(Candidate will be required to oversee Operations & Marketing for both Tianyi Biomedical Tech as well as Tianyi InMed TCM Clinic)

Responsibilities:

• Take charge and conceptualise marketing proposals / initiatives to increase awareness of company
• Take charge and conceptualise sales proposals / initiatives to increase awareness of company
• Drive consumers interest in company and products, achieving KPIs
• Research and identify new business opportunities & marketing trends - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets for company’s products and services
• Executes and supports the operational aspects of business and troubleshooting
• Oversee operations departments such as admin, sales, marketing and customer service
• Assist management in determining best operations procedures suited to ensure smooth execution of projects & events
• Ensure cohesion between departments to meet company’s expected targets
• Consistently review operations and team performance to identify problems, concerns, and opportunities for improvement and propose solutions.
• Set up and review standard operation procedures
• Maintains successful performance by increasing revenues, controlling expenses and providing a return on investment for company

Requirements & Qualifications

• Recognised Bachelor’s in Business Administration, Marketing, or any related background
• At least 5 years of experience
• Excellent track-record in meeting targets / goals
• Able to perform on the ground work
• Excellent attention to detail and strong analytical skills.

Job Scope

- Brainstorming marketing campaigns for social media
- Plan monthly advertisement contents.
- Work on content and copy writing on company websites.
- Creating supporting materials for products launches, like brochures, website landing pages, and FAQs for the sales team.
- Establishing market credibility and awareness
- Assist with conceptualising, developing, and implementing strategic, tactical creative plans to drive sales and ensure brand growth through various marketing plans.
- Track, monitor, review results with Sales Team to evaluate effectiveness and execution methods of marketing campaigns.
- Drafting Festival’s message to clients.

Requirement:
- With a Bachelor’s in Marketing.
- Content marketing
- Big data collection.
- Analysis Skill.
- Search engine optimization (SEO) and search engine marketing (SEM).
- Marketing automation.
- Lead generation.
- Creative.
- Social media.
- E-commerce.
- Proactive and always seeking new ways to improve yourself and your role

Overview

Banyan Group is one of the world’s leading independent, multi-branded hospitality groups centred on the purpose-driven mission of stewardship and wellbeing while offering exceptional, design-led experiences. The Group’s diversified portfolio of hotels, resorts, spas, galleries, golf and residences features an ecosystem of 12 global brands, including the award-winning flagship Banyan Tree, Angsana, Cassia, Dhawa, Folio, Garrya, Homm, Laguna, and Skypark, as well as the brand extensions, Banyan Tree Escape, Banyan Tree Veya, and Angsana Heritage Collection.

The Role

We are seeking a highly skilled and motivated individual to join our team as a Brand Marketing & Communications to create and foster brand love for Banyan Group, our portfolio, and with a focus on upscale and midscale categories.

You will play a key role in designing the brand marketing and communication strategies, drive the end-to-end development of campaigns and content that enhances and also safeguards the brand's integrity. In close collaboration with our PR and social teams and agencies, you will spearhead brand awareness efforts with media, and influencer marketing and partnerships with content creators.

Your oversight includes, although not limited to:

• Banyan Group
• Upscale – Angsana and its brand extension Angsana Heritage Collection, and Garrya
• Midscale – Cassia, Dhawa, Homm & Folio

We are looking for a bold and dynamic individual with fresh ideas and a co-creative mindset yet grounded to grow these brands.

Responsibilities

Elevating Brand Awareness:

• Work closely with our PR team to develop and implement brand awareness and engagement campaigns for greater reach, engagement and share of voice. Collaborate on media relations efforts, press releases, and media events to maximize brand exposure.
• Collaborate with the Social Media Community team to identify and partner with relevant influencers and content creators. Ensure their content aligns with our brand values and objectives to reach new audiences.
• Partner closely with the Brand & Commercial team to optimize owned channels such as brand.com and CRM. Tailor messaging to suit various funnel stages, ensuring targeted and impactful marketing efforts.

