Position Summary :

This position is to collaborate with key stakeholders in crafting and executing captivating integrated marketing campaigns and initiatives across diverse channels, including digital, social, and events. Your expertise will contribute to the success of both in-house and client brands, achieving business objectives and surpassing key performance indicators

Responsibilities that Define Your Success:

• Collaborate with key stakeholders to strategize and implement effective communication initiatives and strategies, leveraging both digital and traditional platforms while rooted in data-driven insights.

• Master the realm of digital marketing, including end-to-end execution of digital campaigns, media planning, content creation, copywriting, campaign tracking, and comprehensive reviews.

• Be at the forefront of our social media presence, partnering with content leads to design, build, and maintain an engaging online community.

• Demonstrate prowess in analytics tools such as Amplify and Google Analytics, utilizing performance insights to optimize digital marketing efforts and maximize impact.

• Cultivate a compelling Public Relations campaign strategy, crafting engaging stories for our brands and campaigns, writing PR releases, and skilfully interacting with the media and organizing media events.

• Keep ahead of big data insights and social trends, offering thought leadership and innovative perspectives on adopting emerging media platforms and technologies.

• Efficiently manage relationships with agencies and vendors for marketing activities, ensuring timely and high-quality deliverables.

• Brief our design team on non-digital collateral development and oversee the production process to ensure seamless project delivery.

• Exhibit financial acumen by managing allocated budgets with clear trackable deliverables and performance measurements.

• Uphold the company's corporate governance, workplace practices, and code of conduct, ensuring compliance with workplace safety and health regulations, especially for events and roadshows.

• Embrace additional duties reasonably assigned by management, showcasing your adaptability and commitment to excellence.

Job Requirements:

• Proven track record in digital marketing, with a strong grasp of website analytics, digital ad serving tools, and familiarity with digital media consumption habits on platforms like Facebook, Instagram and Tiktok.

• Enthusiastic learner (including the area of Generative AI), self-motivated, and adept at thriving within tight deadlines and high-pressure environments.

• Outstanding team player with excellent interpersonal and communication skills, fostering collaboration and synergy.

• Possess a keen eye for detail, ensuring meticulousness in all endeavours.

• Demonstrate maturity, resourcefulness, and the ability to think strategically.

• Showcase exceptional written and verbal communication skills, adept at conveying impactful messages

• Good experience into B2C industry

• Prior working experience with marketing agency would be added advantage

Mon to Fri 9am - 5.30pm

Hybrid work arrangement

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

At World Farm, Singapore’s leading wholesale and retail garden centre, we’re on a mission to transform green living into a lifestyle. As we expand our reach into the casual retail market, we’re looking for a dynamic and creative marketing professional to lead impactful campaigns, manage stakeholders, and contribute to our brand evolution.

This role is perfect for a hands-on, strategic marketer ready to take on more responsibilities, mentor a team, and drive measurable growth.

Job Responsibilities:

Digital Marketing

• Develop and oversee digital marketing strategies that align with the brand’s strategic direction and support various business units.
• Manage the digital presence of all business units, including content creation, curation, and regular updates.
• Ensure websites and digital assets are optimised using SEO best practices.
• Plan, execute, and analyse social media and online campaigns, including Google Ads and social media advertisements, to maximise ROI.

Marketing Campaigns

• Plan, develop, and execute marketing strategies to:

1. Boost revenue and average spending.
2. Increase membership and grow in-store and e-commerce sales.

• Monitor and report campaign progress using pre-defined metrics, evaluating effectiveness to guide adjustments.
• Collaborate with operations, external vendors, and stakeholders to develop integrated marketing plans.
• Conduct market and consumer research to understand trends, brand awareness, and competitive positioning, using insights to refine strategies.

Branding and Content Creation

• Oversee the creation and installation of marketing collateral, including in-store and out-of-home (OOH) materials, brochures, posters, and website content.
• Write compelling copy for diverse marketing needs and lead creative ideation for campaigns.
• Ensure brand consistency across all touchpoints.

Community Engagement and Events

• Organise and execute events, promotional activities, and product launches to increase engagement and footfall.
• Liaise with strategic partners, sponsors, and vendors to enhance brand visibility.
• Develop strategies to engage the membership base and build loyalty through campaigns and activations.
• Support influencer and Key Opinion Leader (KOL) campaigns to amplify reach.

