We are looking for an experienced Marketing and Communications professional to lead our marketing and communications efforts in Singapore. You will report directly to the Region Marcom Leader. The Singapore marcom lead will develop and implement the marketing and communications strategy aligned with the region and country / cluster overall business goals and objectives. You will understand B2B marketing principles and techniques and have a proven track record of success in executing marketing campaigns. You will drive external communications (80%) to elevate NIQ brand image in the Singapore and support local internal communications (20%) in partnership with HR and other functions to inform, engage and motivate internal associates.

Key Responsibilities:

• Develop and implement the Singapore marketing and communications strategy, including demand generation campaigns, advertising, branding, communications, and public relations.
• Collaborate with other departments, such as sales, customer success and product marketing, to ensure that marketing and communication efforts are aligned with the region’s overall business goals and clearly tracked for ROI reporting.
• Collaborate with global, region and other peer marcom members, ensuring that everyone is working together towards common goals for the marketing function globally at NIQ.
• Leverage the full marketing mix including digital and communication tools to drive demand into top, middle and bottom of marketing funnel, with always-on sales lead engine to generate pipeline and revenue impact while strengthening brand value and preference
• Oversee the follow-up, nurture and flow of marketing qualified leads to sales to meet marketing contribution targets and maximize the return on investment.
• Build and maintain the company's brand and reputation, and position NIQ/GfK as a thought leader in the Singapore within the region
• Manage the country marcom budget, ensuring that marketing and external communications efforts are cost-efficient and tracked to planned ROI targets
• Analyse data and use it to make informed decisions about marcom strategy and tactics. Measure the success of campaigns, evaluate, and optimise performance using relevant metrics.
• Stay up to date with the latest marketing trends and technologies and incorporate them into marketing strategy planning and execution.
• Provide support on local internal communications in partnership with cross-functional teams and in collaboration with Region and Global Communication teams
• Undertake stretch assignments as part of career and skills development

The Corporate Communications Office (CCO) works to enhance the University’s reputation by raising awareness of NTU’s vision and mission and achievements in education, research and innovation. The media relations role helps to build awareness of the University’s activities and strengths by optimising media publicity for the University on various media and communication platforms, working closely with both internal and external stakeholders, its industry and academic partners, and various government ministries and agencies.

CCO is home to a world-class team of communicators that has won international, regional and local awards in public relations, marketing and communication over the last decade.

Responsibilities

The Senior Assistant Manager, Media Relations is to source newsworthy and impactful stories across the University in the areas of education, research and innovation, with a focus on science communication, and to conceptualise and develop communciation plans that result in sustained and positive publicity for the University.

With a strong nose for news and the abilty to sift through information, you are to translate NTU’s research discoveries and innovations into positive stories in local and international media and the University’s various communication platforms.

A versatile and passionate communicator, you are to develop communication plans for media publicity projects that may include new corporate initiatives and announcements, launch of academic and research programmes, and various achievements by the University and the NTU community to engage the University’s stakeholders.

You will help develop and implement integrated communication strategies that highlight the University’s strengths in research and innovation, with a strong focus on sustainability research, that cut across the different communication functions of the Corporate Communications Office, to obtain sustained and favourable publicity in local and international media.

We need someone creative who enjoys developing publicity worthy content and who has the analytical ability to sift through information and zoom in to find the gems and apply a sharp focus to get the job done ahead of time, and at the highest quality.

Requirements

• Bachelor’s degree in communication, journalism, or other applicable disciplines.

• 3 to 5 years’ experience in journalism is preferred, or experience in editorial writing or in a media relations role in a large organisation.

• Excellent news sense and experience of news and feature writing and editing, and ability to convey messages succinctly, responsibly, and accurately.

• An exemplary writer with exceptional editing, writing and storytelling skills, as well as editorial packaging abilities and the ability to use multimedia storytelling to advance stories.

• Demonstrated ability to tailor communications for a broad range of audiences and on both print and digital platforms.

Hiring Institution: NTU

Role: As the Division Internal Communication Manager, the incumbent will:- As key member of Global Wholesale Banking - Division Employee Experience and Communications team, you will build, drive and collaborate with, a team of business reps in Singapore and Overseas Offices, the development of staff engagement strategy, program and calendar and implementation of employee communication and engagement strategies, programs and experiences. Responsibilities: Strategise, build and drive employee experience framework and programs to manage communications and engagement. Lead and develop creative and effective internal communications strategies with clear narratives and clever tactics that are tailored to engage GCB employees in Singapore and at Overseas Offices. Provide expert internal communications counsel to a variety of functions including heads of departments; business heads and General Managers of Overseas Offices. Strategise, develop and drive communications and staff engagement activities calendar, including communication strategies, programs, and events tailored differently for Singapore and Overseas Offices. Manage and oversee the internal communications channels and content delivery such as email broadcasts, videos. Manage internal and external staff recognition and awards programs. Proactively build and manage relationships with key internal stakeholders in Singapore and Overseas Offices. Be an advocate and proponent of positive employee experience and drive employee engagement. Qualifications A passionate and enthusiastic individual who seeks to deliver superior work-life experience for fellow colleagues; comfortable with public speaking in small or large group settings. Employee communications experience within a financial institution or multi-national company essential. Excellent writing skill is a must, with the ability to think and communicate clearly, formulate a clear point of view on complicated issues, and create a concise and well-written narrative. Proven track record of developing staff engagement and communications program. Experience in creating metrics to measure communication effective reach and engagement would be an advantage. Fastidious and attention orientated but also comfortable dealing with ambiguity and able to form a cohesive and effective outcome from potentially incongruous facts and individual perspectives. Bachelor's degree, with at least 10 years of public relations or communications or marketing experience. Proficiency in Sharepoint and design tools/applications is essential.

