This role offers an exciting opportunity to drive growth within a dynamic subscription business. As Assistant Manager, Lifecycle Marketing, you will lead the development and execution of impactful lifecycle marketing campaigns that focus on subscriber acquisition, engagement, retention, and revenue growth. We’re looking for a motivated professional with experience in lifecycle marketing, passionate about enhancing customer experiences and fostering sustainable business growth.

Responsibilities

• Develop and implement comprehensive lifecycle marketing strategies focusing on acquisition, engagement, retention, and reactivation to maximize subscriber value.

• Utilize data-driven insights and conduct A/B testing to improve campaign performance, identify enhancement opportunities, and make strategic adjustments to foster growth.

• Proactively identify and implement initiatives that enhance the customer journey, contributing to business growth through innovative marketing strategies.

• Foster strong communication and collaboration with product, sales, customer success, and other departments to ensure a unified approach to customer lifecycle management.

• Stay informed on the latest industry trends and best practices, bringing innovative ideas to the team to drive effective lifecycle marketing.

Requirements

• Strong ability to leverage customer data and analytics to make data-informed decisions, optimize campaigns, and drive growth through A/B testing and other techniques.

• Understanding of customer journey mapping, with an ability to identify improvement areas and create engaging experiences.

• A growth mindset with enthusiasm for continuous improvement and a proactive approach to identifying impactful marketing initiatives.

• Excellent communication skills and a collaborative spirit, with the ability to work well in a team environment and build rapport across various organizational levels.

• Familiarity with social media platforms, Google Analytics, or other analytical tools is beneficial.

• Bachelor’s degree or Diploma in Marketing, Business, or a related field. 3-5 years of relevant experience in the media industry is advantageous.

• Ability to support Chinese content and clients, with fluency in Chinese required.

• Strong organizational capabilities and the ability to work independently with a proactive problem-solving mindset.

• Developing and implementing marketing strategies to drive business growth and enhance brand awareness
• Control budgets and allocate resources amongst projects
• Conduct general market research to keep abreast of trends and competitor’s marketing movements
• Monitor progress and submit performance reports
• Working with the sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction
• Establishing and maintaining relationships with clients and partners to ensure customer satisfaction and loyalty
• Overseeing social media marketing strategies and content marketing
• Produce ideas for promotional events or activities and organize them efficiently
• Experience in marketing and running a marketing team
• Excellent leadership and organizing skills
• Strong ability to work independently and focus on achieving high performance
• Ability to handle pressure and effectively resolve complaints and issues
• Willingness to work overtime on weekends or PH when necessary

Oishi Manufacturing Pte Ltd, established in 2003, is a prominent manufacturer and wholesale supplier of frozen desserts in Singapore. Specializing in halal-certified ice creams, gelato, and sorbets, the company serves a diverse range of clients including hotels, restaurants, cafes, fast food chains, and distributors.

Oishi operates from a 18,000 sq. ft. facility, offering both its own brands—like ArtisertZ—and customized OEM services. Their product range extends beyond frozen treats, including soft-serve pre-mixes, waffle and pancake premixes, frozen lava cakes, and equipment like soft-serve machines. The company is known for its commitment to high quality and halal compliance, holding certifications like FSSC 22000​ and BRCGS.

Oishi caters to both local and international markets, priding itself on reliable delivery services and competitive pricing. This has solidified its reputation as a preferred business partner within the food industry​

Job Summary

The Marketing Manager is responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer engagement, and revenue growth. The role involves managing campaigns across multiple channels, overseeing a team, and ensuring alignment with overall business objectives. The ideal candidate has a strong understanding of market trends, digital marketing, and leadership skills to inspire and guide a marketing team.

Key Responsibilities

Marketing Strategy Development

• Design and implement marketing strategies that align with the company’s objectives.
• Develop and manage marketing plans, campaigns, and budgets to achieve key performance indicators (KPIs).
• Identify and capitalize on market trends, customer insights, and growth opportunities.

Campaign Management

• Oversee the creation and execution of integrated marketing campaigns across digital, print, social media, email, and other channels.
• Ensure consistent messaging and branding across all marketing initiatives.
• Work with cross-functional teams, including sales and product development, to align campaigns with organizational goals.

Team Leadership

• Manage and mentor a team of marketing professionals, providing guidance and support to achieve departmental goals.
• Set clear performance expectations and conduct regular evaluations.
• Foster a collaborative and innovative team culture.

Digital Marketing

• Drive digital marketing efforts, including SEO, SEM, social media, and content marketing.
• Oversee website updates and optimize for user experience and lead generation.
• Analyze and improve online presence using analytics tools like Google Analytics.

Brand Management

• Strengthen the company’s brand positioning through targeted initiatives and campaigns.
• Ensure brand consistency across all customer touchpoints.
• Monitor and respond to public perceptions and feedback.

Analytics and Reporting

• Track and analyze the performance of marketing campaigns to determine ROI and effectiveness.
• Provide detailed reports and insights to senior management.
• Use data-driven insights to optimize strategies and tactics.

Market and Competitor Analysis

• Conduct regular market research to understand customer behavior and preferences.
• Analyze competitor strategies and identify opportunities for differentiation.

Event and Partnership Management

• Plan and oversee events such as trade shows, product launches, and promotional campaigns.
• Establish and maintain strategic partnerships to amplify marketing reach.

