusive olfactory creations that leave a lasting impact. Our goal is to merge art, culture, and chemistry into one captivating sensory experience, and we’re seeking a polished and well-connected Sales and Marketing Manager to help us expand our reach.

Role Overview: We are seeking the Sales and Marketing Manager who will be responsible for developing and managing relationships with corporate clients and strategic partners, as well as leveraging B2C connections to drive community engagement, sales and event participation. This role is pivotal in driving revenue growth through customized gift products, special collaborations, and event sponsorships. This role will also assist in business development and sales opportunities in driving growth. The ideal candidate will have a proven track record in B2B sales, exceptional networking skills, and a passion for beauty and luxury products.

Key responsibilities :

• Develop and manage relationships with corporate clients in a different industry
• Conceptualize and execute strategic collaborations, sponsorships, and event activations.
• Drive revenue growth through custom gifting solutions, fragrance collaborations, and high-profile events.
• Create tailored experiential opportunities that align with our brand’s vision.
• Assist in business development and sales initiatives to further our global expansion.

Key Requirements:

• Fluency in multiple languages is preferred, with French and Italian being an advantage
• 10+ years of experience in B2B sales, partnership management, or a similar role.
• Strong network within both the corporate sector and B2C communities, with proven ability to close high-value deals.
• Excellent communication, negotiation, and presentation skills.
• Creative thinker with the ability to develop innovative partnership concepts.
• Passion for beauty, luxury products, and experiential marketing.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Ability to work independently

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunity to work with a creative and passionate team.
• Access to exclusive product experiences and invitations to luxury industry events.
• Growth opportunities in a rapidly expanding company.

Responsibilities -

• Partnership and Sponsorship Management:

1. Identify, qualify, and manage leads.
2. Maintain strong relationships with potential clients, industry partners, and stakeholders.
3. Support to develop and deliver compelling proposals and presentations for clients, industry partners, and stakeholders.

• Market Research & Insight Development:

1. Collaborate with the BD Manager to implement strategies aimed at meeting sales and revenue targets.
2. Managing partnership, ensuring prompt follow-ups and effective communication.
3. Track sales performance and provide insights to improve processes and outcomes.

• Client Relationship Management:

1. Handle extended portfolio/verticals of clients, partners and key clients.
2. Act as a point of contact for clients, helping to address their inquiries and escalate issues when necessary.
3. Assist in managing client expectations, resolving problems, and ensuring high levels of client satisfaction.

• Corporate Communications:

1. Coordinate with external PR agencies to input relevant contents to website

• Collaboration with inter-departments:

1. Work closely with Marketing, Product, and Operations teams to support the execution of business development strategies.
2. Provide insights and feedback from clients and market research to help refine product offerings and marketing campaigns.
3. Ensure proper communication and collaboration between departments for seamless execution of projects and initiatives.

• Market Research and Analysis:

1. Conduct comprehensive market research to identify emerging business opportunities and industry trends.
2. Prepare reports and presentations based on research findings to support decision-making processes.

Requirements -

• 2-4 years of experience in marketing & communication and market research
• Hands-on experience in BD or project execution
• Experience in managing projects from planning to execution
• Ability to work independently and as part of a team
• Strong organizational and time-management skills
• Strong in spoken & written English

About Syfe

Syfe is a digital investment platform with a mission to empower people to grow their wealth for a better future. Built on the pillars of advice, access and innovation, we cater to the full spectrum of an individual's wealth needs across diversified proprietary portfolios, cash management solutions and a state-of-the-art brokerage.

The Syfe team combines world-class financial expertise with best in-class technology talent. Excellence in execution is in our DNA and we offer equity ownership to all employees regardless of seniority and designation.

We are regulated by the financial authorities across Singapore, Hong Kong and Australia. In Singapore alone, where we are headquartered, over 100,000 investors trust Syfe to grow their wealth.

Since its founding, Syfe has raised US$79 million from world-class investors. The company has won multiple awards including Wealth Management Fintech of the Year by the Asian Banking and Finance Awards, as well as being recognized as one of the Top LinkedIn Startups in Singapore.

