ROLE:

• Assisting in the development and implementation of comprehensive marketing plans to promote our F&B offerings
• Coordinating and executing marketing campaigns across various channels, including social media, digital platforms, and traditional media
• Analysing market trends, consumer behaviour, and competitor activities to inform marketing strategies
• Collaborating with cross-functional teams to ensure consistent brand messaging and customer engagement
• Maintaining and updating the company's online presence, including website and social media channels
• Monitoring and reporting on the performance of marketing initiatives to measure their effectiveness
• Providing support in the organisation of events, promotions, and other marketing initiatives

REQUIREMENTS:

• Minimum 3 years of experience in marketing in F&B industry
• Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams
• Proficiency in digital marketing tools and platforms, including social media
• Creative flair and the ability to develop engaging and impactful marketing content
• Adaptability and the willingness to learn and stay up-to-date with industry trends

Information

1. Salary range: $4,000 - $5,000 + Commissions
2. Allowance: $1,500 Transport
3. Working hours : 8:30am to 4:30pm

Responsibilities:

• Build and maintain strong relationships with customers to foster long-term loyalty and repeat business.
• Monitor sales performance, identify trends, and take corrective action as needed.
• Prepare accurate sales forecasts to support business planning and resource allocation.
• Identify new business opportunities to expand the company's customer base and revenue streams.
• Ensure agreement with customers are executed by the team.
• Market research to identify opportunities, analyze competitor activities, and understand customer needs.
• Develop marketing strategies to increase brand awareness, generate leads, and drive customer engagement.
• Protect and enhance the company's brand image through consistent messaging and marketing initiatives.
• Leverage digital marketing channels (e.g., websites, social media, SEO) to reach target audiences
• Organize and participate events, trade shows, and conferences to promote the company and products.

Requirements:

• Understand marketing principles including brand management, market research, and digital marketing.
• Ability to analyze financial data and metrics to assess sales performance and make informed decisions.
• Familiarity with digital marketing tools and platforms.
• Strong proficiency in Microsoft Office applications (Word, Excel, PowerPoint).
• Understanding of the heavy equipment industry, including market trends, regulations
• Knowledge of economic conditions, competitive landscape, and customer preferences.

Interested applicants, send in your updated resume by clicking “Apply Now”

Michelle Koh

EA License No.: 23C1894

EA Personnel No.: R1656105

Would you like to do the opening of our Mama Shelter Singapore?

THE MISSION?

Ready to elevate Mama Shelter’s brand to new heights?

Background

Viddsee is a storyteller platform for audiences, media partners, storytellers and brands. With over 3 billion views to date, we incubate talents and IPs, and empower our 5,000 strong storytelling community to build the next successful creative businesses.

Role Overview

The Senior marketing and community manager will lead all facets of marketing, from strategy to execution for Viddsee Reels (Micro Dramas) across the region, including target segment analysis, content selection, marketing campaigns, re-engagement campaigns (push notifications/edms) and PR.

You will be reporting directly to our VP, Products and Platform.

Our head office is based in Singapore, but this role could potentially be based outside of Singapore.

Primary Responsibilities

Audience Understanding

• Reviewing Viddsee's existing users and understanding consumption patterns to understand how to market micros dramas to existing users and to new users.
• Understanding the micro drama format and micro dramas target segments to market to new users who are unaware of micro drams.

Marketing Strategy and Execution

• Identification of key target segments, plan marketing strategy and ensure that it is executed to hit key objectives and targets

Campaign Management

• Devise campaign strategies in harmony with business objectives and audience insights.
• Lead the team to execute campaign parameters, including budget allocation, audience targeting, creative assets and bidding strategies.

Retention and Engagement strategies

• Devise strategies for retention to increase watch time including content/title planning, in app push notifications and product changes
• Lead the team to execute retention strategies, including budget allocation, audience targeting, creative assets and messaging

Reporting and Analysis

• Prepare comprehensive reports detailing marketing performance, insights, return on investment (ROI), and actionable recommendations.
• Design and maintain dashboards to provide stakeholders with real-time visibility of campaign metrics.
• Undertake post-campaign analysis to extract valuable lessons and inform future strategies.
• Present findings and strategic recommendations to cross-functional teams and senior leadership.

Social Media and Community management

• Manage and oversee social media accounts for Viddsee reels ensuring consistent branding and messaging.
• Understand and use the main Viddsee account to acquire new and existing users to use the app
• Develop and implement effective social media strategies for community management, acquisition and retention
• Analyse social media performance and create reports to track engagement, reach, and ROI.