Key Skills and Competencies

• Strong leadership and team management skills.
• Excellent communication and interpersonal abilities.
• Analytical mindset with expertise in data interpretation and decision-making.
• Proficiency in marketing tools and platforms (e.g., Google Ads, CRM systems, marketing automation tools).
• Creative thinking and problem-solving skills.
• Ability to multitask and meet tight deadlines in a fast-paced environment.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 5-8 years of experience in marketing, with at least 2 years in a managerial role.
• Proven track record of successfully managing marketing campaigns and achieving KPIs.
• Familiarity with both B2B and B2C marketing strategies.
• Advanced knowledge of digital marketing and analytics tools (Google Analytics, SEMrush, HubSpot).

Company Overview

Manne & Co is a live-streaming station that is looking to grow in the realm of content creation and develop marketing strategies that will effectively attract new fans and customers. As a forward-looking company, we adopt state-of-the-art technology in our live streams where customers can experience novel formats of online shopping.

In this role, you will be required to partake in the conceptualisation, planning and management of the company's social media assets. This will include design, scripting, assisting in on ground shoots to post production of reels that aim to promote, engage and drive new traffic. Looking into post insights and analysing statistics is also crucial for the team's regular reviews. Being a Marketing Executive also plays a pivotal role in the live roster, where new ideas are always needed to promote products that the company curates and takes pride in.

Job Scope

• Assisting with the conceptualisation, curation and production of digital marketing collaterals – graphic, photography, videography.

• Producing online live-selling sessions of various consumer products.

• Co-management of the marketing content calendar.

• Provide ideas to build the company’s digital presence and engagement with its audience.

• Identify market trends and analyse with team to gain insights for better marketing strategies.

• ⁠ Manage social media accounts.

Job Requirement

• At least 2-3 years prior experience in related field.

• Adobe Illustrator, Photoshop, After Effects (Basic-Intermediate).

• Familiar with Canva and its use primarily for graphic designs.

• Video editing with Capcut or similar content creation tools.

• Background knowledge in OBS or similar livestreaming tools.

• Ability to understand and navigate through the management of different social networking platforms (e.g. Facebook, Instagram, Tiktok and Telegram).

• ⁠Keen learner in new live streaming set up and equipment.

• Able to work on weekends occasionally.

Responsibilities

• Cross-platform integration of marketing and advertising campaigns and initiatives
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements and skills

• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Able to work on weekend and public holiday

• Oversee all marketing campaigns for their company or department
• Implement strategy
• Promote a business, product, or service
• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
• Represent the marketing team to cross-functional groups including product management, sales, or customer support
• Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns

Job Description:

We are seeking a highly skilled and experienced Senior Digital Marketing Manager to join our dynamic team. The ideal candidate will have a strong background in digital marketing and a proven track record of managing successful campaigns. This role requires a strategic thinker with excellent leadership and analytical skills.

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies to drive brand awareness and lead generation.
• Manage and optimize all digital marketing channels, including SEO, SEM, email marketing, social media, and content production along with marketing.
• Analyze and report on the performance of digital marketing campaigns using tools such as Google Analytics, SEMrush, and Hootsuite.
• Lead and mentor a team of digital marketing professionals, fostering a collaborative and innovative work environment.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts and alignment with business goals.
• Stay updated with the latest trends and best practices in digital marketing and incorporate them into strategies.
• Manage multiple projects simultaneously in a fast-paced, dynamic environment.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field. A Master’s degree is a plus.
• Proven experience (15+ years) in digital marketing with a strong track record of successful campaign management.
• Excellent understanding of all digital marketing channels, including SEO, SEM, email marketing, social media, and content production along with marketing.
• Strong analytical skills and proficiency in using analytics tools (e.g., Google Analytics, SEMrush, Hootsuite).
• Demonstrated leadership and team management experience.
• Exceptional communication and interpersonal skills.
• Creative thinking and problem-solving abilities.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.

Equal Opportunity Statement:

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, gender, race, religion, marital status, family responsibilities, or disability.

Our client is a leading provider of efficient errand services in Singapore, including document delivery, shopping assistance, and food delivery for both residents and businesses. They are seeking a Digital Marketing Manager to lead and optimize digital marketing strategies to boost brand awareness and generate leads.

Role Overview:

As a Digital Marketing Manager, you are to develop and execute digital marketing campaigns across various channels, analyze performance, and drive traffic and conversions.

Key Responsibilities:

• Create and manage digital marketing strategies (SEO, SEM, social media, email).
• Oversee paid ads (Google, Facebook) and organic marketing efforts.
• Analyze campaign performance and optimize for better results.
• Track KPIs like web traffic and conversion rates.
• Collaborate with teams to align marketing strategies with business goals.

Requirements:

• Degree or Diploma in Marketing, Business, Communications, or a related field.
• Proven experience in digital marketing, SEO, SEM, and social media.
• Strong knowledge of Google Ads, Google Analytics, and other digital tools.
• Excellent analytical, communication, and creative skills.

Interested candidates are invited to send in your Resume in MS Word Format stating your past work experience, reasons for each leave, past and expected remuneration.

We regret to inform that only shortlisted candidates will be notified.

By submitting an application to us, you will be deemed to have agreed for us to collect, use, and disclose your personal data which you have submitted to your prospective employers, for the purpose of job search, and/or other services which you have consented us to perform on your behalf.