The Right Profile

We are looking for an experienced Brand Marketing Manager to embark on this journey with Syfe. The right candidate has proven success in Brand Marketing, experience in measuring and tracking Brand metrics, and a militant approach towards Brand consistency.

Location: Singapore

Responsibilities

• Own Brand success metrics, including, but not limited to Association, Perception and Preference.
• Development of strategic Brand partnerships and initiatives.
• Lead and plan Brand campaigns to drive awareness and understanding of our product suite, across marketing channels.
• Own and manage Brand health metrics and relevant tracking platforms.
• Define strategy for social platforms.
• Cascade Brand architecture and messaging throughout company functions.

Qualifications

• 5-7 years in Brand Marketing.
• Familiarity with major social media platforms.
• Extreme proficiency in English, written and spoken.
• A highly organised individual with proclivity for planning and processes.
• A track record of success in building Brands.
• Strong communication and interpersonal skills.

You will thrive at Syfe if:

• You take initiative, act with drive and lead with an owner's mindset.
• You prefer open communication, remain humble and see feedback as a tool for personal and professional development.
• You flourish in a fast-paced and ever-changing landscape, where ambiguity is an opportunity to demonstrate your critical thinking and growth-oriented mindset.
• You come as you are. At Syfe, we believe in the power of diversity and are dedicated to creating a welcoming and innovative environment for all our employees. We embrace and encourage applications from candidates of all backgrounds and provide equal employment opportunities without discrimination based on any personal characteristic or status protected by law. If you require any accommodations to ensure a comfortable and positive interview experience, please don't hesitate to reach out.

Recruiting Process (estimated duration: 4 to 6 weeks)

If your application is shortlisted, please expect:

• Virtual introductory call with our Talent Acquisition Partner (15 min)
• Virtual interview with the Hiring Manager (45 min)
• Take-home case study (2-3 days)
• Onsite case study presentation with the Hiring Manager and relevant stakeholders (90 min)
• Virtual/Onsite interview with our Head of Marketing (45 min)
• Virtual/Onsite interview with our Head of People & Culture (30 min)
• Virtual/Onsite interview with our COO (30 min)
• Background and Reference Checks

Due to the volume of applications, we regret that only shortlisted candidates will be notified.

Job Description

As marketing manager, your main duties will be to manage global marketing efforts for the group.

- Be responsible for all marketing efforts and create the overall marketing strategy for Bitcastle with clear objectives and measurable results.
- Manage the creation of global marketing efforts and advertising campaigns across various social media and digital platforms.
- Manage a team of marketers and ensure all KPI and KGI are met
- Develop and execute promotions and content for email and website marketing
- Use analytical tools to measure and report on the overall performance of digital marketing campaigns and advertisements.
- Leverage insights from trend and information analysis to optimize advertising spend and performance based on goals.
- Other related tasks as assigned by the company as needed.

Requirements

- Minimum 2 year experience in all aspects of digital marketing, from organic marketing channels to advertising
- Experience in strategic marketing and full life cycle marketing
- Experience in cryptocurrency web advertising or digital marketing operations
- Able to multitask and deliver results in a fast-paced environment

Preferences

- Has knowledge and interest in the world of cryptocurrency and blockchain
- Pays attention to detail and has the ability to perform work to a high standard
- Has the ability to work in a team environment, collaborate with others, and deal smoothly with a variety of stakeholders even in remote settings
- JLPT N2 and above

*We regret to inform that only shortlisted candidates will be contacted.

Responsibilities:

1) Formulate marketing strategies and plan implementation for

New markets / client pentetration

2) Service existing clientele base and follow up

3) Bilingual and willing to meet customer to understand their

needs

4) Candidate must possess at least Pre-U/A level/College,

Professional Certificate/Diploma relevant field

5) Ability to work independently and work closely other

support dept and a leader

6) • Carry out trend analysis, SWOT ,etc to review and revise

services package, etc to retain competitive edge

7) Team leader with good attitude

8) Relevant Product and service training will be provided

9) Workplace Location : West SIngapore, 5.5 days week

INTRODUCTION

As the functional lead, you are responsible for supporting the success of the APJ field and partner marketers by helping to identify development opportunities and supporting team members to achieve their goals.