Collaboration and Communication

• Liaise with creative teams to ensure that advertising copy, visuals, and messaging are congruent with campaign and social media goals.
• Coordinate with the analytics team to validate data accuracy and derive actionable insights.
• Engage with external agencies or vendors, as required, to execute specialised campaign initiatives.

Key Skills and Competencies

• Experience in digital advertising platforms, including Google Ads, Meta Ads Manager, Tiktok Campaign Manager, and programmatic advertising platforms.
• Proficient in data analysis and interpretation to drive data-informed decision-making.
• Advanced knowledge of tools such as Google Analytics, Google Tag Manager, and Excel/Google Sheets.
• Experience with A/B testing, audience segmentation, and retargeting techniques.
• Comprehensive understanding of attribution models, conversion tracking, and performance measurement.
• Exceptional communication skills to effectively convey campaign performance and strategic insights.
• Strong understanding of social media platforms and their role in driving brand awareness and engagement.
• Impeccable attention to detail, with the ability to manage multiple campaigns under stringent deadlines.

Qualifications

• A bachelor’s degree in Marketing, Business, or a related discipline.
• 5–10 years of experience in marketing management or a similar role.
• Understanding Mandarin is highly desirable.
• Leading a cross country marketing team is highly desirable.
• Proven track record of managing and optimising digital advertising campaigns across various platforms.
• A thorough understanding of SEO, SEM, integrated marketing strategies, and social media management tools.

What You'll Do

• Lead the planning, execution, and daily management of Google Ads, Meta Ads, TikTok Ads, On-platform Ads (Shopee, Lazada and/or Amazon), and other programmatic platforms to achieve key performance metrics.
• Focus on strategies that maximize Return on Advertising Spend (ROAS) and overall Return on Investment (ROI) for clients' campaigns. Implement data-driven optimization techniques to enhance budget efficiency and profitability.
• Develop comprehensive media plans and recommend effective tactics to meet client objectives, tailoring strategies based on success metrics and desired outcomes.
• Create detailed weekly, ad hoc, and final reports that highlight audience insights, performance trends, and brand impact to provide clients with meaningful and actionable insights.
• Work closely with cross-functional teams, including Sales, Creative, and Engineering departments, to resolve campaign-related issues, optimize pacing, and address client feedback.

Who You Are

• Proven experience in managing and optimizing multi-channel performance marketing and e-commerce campaigns.
• Strong analytical skills with a deep understanding of digital marketing metrics, data interpretation, and ROI/ROAS calculations.
• Excellent communication skills for effective client interaction and internal collaboration.
• Ability to develop strategic media plans and recommend solutions that align with client goals.
• Experience working with programmatic platforms and social media advertising tools.
• Experience with additional advertising platforms such as DV360 and etc will be added advantage.
• Experience building and operating monitoring dashboards using Looker Studio or other BI tools would be added advantage
• Result-oriented mind with a passion for work
• Eager to learn new things
• Microsoft Excel and Google Suite (Google sheet, Slides, G Drive…) power user
• Good command of English
• Eligible to work in Singapore

Why You'll Love It

• A flexible and inclusive employer that provides a supportive working environment
• Career development to enhance their skills & knowledge
• Competitive Salary with bi-annual Performance Reviews
• Yearly Performance Bonus
• Work in a professional, active, international, and dynamic environment
• Good chance to explore new trends in the digital market

Roles & Responsibilities

Marketing Manager Job Description:

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

Evaluating and optimizing marketing and pricing strategies.

Analyzing market trends and preparing forecasts.

Generating new business leads.

Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

Deploy successful marketing campaigns and own their implementation from ideation to execution

Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Produce valuable and engaging content for our website and blog that attracts and converts our target groups

Build strategic relationships and partner with key industry players, agencies and vendors

Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

Oversee and approve marketing material, from website banners to hard copy brochures and case studies

Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

A Bachelor’s degree in marketing, business or any other relevant field

Sound understanding of marketing fundamentals and tactics

Creative thinking and problem-solving ability

Leadership and project management skills

Knowledge of digital marketing and social media marketing strategies

Excellent verbal and non-verbal communication skills

Proficiency with marketing tools and software

Proficient in marketing research and statistical analysis

The ability to work under pressure.