In this age of convergence and empowerment, we are looking for talents who can help our clients reinvent themselves and guide them through their transformation. It demands colourful personalities with an irrepressible passion for all the opportunities unleashed by digital disruption. Come join our Publicis family!

You will be joining a dynamic team that delivers award-winning digital campaigns. If you are strong in delivering and developing exciting digital media solutions while managing the day-to-day planning, buying, implementation, optimization and reporting requirements to meet client objectives, we want to talk to you!
 
Our Client

We are Constellation – a bespoke Publicis Groupe Team delivering end-to-end solutions for one of Groupe’s most prized clients, Samsung, a top-five-in-the-world company boasting an audience of over 1 billion people in 80 countries.

Ready to work with one of the biggest clients in the world?  We’re a multi-disciplinary team with ambitions of transforming marketing by putting people (including our customers) first, and we’re looking for new talent to deliver purposeful work that can be demanding, but our ideal candidate relishes a challenge.

So, if you’re ready to join a world-class agency and a top-tier client, we’re ready for you.

Main Responsibilities

• Active Role in Regional Strategy & Guidelines Development
• Creates strategies and makes in-depth recommendations based on strong grasp of analytics, marketing & research concepts
• Provide Quality Control/Strategic Inputs for Monthly Regional Governance Reports (Media Excellence Tracking, Digital Guidelines Monitoring); and Quarterly Competitive Reports
• Support Command Center Governance – Brief & Guidelines Governance; Taxonomy Checks (Coordination with Performance Unit); Local Market Readiness Check-Ins; GTM Readiness
• Apt knowledge & understanding of digital channels combined with the ability to understand digital infrastructure including tracking, web analytics, trafficking and Social
• Have prior platform experience in managing both online and offline media campaigns, including but not limited account setup, strategy development, organization, and management
• Mentor and develop Team Members/Direct Reports – Assoc. Manager/Sr. Planner
• Able to organise & delegate, sensitive to needs & problems of reporting staff – works across buying & planning issues

About VMI

Vista Musical Instruments is an innovative, global collective of music-related brands dedicated to building meaningful products and experiences for the music community. Brands include MONO, Teisco, Harmony, Heritage Guitars, Dawsons, and Swee Lee. Vista Musical Instruments is headquartered in Singapore, with operations in USA, UK and APAC, and is a division of Caldecott Music Group.

Internship Overview

We are on the lookout for a Marketing Intern to support our team across social media management and event planning. This opportunity includes hands-on experience writing for and managing the global social media accounts of our manufacturing & design brands as well as playing an active role in planning and executing face-to-face, fan & community events in Singapore. On-boarding training and occasional work-from-home days will be provided. This internship is also open to recent graduates who are passionate about music, content creation, digital marketing, and event planning.

Who you are

• You LOVE music and making music
• A digital and mobile native with experience or interest in the music industry
• An enthusiastic writer with a passion for strong and effective communication
• Organized, proactive, and able to thrive in a fast-paced, evolving environment
• A motivated self-starter that can adapt, problem-solve on the fly and bring ideas to the table

What you’ll do
Content Creation

• Develop and pitch innovative, creative ideas, effectively communicating the potential impact and value they can bring
• Create and write effective content to market our musical instrument brands, its products and campaigns across multiple channels (Instagram, Facebook, YouTube)
• Brainstorm & participate in the conceptualisation of our brands’ social media calendars
• Assist in the conceptualisation of high quality, inspiring, and thumb-stopping content

Content Upload

• Plan, schedule, and execute daily content uploads for Instagram, Facebook and YouTube
• Monthly reporting of social media analytics

Online Community Management

• Engage with our brands’ community and fans through social media
• Identifying and cultivating high quality impactful user-generated content

Artist & Event Support

• Get hands-on experience developing and executing exciting artist and fan-centric events with local and international talent

• Experience with Google Suite (Sheets, Slides, Docs)

• Able to commit to 6 months internship (full time; Monday to Friday; 2-days in office per week)
• Based in Singapore
• Bonus: Knowledge in electric guitars and related products
• Bonus: Basic knowledge in Adobe Creative Suite (Photoshop, Lightroom, Premiere Pro)

In your application, please use a conversational writing style and tell us over 3 paragraphs:

• About yourself and relevant background experience
• Why you think you’re suitable
• Your social media accounts
• Your period of availability
• Your resume

Social Media Management Intern - Roles & Responsibilities

• Platform Management: Intern to manage and create content for the PRISM+ TikTok Channel and other social media platforms when necessary.
• Video Editing: Editing short-form videos with footage captured by the social media team on Adobe Premiere. Camera skills are a bonus, but not necessary.
• On-Screen Talent: May or may not participate as on-screen talent for organic and paid content from time to time.

• Undergraduate/Graduate from a local university - Business, Marketing, Mass Communication or other relevant courses
• Able to use Adobe Premier Pro / Capcut
• Understanding of social media trends

What We Offer:

• Valuable hands-on experience in a startup environment.

• Collaborative and dynamic work culture.
• Opportunity to make a meaningful impact on the company.
• Potential for future employment opportunities.