The Field Marketing Manager is responsible for serving as the main APJ point of contact demand generation/acceleration through effective planning and execution of marketing activities, programs and campaigns including the relevant use of account-based marketing data-driven marketing, inside marketing, digital marketing, events, and more.

RESPONSIBILITIES

In this role, you are delivering against the marketing demand generation and revenue objectives as defined within a specific sales area-based territory, as well as:

STRATEGY EXECUTION

• Development of the marketing strategy and program plan by identifying the appropriate solution or industry program portfolio mix to address the business needs and prioritizing a digital-first, integrated approach
• Drive the relevant approach for teams to deliver on time, on brand, and on budget, while ensuring quality, consistency, and compliance
• Adjust marketing campaign plans and shift resources to respond to changing marketing conditions or pipeline gaps. Lead Management - Strong understanding of internal lead management systems in order to oversee proper access and management of leads and to empower teams to improve lead development, quality and flow throughout the customer buying cycle. Review reports to understand the impact of marketing programs on pipeline health and to follow-up on necessary actions to drive alignment with relevant business stakeholders and manage escalations proactively
• Planning ½ to 1 year with quarterly adjustments
• Translate business strategy and objectives into effective marketing execution tactics to meet marketing and sales goals
• Be digital savvy and able to build a tactical Digital First approach including web, social media, paid search, paid media
• Be fully trained and responsible to ensure brand, quality, consistency, and compliance and promote these aspects within all related demand generation and nurturing activities.
• Collaborate with different teams to provide a balance of marketing activities across all pipeline stages including acceleration and close activities as required
• Serve as the face of marketing to the region or MU sales executive, actively seek for opportunities to participate in business planning and engage in these interactions

FIELD ENABLEMENT

• Look for opportunities to communicate the overall plan to sales stakeholders (sales, sales operations, VAT team members), marketing colleagues and partners
• Drive rollout of marketing tactics and assets that align with the needs of the business
• Communicate proactively with sales teams to understand marketing effectiveness, including digital strategies and performance, and to seek out areas of improvements
• Anticipate stakeholder conflicts, drive managerial resolution
• Proactively provide feedback to other marketers to improve overall marketing performance
• Manage a series of events mix designed to gain brand awareness in target segment, drive new leads or accelerate existing opportunities – trade shows, conferences, seminars, webinars and roundtable/smaller workshop types

REGIONAL CHAMPION

• Oversee regional marketing events/virtual events strategy and successful execution
• Ensure maximum lead generation and marketing automation generate leads, maximise conversion rates and generate sales demand among prospects aligned to the customer journey
• Look to roll out campaigns in a programmatic method to drive efficiencies across markets
• Drive the integration of global programs into regional activities

YOUR PROFILE

• Bachelor's degree. MBA/Master´s degree or equivalent preferred.
• 8+ years of professional marketing experience, with solid experience in marketing execution
• Experience in/with sales
• Experience in B2B marketing
• Marketing strategy development and planning
• Experience in the IT industry
• advanced technical or business skills and special knowledge in one / several areas
• Customer focus with developed acumen to cultivate and develop lasting customer relations
• Experience in a multi-national company
• Minimum 7-10 years of marketing experience, with minimum 5-7 years in marketing execution in an increasing amount of responsibility
• Travel required about 10-20%Guiding and mentoring peers and/or junior level colleagues
  Deep experience in B2B marketing in the IT industry
  Solid experience in delivering marketing demand generation and in execution of marketing activities, programs and campaigns
  

Description:

Executing the company’s digital marketing campaigns. He/she is involved throughout the campaign ideation, planning, implementation, measurement, and optimization process. It is therefore essential that he/she has hands-on experience using various digital marketing platforms.

The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Head of Marketing such as; increasing digital sales, lead generation, brand engagement, and conversions.