Availability to work within opening hours (e.g. evenings, holidays, weekends).

• TCM and Healthcare Supplement Products
• Newly start up for SEA market, based in Singapore

About Our Client

My client is a leading biopharmaceutical company based in China, specializing in the research, development, and production of high-quality pharmaceutical products. In addition, they have a dedicated product line focusing on TCM healthcare and nutritional supplements.

Job Description

• Develop and implement high-level marketing strategies to enhance brand visibility, drive patient acquisition, and support sustainable business growth for the dental practice.
• Plan, execute, and optimize integrated marketing campaigns across digital and traditional platforms
• Strengthen the company's brand identity by ensuring all marketing activities align with its mission and values.
• Lead and mentor the marketing team, fostering collaboration and innovation while setting and achieving clear objectives.
• Conduct thorough market research and competitive analysis to refine marketing strategies, identify growth opportunities, and generate actionable insights for patient engagement and retention.
• Track, analyze, and report on the performance of marketing campaigns, focusing on key metrics such as patient acquisition, retention, ROI, and brand engagement, with regular updates to senior leadership.
• Collaborate with clinical, administrative, and sales teams to align marketing efforts with business objectives, improve patient experiences, and drive organizational success.

The Successful Applicant

• Bachelor's degree in Business, Marketing, or a related field.
• At least 2 years of experience in a marketing role, preferably within the healthcare industry.
• Strong knowledge of healthcare marketing principles and patient-focused strategies.
• Exceptional leadership, communication, and presentation skills, with the ability to influence stakeholders across all levels.
• Proven experience in managing cross-functional teams and delivering multi-channel marketing strategies.
• Demonstrated success in driving business growth through strategic marketing and optimizing customer acquisition and retention.
• Advanced analytical skills with the ability to leverage data to refine strategies and enhance performance.
• Ability to excel in a fast-paced, results-oriented environment while managing multiple priorities effectively.

What's on Offer

• Exciting growth opportunities in the dynamic and rapidly expanding Southeast Asian market, offering the chance to drive impactful initiatives and shape the future of the business in a thriving region.

Contact

Hazel Choi (Lic No: R24122391 /EA no: 18S9099)

Quote job ref

JN-122024-6614728

Phone number

+65 6533 2777

Michael Page International Pte Ltd | Registration No. 199804751N

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business with 5 years of marketing experience, Preferably from spare parts or automotive related industry

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Email: [email protected]

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business.

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

The Senior Marketing Executive / Assistant Manager supports the Marketing and Communications team by coordinating and executing luxury lifestyle & F&B retail marketing, PR activations, social media content creation and campaigns with the objective of driving sales while maintaining the brand’s luxury marketing position. This role requires an understanding of retail and digital marketing; public relations; social media management; programmatic & social advertising; and SEO.

Primary Relationships

The position reports to Marketing Manager.

Within the organisation, this position has primary working relationships with the Marketing, PR, Social Media, Operations and Warehouse teams, as well as staff with similar positions within subsidiaries and franchises.

Outside the organisation, the position coordinates primarily with service providers such as marketing, PR and media agencies; as well as within strategic partners marketing teams such as other luxury brands, malls airlines, banks etc.

Responsibilities

• Coordinate with Marketing Manager on an annual marketing calendar and translate this vision into a coherent strategy which can be implemented in the local market as well as overseas markets.
• Implement and execute marketing campaigns that will enhance the brand’s image and positioning within the marketplace and the general public.
• Collaborate with relevant team to create comprehensive digital marketing strategies aligned with business goals. Identify target audiences, select appropriate digital channels, and develop tactics to reach and engage them effectively.
• Plan, execute and monitor marketing campaigns across various channels, including search engines, social media advertising, email marketing and content marketing. Optimise campaigns based on performance metrics and insights.
• Monitoring and analysing the performance of marketing campaigns, including data collection, report preparation and identifying opportunities for improvement.
• Assist in the development and execution of creative marketing plans that is aligned with the corporate strategy and brand image.
• Copywrite, edit and proof-read marketing materials in both English and/or Mandarin.
• Assist to respond in a timely manner to partnership and collaboration requests in order to drive both revenue and brand awareness through tie-ups, collaborations, product placements, sponsorships, events, etc. This includes outreach, contract execution and seeing through deliverables.
• Manage relationships with mall management team to work towards having more visibility for the brand through branding and advertising opportunities, act as the brand’s representative and point-of-contact and implement marketing campaigns to enhance brand’s image and positioning.
  • Branding and advertising opportunities can include negotiations for complimentary physical and digital advertisement spaces/ directional signages/ visual merchandising units/social media features or even through selected events.
• Assist to strategise and respond to marketing initiatives and campaigns requested by landlords, franchisees and subsidiaries around the world.
• Coordinate production of branded materials and ensure consistent articulation of the brand’s desired luxury image and positioning across the brand’s advertising, print and electronic materials through marketing assets and strategic placement within vicinity of brand presence through the use of way-finders, lightboxes, posters, landlord’s website etc.
• Stay updated on industry trends, customer behaviour, and competitor activities. Analyse market data to identify opportunities and provide recommendations for improving marketing strategies.