Cultivar Asia Pte Ltd

EA License Number: 19C9782

EA Personnel: R2199602 (Felicia)

We are a dynamic events and marketing agency specializing in curating bespoke wine and culinary experiences. Our passion lies in creating unforgettable moments that leave a lasting impression on our clients and their sophisticated audiences.

As the Events and Marketing Manager, you will be at the forefront of driving our agency's growth and success. You will play a pivotal role in developing and executing creative marketing campaigns, crafting unique event activations, and building strong client relationships. With your expertise and leadership, you will ensure that our proposals align with client objectives, address concerns effectively, and adhere to timelines.

Responsibilities include:

1. Lead the pitch process, collaborating with the team to craft compelling proposals that meet client objectives and requirements.
2. Drive business development strategies to expand our client base and foster long-term partnerships.
3. Conceptualize and develop marketing campaigns and event activations that captivate and engage our target audience.
4. Co-drive and contribute to the development of intellectual property content and concept papers, enhancing our agency's unique offerings.
5. Foster and strengthen business relationships with existing and potential clients, ensuring exceptional customer satisfaction.
6. Lead brainstorming sessions to develop innovative creative strategies that elevate our events and marketing initiatives.

Qualifications:

1. A minimum of a Diploma or Bachelor's Degree in Business Studies/Administration/Management, Marketing, Journalism, Advertising/Media, Mass Communications, or a related field.
2. At least 5 years of experience in an agency environment, with a proven track record in events and experiential marketing.
3. A deep understanding of all aspects required to create large, complex experiences that resonate with sophisticated audiences.
4. A proactive and adaptable individual who thrives in a dynamic environment, collaborating effectively with teams to navigate uncharted territories.

We are looking for an exceptional leader seeking to lead and mentor in a highly collaborative and creative team - personalities who can carry their own.

A team player who yearns to thrive in a unique environment but also one who can fly solo when the need arises.

A strong desire to pushing the creative limits and ever seeking to try new things.

You're comfortable dealing with clients on a working level and have a strong desire to excel in the industry. Highly adaptive in this ever changing landscape and someone who’s not afraid to voice out opinions, enjoy thrashing out ideas, ripping them to shreds to see if they'd work and then putting it all together again.

If you're a fixer with an eye for detail and creative in problem-solving, WE WANT YOU!

Most importantly, you want to be in an environment where everyone learns and grows together.

Mon to Fri 9am - 5.30pm

Hybrid work arrangement

Position Summary :

This position is to collaborate with key stakeholders in crafting and executing captivating integrated marketing campaigns and initiatives across diverse channels, including digital, social, and events. Your expertise will contribute to the success of both in-house and client brands, achieving business objectives and surpassing key performance indicators

Responsibilities that Define Your Success:

• Collaborate with key stakeholders to strategize and implement effective communication initiatives and strategies, leveraging both digital and traditional platforms while rooted in data-driven insights.

• Master the realm of digital marketing, including end-to-end execution of digital campaigns, media planning, content creation, copywriting, campaign tracking, and comprehensive reviews.

• Be at the forefront of our social media presence, partnering with content leads to design, build, and maintain an engaging online community.

• Demonstrate prowess in analytics tools such as Amplify and Google Analytics, utilizing performance insights to optimize digital marketing efforts and maximize impact.

• Cultivate a compelling Public Relations campaign strategy, crafting engaging stories for our brands and campaigns, writing PR releases, and skilfully interacting with the media and organizing media events.

• Keep ahead of big data insights and social trends, offering thought leadership and innovative perspectives on adopting emerging media platforms and technologies.

• Efficiently manage relationships with agencies and vendors for marketing activities, ensuring timely and high-quality deliverables.

• Brief our design team on non-digital collateral development and oversee the production process to ensure seamless project delivery.

• Exhibit financial acumen by managing allocated budgets with clear trackable deliverables and performance measurements.

• Uphold the company's corporate governance, workplace practices, and code of conduct, ensuring compliance with workplace safety and health regulations, especially for events and roadshows.

• Embrace additional duties reasonably assigned by management, showcasing your adaptability and commitment to excellence.

Job Requirements:

• Proven track record in digital marketing, with a strong grasp of website analytics, digital ad serving tools, and familiarity with digital media consumption habits on platforms like Facebook, Instagram and Tiktok.

• Enthusiastic learner (including the area of Generative AI), self-motivated, and adept at thriving within tight deadlines and high-pressure environments.

• Outstanding team player with excellent interpersonal and communication skills, fostering collaboration and synergy.

• Possess a keen eye for detail, ensuring meticulousness in all endeavours.

• Demonstrate maturity, resourcefulness, and the ability to think strategically.

• Showcase exceptional written and verbal communication skills, adept at conveying impactful messages

• Good experience into B2C industry

• Prior working experience with marketing agency would be added advantage

Team Summary

The Marketing Manager in the Singapore team will lead and support campaigns and partnerships to grow Visa’s overall brand equity with consumers, such as cardholders and businesses. The Visa Brand Promise is to uplift everyone and everywhere, by being the best way to pay and to be paid. With this goal in mind, we strive to ensure that the brand shows up in a meaningful way at the relevant occasions to bring across this narrative to our partners and customers.

What a Marketing Manager does at Visa:

The person will be involved in building up the overall direction for marketing initiatives and be responsible for the day-to-day execution with cross functional teams, clients, vendors as well as partners.