Job Requirements:

· Assist the team in the development of the overall digital marketing strategy

· Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)

· Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

· Optimize web pages such as the homepage, landing pages, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings

· Conduct regular technical SEO audits and work with the web development team to fix technical website issues

· Manage digital advertising campaigns (SEM, Display, Social, Programmatic)

· Conduct research on market trends, brand’s audiences and competitors and end-to-end consumer journey to drive engagements and conversions

· Analyze digital marketing analytics reports and share insights with the team to develop optimization plans

· Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

· Keep up to date with the latest SEO trends, search algorithm updates, new SEO tools and best white hat practices.

· Diploma/Degree or professional certification in either Marketing, Digital Marketing, Public Relations or Mass Communication

· Flair in strong creative design and copywriting skills is a plus

Mon to Fri 8.30am to 6pm

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Join our dynamic team!

Are you passionate about marketing and looking to make a difference? We are seeking talented and motivated individuals to join our team. In this role, you will have the opportunity to work on exciting marketing campaigns and contribute to the growth of our company.

Responsibilities:

1. Face to face interactions with our target audience
2. Take charge of events
3. Train and lead a team

Benefits:

• 1-1 mentorship
• Travelling opportunities
• Career progression

Requirements:

• Self-motivated
• Willing to learn attitude
• Team Player

Click “Apply” now! Do note that only shortlisted candidates will be notified.

Who are we?

Howie Marketing PTE LTD is a Singapore-registered e-commerce company specializing in women’s fashion. We are a joint venture with the Chinese brand LBZ (Laoban Zhou), committed to providing a comprehensive supply chain service from design to production to sales.

Job Position: Fashion Marketing Executive

Job Overview:

We are seeking a highly motivated and experienced Marketing Executive with a strong background in fashion marketing to join our dynamic team. The ideal candidate will have a passion for fashion trends, a keen eye for the best-selling and trending styles, and a proven ability to manage social media marketing campaigns. This role also requires public relations (PR) skills to help shape and promote the brand’s public image, manage media relations, and collaborate with influencers to increase brand awareness. You will be responsible for managing campaigns across platforms such as TikTok, Facebook, Instagram, and Shopee. Bilingual proficiency in English and Chinese (both spoken and written) is required to effectively communicate with influencers, media, and internal teams.

Key Responsibilities:

• Trend Analysis & Product Sourcing:
  Source and curate the best-selling, seasonal, and trending fashion items in a timely and efficient manner. Stay ahead of industry trends and identify key products to feature for each season.
• Social Media Management:
  Plan, create, and execute marketing campaigns across social media platforms, including TikTok, Instagram, Facebook, and Shopee. This includes developing content, running ads, and promoting seasonal campaigns to boost engagement and sales.
• Influencer Marketing & PR:
  Identify, liaise with, and manage relationships with influencers to promote products and campaigns. Coordinate influencer marketing campaigns, ensuring alignment with brand values and marketing objectives. Additionally, develop and execute PR strategies to elevate the brand’s image through media coverage, press releases, and events. Work with media outlets, bloggers, and journalists to secure press opportunities and brand mentions.
• Public Relations & Brand Awareness:
  Drive initiatives to enhance the brand's visibility and public image through PR efforts. Manage media outreach, press releases, and respond to media inquiries. Organize events or product launches, collaborating with influencers and partners to generate buzz and increase exposure.
• Content Creation & Strategy:
  Work with creative teams to produce high-quality visuals, videos, and written content for social media platforms. Develop engaging and on-brand content that resonates with the target audience.
• Campaign Management & Reporting:
  Monitor and analyze the effectiveness of social media campaigns and PR initiatives. Track key performance indicators (KPIs) and provide detailed reports on campaign results, suggesting optimizations as needed.
• Team Collaboration:
  Work closely with the marketing team, product managers, and other departments to ensure seamless execution of campaigns and product launches. Collaborate with PR agencies and influencers to ensure cohesive messaging.
• Bilingual Communication:
  Engage with customers, respond to inquiries, and manage feedback in both English and Chinese (spoken and written). Maintain clear communication with influencers, media, suppliers, and internal teams.