Requirements

• Preferred degree in marketing, business management or related.
• At least 3-4 years of experience in a similar role, previous experience in the luxury retail industry would be a plus.
• Written and spoken native fluency in English and Mandarin; additional language(s) are a plus.
• Proficient but not limited to MS Office, Meta & Google business management platforms, Knowledge of Google AdWords, social media management platforms, e-mail marketing and etc.
• Familiarity with social media (management tools, software and knowledge of social media tracking) is advisable.
• Detail oriented, organized resourceful and agile with an ability to adapt and problem solve.

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business.

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business.

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

COMPANY DESCRIPTION

Mediacorp is Singapore's largest content creator and national media network, operating a suite of TV channels, radio stations, and multiple digital platforms. Its mission is to engage, entertain, and enrich audiences by harnessing the power of creativity.

We are committed to creating an inclusive and diverse workplace where talent thrives. Our hiring decisions are made based on merit and fit-to-role. If you have a disability or special need which requires accommodation to participate in the recruitment process, please inform us when you submit your online application. We will be happy to support as necessary.

Thank you for your interest and application to this role. Please note that only short-listed candidates will be contacted.

RESPONSIBILITIES

Description:

We are looking for a results-driven Senior/Marketing Manager with a passion for developing and executing effective marketing strategies and enhancing brand identity of Singapore-made programmes. The ideal candidate should have a proven track record of developing comprehensive marketing plans and implementing branding initiatives for Singapore-made programmes in the region.

Responsibilities:

• Develop and implement innovative regional marketing strategies to promote programmes and increase brand awareness.
• Identify key local/overseas programme markets for exhibition booth and to oversee overall branding of booth as well as mapping out promotional plans for programmes in these markets.
• Lead branding initiatives to ensure consistency in messaging, visual identity, and brand positioning with central corporate marketing.
• Manage the creation of marketing collateral, including key visuals, corporate gifts and presentations.
• To oversee the overall branding of website, digital brochures and eDMs to align with regional marketing strategies.

• A degree in Marketing, Business or a relevant discipline.
• Proven experience in senior marketing roles, especially in the media industry with a focus on marketing strategies and branding.
• Excellent communication and presentation skills, with the ability to effectively convey ideas and influence stakeholders at all levels.
• Creative mindset with a passion for innovation and continuous improvement.
• Ability to thrive in a dynamic work environment and effectively manage multiple projects simultaneously.
• 8-10 years of related experience in Marketing.

We are looking for a Dynamic and Result-Driven Digital Marketing (Sales) Assistant Manager to lead and drive the performance of a team of 4 Digital Sales Consultants. This role will focus on optimising lead conversion strategies, improving call pitch effectiveness, and ensuring team success in achieving enrolment targets.

Full-Time

• ~$4,500 monthly salary ($3,000-$3500 base pay with commission)
• Scalable commission with improved performance and team-building
• Office work 8 hours a day
• 5 Working days per week (excludes weekends)
• 14 Days Annual Leave Per Year (Pro-rated basis)

Responsibilities

As a Digital Marketing (Sales) Assistant Manager, you will

• Lead and manage a team of 4 Digital Sales Consultants, setting performance goals and tracking results.
• Create and implement strategies to improve lead conversion and team efficiency.
• Develop and refine call scripts and pitches to improve lead conversion rates and align with digital marketing campaigns.
• Train and coach the team on communication, sales techniques, and upselling strategies.
• Track and monitor call metrics (e.g., lead conversion rates, call volumes, revenue) using CRM tools.
• Collaborate with digital marketing team to ensure Facebook campaigns align with overall marketing goals.
• Partly perform Digital Sales Consultant role as trial to suggested strategies (ie. Engage Facebook Leads via WhatsApp and Calls to convert into Sales).