Key Responsibilities include:

• Drive and support our clients’ (i.e. Banks, Fintechs, Merchants) payments marketing initiatives with Visa’s marketing advisory and solutions, working closely with the Accounts Leads to strategise and propose impactful and relevant marketing programs to drive business revenue for our clients, across both B2B and B2C programs.
• Lead day-to-day client engagements and management of Marketing Value Added Services (VAS) projects in close partnership with the respective Business Development and Account Leads. Oversee all administrative deliverables related to client marketing project management and VAS including but not limited to revenue tracking, marketing approvals, procurement processes, contract management and VIK process management in full compliance with Visa’s policy and process
• Day-to-day management and liaison with agencies, partners and internal stakeholders to implement and manage above initiatives as well as brand related marketing activities
• Work extensively with marketing teams in other markets as well as local country cross-functional teams (i.e. Sales teams, Products, Commercial Products) to ensure smooth launch and execution of marketing activations to support key business strategic initiatives
• Ensure timely executions and deliverables from agencies and vendors as well as proper documentation and paperwork across the whole project lifecycle.
• Open communication between partners and vendors to ensure that work is executed and implemented accurately.

Why this is important to Visa

You are critical to driving our overall brand value equity and this extends beyond marketing campaigns, it also includes supporting our clients and partners to excel in their marketing initiatives, hence, directly driving our common interest in stabilizing and growing clients’ and Visa’s businesse

· Evaluating and optimizing marketing and pricing strategies.

· Analyzing market trends and preparing forecasts.

· Generating new business leads.

· Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

· Deploy successful marketing campaigns and own their implementation from ideation to execution

· Conduct Market Survey & Research

· Analyses Market Trend & Provide Strategic Planning to assess & ensure Sale & Profitability of Products & Services

· Explore and Develop New Market to Increase Company’s Revenue

Mon to Fri: 8:30am to 5:30pm

Position Summary:

The Digital Marketing Manager for the cleaning industry is responsible for developing and executing digital marketing strategies to enhance the company’s online presence, generate leads for cleaning services or products, and attract top talent. This role involves managing digital campaigns, optimizing online content, and leveraging recruitment-focused marketing to build a strong employer brand and attract qualified candidates.

Job Description and Requirements

Strategic Planning: Develop and implement effective marketing strategies that align with company goals and objectives.

Team Leadership: Lead, mentor, and manage the marketing team to ensure high performance and professional growth.

Brand Promotion:

Oversee brand positioning, messaging and campaigns to strengthen brand presence in the market.

Customer Acquisition:

Design and execute campaigns to attract and retain customers, using a mix of digital and traditional marketing channels.

Social Media Management:

Develop and execute social media strategies across various platforms to engage with target audience, increase brand awareness and drive traffic.

Digital Advertising:

Plan, execute, and optimize digital advertising campaigns (eg. Google ads, social media ads) to achieve marketing objectives and maximise ROI.

Market Research:

Analyze market trends, customer behaviour, and competitive landscape to inform strategy and decision making.

Performance Tracking:

Monitor, measure, and report on the effectiveness of marketing initiatives, including social media and digital ads, adjusting strategies as needed to achieve targets.

Collaboration:

Work closely with other departments, including sales and product development, to ensure marketing strategies are integrated and supportive of overall business goals.

Xin Yuan Fei Edu Hub (Coeus International Holdings) runs a one -stop educational service providing consultation and support services to international students wishing to study in Singapore We are looking for Marketing Manager to lead and provide guidance to a team of marketing & sales supports. This position will also be responsible for developing & executing various strategies to create brand awareness and communicate the center’s message to target audiences.

Responsibilities :

• Lead a team of marketing supports and providing guidance to new hires for Sales & Marketing team
• Propose and executing Enrolment Growth & Marketing campaigns and initiatives
• Develop & execution of sales and marketing plan to achieve sale goals
• Develop & execution of campaigns to develop brand awareness
• Advisory discussions with students, parents & stakeholders
• Analyze statistics, identify market trends and prepare reports for top management
• Deliver market insights & forecasts using reports

Requirements :

• Degree in Marketing or equivalent
• Min 6 years of relevant Marketing experience and in leading teams
• Prior experience in the Education Sector will be high advantageous
• Mandarin proficiency will be advantageous as there will be frequent communications with counterparts in China as well as parents.

Industry: Nightlife (Casual Bar & Restaurant)
Location: Island-wide (3 outlets in SG)
Salary: S$4,000 – S$6,000
Schedule: 5 days/week (Flexible)

Benefits:

• Employee discounts
• Flexible schedule
• Duty meal
• Health insurance
• Performance bonus

Responsibilities:

• Plan and execute marketing strategies to boost brand and sales.
• Build partnerships for promotions and events.
• Coordinate events and manage marketing campaigns.
• Monitor budget, performance, and marketing results.
• Create social media content (Facebook, Instagram, TikTok).

Requirements:

• Degree in marketing or similar experience.
• 3-5 years of relevant marketing experience.
• Passion for music and nightlife.
• Strong communication and organizational skills.
• Leadership and teamwork abilities.
• Willing to work weekends and holidays.

For interested applicant, click 'apply'

EA Reg no: R1328476
EA License No: 16C8443
EA Personnel Name: Melody
EA Personnel No: R2095899

Responsibilities:

• Continually meeting or exceeding sales quotas.