Qualifications:

• Experience:
  Minimum of 2 years of experience in fashion marketing, with a proven track record of successfully managing social media campaigns, influencer marketing, PR efforts, and driving online sales.
• Skills:
  • Proficiency in managing social media platforms, including TikTok, Facebook, Instagram, and Shopee.
  • Strong PR skills, including media relations, press releases, and event coordination.
  • Experience working with influencers, including influencer identification, outreach, and campaign management.
  • Strong communication skills (both spoken and written) in English and Chinese.
  • Proficient in social media advertising, content creation, and analytics tools.
  • Creative and strategic thinker with excellent organizational skills.
• Education:
  Degree in Marketing, Fashion Merchandising, Public Relations, Business, or a related field is a plus.

Why Join Us?

• Career Growth: Opportunity for professional development in a fast-growing company.
• Collaborative Environment: Work with a dynamic team passionate about fashion and marketing.
• Competitive Salary: Attractive remuneration and benefits package

Please note that only SGPRN or PRs may apply.

Our client, a well-established MNC is seeking for an Assistant Marketing Manager ( Luxury Lifestyle Retail ) - $ 6,000.00 + Attractive Bonuses / MNC / Central Area

Requirements

• Min a Degree in Marketing or Mass Communication or Business or relevant
• At least 4 to 5 years experience providing 360 Marketing function include Advertising and Promotions, Events, Digital Marketing, Social Media, Public Relations, CRM etc
• Experience in dealing with vendors, agencies and medias
• Strong communication and writing skill
• Confident and perseverance.
• Independent and team player

Others

• Salary: $ 6,000.00 + ATTRACTIVE BONUSES
• Central area - walking distance from MRT station

Interested candidate can send in your resume with a photo attached (word format prefer) to [email protected]

Key Responsibilities

Brand Management

• Oversee brand management, ensuring consistent messaging and visual identity across all channels.

Marketing Strategy

• Develop and execute marketing campaigns, including digital marketing, social media, and traditional media.

Public Relations:

• Assist in managing media relations, corporate communications, and corporate social responsibility initiatives.

Content Creation:

• Produce engaging content for various platforms, such as website, social media, and marketing materials.

Event Management:

• Plan and execute events, including conferences, workshops, and exhibitions.

Market Research:

• Conduct market analysis to identify trends and opportunities.

Job Requirements

• Degree in Marketing or equivalent with 3 – 5 years’ relevant experience
• Exposure in the education industry will be advantageous
• Dynamic, independent and creative
• Highly organized with ability to multi-tasked and work in a fast-paced environment with tight deadlines
• Effective people and team management skills
• Proficiency in English with excellent written and verbal language skills. Proficiency in Mandarin an advantage
• IT and internet savvy
• Proficient in MS Office

Position Overview

The E-Commerce & Digital Marketing Manager will primarily be responsible for the planning and executing the digital marketing strategies to maximise revenue contribution for the Hotel with the support of an appointed agency in the management of Search PPC, SEO, Display Media Campaigns and Brand Websites. The incumbent will need to be aware of the rate strategies and channel performance of the Hotel and apply them in managing the above-mentioned digital touchpoints. Reporting to the Director of Marketing Communications, the incumbent should possess working knowledge in social media marketing, email marketing, as well as copywriting and maintenance of hotel website(s), online travel agents, etc that support the e-Commerce business, and are in line with the brand voice.

The Role

A. Managing Brand Equity

1. Develop digital communication plans in accordance to business objectives
2. Develop digital strategies to enhance brand reputation and achieve positive brand equity
3. Manage the design and performance of the hotel websites as well as digital and social media platforms to ensure brand consistency

B. Developing Marketing Strategies

1. Maximise revenue from PPC, SEO and other performance marketing activities based on hotel business priorities, seasonality and marketing plans
2. Work closely with marketing and revenue directors for the hotel and support in the development of suitable packages to generate demand for the hotel

C. Manage Marketing Campaigns and Events

1. Management of Capella Singapore's websites, booking engine, affiliated sites and OTAs to ensure that content is accurate, up to date and in line with brand standards
2. Plan, manage and execute digital marketing activities for the hotel to drive demand and direct bookings for the hotel and its dining establishments
3. Stay abreast of digital marketing trends updates and propose new strategies to increase market share against the hotel's competitor set