Requirements

• Proven experience in leading a call or sales team in a fast-paced environment.
• Strong understanding of lead conversion strategies and experience improving call-based performance.
• Excellent communication, coaching, and team leadership skills.
• Data-driven, with experience using CRM tools and tracking performance metrics

*This is in partnership with the Employment and Employability Institute Pte Ltd ("e2i"). e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to BELLS's PDPA and e2i's PDPA.*

Overview

Banyan Group is one of the world’s leading independent, multi-branded hospitality groups centred on the purpose-driven mission of stewardship and wellbeing while offering exceptional, design-led experiences. The Group’s diversified portfolio of hotels, resorts, spas, galleries, golf and residences features an ecosystem of 12 global brands, including the award-winning flagship Banyan Tree, Angsana, Cassia, Dhawa, Folio, Garrya, Homm, Laguna, and Skypark, as well as the brand extensions, Banyan Tree Escape, Banyan Tree Veya, and Angsana Heritage Collection.

The Role

We are seeking a highly skilled and motivated individual to join our team as a Brand Marketing & Communications to create and foster brand love for Banyan Group, our portfolio, and with a focus on upscale and midscale categories.

You will play a key role in designing the brand marketing and communication strategies, drive the end-to-end development of campaigns and content that enhances and also safeguards the brand's integrity. In close collaboration with our PR and social teams and agencies, you will spearhead brand awareness efforts with media, and influencer marketing and partnerships with content creators.

Your oversight includes, although not limited to:

• Banyan Group
• Upscale – Angsana and its brand extension Angsana Heritage Collection, and Garrya
• Midscale – Cassia, Dhawa, Homm & Folio

We are looking for a bold and dynamic individual with fresh ideas and a co-creative mindset yet grounded to grow these brands.

Responsibilities

Elevating Brand Awareness:

• Work closely with our PR team to develop and implement brand awareness and engagement campaigns for greater reach, engagement and share of voice. Collaborate on media relations efforts, press releases, and media events to maximize brand exposure.
• Collaborate with the Social Media Community team to identify and partner with relevant influencers and content creators. Ensure their content aligns with our brand values and objectives to reach new audiences.
• Partner closely with the Brand & Commercial team to optimize owned channels such as brand.com and CRM. Tailor messaging to suit various funnel stages, ensuring targeted and impactful marketing efforts.

On-Brand Content Strategy and Execution:

• Develop and execute compelling and on-brand content across various channels to engage and resonate with our target audience.
• Ensure consistent brand expression across all customer-facing materials used by Corporate and Hotel teams:

1. Verbal: Manage messaging and tone of voice.
2. Visual: Oversee the development and approval of marketing and communication assets, including photos and videos.

Support Hotels:

• Partner pre-opening properties in the development of their Marketing and Communication plans.
• Executing re-positioning projects for key outlets or properties based on business needs and/or market changes
• Planning and executing HQ-led activations and/or partnerships on property alongside other functions

Brand Campaign Development:

• Assist in the creation and execution of brand campaigns, including concept development, messaging, and creative direction.
• Collaborate with cross-functional teams to ensure the successful implementation of brand campaigns.
• Consult on and advise segment-specific campaigns targeting various customer segments such as families, couples, or wellbeing enthusiasts alongside the Customer Insights team. Collaborate with internal teams to identify key messages and creative elements that resonate with each segment.

Requirements

• Minimum of 10 years of experience in marketing communications; hospitality industry experience is a plus.
• Experience with building brands through psychographic targeting and utilizing data to inform decision-making and campaign development.
• Proven track record of end-to-end development of engaging and impactful campaigns across multiple channels and mediums.
• Skilled in brand storytelling with experience customizing global brand narratives for different regions, considering regional needs and nuances.
• Team player with good interpersonal and project management skills.
• Ability to multitask and prioritize projects effectively in a fast-paced, agile environment.
• Excellent verbal and written communication skills, with an eye for detail.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong project management and organizational skills.
• Strong understanding of graphic design, photography, videography, and social media platforms.

Our client is from Luxury Retail industry. They are now recruiting a Marketing Manager (Digital Marketing) to be part of their marketing team to assist their team for the next phase of their business. They are located in the East - easily accessible.