• Supervising and guiding the sales team as well as providing incentives to motivate staff to achieve sales targets.

• Monitoring the performance of the sales team.

• Ensuring that the store is clean and well-maintained at all times.

• Building and maintaining good working relationships with customers.

• Identifying opportunities and strategies to increase sales.

• Regularly attending sales meetings and training sessions.

• Ensuring that the store is adequately stocked with company products.

Requirements:

• Proven experience in sales and customer service.

• Proficient in all Microsoft Office applications.

• The ability to work in a fast-paced environment.

• Excellent problem-solving skills.

• Strong management and leadership skills.

• Effective communication skills.

• Exceptional customer service skills.

Key Responsibilities:

1. Strategic Planning and Execution:

• Develop and implement marketing strategies to promote the company’s immigration services, such as visa assistance, consultancy, and legal support.
• Align marketing efforts with business goals, focusing on lead generation, client acquisition, and retention.

2. Content Creation and Management:

• Oversee the creation of content tailored to the target audience, including blogs, brochures, videos, and guides related to immigration laws, processes, and success stories.
• Ensure content is compliant with industry regulations and culturally sensitive.
  

3. Digital Marketing and Lead Generation:

• Manage and optimize the company’s online presence, including website SEO, paid advertisements, and social media platforms.
• Develop and execute email marketing campaigns targeting prospective clients.
• Use analytics tools to track the effectiveness of digital campaigns and improve ROI.
  

4. Client Engagement and Brand Building:

• Build trust and credibility by highlighting client success stories and reviews.
• Organize webinars, workshops, and Q&A sessions on immigration-related topics to engage potential clients.
  

5. Market Research and Insights:

• Conduct market research to understand the target audience’s needs, preferences, and pain points.
• Monitor industry trends, competitor strategies, and changes in immigration laws to adapt marketing approaches.

6. Partnership Development:

• Establish partnerships with educational institutions, employers, and recruitment agencies to broaden the company’s client base.
• Negotiate sponsorships and affiliations with relevant organizations.
  

7. Event Management:

• Plan and execute promotional events, such as fairs, expos, and information sessions, to reach a broader audience.
• Represent the company at industry conferences and networking events.
  

Qualifications and Skills:

Education:

• Diploma in Marketing, Business Administration, or a related field.
• Knowledge of immigration laws and procedures is an advantage.

Experience:

• Proven experience in marketing management, preferably within the immigration, legal, or consulting industry.
• Experience in digital marketing and lead generation strategies.
  

Skills:

• Strong understanding of target demographics, particularly immigrants and international clients.
• Exceptional communication and interpersonal skills.
• Proficiency in marketing tools (e.g., Google Analytics, CRM software, SEO tools).
• Data-driven approach with an ability to analyze metrics and make informed decisions.
• Creative thinking and adaptability to evolving market demands.
  

Preferred Attributes:

• Familiarity with immigration laws, visa categories, and procedures.
• Multilingual abilities to cater to diverse clientele.
• Passion for helping people achieve their immigration goals.

WHO ARE WE?

Kaliber is pioneering change in the industry by making strides in advancing campaign insights, automation, and performance branding. We focus on delivering practical, measurable impact for both short- and long-term goals. We’re reimagining what it means to be an agency—one you can trust, rely on, and that champions its people as some of the most talented in the game.

If you’re a change-maker who thrives on taking on the giants and shaking trees until the snakes fall out, we are the team for you. 

At Kaliber, we don’t just talk about change—we lead it. By attracting and empowering the best talent, we create value for the clients who appreciate what we’ve built and where we’re going.

Our change-making impact: 

• Launched APAC Marketers into 7 countries to help marketers find jobs, opportunities, and each other
• Introduce Performance Branding principles to the world to turn a buzzword into an actionable strategy 
• First agency in the world to not charge management fees on “blackbox” campaigns
• Piloting a 4-Day Work Week in 2025.

ABOUT THE ROLE

At Kaliber, we’re not just about delivering results; we’re about creating lasting partnerships. As a Performance Marketing Manager, you’ll not only lead the charge in optimizing performance marketing channels but also play a pivotal role in ensuring an exceptional client experience. From maximizing account performance and budget utilization to crafting growth strategies that leave a mark, you’ll lead the charge in developing, maintaining, and optimizing performance marketing channels.

We’re looking for a strategic thinker with a knack for leadership, top-tier project management skills, and a deep understanding of digital marketing (both paid and non-paid). If you’re a data-driven innovator who loves making things happen, let’s create impact together!

WHAT YOU WILL BE DOING 

Management and Growth (30%)

• Monitor performance dashboards and proactively manage performance, budget pacing, and campaign opportunities for all accounts.

• Measure and report channel and campaign performance against goals to stakeholders.
• Develop media plans and performance marketing strategies, providing tactical recommendations and optimizations.
• Execute campaigns hands-on when necessary and maintain knowledge of company services and digital marketing solutions for effective client communication.

Client Servicing (30%)

• Prepare and deliver impactful presentations to align client and company goals.
• Conduct Discovery Workshops quarterly, maintaining a thorough understanding of clients’ businesses and advertising objectives.
• Manage all client communications, resolve issues, and ensure compliance with deliverables.
• Facilitate two-way communication between clients and internal teams, ensuring proper representation and alignment of expectations.