On-Brand Content Strategy and Execution:

• Develop and execute compelling and on-brand content across various channels to engage and resonate with our target audience.
• Ensure consistent brand expression across all customer-facing materials used by Corporate and Hotel teams:

1. Verbal: Manage messaging and tone of voice.
2. Visual: Oversee the development and approval of marketing and communication assets, including photos and videos.

Support Hotels:

• Partner pre-opening properties in the development of their Marketing and Communication plans.
• Executing re-positioning projects for key outlets or properties based on business needs and/or market changes
• Planning and executing HQ-led activations and/or partnerships on property alongside other functions

Brand Campaign Development:

• Assist in the creation and execution of brand campaigns, including concept development, messaging, and creative direction.
• Collaborate with cross-functional teams to ensure the successful implementation of brand campaigns.
• Consult on and advise segment-specific campaigns targeting various customer segments such as families, couples, or wellbeing enthusiasts alongside the Customer Insights team. Collaborate with internal teams to identify key messages and creative elements that resonate with each segment.

Requirements

• Minimum of 10 years of experience in marketing communications; hospitality industry experience is a plus.
• Experience with building brands through psychographic targeting and utilizing data to inform decision-making and campaign development.
• Proven track record of end-to-end development of engaging and impactful campaigns across multiple channels and mediums.
• Skilled in brand storytelling with experience customizing global brand narratives for different regions, considering regional needs and nuances.
• Team player with good interpersonal and project management skills.
• Ability to multitask and prioritize projects effectively in a fast-paced, agile environment.
• Excellent verbal and written communication skills, with an eye for detail.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong project management and organizational skills.
• Strong understanding of graphic design, photography, videography, and social media platforms.

Marketing and Communications Manager

Picture yourself starting your day surrounded by the joyful sight of children playing together on the school field. As our M&C Manager, your role involves developing, organising and implementing long-term marketing strategies and short-term initiatives. Today, you're capturing moments of students in action, creating engaging content for a diverse audience. Working alongside a dedicated team of experienced teachers and business staff, each with their unique cultural background, you contribute to providing a secure and welcoming environment for children aged 18 months to 12 years.

Are you a dynamic, passionate marketeer and communications expert who thrives in a diverse, hands-on environment? Do you take initiative, create fresh content and drive the school’s marketing strategy? If so, this role might be the perfect fit for you.

The role

As part of our effort to boost brand awareness and generate leads, you will plan, execute, and evaluate advertising campaigns such as Instagram posts, Google Ads and Facebook Ads. As our M&C manager, you oversee the school’s social media accounts, ensuring that all platforms deliver consistent, engaging, and on-brand messaging.

Success in this role also requires leading the redesign of our website and serving as the main point of contact for event management, including open houses, school fairs, and community engagement activities. In this role, you will collaborate with the Principal and school leadership to align marketing efforts with broader school goals.

In your collaboration with our Finance department, you monitor expenditures and optimise resource allocation. You will work closely with colleagues in the Business department, teachers, and the Principal and school leadership to promote Holland International School within Singapore and internationally.

Your responsibilities

• Drive our school’s marketing with passion and purpose by planning, designing, managing and evaluating the marketing (and communications) activities aimed at our target audiences.
• Track the performance of marketing activities using KPIs (e.g., enrollment trends, web traffic, lead generation) and present regular reports and actionable insights to the Principal and school leadership for data-driven decisions.
• Develop and oversee communication materials like brochures, newsletters, and digital content, strengthening the school’s visibility and reputation among all stakeholders.
• Act as the school’s spokesperson, managing media relations, and building relationships both externally with media outlets and internally with staff, parents and stakeholders.
• Analyse campaign performance (ROI, audience reach) and provide recommendations for ongoing improvements.
• Collaborate with the Principal and school leadership to position Holland International School as a leading choice for international education in Singapore.
• Maintain up-to-date website content and optimise SEO to increase organic traffic.
• Partner with the Admissions department to ensure event success and alignment with strategic objectives.