E. Manage Human Resources, Finance, Report Management and Continuous Improvement

1. Responsible for our monthly reporting on social media statistics and analytics.
2. Evaluate new technology applications to spur innovation in customer engagement and experience

Talent Profile:

1. Degree in marketing, advertising, communications or related field
2. At least 3 to 5 years of e-Commerce marketing (SEM/SEO management, email marketing)
3. Familiarity with the reading and interpretation of website analytics data (Google Analytics or similar)

Job Description & Requirements

JOB DESCRIPTION

Job Title

Senior Manager (Japanese Business - Marketing)

Occupation

Senior Manager

Roles & Responsibilities

Principal Accountabilities:-

1. Lead and in-charge the Special Projects such as:-

a. To enhance the service quality of the Japanese Business;

b. To establish customer benefit services with vendors;

c. To introduce Japanese hospitality and culture to our employees, distribution channel, clients and society.

2. Report in Japanese regularly to our Head Office in Tokyo.

3. Underwrites and specialize in Marine Hull and other general insurance classes.

4. Provide customer service in Japanese to Japanese clients on their inquiries, requests, complaints and claims matters.

5. Provide Japanese language support to staff in other departments, where appropriate.

6. Provide administrative support.

7. Plan and organize visitations to clients (new business/renewal/claims happenings).

8. Develop good relationship with clients to maintain and enhance existing clients’ business.

9. Plan renewal strategies for Japanese corporate clients.

10. Prepare underwriting quotations to clients in accordance with the Company’s underwriting guidelines.

11. Prepare referral form, issue Cover Notes and collect of premiums.

12. Maintain clients’ details and information.

Job Requirements:-

1. Minimum Degree Holder qualification;

2. At least 10 years of experience in General Insurance industry;

3. Fluent in written and spoken English and Japanese for handling local and Japanese clients;

4. Good understanding of doing Japanese business;

5. Possess good interpersonal and communication skills;

6. Able to multi-task, and is a team player, conscientious, tactful and willing to learn new skills;

7. Organized and has the ability to work under pressure;

8. Able to work independently and interact with different levels of customers;

Good working knowledge of Microsoft Office application.

Group Branding and Marketing Manager – Chinese Marketing and Event

About the Role

We are seeking an innovative and proactive Branding and Marketing Manager to lead our Chinese marketing initiatives and support international student recruitment efforts. This role demands expertise in event planning, content creation, and managing digital platforms in both Chinese and English. The ideal candidate will be fluent in Chinese, with a deep understanding of Chinese social media and marketing strategies, including platforms like WeChat, Weibo, Zhihu, and Xiaohongshu (RED).

As a key member of the marketing team, you will take charge of creating engaging content, driving online event organisation, and executing marketing campaigns tailored to the Chinese market. Your responsibilities will include managing social media, overseeing public relations efforts, and designing marketing materials for both Chinese and international audiences.

Key Responsibilities
1. Marketing Strategy Development

• Develop and implement targeted marketing strategies to engage Chinese audiences across multiple platforms, focusing on transnational education and international student recruitment.
• Conduct market analysis to identify trends and opportunities in education and job markets, influencing both traditional and digital campaigns.

2. Content Creation and Campaign Management

• Generate innovative ideas for digital storytelling and social media campaigns to enhance brand visibility and engagement.
• Develop high-quality visual storytelling content, combining creative writing, video production, photography, and design for various mediums.

3. Social Media Management

• Oversee content creation, scheduling, and engagement across platforms such as WeChat, Weibo, Xiaohongshu, Zhihu, Douyin, TikTok, LinkedIn, Instagram, and Facebook.
• Monitor social media trends and analytics to optimise content performance and audience engagement.

4. Creative Production Coordination

• Collaborate with internal teams and external vendors to manage the production of marketing collateral, including videos, photography, brochures, posters, and event resources.
• Ensure all marketing materials align with the organisation’s branding guidelines and messaging strategies.

5. Public Relations and Crisis Management

• Act as a key point of contact for handling crisis communications and public opinion events, ensuring timely and effective resolution while protecting the brand’s reputation.
• Develop and implement proactive public relations strategies to enhance brand credibility and outreach.