Team and Vendor Management

• Supervise and mentor a small team (in-house, freelance, and agency) while managing relationships with internal and external stakeholders.
• Coordinate tasks, timelines, and deliverables to ensure alignment with overall business goals.

Job Requirements:

Education and Experience

• Diploma or Degree in Marketing, Communications, or a related field.
• At least 4–5 years of experience in marketing, preferably within the retail or F&B industries, with a proven track record in campaign development and management.
• Experience with team leadership and vendor management is essential.

Skills and Attributes

• Strong knowledge of marketing principles, strategic planning, and best practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is highly desirable.
• Skilled in managing Google Ads campaigns and social media marketing.
• Strong analytical abilities to evaluate campaign performance and derive actionable insights.
• Excellent communication and presentation skills, with a knack for copywriting and proofreading.
• Self-motivated, detail-oriented, and able to manage tasks without strict supervision.
• Passion for sustainability and green living; interest in plants or landscaping is a plus.
• Photography, videography, and post-production editing skills are advantageous but not strictly required.

What We Offer

• Work Perks: Free use of commercial pickleball courts, free car and motorcycle parking, and the chance to work in a lush garden environment.
• Flexible Working: Office-based with flexible hours to support work-life balance.
• Growth Opportunities: Be part of a dynamic team, shaping the future of World Farm as a leading retail brand.
• Innovative Culture: Work in a supportive, collaborative environment where creativity and innovation are valued.

How to Apply

If you’re ready to take your marketing career to the next level, we’d love to hear from you! Send your resume, cover letter, and portfolio (if applicable), and a brief introduction to [email protected].

Position Summary :

This position is to collaborate with key stakeholders in crafting and executing captivating integrated marketing campaigns and initiatives across diverse channels, including digital, social, and events. Your expertise will contribute to the success of both in-house and client brands, achieving business objectives and surpassing key performance indicators

Responsibilities that Define Your Success:

• Collaborate with key stakeholders to strategize and implement effective communication initiatives and strategies, leveraging both digital and traditional platforms while rooted in data-driven insights.

• Master the realm of digital marketing, including end-to-end execution of digital campaigns, media planning, content creation, copywriting, campaign tracking, and comprehensive reviews.

• Be at the forefront of our social media presence, partnering with content leads to design, build, and maintain an engaging online community.

• Demonstrate prowess in analytics tools such as Amplify and Google Analytics, utilizing performance insights to optimize digital marketing efforts and maximize impact.

• Cultivate a compelling Public Relations campaign strategy, crafting engaging stories for our brands and campaigns, writing PR releases, and skilfully interacting with the media and organizing media events.

• Keep ahead of big data insights and social trends, offering thought leadership and innovative perspectives on adopting emerging media platforms and technologies.

• Efficiently manage relationships with agencies and vendors for marketing activities, ensuring timely and high-quality deliverables.

• Brief our design team on non-digital collateral development and oversee the production process to ensure seamless project delivery.

• Exhibit financial acumen by managing allocated budgets with clear trackable deliverables and performance measurements.

• Uphold the company's corporate governance, workplace practices, and code of conduct, ensuring compliance with workplace safety and health regulations, especially for events and roadshows.

• Embrace additional duties reasonably assigned by management, showcasing your adaptability and commitment to excellence.

Job Requirements:

• Proven track record in digital marketing, with a strong grasp of website analytics, digital ad serving tools, and familiarity with digital media consumption habits on platforms like Facebook, Instagram and Tiktok.

• Enthusiastic learner (including the area of Generative AI), self-motivated, and adept at thriving within tight deadlines and high-pressure environments.

• Outstanding team player with excellent interpersonal and communication skills, fostering collaboration and synergy.

• Possess a keen eye for detail, ensuring meticulousness in all endeavours.

• Demonstrate maturity, resourcefulness, and the ability to think strategically.

• Showcase exceptional written and verbal communication skills, adept at conveying impactful messages

• Good experience into B2C industry

• Prior working experience with marketing agency would be added advantage

Mon to Fri 9am - 5.30pm

Hybrid work arrangement

Job Responsibility

· Responsible for Marketing and establishing new sales channels.

· Answer customers inquiries through email or phone.

· Experience in planning and implementing sales strategies.

· Maintain good relationships with existing clients and explore potential & new customers.

Requirements

· Preferable with at least 2 years’ experience in sales and be familiar in construction industry.