You have:

• A Master’s or Bachelor's degree in Marketing/Communication or a related field
• Minimum of 5 years experience in marketing, preferably in the education sector
• Experience as a team lead, actively and successfully driving the marketing strategy within an organisation by taking initiative and liaising with senior management.
• Proven experience in developing and executing successful marketing strategies, with strong project management skills and a hands-on mentality.
• Experience with budgeting and resource management processes and expertise in social media management, SEO, SEM, and Google Analytics.
• A proven track record creating content for social media such as Instagram, Facebook, and LinkedIn
• Proficiency in design tools such as Adobe Creative Suite, InDesign, Canva, and content management systems.
• The ability to work independently as well as collaboratively
• Excellent English communication and writing skills. Proficiency in Dutch, Mandarin and/or French is a plus.

We offer you

A temporary contract until June 30th from the date of employment (potential for renewal). Part of the benefits package is a salary ranging between SGD 5,000 to. SGD 6,500, a monthly transport allowance and 25 holidays based on a year contract, all based on a 40-hour workweek.

Application process

Candidates who believe they meet the requirements may send their application addressed to Tjitske Klasen, HR Officer: [email protected].

The application must include the following:

• Cover letter
• Curriculum Vitae
• 2 referees

Shortlisted candidates will be invited for an interview at our school.

About Us

Verz Design Pte Ltd is a premier digital commerce agency in Singapore, focused on creating high-conversion websites and delivering impactful digital marketing strategies. We are looking for a results-driven and detail-oriented Email Marketing Manager to lead and manage our email marketing initiatives, specializing in Klaviyo.

Job Summary

As an Email Marketing Manager at Verz Design, you will be responsible for strategizing, implementing, and optimizing email marketing campaigns to achieve our clients' business goals. This role involves managing client relationships, overseeing campaign execution, and collaborating with the email marketing strategist to deliver measurable results.

Key Responsibilities

• Strategic Planning: Develop and implement data-driven email marketing strategies for clients, leveraging Klaviyo’s advanced tools and features.
• Client Management: Serve as the primary point of contact for clients, ensuringexpectations are met and exceeded.
• Campaign Execution: Plan, design, and oversee email campaigns, including segmentation, personalization, scheduling, and delivery.
• Performance Analysis: Monitor key metrics (e.g., open rates, CTR, conversions), provide detailed reports, and propose actionable improvements.
• Collaboration: Work with the Email Marketing Strategist to optimize campaign content and workflows.
• Automation & Segmentation: Design and maintain automated email workflows and advanced segmentation to improve engagement and ROI.
• Compliance: Ensure all campaigns meet GDPR, CAN-SPAM Act, and other email marketing regulations.
• Optimization: Continuously improve strategies based on data analysis and emerging trends in email marketing.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 1-2 years of experience in email marketing, with hands-on expertise in Klaviyo or similar platforms.
• Proven track record in managing multiple accounts or campaigns in a fast-paced environment.
• Advanced knowledge of Klaviyo or similar email platforms.
• Proficiency in analytics tools to track email performance and ROI.
• Experience in email design, A/B testing, and marketing automation.
• Familiarity with CRM systems and integrations.
• Strong communication and relationship management skills.
• Analytical mindset with the ability to use data to drive decisions.
• Attention to detail and excellent project management skills.
• Collaborative attitude with the ability to work cross-functionally.
• Experience in eCommerce or retention marketing is preferred.
• Certifications in Klaviyo or email marketing platforms are a plus.

Why Join Us

• Lead and shape a key initiative in digital marketing.
• Work in a collaborative, innovative environment with a dynamic team.
• Opportunity for professional growth and development.
• Competitive salary and benefits.