Roles and Responsibilities:

• Develop and implement effective digital marketing strategies to meet business objectives.
• Create engaging content and visuals for social media platforms.
• Plan and execute lead generation campaigns across multiple online channels.
• Analyze market trends and competitor strategies to refine marketing efforts.
• Maintain company websites and manage online inquiries.
• Edit videos and images using tools such as CapCut, Premiere Pro, and Photoshop.
• Monitor social media trends, particularly in the Gold and Jewellery industry, and apply insights to content creation.
• Optimize performance of paid advertising campaigns, including Facebook Ads and A/B testing.

Requirements:

• Min Diploma in Digital Marketing or related field
• Relavant experience
• Well verse with WooCommerce, Shopify, and Adobe Creative Suite is an added advantage.

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified

• Email Address: [email protected]
• EA License No: 19C9682
• EA Personnel No: R23118456
• EA Personnel Name: Law Yi Xin

✨Lead with Purpose, Ignite New Opportunities, and Shape your Future!✨

We are one of the leading Sales & Marketing company assisting our established clients in providing them a one-stop solution to increase their sales revenues and market shares through face-to-face marketing.

We are looking to develop the next talent from scratch in our industry to a business partner in the future. If you have the desire, our systems have set many talents just like you!

What you will be doing:
- Ensure customer satisfaction

Reporting to General Manager, Sales & Marketing, this position will play a key role in driving our sales and marketing strategies focusing on technical support initiatives for global and Japanese customers. This role involves orchestrating joint trials, crafting technical proposals, and resolving complex issues. Additionally, the role will mentor and support technical executives within the Sales & Marketing division.

Responsibilities:

• Forge strategic alliances with Research & Development (R&D) team in Japan Headquarters (HQ) and counterparts from other countries to drive application and market expansion initiatives through thorough understanding of customers’ needs in global and Japanese markets
• Conduct in-depth analysis of market trends and competitive landscapes across global markets to formulate technical strategies tailored to diverse markets
• Deliver exemplary technical services to our global clientele, including Japanese customers and business partners for commercialization of polyolefin, polyethylene and other chemical products
• Devise and execute impactful marketing strategies, including innovative sustainable solutions, to elevate the company's brand and products presence and market value

Requirements:

• Bachelor’s Degree in Chemical Engineering/Polymer Science with 12 to 15 years relevant working experience
• In-depth knowledge in polymer and packaging industry related to m-LLDPE/HDPE/PP
• Proficient in Japanese language to liaise with counterparts from HQ in Japan
• Strong understanding of Japanese market and culture
• Highly self-motivated, meticulous, independent and resourceful
• Strong leadership and communication skills and an effective team player
• Effective customer orientation
• Able to travel within short notice when required

Our client, a well-established MNC is seeking for an Assistant Marketing Manager ( Luxury Lifestyle Retail ) - $ 5,500.00 + Attractive Bonuses / MNC / Central Area

Requirements

• Min a Degree in Marketing or Mass Communication or Business or relevant
• At least 4 to 5 years experience providing 360 Marketing function include Advertising and Promotions, Events, Digital Marketing, Social Media, Public Relations, CRM etc
• Experience in dealing with vendors, agencies and medias
• Strong communication and writing skill
• Confident and perseverance.
• Independent and team player

Others

• Salary: $ 5,500.00 + ATTRACTIVE BONUSES
• Central area - walking distance from MRT station

Interested candidate can send in your resume with a photo attached (word format prefer) to [email protected]

We are representing our client in the automotive aftermarket industry in search of Assistant Marketing Manager

Assistant Marketing Manager

Responsibilities:

• Oversee the regional partner program including setting annual sales targets, planning promotions, developing marketing strategies, and organizing partner conferences.
• Collaborate closely with the commercial team to create and implement in-country marketing plans, focusing on sell-in/sell-out strategies, branding initiatives, and stocking promotions.
• Create consumer communication toolkits and provide guidance to partners for effective execution.
• Design and execute omnichannel customer engagement campaigns by conducting consumer research to develop a compelling brand concept and gain insights into consumer preferences.
• Implement lead generation activities** across all stages of the consumer buying journey to ensure a seamless online experience, utilizing multivariate testing.
• Manage the setup and sales of e-Commerce stores, ensuring optimal performance and customer satisfaction.