· Outdoor sales experience will be preferred,

· Ad hoc assignments.

Job Description

We are looking for a passionate Assistant Marketing Manager to be part of the Marketing team. You will be responsible for marketing design initiatives and campaigns for retails brands.

Job Highlights

• Opportunities for Creative Innovation
• Career Development Opportunities

RESPONSIBILITIES & EXPECTATIONS

• Responsible for the brand development work of the catering brands.
• Develop marketing strategies and plans, advertising, promotions, creative projects, media relations, sponsorships and event management.
• Develop revenue and profit growth strategies for the business and take charge of the tactical execution of the brands’ marketing communication initiatives in support of the business strategy, market goals, and organizational objectives.
• Leads, coordinates campaigns and communications through all phases of launch and maintenance, including reporting, analysis and optimization.
• Collaborate with internal business partners like Operations, F&B and Finance teams to ensure that all initiatives support the brand promise.
• Develop creative briefs and guide creative direction to meet objectives for all advertising and communications, including print, and digital assets
• Monitor and improve ROI using strategic and analytical approach
• This role requires a strategic and analytical approach to monitoring and improving ROI.
• Prepare and manage budgets for various marketing and branding initiatives to achieve cost efficiencies.
• This is an ideal role for an experienced, organized and detail-oriented marcom professional with a strong background in FMCG/retail environment.
• Any other tasks as and when assigned by immediate superiors

REQUIREMENTS

• Degree / Diploma in Mass Communication / Marketing or related discipline
• Minimum 5 years’ relevant brand management and marketing experience, preferably in the F&B/ FMCG industry
• Meticulous with an eye for detail
• Willing to roll up sleeves and work on the ground to ensure the success of all projects delivery
• Highly creative with experience in creating content and digital campaigns that engage, inform and motivate
• Proactive with a strong sense of accountability and a day-to-day focus on results.

About the team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.

What you’ll do

We are seeking a highly motivated and results-oriented Partner Marketing Manager to operate, manage and optimize our ecosystem partner marketing programs, with a focus on Airwallex’s global affiliate program. In this role, you will drive customer acquisition and revenue growth by building and nurturing relationships with ecosystem partners, including but not limited to affiliate partners, individual referrers and content creators. Your expertise in digital marketing, content marketing and data analysis will be instrumental in maximizing the effectiveness of our partner marketing programs.

The role is based in Singapore.

Responsibilities:

• Program Management: Hands on the day-to-day operations of the Airwallex affiliate program with partner onboarding, contract negotiation, performance tracking, reporting, and timely payments processing.
• Partner Recruitment: Proactively identify, recruit, onboard and engage with new ecosystem partners across all markets where Airwallex operates, with a focus on finding partners who align with our target audience and brand values.
• Performance Optimization: Collaborate with agency partners and regional stakeholders to analyze performance data, identify optimization opportunities, and implement strategies to improve engagement metrics, conversions and overall ROI.
• Content Localization: Partner with the broader marketing and commercial teams to ensure partner offers and content are accurate with Airwallex product offerings and tailored to resonate with local markets & target audiences.
• Relationship Management: Cultivate strong, productive relationships with affiliate partners, providing them with the support and resources they need to effectively promote Airwallex products and services.
• Reporting and Analysis: Prepare regular performance reports that track key metrics such as partner performance, CAC and overall ROI. Use data-driven insights to inform strategic decision-making.

Who you are

We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.

Minimum qualifications:

• Experience: Proven track record of 5-7 years in performance marketing, with a strong preference for experience in affiliate marketing or content creator marketing.
• Data Proficiency: Excellent analytical skills and familiarity with digital marketing tools like Impact, Google Analytics. Proficiency in using data to measure campaign effectiveness, identify trends, and make data-driven decisions.
• Curiosity and Can-do Attitude: Demonstrate a proactive approach to learning and problem-solving, with an eagerness to explore new trends, technologies, and strategies in the marketing space. Thrives in a fast-paced environment and embraces challenges with a solution-oriented mindset, driving results even in ambiguous or complex scenarios.
• Communication Skills: Outstanding verbal and written communication skills, with the ability to effectively articulate complex concepts and build rapport with diverse stakeholders.
• Must be comfortable working independently and collaborate with globally distributed teams.
• Ability to adapt to a fast-paced, dynamic work environment.
• Strong attention to detail and organizational skills.