If you are passionate about marketing, have a keen eye for market trends, and want to be part of an innovative team, we encourage you to apply. Help us create and deliver exceptional web design services while building lasting relationships in the industry.

To apply, please send your resume and a cover letter outlining your relevant experience and why you are the ideal candidate for this role to [email protected].

Job Description: Manager / Senior Manager, Marketing

This position reports to the Head of Marketing and will be responsible to oversee branding and lead generation efforts for various school brands under the group. This role is pivotal in driving the growth of each brand, ensuring strong brand presence, and attracting a steady pipeline of prospective students. The ideal candidate has a proven track record in B2C marketing, with experience in managing multi-brand strategies and executing campaigns that drive measurable outcomes.

Key Responsibilities:

1. Brand Management:Develop and execute a cohesive marketing strategy for each school brand while maintaining alignment with the overarching organizational goals.
   Strengthen brand identity, ensuring consistent messaging, visuals, and values across all marketing channels.
   Monitor and evaluate brand performance through regular market analysis and brand audits.
   
2. Lead Generation and Enrollment Growth:Design and implement targeted campaigns to attract prospective students, ensuring an optimal cost-per-lead.
   Leverage digital marketing, content creation, and partnerships to drive enquiries and convert leads into enrollments.
   Work closely with admissions teams to align marketing efforts with enrollment goals and optimize scheduling of school visits.
   
3. Digital Marketing and Content Development:Manage the organization’s online presence, including websites, social media channels, and paid advertising campaigns.
   Oversee the creation of compelling content (blog posts, videos, newsletters, etc.) that engages and informs prospective families.
   Optimize SEO/SEM strategies to improve visibility and rankings.
   
4. Analytics and Reporting:Track and report on key performance indicators (KPIs), including ROI, lead conversion rates, and campaign effectiveness.
   Use data-driven insights to refine strategies and optimize future marketing initiatives.
   
5. Stakeholder Collaboration:Liaise with school leadership teams to ensure marketing strategies align with individual school needs and goals.
   Collaborate with external agencies, vendors, and partners as necessary.
   Manage marketing budgets and allocate resources efficiently across brands.
   

Qualifications and Experience:

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 6 years of experience in B2C marketing, with demonstrated success in branding and lead generation, and with relevant experience in education or service-oriented industries.
• Strong knowledge of digital marketing strategies, tools, and platforms (e.g., Google Ads, Facebook Ads, TikTok, CRM systems).
• Excellent analytical skills with experience in using data to guide decision-making.
• Creative thinker with the ability to develop innovative campaigns and solutions.
• Strong communication and interpersonal skills, with the ability to build relationships across diverse teams.
• Familiarity with multi-brand management and franchise models.
• Proficiency in using marketing automation tools and CRM platforms.
• Adaptable and able to work in a fast-paced, dynamic environment.

Responsibilities:

· Partner with suppliers to develop and implement effective marketing strategies and plans that align with company objectives, target audience, and market trends.

· Oversee the accurate forecasting and tracking of inventory levels, ensuring alignment with business goals and ensuring availability of products to meet demand.

· Prepare and analyze detailed business performance reports, tracking key performance indicators (KPIs), sales trends, and inventory data, and provide actionable insights to both suppliers and internal teams.

· Regularly organize and conduct business review meetings with suppliers, discussing sales performance, inventory management, and potential improvements to strengthen the partnership.

· Build and maintain strong relationships with suppliers to foster trust, collaboration, and mutual business growth. Address supplier concerns and provide ongoing support.

· Lead efforts to create demand for products by developing and executing marketing campaigns, product promotions, and new product launches.

· Plan and implement product promotional activities in collaboration with suppliers, ensuring maximum visibility and market penetration.

· Collaborate closely with the Sales and Field Application Engineering (FAE) teams to align on sales targets, product offerings, and technical support, ensuring a cohesive strategy to meet revenue and profit goals.