Project Management (20%)

• Lead and brief marketing and creative projects, communicating updates to internal and external stakeholders.
• Monitor and ensure quality of deliverables, manage team workload and priorities, and prevent over-servicing.
• Supervise and apply quality control on tasks while staying updated on promotional campaigns and execution.

Team Management and Development (20%)

• Provide guidance and motivation to enhance team performance.
• Coordinate and request training to address team capacity, capabilities, and skill gaps.
• Flag issues to management and contribute to resolving team challenges.

WHAT YOU WILL BRING 

The minimum qualifications for this role include:

• At least 3 years of experience in client servicing and team lead capacity working in a Digital Marketing Agency
• At least 1 year of managing multiple marketing projects
• Bachelor’s degree in marketing or equivalent experience
• Skilled proficiency in directly managing and strategizing for Google Ads and Facebook Ads as a minimum

Preferred qualifications for this role include:

• Proficiency in the following is an advantage: Google Analytics, Google Tag Manager, Google Data Studio, and Google Workspace Suite
• Proven experience with Project Management software (bonus points if you’re a ClickUp pro!)
• Exceptional written, spoken, and presentation skills that bring clarity and excitement to your ideas
• Ready to bring your A-game and collaborate with stakeholders from across the board

Traits that make you a great fit for Kaliber

• Aligned with Our Core Values: You are transparent, communicative, people-centric, and deeply skilled in your craft.
• Team-Centric & Proactive: You naturally engage and collaborate within a team environment.
• Self-Starter with Initiative: You don’t wait for instructions; you see what’s needed and take action.
• Curious about the Bigger Picture: You strive to understand what drives performance and business success.
• Detail-Oriented & Quality Driven: You don’t settle; you consistently uphold high 

• Flexible working hours and arrangement
• Work from home, office, or anywhere in the world
• Generous paid time off—including sick and emergency leaves—on top of your local public holidays
• Provision for company-owned laptop and productivity equipment if needed
• Bi-annual performance and salary reviews
• Private HMO benefits upon passing probation
• Competitive above-market salary
• Work day-to-day with world-class marketers
• Phenomenal team culture
• And more… 
  

NOTE: We are looking for candidates who are open to a hybrid, but flexible working set-up!

Mon to Fri 8.30am to 6pm

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Key Responsibilities:

• Develop and execute comprehensive social media marketing strategies to promote products/services and enhance brand visibility.
• Oversee social media channels (Facebook, Instagram, LinkedIn, Twitter, etc.), ensuring content is relevant and engaging.
• Create, schedule, and optimize social media content, including posts, videos, ads, and graphics.
• Collaborate with sales teams to align social media campaigns with sales targets and business goals.
• Monitor, analyze, and report on the performance of social media campaigns, adjusting strategies as needed to improve ROI.
• Engage with customers on social media platforms, addressing inquiries and building relationships.
• Manage influencer partnerships and collaborations to expand brand reach.
• Conduct market research and competitor analysis to stay ahead of trends and industry best practices.

Marketing and Communications Manager

Picture yourself starting your day surrounded by the joyful sight of children playing together on the school field. As our M&C Manager, your role involves developing, organising and implementing long-term marketing strategies and short-term initiatives. Today, you're capturing moments of students in action, creating engaging content for a diverse audience. Working alongside a dedicated team of experienced teachers and business staff, each with their unique cultural background, you contribute to providing a secure and welcoming environment for children aged 18 months to 12 years.

Are you a dynamic, passionate marketeer and communications expert who thrives in a diverse, hands-on environment? Do you take initiative, create fresh content and drive the school’s marketing strategy? If so, this role might be the perfect fit for you.

The role

As part of our effort to boost brand awareness and generate leads, you will plan, execute, and evaluate advertising campaigns such as Instagram posts, Google Ads and Facebook Ads. As our M&C manager, you oversee the school’s social media accounts, ensuring that all platforms deliver consistent, engaging, and on-brand messaging.

Success in this role also requires leading the redesign of our website and serving as the main point of contact for event management, including open houses, school fairs, and community engagement activities. In this role, you will collaborate with the Principal and school leadership to align marketing efforts with broader school goals.

In your collaboration with our Finance department, you monitor expenditures and optimise resource allocation. You will work closely with colleagues in the Business department, teachers, and the Principal and school leadership to promote Holland International School within Singapore and internationally.

Your responsibilities

• Drive our school’s marketing with passion and purpose by planning, designing, managing and evaluating the marketing (and communications) activities aimed at our target audiences.
• Track the performance of marketing activities using KPIs (e.g., enrollment trends, web traffic, lead generation) and present regular reports and actionable insights to the Principal and school leadership for data-driven decisions.
• Develop and oversee communication materials like brochures, newsletters, and digital content, strengthening the school’s visibility and reputation among all stakeholders.
• Act as the school’s spokesperson, managing media relations, and building relationships both externally with media outlets and internally with staff, parents and stakeholders.
• Analyse campaign performance (ROI, audience reach) and provide recommendations for ongoing improvements.
• Collaborate with the Principal and school leadership to position Holland International School as a leading choice for international education in Singapore.
• Maintain up-to-date website content and optimise SEO to increase organic traffic.
• Partner with the Admissions department to ensure event success and alignment with strategic objectives.