6. Campaign Execution and Monitoring

• Assist in developing and executing multi-platform marketing campaigns, including social media ads, print materials, and event-specific resources.
• Track and report campaign performance metrics to measure ROI and improve future initiatives.

7. Trend Analysis and Innovation

• Stay updated on emerging trends in education, social media, and marketing strategies to keep campaigns fresh, relevant, and competitive.
• Integrate data-driven insights into campaign planning and content development.

8. Collaboration and Stakeholder Engagement

• Work closely with internal teams, external partners, and agencies to ensure successful implementation of branding and marketing initiatives.
• Align marketing efforts with organisational goals, fostering a cohesive brand image and message across all touchpoints.

Job Requirements

• Bachelor’s or Master’s degree in marketing, communications, event planning, journalism, digital media, or related fields.
• Minimum 5 years working experience in the related fields.
• Fluent in both spoken and written Chinese and English, with the ability to create original content and liaise with Chinese-speaking vendors.
• Proven experience in event planning and project management, with strong skills in marketing communications, branding, or media relations.
• Familiarity with video editing, digital storytelling, and presentation software is a plus.
• Excellent interpersonal and communication skills, with a strong ability to work collaboratively across teams and build relationships with stakeholders at all levels.
• A keen eye for detail and a proactive, results-driven mindset.

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

The Senior Marketing Executive / Assistant Manager supports the Marketing and Communications team by coordinating and executing luxury lifestyle & F&B retail marketing, PR activations, social media content creation and campaigns with the objective of driving sales while maintaining the brand’s luxury marketing position. This role requires an understanding of retail and digital marketing; public relations; social media management; programmatic & social advertising; and SEO.

Primary Relationships

The position reports to Marketing Manager.

Within the organisation, this position has primary working relationships with the Marketing, PR, Social Media, Operations and Warehouse teams, as well as staff with similar positions within subsidiaries and franchises.

Outside the organisation, the position coordinates primarily with service providers such as marketing, PR and media agencies; as well as within strategic partners marketing teams such as other luxury brands, malls airlines, banks etc.

Responsibilities

• Coordinate with Marketing Manager on an annual marketing calendar and translate this vision into a coherent strategy which can be implemented in the local market as well as overseas markets.
• Implement and execute marketing campaigns that will enhance the brand’s image and positioning within the marketplace and the general public.
• Collaborate with relevant team to create comprehensive digital marketing strategies aligned with business goals. Identify target audiences, select appropriate digital channels, and develop tactics to reach and engage them effectively.
• Plan, execute and monitor marketing campaigns across various channels, including search engines, social media advertising, email marketing and content marketing. Optimise campaigns based on performance metrics and insights.
• Monitoring and analysing the performance of marketing campaigns, including data collection, report preparation and identifying opportunities for improvement.
• Assist in the development and execution of creative marketing plans that is aligned with the corporate strategy and brand image.
• Copywrite, edit and proof-read marketing materials in both English and/or Mandarin.
• Assist to respond in a timely manner to partnership and collaboration requests in order to drive both revenue and brand awareness through tie-ups, collaborations, product placements, sponsorships, events, etc. This includes outreach, contract execution and seeing through deliverables.
• Manage relationships with mall management team to work towards having more visibility for the brand through branding and advertising opportunities, act as the brand’s representative and point-of-contact and implement marketing campaigns to enhance brand’s image and positioning.
  • Branding and advertising opportunities can include negotiations for complimentary physical and digital advertisement spaces/ directional signages/ visual merchandising units/social media features or even through selected events.
• Assist to strategise and respond to marketing initiatives and campaigns requested by landlords, franchisees and subsidiaries around the world.
• Coordinate production of branded materials and ensure consistent articulation of the brand’s desired luxury image and positioning across the brand’s advertising, print and electronic materials through marketing assets and strategic placement within vicinity of brand presence through the use of way-finders, lightboxes, posters, landlord’s website etc.
• Stay updated on industry trends, customer behaviour, and competitor activities. Analyse market data to identify opportunities and provide recommendations for improving marketing strategies.