· Work towards achieving overall revenue and profit objectives by focusing on growth opportunities with suppliers, analyzing market trends, and refining sales strategies.

· Monitor and track supplier performance against set objectives and targets, ensuring both internal and external stakeholders are aligned with the company’s business goals.

Requirements:

• Diploma or Degree in engineering electronics or equivalent

• Minimum 3 years relevant product marketing experience from semiconductor industry

• Excellent interpersonal, communication and presentation skills

• Good analytical skills and proficient in MS office applications

• Outgoing personality, positive and a strong drive to succeed

• Overseas travel is required

Queenie Chua

R24125459

Job Description:

1. Plan, propose and implement marketing campaigns across online, offline and marketplace platforms

2. Assist the team in writing manuscripts, recording and editing videos and editing pictures. Conceptualise, design and provide copywriting for marketing collaterals

3. Manage various social media platforms and other marketing channels to build and enhance the company's brand awareness.

4. Maintain and improve the company's image, and promote the expansion of the company's sales market.

5. Able to take on ad hoc tasks and administrative work assigned by the company.

6. Perform other ad hoc duty as required

Job Requirements:

1. Degree or above

2. Familiar with the operation of major social media (Facebook, Instagram, Xiao Hong Shu, WeChat subscription account etc.)

3. Familiar with office software, clear logic, good writing skills, good at copywriting and sharing on social media, and good language expression skills.

4. Proficient in using various photo editing software such as Photoshop, and have strong video shooting and editing and picture editing capabilities.

5. Good aesthetic design ability, have their own creativity and ideas.

6. Serious and responsible work, creative thinking, good teamwork spirit and communication skills.

7. Able to work independently, those with food photography experience are preferred

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Postion Purpose

The Marketing Manager shall be responsible for the planning, development and execution of marketing activities with the marketing team to obtain top of mind brand recall and revenue generation through creating exciting touchpoints for customers and meeting customers’ needs.

Principal Accountabilities

In addition to following Kiosk Collective policies and procedures, principal accountabilities include, but are not limited to:

Responsibilities

· Develop and implement marketing and branding strategies to promote the F&B brands and products.

· Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.

· Manage and develop marketing campaigns, website content, social media to reach target audiences.

· Create compelling and engaging content for marketing collaterals, such as social media posts and promotional material.

· Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.

· Develop and manage advertising campaigns to build brand awareness and positioning while identifying potential customers.

· Drive the success of a brand including obtaining market share, building top of mind recall, and increasing toplines

· Design and oversee digital marketing plans including our marketing database, email, and display advertising campaigns.

· Stay abreast of industry trends, emerging technologies, and best practices to constantly innovate and improve marketing strategies and tactics.

Requirements

· Degree in Marketing, Mass Communication, Business or related discipline.

· Minimum 5 years’ relevant brand management and marketing experience.

· Experience in the F&B industry will be an added advantage.

Marketing executives develop and oversee marketing campaigns to promote products and services. The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities. The details of the role will vary depending on the type and size of employer, as well as the industry. Executives are likely to work closely with other employees in areas such as advertising, market research, production, sales and distribution.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Information

1. Salary range: $4,000 - $5,000 + Commissions
2. Allowance: $1,500 Transport
3. Working hours : 8:30am to 4:30pm

Responsibilities:

• Build and maintain strong relationships with customers to foster long-term loyalty and repeat business.
• Monitor sales performance, identify trends, and take corrective action as needed.
• Prepare accurate sales forecasts to support business planning and resource allocation.
• Identify new business opportunities to expand the company's customer base and revenue streams.
• Ensure agreement with customers are executed by the team.
• Market research to identify opportunities, analyze competitor activities, and understand customer needs.
• Develop marketing strategies to increase brand awareness, generate leads, and drive customer engagement.
• Protect and enhance the company's brand image through consistent messaging and marketing initiatives.
• Leverage digital marketing channels (e.g., websites, social media, SEO) to reach target audiences
• Organize and participate events, trade shows, and conferences to promote the company and products.