You have:

• A Master’s or Bachelor's degree in Marketing/Communication or a related field
• Minimum of 5 years experience in marketing, preferably in the education sector
• Experience as a team lead, actively and successfully driving the marketing strategy within an organisation by taking initiative and liaising with senior management.
• Proven experience in developing and executing successful marketing strategies, with strong project management skills and a hands-on mentality.
• Experience with budgeting and resource management processes and expertise in social media management, SEO, SEM, and Google Analytics.
• A proven track record creating content for social media such as Instagram, Facebook, and LinkedIn
• Proficiency in design tools such as Adobe Creative Suite, InDesign, Canva, and content management systems.
• The ability to work independently as well as collaboratively
• Excellent English communication and writing skills. Proficiency in Dutch, Mandarin and/or French is a plus.

We offer you

A temporary contract until June 30th from the date of employment (potential for renewal). Part of the benefits package is a salary ranging between SGD 5,000 to. SGD 6,500, a monthly transport allowance and 25 holidays based on a year contract, all based on a 40-hour workweek.

Application process

Candidates who believe they meet the requirements may send their application addressed to Tjitske Klasen, HR Officer: [email protected].

The application must include the following:

• Cover letter
• Curriculum Vitae
• 2 referees

Shortlisted candidates will be invited for an interview at our school.

Position Overview

The Food & Beverage Marketing Manager assist the Executive Assistant Manager of Food and Beverage and Director of Marketing Communications in the implementation of marketing and social media strategies to drive financial objectives and underscore desired positioning of the dining and bar establishments at Capella Singapore.

The Role

• Build an engaging brand persona for Food & Beverage offerings at Capella Singapore to bring compelling programming to the forefront of why guests should visit the resort
• Responsible for developing, deploying and leading resort wide F&B activations and creating actionable insights based on the drivers of markers and consumers
• Foster relationships and work alongside stakeholders to devise and implement F&B partnerships, events, and promotions in line with brand standards to drive business goals
• Support the optimisation of F&B performance and profitability by understanding and analysing the market and factors that drive consumer trends
• Identify opportunities for growth and narratives to promote F&B offerings
• Support the Marketing Communications department in the creation of internal and external promotional assets for F&B centric campaigns such as vetting of menus, assisting with the planning and execution of photoshoots and social media content creation, etc
• Collaborate with other departments such as Culinary, Operations, and Finance divisions for campaign delivery and project implementation.
• Generate F&B marketing and campaign reports, consumer and market insights presentations
• Responsible for consumer outreach to increase reach and engagement for F&B marketing efforts

Talent Profile

• Bachelor in Business / Marketing
• 3 to 5 years in Food & Beverage Marketing
• Prior experience in the hospitality, travel or luxury lifestyle or Food & Beverage industry
• Demonstrate strategic acumen and a passion for F&B and our brand vision
• Proven track record operating full funnel marketing strategies
• Strong analytical skills with the ability to translate data into actionable insights that support with strategic decision-making to drive business impact
• Curious and creative, with a commitment to delivering memorable dining experiences

JOB SUMMARY

To undertake the primary responsibility of the digital and marketing communication efforts to support revenue generation, brand engagement, and sales strategies. This includes the implementation and execution of integrated marketing strategies and ensure the upkeep of the hotel’s brand and image.

JOB DUTIES AND RESPONSIBILITIES

Marketing Communications

• Manage marketing and related communication needs of the hotel ranging from preparing marketing brochures & collaterals to creating online content while complying with brand requirements, to deliver brand reputation growth and drive the business objectives.
• Identify media opportunities, develop and manage media relationships, identify and drive creative news-making opportunities including blogger and influencer management.
• Monitor coverage of the company and key industry developments across print, online, broadcast and social media platforms, as well as track the performance of media communications efforts.

Branding / Advertising / Marketing Collaterals

• Enhance brand awareness and maintain a consistent image internally and externally.
• Support marketing initiatives across offline and online platforms to strengthen the hotel’s reputation in the media and community through various campaigns.
• Identify suitable online partnership and advertising partners to work with to amplify the brand.
• Create and curate marketing materials, including brochures, promotional items, and maps, for promotions, events, property tours and conferences.
• Draft and refine communication pieces such as press releases, presentations, and letters.

Media Relations / Media Clipping / Reports

• Prepare media releases and coordinate dissemination of press kits.
• Handle media enquiries, consistent updates to establish good relations with media.
• Support media relations outreach efforts, including pitching ideas and events, interview facilitation, and media tours.
• Coordinate on-property visits from media, including reservations, amenities, special requests, and dining.
• Update press database, digital library, and press clippings including list of all media contacts and media distribution lists (e.g., contact information, magazine circulation and demographics).
• Assist with on-site media relations for local events, marketing/promotional events, and other press functions.
• Monitor media coverage and other external factors to identify potential or actual problem areas and opportunities.

Digital Marketing

• Develop and implement e-marketing initiatives to increase revenue and conversion.
• Establish and implement the hotel’s annual advertising plan for all digital channels
• Assist on matters related to creative and media planning for display campaigns.
• Ensure brand and marketing messages on online channels are consistent with overall marketing activities (i.e. special promotions/offers etc.)
• Review and monitor hotel’s primary competition set on a regular basis online and ensure/maintain competitiveness and “web appeal”.