Requirements

• Minimum a degree in Marketing, Business, or its equivalent.
• Has a proven history of successfully managing partner programs, engaging consumers, and executing social media and e-Commerce strategies.
• Experienced in developing various distribution channels and managing agency partnerships.
• Possesses a strong commercial mindset with a focus on driving revenue growth through effective marketing strategies.
• Demonstrates excellent strategic thinking, analytical skills and the ability to plan.
• Works well both as a collaborative team member and independently as an individual contributor.
• Skilled in negotiation and relationship management.
• Open to traveling as needed for the role.

Interested applicants, kindly forward a copy of your updated resume in WORD document to [email protected] stating your current and expected remuneration together with notice period required by current employer.

EA No: 12C6254

EA Personnel Registration No: R1879665

Lead assigned team(s) in the development for an assigned portfolio of brand(s), with a view to ensuring a salient and differentiated positioning is developed in the various channels, in conjunction with upgrading the portfolio, where required, through packaging and/or formulation. Analyze industry trends, forecast market development and develop marketing plans to increase brand sales and profitability.

Job Description:

1. Outline the broad strategic framework necessary to achieve profitable long-term growth for assigned group of brand(s). Establish marketing goals to ensure share of market and profitability of responsible brands.
2. Develop and establish policies and objectives consistent with those of the organization to ensure efficient operation of team.
3. Ensure effective control of marketing results and adopt necessary corrective action to ascertain marketing objectives are met within designated budgets.
4. Oversee the execution of marketing programs; allocate marketing programs budget and ensure programs are delivered within budget. Anticipate issues and define alternatives to achieve success.
5. Monitor and evaluate key performance indicators that reflect brand health performance in the market, respond and implement revisions to marketing strategies which impact on brand success, as appropriate.
6. Review market research to anticipate competition and market trends and translate consumer attitudes into new branding directions.
7. Support the strategic planning and budgeting processes of the sales teams with market share performance metrics.
8. Collaborate cross-functionally with Principals, internal teams, senior management and external vendors to coordinate joint programs and initiatives, including promotions, marketing messages and collaterals.
9. Participate in the preparation of budgets; collect and analyze data in support of effective forecasting of expenditures; develop justifications for budgetary recommendations.
10. Recommend changes in organization and structure of marketing team to ensure the effective fulfillment of objectives assigned to it and provide the flexibility to respond swiftly in relation to marketing threats and opportunities.
11. Perform other administrative supervisory functions including monitoring and evaluating staff performance, establishing work priorities, interviewing, hiring and provide for the training and development of staff.
12. Perform related duties as assigned.

Requirements:

At least 8 - 10 years of progressively responsible management experience in a marketing environment.

Prior industry experience preferred.

Successful track record in developing and executing marketing projects for brand portfolio.

Proven ability to lead cross-functional teams, including agencies and freelance creative talent.

Key Responsibilities:

1. Strategic Marketing Leadership

• Lead and oversee the provision of market intelligence on products and trends to advise management, Category and drive strategic initiatives and roll-out to Sales team
• Collaborate with Category and Sales team to identify and capitalize on emerging market trends and innovative concepts.
• Establish and maintain strong communication channels with regional and local sales/marketing networks to monitor and act on product trends effectively.
• Spearhead the development and upkeep of marketing database systems to track market trends, product information, and competitive insights.

2. Advanced Market Research and Analysis

• Drive market research initiatives, including engagement with external research services, to collect, analyze, and interpret data on current and emerging food trends.
• Advice Category, Sales and R&D team with insights into market trends, new concepts, and flavor applications to enhance product offerings.
• Conduct in-depth competitor analysis focusing on product concepts, applications, and design strategies to inform competitive positioning.
• Deliver comprehensive evaluations and actionable recommendations to support product development, flavor creation, and market strategies.

3. Marketing Presentations and Communications

• Develop compelling market presentations tailored to customer and sales team requests, showcasing innovative concepts and market insights.
• Act as a key presenter and strategic advisor in customer interactions and cross-functional team discussions.

4. Additional Responsibilities

• Undertake other relevant tasks assigned to support organizational goals and marketing effectiveness.

Requirements

• Bachelor’s degree in Marketing, Food Science, or a related field.
• Minimum of 3-7 years of experience in a similar role, preferably in the food or flavor industry.
• Strong communication, presentation, and interpersonal skills
• Expertise in marketing research practices and principles.
• Proven strategic thinking and analytical abilities to translate data into actionable strategies.
• Demonstrated ability to lead cross-functional teams and drive projects to completion.