Requirements:

• Understand marketing principles including brand management, market research, and digital marketing.
• Ability to analyze financial data and metrics to assess sales performance and make informed decisions.
• Familiarity with digital marketing tools and platforms.
• Strong proficiency in Microsoft Office applications (Word, Excel, PowerPoint).
• Understanding of the heavy equipment industry, including market trends, regulations
• Knowledge of economic conditions, competitive landscape, and customer preferences.

Interested applicants, send in your updated resume by clicking “Apply Now”

Michelle Koh

EA License No.: 23C1894

EA Personnel No.: R1656105

Background

Viddsee is a storyteller platform for audiences, media partners, storytellers and brands. With over 3 billion views to date, we incubate talents and IPs, and empower our 5,000 strong storytelling community to build the next successful creative businesses.

Role Overview

The Senior marketing and community manager will lead all facets of marketing, from strategy to execution for Viddsee Reels (Micro Dramas) across the region, including target segment analysis, content selection, marketing campaigns, re-engagement campaigns (push notifications/edms) and PR.

You will be reporting directly to our VP, Products and Platform.

Our head office is based in Singapore, but this role could potentially be based outside of Singapore.

Primary Responsibilities

Audience Understanding

• Reviewing Viddsee's existing users and understanding consumption patterns to understand how to market micros dramas to existing users and to new users.
• Understanding the micro drama format and micro dramas target segments to market to new users who are unaware of micro drams.

Marketing Strategy and Execution

• Identification of key target segments, plan marketing strategy and ensure that it is executed to hit key objectives and targets

Campaign Management

• Devise campaign strategies in harmony with business objectives and audience insights.
• Lead the team to execute campaign parameters, including budget allocation, audience targeting, creative assets and bidding strategies.

Retention and Engagement strategies

• Devise strategies for retention to increase watch time including content/title planning, in app push notifications and product changes
• Lead the team to execute retention strategies, including budget allocation, audience targeting, creative assets and messaging

Reporting and Analysis

• Prepare comprehensive reports detailing marketing performance, insights, return on investment (ROI), and actionable recommendations.
• Design and maintain dashboards to provide stakeholders with real-time visibility of campaign metrics.
• Undertake post-campaign analysis to extract valuable lessons and inform future strategies.
• Present findings and strategic recommendations to cross-functional teams and senior leadership.

Social Media and Community management

• Manage and oversee social media accounts for Viddsee reels ensuring consistent branding and messaging.
• Understand and use the main Viddsee account to acquire new and existing users to use the app
• Develop and implement effective social media strategies for community management, acquisition and retention
• Analyse social media performance and create reports to track engagement, reach, and ROI.

Collaboration and Communication

• Liaise with creative teams to ensure that advertising copy, visuals, and messaging are congruent with campaign and social media goals.
• Coordinate with the analytics team to validate data accuracy and derive actionable insights.
• Engage with external agencies or vendors, as required, to execute specialised campaign initiatives.

Key Skills and Competencies

• Experience in digital advertising platforms, including Google Ads, Meta Ads Manager, Tiktok Campaign Manager, and programmatic advertising platforms.
• Proficient in data analysis and interpretation to drive data-informed decision-making.
• Advanced knowledge of tools such as Google Analytics, Google Tag Manager, and Excel/Google Sheets.
• Experience with A/B testing, audience segmentation, and retargeting techniques.
• Comprehensive understanding of attribution models, conversion tracking, and performance measurement.
• Exceptional communication skills to effectively convey campaign performance and strategic insights.
• Strong understanding of social media platforms and their role in driving brand awareness and engagement.
• Impeccable attention to detail, with the ability to manage multiple campaigns under stringent deadlines.