Requirements

• Preferred degree in marketing, business management or related.
• At least 3-4 years of experience in a similar role, previous experience in the luxury retail industry would be a plus.
• Written and spoken native fluency in English and Mandarin; additional language(s) are a plus.
• Proficient but not limited to MS Office, Meta & Google business management platforms, Knowledge of Google AdWords, social media management platforms, e-mail marketing and etc.
• Familiarity with social media (management tools, software and knowledge of social media tracking) is advisable.
• Detail oriented, organized resourceful and agile with an ability to adapt and problem solve.

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

About Us

Eye Level is a global supplemental education program focused on personalised learning. By tailoring instruction to each student's individual pace and needs, Eye Level aims to enhance foundational skills in Math and English for children aged between four and 14.

The program emphasises the importance of mastering basic concepts before moving on to more complex ones. This approach ensures a solid understanding of fundamental skills, leading to improved accuracy and speed in problem-solving.

Eye Level Singapore is committed to providing high-quality education services that align with the demands of the 21st century. Through continuous innovation and a focus on customer value, they strive to create a robust education ecosystem that blends online and offline learning experiences.

The Role

As a key member of our dynamic marketing team, you will play a pivotal role in shaping and executing our marketing strategies. You will be responsible for:

Strategic Marketing:

• Developing and implementing comprehensive marketing plans aligned with business objectives.
• Conducting market research and analysis to identify trends and opportunities.
• Collaborating with cross-functional teams to ensure seamless execution of marketing initiatives.

Digital Marketing:

• Managing and optimizing our social media channels (Facebook, Instagram, LinkedIn, TikTok, etc.).
• Creating engaging content and running effective digital campaigns.
• Leveraging Google Ads and SEO to drive organic traffic and conversions.
• Monitoring and analysing digital marketing metrics to measure ROI.

Brand Management:

• Protecting and enhancing our brand reputation.
• Developing and executing brand strategies.
• Ensuring consistent brand messaging across all channels.

Event Management:

• Planning, organizing, and executing company events, conferences, and workshops.
• Managing event budgets and logistics.

Franchisee Support:

• Providing marketing guidance and support to our franchisees.
• Ensuring compliance with brand guidelines and standards.

Requirements:

• Diploma in Marketing, Advertising, Communications, or a related field.
• Experience in education enrichment industry is highly preferred
• Proven experience in digital marketing, social media, and content creation.
• Proficiency in Google Ads, SEO, and analytics tools.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• A passion for marketing and a creative mindset.
• A valid Singapore driver's license (preferred)

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A dynamic and collaborative work environment.
• The chance to work on exciting marketing projects.

We are representing our client in the automotive aftermarket industry in search of Assistant Marketing Manager

Assistant Marketing Manager

Responsibilities:

• Oversee the regional partner program including setting annual sales targets, planning promotions, developing marketing strategies, and organizing partner conferences.
• Collaborate closely with the commercial team to create and implement in-country marketing plans, focusing on sell-in/sell-out strategies, branding initiatives, and stocking promotions.
• Create consumer communication toolkits and provide guidance to partners for effective execution.
• Design and execute omnichannel customer engagement campaigns by conducting consumer research to develop a compelling brand concept and gain insights into consumer preferences.
• Implement lead generation activities** across all stages of the consumer buying journey to ensure a seamless online experience, utilizing multivariate testing.
• Manage the setup and sales of e-Commerce stores, ensuring optimal performance and customer satisfaction.

Requirements

• Minimum a degree in Marketing, Business, or its equivalent.
• Has a proven history of successfully managing partner programs, engaging consumers, and executing social media and e-Commerce strategies.
• Experienced in developing various distribution channels and managing agency partnerships.
• Possesses a strong commercial mindset with a focus on driving revenue growth through effective marketing strategies.
• Demonstrates excellent strategic thinking, analytical skills and the ability to plan.
• Works well both as a collaborative team member and independently as an individual contributor.
• Skilled in negotiation and relationship management.
• Open to traveling as needed for the role.

Interested applicants, kindly forward a copy of your updated resume in WORD document to [email protected] stating your current and expected remuneration together with notice period required by current employer.

EA No: 12C6254

EA Personnel Registration No: R1879665