Preferred qualifications:

• Industry Knowledge: Prior experience in B2B or fintech marketing is a plus. A strong understanding of the financial services landscape and the specific challenges businesses face in managing cross-border payments is highly desirable.

Responsibilities:

· Partner with suppliers to develop and implement effective marketing strategies and plans that align with company objectives, target audience, and market trends.

· Oversee the accurate forecasting and tracking of inventory levels, ensuring alignment with business goals and ensuring availability of products to meet demand.

· Prepare and analyze detailed business performance reports, tracking key performance indicators (KPIs), sales trends, and inventory data, and provide actionable insights to both suppliers and internal teams.

· Regularly organize and conduct business review meetings with suppliers, discussing sales performance, inventory management, and potential improvements to strengthen the partnership.

· Build and maintain strong relationships with suppliers to foster trust, collaboration, and mutual business growth. Address supplier concerns and provide ongoing support.

· Lead efforts to create demand for products by developing and executing marketing campaigns, product promotions, and new product launches.

· Plan and implement product promotional activities in collaboration with suppliers, ensuring maximum visibility and market penetration.

· Collaborate closely with the Sales and Field Application Engineering (FAE) teams to align on sales targets, product offerings, and technical support, ensuring a cohesive strategy to meet revenue and profit goals.

· Work towards achieving overall revenue and profit objectives by focusing on growth opportunities with suppliers, analyzing market trends, and refining sales strategies.

· Monitor and track supplier performance against set objectives and targets, ensuring both internal and external stakeholders are aligned with the company’s business goals.

Requirements:

• Diploma or Degree in engineering electronics or equivalent

• Minimum 3 years relevant product marketing experience from semiconductor industry

• Excellent interpersonal, communication and presentation skills

• Good analytical skills and proficient in MS office applications

• Outgoing personality, positive and a strong drive to succeed

• Overseas travel is required

Queenie Chua

R24125459

Roles Description:

The role will be a Digital Marketing Account Manager (AM). The AM will be handling our clients' Digital Marketing campaigns. He or she is also expected to be managing our clients and optimise their campaign to the best practices.

Specific Responsibilities:

The main responsibilities of the role are to conceptualise, set up, optimise the performance of the digital marketing accounts, and update clients regarding the campaign performance.

Competencies:

The AM will have an in-depth understanding of Digital Marketing and also gain the confidence of client management. He or She will be able to set up and run the campaigns independently. In addition, he or she would be analysing data to optimise the campaign performance.

Rewards:

• High Basic salary
• Medical and insurance coverage
• Yearly pay increment
• Additional 2 days of annual leave every year
• Able to attend internal and external courses
• Work alongside an award-winning team (Winner of Search Marketing Agency Of The Year 2022 & Lead Generation Agency Of The Year 2022)
• A super fun and dynamic company culture
• Work from home available

Probation Period:

This position includes a 6 month probationary period to assess mutual compatibility within the job role.

Why Us:

Voted by Adidas, CapitaLand, Grab, Lazada, Alibaba, L’Oréal, Hilton, Zalora and UOB, we are the winner of Search Marketing Agency of the year 2022. We are also the winner of Lead Generation Agency of the year 2022.

With an ongoing expansion plan, we want to gather the best talents in Singapore and bring Impossible Marketing globally. This means that you get to speak to some of the biggest brand representatives in Singapore and Asia.

In addition, we are probably the only Digital Marketing Agency in Singapore who takes CSR seriously. We launched “Project KATE” back in 2015 and have since supported multiple charity organisations and the less fortunate for free.

More info: https://www.impossible.sg/

We are representing a client in the Retail/Consumer Goods space to expand their team of Japanese-speaking Merchandising Managers/Executives.

Job Overview:

• Lead the team and work with franchise partners.
• Manage inventory, monitor sales, and align product launches with market trends.
• Analyze sales forecasts, order products, and track competitor activities.
• Support Operations and Marketing to drive growth and brand awareness.
• Report weekly sales and review seasonal product performance.
• Coordinate with regional teams on merchandising and marketing.
• Perform other related tasks as needed.

Requirements:

• Japanese proficiency (N2 or above) required to liaise with internal stakeholders.
• Strong leadership, organizational, and analytical skills.
• Retail or FMCG experience preferred.
• Excellent communication, especially in international settings.

Interested candidates please apply here.