Qualifications

• A bachelor’s degree in Marketing, Business, or a related discipline.
• 5–10 years of experience in marketing management or a similar role.
• Understanding Mandarin is highly desirable.
• Leading a cross country marketing team is highly desirable.
• Proven track record of managing and optimising digital advertising campaigns across various platforms.
• A thorough understanding of SEO, SEM, integrated marketing strategies, and social media management tools.

Would you like to do the opening of our Mama Shelter Singapore?

THE MISSION?

Ready to elevate Mama Shelter’s brand to new heights?

Roles & Responsibilities

Marketing Manager Job Description:

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

Evaluating and optimizing marketing and pricing strategies.

Analyzing market trends and preparing forecasts.

Generating new business leads.

Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

Deploy successful marketing campaigns and own their implementation from ideation to execution

Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Produce valuable and engaging content for our website and blog that attracts and converts our target groups

Build strategic relationships and partner with key industry players, agencies and vendors

Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

Oversee and approve marketing material, from website banners to hard copy brochures and case studies

Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

A Bachelor’s degree in marketing, business or any other relevant field

Sound understanding of marketing fundamentals and tactics

Creative thinking and problem-solving ability

Leadership and project management skills

Knowledge of digital marketing and social media marketing strategies

Excellent verbal and non-verbal communication skills

Proficiency with marketing tools and software

Proficient in marketing research and statistical analysis

The ability to work under pressure.

Availability to work within opening hours (e.g. evenings, holidays, weekends).

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business with 5 years of marketing experience, Preferably from spare parts or automotive related industry

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Email: [email protected]

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business.

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

Manager/AM/Senior Executive, Marketing

We are looking for a qualified candidate who encompasses digital marketing and content writing competencies to support the Marketing & Sales team at the London School of Business & Finance.

Matrix reporting to Director of Commercial in India and Associate Director of Domestic Sales & Marketing, you will analyze market data, create digital ad copies, manage local events, and oversee brand identity development for the School.

If you are passionate about contributing to the education sector and would like to join an agile institute of higher learning, we would like to meet you.

Duties and Responsibilities

Digital Marketing Performance:

· Manage Google PPC, Social Media ads copies and Google Affiliate briefs that supports sales funnel/activities.

· Work with the HQ/overseas agencies and teams to deliver effective campaigns and manage the performance of all digital campaigns (PPC, Paid Social, Affiliates and Third Party websites), analyzing campaign data to improve results.

· Perform benchmarking of competitor offerings and analyzing market research/data on customer segments, customer profiles and journeys in support of developing effective marketing campaigns

Content Development and Design:

• Develop and implement an audience-first content marketing strategy and editorial plan across platforms (blog, social media, website, EDM).
• Create compelling narratives and copy (both long and short formats).
• Manage production of creative assets, from storyboarding to post-production.
• Lead website audits to ensure accuracy and ensure compliance with accreditations.

Communications:

• Support communications efforts by developing ad copies, speeches, and media relations.
• Assist with PR efforts, including media monitoring and outreach.
• Coordinate media invites, seating allocations, and RSVPs for events.
• Liaise with stakeholders for approval of key artwork, press releases, and other materials.

Project Management:

• Manage content-related and special projects.
• Provide detailed reports, insights and recommendations on the performance of products, channels and campaigns.

We are looking for a suitable candidate with the following qualifications and competencies:

• Graduate with a Bachelor’s/Master’s degree in business, marketing or communication.
• Prior experience in digital marketing campaigns (PPC, SEO, Affiliates, Google Adwords, Social Media, Google Analytics, CRM, CMS)
• Proficient in digital marketing channels and reporting tools, including Meta Business Manager, LinkedIn Business Manager, Looker Studio, Google Analytics.
• Excellent verbal and written communication skills, coordination and organization skills, with a customer-centric mindset.
• A self-starter with a team-oriented attitude, meticulous and thrives in a fast-paced environment.
• Familiarity with MailChimp, SEMrush, Salesforce, and design software