Social Media Marketing Manager

Location: Ubi
Working Hours: 9am to 6pm, Monday to Friday

Key Responsibilities:

• Conceptualize and produce content for our social media schedule, including identifying/creating visual materials, copywriting, scheduling, and posting.
• Making and managing posts on social media platforms like Facebook, Instagram, TikTok, and others when necessary.
• Keeping an eye on new trends, topics, hashtags, and features on social media to help our online presence grow and improve.
• Actively interacting with our online community every day, including responding to comments and direct messages promptly.
• Coordinating with social media influencers, videographers, photographers, and outside vendors as necessary for campaigns or events.

For this position, we seek candidates who possess:

• Minimum of 3 years experience in handling digital and social media marketing posts/platforms.
• A robust and current understanding of utilizing different social media marketing platforms and tools.
• Practical experience in implementing and refining social media posts.
• Skill in crafting captivating content, which includes creating visual assets and writing engaging copy.
• Solid understanding of digital marketing concepts and best practices.

Requirements:

Minimum Bachelor Degree in Social Media Marketing or similar qualification.

Proficiency in Adobe Photoshop, Illustrator, InDesign, Canva, Adobe Premiere Pro. Photography skills is a plus

• Stable Real Estate Developer
• Experience in Project Marketing is preferred
• Central

Our client is in the property real estate sector, headquartered in Singapore and has a strong presence globally. They are looking to fill the role of a Assistant Manager, Residential Marketing.

JOB RESPONSIBILITIES:

• Assist in property launches and the handover of completed projects, ensuring smooth transitions.
• Liaise with solicitors to manage proper sales documentation and secure necessary approvals from management and authorities, including the Controller of Housing.
• Conduct market research and comparative market studies while attending to enquiries from customers, buyers, and agents.
• Coordinate logistics with vendors and internal teams for unit handovers, showflat operations, and event organization.
• Prepare reports, process invoices, maintain databases, and ensure accurate sales documentation while providing overall support to the residential marketing team.

JOB REQUIREMENTS:

• Bachelor's degree in Real Estate, Business or other relevant disciplines.
• Candidates with a diploma and a minimum of 5 years of relevant experience in residential marketing are welcome to apply.
• Strong numerical and analytical skills, with proficiency in Excel and PowerPoint, are essential.
• Excellent organizational, communication, and interpersonal abilities.
• Highly resourceful and meticulous in their work.
• A team player who is also capable of working independently.

OTHER INFORMATION:

• Location: Based on Project
• Working days: Based on Project
• Salary: Up to $6,000 / Negotiable and Bonus (salary will be commensurate according to experience & qualifications).
• The Company strives to achieve employee satisfaction by providing attractive staff benefits, welfare & training programmes to all staff.

HOW TO APPLY:

If you believe that YOU HAVE WHAT IT TAKES and wants to challenge yourself, we would like to hear from you.

Simply submit your application with your updated Resume in MS Word Format to David Sia Yi Sheng (EA Personnel Reg. No.: R1875905)(BEP) by clicking the ‘Apply link’ /

or call your friendly Consultant, David, at 6590 9958 or 9271 7510 for a confidential discussion. I will be glad to assist you!

Please indicate the below information in your resume:

• Current & Expected salary

• Reason(s) for leaving

• Notice Period / Availability to commence work

YOUR SUCCESS IS OUR ACHIEVEMENT!

Notice:

We regret that only short-listed candidates will be notified. All applications will be treated with the strictest confidence.

By submitting any application or resume to us, you will be deemed to have read & agreed to the terms of our Privacy Policy, and consented to us collecting, using, retaining and disclosing your personal information to prospective employers for their consideration, and for our marketing EDMs which you may opt out by unsubscribing in the mailer. You may refer and access our website at www.achievegroup.asia/privacy-policy/ for more information.

Cessation of Collection of full NRIC Numbers:

In compliance with the Personal Data Protection Act and commitment to protect candidates’ personal data, Achieve Group will cease to collect, process or use full NRIC numbers during our screening and job application process.

Kindly ensure your resumes provided to us does not contain your full NRIC number and full home address during your job application.

Roles and Responsibilities

• Assist the team in the development of the overall digital marketing strategy
• Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
• Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
• Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
• Manage social media marketing campaigns
• Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
• Manage SEO campaigns
• Set up conversion, pixel, and event tracking on the website and across various digital platforms
• Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team