EA Personnel (Koh Pei Wen)

EA Reg: R23115205

APBA TG Human Resources Pte Ltd

EA License: 14C7275

We are seeking a results-driven and creative Sales and Marketing Manager to lead our marketing efforts and drive customer engagement. The ideal candidate will be responsible for developing and executing strategies to increase brand awareness, drive customer acquisition, and enhance customer retention. This role requires a deep understanding of digital marketing and customer relationship management.

Key Responsibilities:

· Develop and implement comprehensive sales and marketing strategies to achieve company objectives.

· Plan, execute, and optimize digital marketing campaigns across various channels, including social media platforms, email, and search engines.

· Manage social media accounts and create engaging content to build brand presence and attract potential customers.

· Analyze marketing performance using analytics tools and provide actionable insights to improve campaign effectiveness.

· Oversee customer relationship management (CRM) systems to nurture leads and enhance customer engagement.

· Collaborate with internal teams to align marketing efforts with overall business goals.

· Manage advertising budgets and ensure ROI on campaigns.

· Stay updated with the latest marketing trends, tools, and technologies to maintain a competitive edge.

Key Requirements:

· Bachelor's degree in Marketing, Business Administration, or a related field.

· Proven experience in digital marketing, social media marketing, and advertising management.

· Proficiency in using social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok) for business purposes.

· Excellent communication and interpersonal skills.

· Ability to work independently and manage multiple projects simultaneously.

· A creative and analytical mindset with a results-oriented approach.

What We Offer:

· Competitive salary and performance-based incentives.

· A collaborative and innovative work environment.

· Opportunities for professional growth and development.

Flexible working arrangements and supportive company culture.

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Company

We are a boutique consultancy firm dedicated to helping small and medium-sized businesses worldwide fast-track their business growth using capital mechanisms. With over a decade of experience, we have engaged with numerous SMEs, enabling us to identify common challenges and pain points. This wealth of knowledge allows us to tailor our programs specifically to guide and mentor aspiring SMEs, preparing them for their transformative journey towards Capital Entrepreneurship. We are expanding rapidly regionally and we look forward to having additional aspiring marketing personnel to be part of our growing strong team.

Critical Competencies / Critical Success Factors

You must be someone who is constantly looking for improvements in the digital space, questioning data and delving into the detail to understand and improve metrics. You will take immense pride in owning the digital account and constantly asking, why?

• A proven self-starter with an inquisitive mind, attention to detail and a creative flair

• Results driven with ability to quantify performance and optimize results driving all digital KPIs and ROI for campaigns.

• Minimum 3 years’ experience in digital marketing and campaign management with a strong understanding of digital marketing tools, platforms and best practices

• Proficiency with Google Analytics, Google Data Studio, Google Search Console, Google Tag Manager, and social media advertising (e.g. Facebook, LinkedIn)

• Experience managing PPC, SEO and Email marketing campaigns and optimizing landing pages plus user funnels

• Not be afraid to challenge the status quo and proactively surface challenges and solutions, driving best practices and excellence.

• Experience with A/B and multivariate experiments

• Ability to think innovatively, shaping and communicating new concepts in a collaborative and fast-moving tech marketing environment.

• Demonstrate creative abilities to develop campaign concepts collaboratively working with external agencies or internal creative teams.

• Experience working with stakeholders across countries in APAC

• Passion for social media and media intelligence, an entrepreneurial spirit, and the ability to quickly grasp technology concepts

• Proficient in understanding marketing research and statistical analysis

• Curious, proactive and enjoys challenging the norm with energy and drive in a challenging and dynamic environment

• Exceptional communication and interpersonal, organizational, and project management skills.

• An understanding of content marketing and/or predictive marketing would be a plus

• Performance-oriented and a can-do attitude

• Good communication and writing skills with an excellent command of the English language

• Able to communicate in Chinese language to coordinate and handle queries in regards with the development of market content matters

• Tech-savviness and a good understanding of web-tools and platforms for marketing would be desirable

• A good team player with initiative, creativity and resourcefulness

Key Accountabilities

• Take the lead with digital ad campaigns to drive brand awareness, engage audiences and generate consumer sales through multiple digital (social and search) channels.

• Deliver timely campaigns throughout the year that are aligned with business objectives and product launches / enhancements, as well as continue building the PIF brand story.