• Day-to-day marketing: Manage and execute the marketing activities of our offices in Southeast Asia and Australasia – currently Singapore, Sydney and Brisbane.
• Regional Strategy: Develop and tailor marketing strategies specific to the Southeast Asia and Australasia markets, ensuring the localisation of channels, content, and campaigns for optimal engagement.
• Email marketing: SSend mass email campaigns for a range of products and services, to our database, using SalesForce to create audiences, build emails, and schedule campaigns.
• Print & Promotional marketing: Manage the production and stock of local prints, promo items and clients' gifts. 
• Exhibitions and events: Research relevant events in the Southeast Asia and Australasia region and assist the Head of Events to organise.
• Digital marketing: Assist the Performance team with web advertising, including Baidu, display ads, re-marketing, and analytics.
• Report local marketing activity to London.
• Budget and manage the local marketing spend.
• Research and source local suppliers when necessary.

ASSISTANT MARKETING MANAGER

Reporting to the Head of Product Management and Asia Pacific Regional Marketing, you will be responsible for:

Job Scope

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.

• Work closely with the commercial team to develop and execute the in-country marketing

plan (sell-in/sell-out, branding, stocking promotion, etc)

• Develop consumer communication toolkits and deploy/guide partners for execution.

• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.

• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.

• Responsibile for e-Commerce store set up and sale.

Requirements

• Degree in Marketing and/or Business.

• Proven track record in partner programs, consumer engagement, social media and e-Commerce.

• Demonstrate experience developing multiple distribution channels and agency management.

• Strong commercial outlook with the ability to drive revenue growth through marketing.

• Excellent forward-thinking, strategic and analytical capability or skill set.

• Works extremely well as a team member and excels as an individual contributor.

• Strong negotiation and relationship management skills.

• Traveling is required

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599

About Us

Eye Level is a global supplemental education program focused on personalised learning. By tailoring instruction to each student's individual pace and needs, Eye Level aims to enhance foundational skills in Math and English for children aged between four and 14.

The program emphasises the importance of mastering basic concepts before moving on to more complex ones. This approach ensures a solid understanding of fundamental skills, leading to improved accuracy and speed in problem-solving.

Eye Level Singapore is committed to providing high-quality education services that align with the demands of the 21st century. Through continuous innovation and a focus on customer value, they strive to create a robust education ecosystem that blends online and offline learning experiences.

The Role

As a key member of our dynamic marketing team, you will play a pivotal role in shaping and executing our marketing strategies. You will be responsible for:

Strategic Marketing:

• Developing and implementing comprehensive marketing plans aligned with business objectives.
• Conducting market research and analysis to identify trends and opportunities.
• Collaborating with cross-functional teams to ensure seamless execution of marketing initiatives.

Digital Marketing:

• Managing and optimizing our social media channels (Facebook, Instagram, LinkedIn, TikTok, etc.).
• Creating engaging content and running effective digital campaigns.
• Leveraging Google Ads and SEO to drive organic traffic and conversions.
• Monitoring and analysing digital marketing metrics to measure ROI.

Brand Management:

• Protecting and enhancing our brand reputation.
• Developing and executing brand strategies.
• Ensuring consistent brand messaging across all channels.

Event Management:

• Planning, organizing, and executing company events, conferences, and workshops.
• Managing event budgets and logistics.

Franchisee Support:

• Providing marketing guidance and support to our franchisees.
• Ensuring compliance with brand guidelines and standards.

Requirements:

• Diploma in Marketing, Advertising, Communications, or a related field.
• Experience in education enrichment industry is highly preferred
• Proven experience in digital marketing, social media, and content creation.
• Proficiency in Google Ads, SEO, and analytics tools.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• A passion for marketing and a creative mindset.
• A valid Singapore driver's license (preferred)

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A dynamic and collaborative work environment.
• The chance to work on exciting marketing projects.