Job Description
- Assist with the development and execution of comprehensive communication strategies.
- Create compelling press releases, pitches, and media kits to secure media interest, coverage or event attendance.
- Monitor and report on media coverage, identifying press and story opportunities to enhance aelf's brand awareness and reputation.
- Coordinate events, press conferences, and media interviews to promote aelf's brand and its initiatives.
- Facilitate media-related requests and ensure accurate representation of aelf in the public domain.
- Assist with the development and execution of social media strategies.
- Manage and maintain aelf's social media accounts, including content creation, scheduling, and monitoring.
- Monitor social media trends and industry news to identify opportunities for content creation and engagement.
- Collaborate with cross-functional teams to create and share engaging traditional and multimedia content, including articles, infographics, and videos.
- Play an active role and show strong initiative in team support.
- Ensure timely and accurate reporting of communication and social media results.
Requirements
- Minimum diploma and above qualification in communications, public relations or mass media-related disciplines.
- Minimum 2 years of experience in public relations or communications with social media content creation experience.
- Demonstrate strong written and verbal communication skills, with exceptional attention to detail.
- Proven record of assisting or executing communication campaigns.
- Past work samples and portfolios, ideally with data points.
- Good media relationships across different media houses and publications.
- Keen-to-learn mindset with the ability to think outside the box and generate innovative ideas.
- Proficiency in using social media platforms, analytics tools, and content management systems.
- Interest in blockchain technology is highly preferred.
- Excellent interpersonal skills and the ability to collaborate with cross-functional teams.
- A team player and a motivated individual with a good work ethic.
- Fluent in the English language and proficient in the Chinese language.
- Applicants with more experience can be considered for the Senior Executive role.