• Lead the wider product and marketing team in brainstorming ideas to create original, thought-provoking, and creative content to be used across paid marketing channels.

• Drive the day-to-day digital media operations including campaign set-up and optimisation to maximise engagement, conversion rate and overall ROI

• Communicate actionable insights to key stakeholders and make proactive recommendations for creative enhancements and optimisation of homepages, landing pages and user funnels.

• Brainstorms new and creative growth strategies and campaigns, bringing out the talent of peers through facilitated digital marketing workshops.

• Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes.

• Develop omni channel programs (email/push/in-app/media) delivering segmented notifications that are proven by both quantitative and qualitative measurements.

• Takes accountability in considering business and regulatory compliance risks and takes appropriate steps to mitigate the risks.

• Develop joint marketing plans and initiatives with digital partners (B2B / B2C) and alliances with regional objectives to achieve business and revenue growth targets

• Responsible for planning and driving all sales KPIs and ROI for campaigns, rolls up sleeves.

We offer

• A comprehensive Salary package inclusive of Base + Incentives + Bonus + Employee's Share Rewards

• An extensive career development Fast-track management scheme

• Custom-made personal growth and development for every employee to achieve career goals.

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Mon to Fri 8.30am to 6pm

Job Description & Requirements

The Marketing Manager will be responsible for both brand management and digital marketing initiatives, ensuring a balanced focus on enhancing the school's visibility and engagement across multiple channels. This role requires a high level of creativity, attention to detail, and project management skills. Experience with CRM systems like HubSpot, high proficiency in analytics, sales support, social media management, and hands-on experience in running campaigns on Google and Facebook are essential. The role also involves managing and optimizing the marketing budget to ensure cost-effective campaigns. The ideal candidate will be a 360-degree marketing professional, knowledgeable in all facets of marketing.

KEY RESPONSIBILITIES

Brand Management:

• Develop and implement comprehensive branding strategies.
• Ensure brand consistency across all marketing channels and materials.
• Collaborate with internal and external teams to enhance brand visibility and engagement.
• Identify and leverage opportunities to increase brand awareness.
• Manage public relations efforts to maintain a positive brand image.
• Oversee the creation and distribution of promotional materials.
• Plan and execute brand events and sponsorships to enhance brand presence.

Develop Digital Marketing Strategies:

• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Plan and manage social media platforms.
• Prepare accurate reports on our marketing campaign’s overall performance.

Content Creation and Management:

• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.

SEO and SEM:

• Plan, execute, and measure experiments and conversion tests.
• Optimize user funnels.
• Collaborate with internal teams to create landing pages and optimize the user experience.

Analytics and Reporting:

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• High proficiency in analytics to track and report performance.

Sales Support:

• Provide support to the sales team by generating leads through digital channels.
• Assist in creating sales materials and presentations.

Campaign Management:

• Hands-on experience in running campaigns on Google and Facebook.
• Analyze and optimize campaign performance to achieve key metrics.
• Numbers-oriented approach to evaluate and improve ROI.

Budget Management:

• Develop and monitor marketing budgets.
• Ensure cost-effective allocation of resources and optimize spending to achieve the best results.

CRM and CMS Management:

• Experience with CRM systems like HubSpot is a plus.
• Manage and optimize CMS platforms, preferably WordPress.

JOB REQUIREMENTS

• Bachelor’s / Masters degree in Marketing, Information Technology, or a related field.
• Experience Required: 5 to 8 Years
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Experience in optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight,Omniture, WebTrends).
• Working knowledge of ad serving tools.
• Experience in setting up and optimizing PPC campaigns on all major search engines.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Experience with CRM systems like HubSpot.
• Proficiency in CMS platforms, especially WordPress.

Key Skills:

• Strong verbal and written communication skills.
• Comprehensive knowledge of all facets of marketing, including brand management and digital marketing.
• Excellent organizational and time management skills.
• Creative and innovative thinking.
• Ability to work in a fast-paced, high-pressure environment.
• Strong project management skills.
• Numbers-oriented approach with a focus on metrics and ROI.
• Ability to manage and optimize budgets effectively.