Website Management

• Position the hotel’s website as the priority channel of online distribution and optimise the hotel’s overall digital presence.
• Responsible for updating content and managing inventory of the dining websites for Java+, Wan Hao Chinese Restaurant and Crossroads as well as retail events such as Mooncakes, Festive and Chinese New Year.
• Ensure accuracy of the content and presentation on the websites, third party portals, directories and websites where the hotel is listed and/or distributes inventory.
• Work closely with Marriott Digital Services (MDS) to deploy website enhancements and functionality upgrades.

Search Engine Marketing / Optimisation (SEM / SEO)

• Responsible for driving room revenue using Paid Search Optimisation and running online campaigns via third party vendors including PLUS, ADARA, Google Adwords, Expedia Travelads and Booking Network Sponsored Ads.
• Implementing SEO best practices to improve website ranking and drive organic traffic.
• Monitoring and analyse the performance of digital marketing campaigns using tools like Google Analytics, PLUS Platform and prepare reports to measure effectiveness and ROI.
• Review the ranking of the hotel website on search engines, and update the hotel website with relevant search terms and adequate keyword frequency to ensure that the hotel website gets the best possible natural page rank in the languages available.
• Update and optimize meta descriptions and tags.

Assist on any other duties as may be assigned from time to time.

JOB REQUIREMENTS

• At least 2 years of relevant experience in full spectrum of Hotel's Marketing background.
• Bachelor degree in Marketing, Media, or relevant education.
• Knowledge of media production, communication, and dissemination techniques and methods.
• Able to start work within short notice period.

We are a rapidly growing company in the field of e-commerce, well known in the wedding and party related industry, with a huge following on various digital platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.).

Position Summary:

Reporting to the Marketing Manager, Influencer Marketing Manager will manage our Influencer strategy across gifting, events and activations, and social content. You will be responsible for the development and performance of influencer marketing campaigns across social and offline channels.

You will also build-up and manage our growing Influencer team, optimizing and scaling our existing programs, work closely with our in-house Creative team to drive impact across all social channels, and be responsible for establishing and building relationships with key industry partners on social platforms.

Responsibilities:

• Identify talent partners based on company initiatives and project needs, taking a strategic, data-driven, and holistic view of influencer marketing encompassing nano, micro, macro influencers, content creators.
• Continue to nurture our existing influencer community while looking to expand into new demographics and strengthen influencer relations by managing day-to-day communication with influencers via email, phone, text, etc.
• Maintain talent relationships and create connections with new partners through mailings, giftings and outreach on brand initiatives, building close relationships that create alignment and transparency.
• Exceed targets across revenue, engagement, messaging and follower growth, working closely with the social, communications and editorial teams.
• Manage influencer marketing forecast, budget, and optimizations based on business needs.
• Measure success of social media activations through KPIs and forecasting.
• Develop and manage an Influencer calendar that we can leverage across all our social channels.
• Stay on top of pop culture, social media, influencer trends, as well as emerging technologies and social media platforms and platform updates.

Requirements:

• Bachelor’s Degree or equivalent experience.
• 5+ years of related experience, preferably within Influencer Marketing, social media, or PR in the fashion industry.
• An ideal candidates will have a personal rolodex of influencer and celebrity talent relationships with and an eye for new upcoming talent.
• Expert in leading social media platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.) and understands digital marketing trends.
• Ability to think strategically and creatively.
• Flexibility to adapt quickly to changing business needs and dealing with ambiguity.
• PC Skills, including MS Office, and MS Outlook.
• Excellent written and verbal communication skills with keen attention to detail.
• Comfortable with occasional travel.
• Self-starter, ability to thrive in a fast-paced environment.

The individual is focused on manage the product designated product portfolio and its related solution with clear Go-To-Market strategies into targeted industries, while creating competitive edge against our keen competitor(s) working with stakeholders in global, regional and local.

Product

• Plan, develop and implement of product portfolio strategies with SMART goals
• Responsible for the product performance by revenue, GP%
• Manage the entire Product Lifecycle management of the products
• Collaborate with respective business unit and marketing teams to ensure that customer needs/values are incorporated into product design, branding, and marketing approaches as Voice of Customers (VOC).
• Schedule and facilitate new and existing product training sessions.
• Analyse and report the product malfunctions as feedback on quality improvement

Price

• Manage the product pricing thru market competition review and positioning thru analysis of pricing matched with market expectations to determine the ideal target price for products of the business.

Promotion

• Responsible for defining the release process and coordinating all of the activities required to bring the product to market
• Develop marketing strategies to grow quality inspection applications in Automotive, F&C, Semicon, Electronics and Medical industries and increase sensor products market share with channel partners.
• Develop tools and marketing collaterals with Marcom team to support sales activities
• Support Solution Marketing activities with Application Marketing members to develop sales tools incorporating Vision and Sensor products.

Place

• Plan go-to-market strategies in alignment with Country Sales (in APAC region) demand.
• Manage for product availability based on the customer's demand and our company’s needs

Competitor

• Monitor and update competitor activities to Global Product BU and Sales
• Develop strategies and plans or tools to convert competitor market share.

Sales Goal

• Responsible for regional sales budget of vision and sensor products and supporting total regional sales budget

Requirements:

• Degree / Diploma in Engineering or relevant discipline.
• At least 7 years of experience in Product Marketing Management in a regional role (Asia Pacific)
• Comprehensive understanding of Product (Sensor, Vision) & Market Trends
• Prior experience in Industrial Automation industry is a bonus.