Working Days: 5.5 days per week

Location: Onsite

Benefits:

- 21 days Annual Leaves per year

- 5 days Emergency leaves per year

- Child Subsidy Scheme: Employee discount – tuition & transport fee for kids studying in GIIS or any of its entities (based on school policy)

- Transport Facility provided across Singapore

As a Digital Media Marketing Manager, you will lead the development and execution of digital media strategies to enhance brand visibility, drive engagement, and achieve marketing objectives. You will oversee all aspects of digital media planning, buying, and optimization across various online channels, ensuring effective targeting and maximum ROI.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job Summary

Create, manage, and implement all-encompassing PR and marketing plans and programs, both short and long term, to increase revenue, generate foot traffic and build awareness.

As the Food and Beverage Marketing Manager, you are encouraged to be curious, innovative, and passionate in all that you do. You will have the opportunity to collaborate across multiple disciplines, including station and onboard operations, food and beverage operations, creative team, and retail partners.

You will partner closely with the marketing team members and sales team to generate new opportunities, drive revenue, and evolve the brand positioning for the food and beverage outlets within our stations and community. You will create and execute annual marketing plans and translate those into integrated campaigns and activation across PR, influencers, digital, partnerships, and other key channels. If you are a motivated, outgoing, and creative self-starter who enjoys a fast-paced entrepreneurial environment, this is the job for you!

Responsibilities

• Implement on property marketing programs with F&B Manager to create greater awareness of all on property outlets to drive greater penetration of that audience.
• Conduct ongoing meetings with the Station Operations team to collaborate on ideas, programming, and partner activations.
• Support the restaurant Managers and Assistant restaurant managers for activations, special events, merchandise, and holiday promotions.
• Work with Creative Department to create and print menus, signage, campaigns, and other collateral as they are needed and updated.
• Partner with Marketing Coordinators and CRM Manager to develop and implement marketing efforts across various marketing channels (social media, in station network, email, website).
• Perform weekly analysis of sales revenue to maintain an understanding of business drivers and consumer wants/needs.
• Collaborate with the operations, sales, and marketing teams to curate food and beverage offerings and experiences that will generate buzz and drive sales.
• Work alongside the Director of F&B and Operation Manager to set and track goals and ROI for promotions, specials, events, and marketing campaigns
• Also conduct audits and reviews to equity and franchise business with appropriate business solutions.
• To maintain flexibility to perform other duties and projects as required and deemed necessary to support the overall business objectives.
• Work with the sales team and F&B team to identify, solicit, influence and convert highly valuable revenue opportunities.
• Attend selected market events to promote new business & increase sales and marketing opportunities for the outlets.
• Monitor and report on effectiveness of marketing communications.
• Develop marketing campaigns that are aligned with brand and strategies.
• Create data-driven commercial insights and strategies to acquire customers.
• Works with the General Manager & extended teams to develop a Marketing & Events Plan & that identifies key market niche (s) and segments & defines the focus on these.

QUALIFICATIONS

• Proven track record of at least 8 years of brand marketing, advertising and promotion experience within Food & Beverage Industry.
• Minimum 5 years of relevant experience in the digital marketing field.
• Recognizing current trends, marketplace attitudes and company intelligence
• Commercially focused, ability to analyse market data and results driven.
• Confident and dynamic personality.
• Strong creative outlook.
• Photography, graphic design, videography and editing skills

Required Skills

Digital media, social media, tripadvisor, instagram, facebook, photography, graphic design, luxury, travel, curiosity, Initiative, can-do attitude, intelligent,perfect grammar, energy, well-groomed, pride.

Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional

- Degree in Marketing, Hospitality/Tourism/Hotel Management or equivalent.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job Descriptions

• Develop and execute marketing strategies to align with business objectives.
• Plan, implement and optimise campaigns across both digital and traditional marketing channels.
• Conduct market research to analyze customer needs, competitor strategies, and industry trends.
• Collaborate with external agencies and vendors to implement marketing initiatives.
• Oversee online marketing efforts (SEO, SEM, content marketing, social media, PPC) and provide regular performance reports to stakeholders.

Job Requirements

• Degree in Graphic Designing, Art, Marketing or related field;
• Experience in video development and conceptualizing creative ideals;
• Knowledge in a wide range of social and digital media and graphic design software (eg : TikTok, Instagram & etc);
• Occasional travel may be required for events and market visits.
• Competent and confident in using design software, such as Adobe Premier, Adobe Photoshop, Adobe Illustrator, Filmora, Fireworks & SketchUp;
• Good command of English, Mandarin as these are the primary languages required to engage our customers on social and digital media.

Privacy Policy Notice

• We regret to inform that only shortlisted candidates will be notified. All applications will be treated with the strictest confidence.
• By submitting any application or resume to us, you will be deemed to have read and agreed to the terms of our Privacy Policy and consented to us collecting, using, retaining and disclosing your personal information in relation to your potential employment with us.
• Please note that should you not consent and provide us with the relevant personal data to fulfil the ‘Purposes’ of collection, use and disclosure of your personal data by the company (including associated companies under the Advancer Group), it may hinder our ability to continue to interact with you. We may not be able to make a decision on your recruitment and employment or comply with the law and therefore, we may not be able to make an offer of employment.
• You may refer and access our website for more information.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Join Our Growing Team!

The SKYLINK Group is a premier all-in-one mobility solution provider for retail sales of passenger cars and commercial vehicles, all vehicle leasing, Motor insurance, credit Hire Purchase financing, Motor workshop with full capacity of MRO (Maintenance, Repair and Overhaul) services, and vehicle body engineering works for all commercial and passenger vehicles.

Since 2017, SKYLINK Group has been rapidly expanding its offerings and fleet. We have served over 5,000 corporate customers including major industry leaders in logistics, distribution, F&B, marine, construction, sanitation, and government services.

With a commitment to fleet modernization, we have expanded our offerings to EV and Hybrid vehicles, and continuously aspire to provide greater value to our customers.

Be a part of the SKYLINK family and kick-start your career growth and progression in the mobility space today.

Job Descriptions:

• Oversee, develop and implement comprehensive marketing strategies for the Group’s product line in the automotive industry.
• Collaborate with respective Business Units to align marketing initiatives and sales goals, ensuring support for lead generation, conversion, and retention.
• Develop, review and update promotional materials such as brochures, product images, and other materials as needed to increate product visibility and generate leads.
• Maintain social medial platforms, websites, and digital channels, ensuring the content is up to date, engaging, and targeted to the right audience.
• Maintain and enhance the company’s brand presence across all marketing channels, ensuring consistency and alignment with brand identity.
• Conduct market research to understand customer preferences, emerging trends, and competitor strategies.
• Manage social medial platforms, websites, and digital channels, ensuring the content is up to date, engaging, and targeted to the right audience. Oversee the creation of videos, and other content to drive customer engagement and brand awareness.
• Oversee the marketing budget, ensuring cost-effective use of resources and a strong return on investment for campaigns and promotions.
• Preparate regular reports for senior management on the effectiveness of marketing activities and recommendations for improvements.
• Any other duties assigned from time to time.

Job Requirements:

• Bachelor’s Degree in Business, Marketing, or a related field.
• At least 5 years of relevant marketing experience, preferably in the automotive industry.
• Proficiency in digital marketing tools and strategies.
• Strong communication, negotiation, and project management skills.
• Ability to work in a fast-paced environment
• Highly detail-oriented with a creative mindset and strong conceptualisation skills.
• Excellent analytical skills with the ability to interpret data and drive insights.
• Strong interpersonal skills, a team-oriented approach, and experience in managing stakeholder relationship.

Job Responsibilities

• Manage the regional partner's program, including planning annual sales targets, promotions, marketing plans and partner conferences.
• Work closely with the commercial team to develop and execute the in-country marketing plan (sell-in/sell-out, branding, stocking promotion, etc)
• Develop consumer communication toolkits and deploy/guide partners for execution.
• Deliver omnichannel customer engagement campaigns by conducting consumer research to develop a qualified brand concept and understand consumer preferences.
• Implement lead generation activity at all stages of the consumer buying journey to deliver a seamless online experience through multivariate testing.
• Responsibile for e-Commerce store set up and sale.

Job Requirements

• Degree in Marketing and/or Business.
• Proven track record in partner programs, consumer engagement, social media and e-Commerce.
• Demonstrate experience developing multiple distribution channels and agency management.
• Strong commercial outlook with the ability to drive revenue growth through marketing.
• Excellent forward-thinking, strategic and analytical capability or skill set.
• Works extremely well as a team member and excels as an individual contributor.
• Strong negotiation and relationship management skills.
• Traveling is required.

Only shortlisted candidate will be notified.

To apply, please visit to www.gmprecruit.com and search for Job Reference: 25023

GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766

This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to GMP Recruitment Services (S) Pte Ltd’s PDPA and e2i’s PDPA.