Job duties

• Understand the relevant product offerings of Tata Communications
• Provide timely and supportive management for both internal and external stakeholders
• Manage the entire product line life cycle, from strategic planning (growth strategy) to tactical activities. Deliver on the annual operating plan for the region.
• Support product positioning and customer demand, and guide product development from conception to launch.
• Evaluate product functionalities and performance and propose enhancements to products based on market feedback.
• Derive GTM (Go to Market strategy) for the region
• Research and analyse potential partner relationships for the product and generate ideas to grow market share, improve customer experience and drive growth.
• Develop value proposition and pitch to customers at both technical leadership and business/C-suite level
• Drive market research studies to explore new technology and oversee development of business proposals for new opportunities.
• Develop long term strategic engagements

Requirements

• Minimally 5 years’ as a digital product manager or similar role
• Proven experience in managing product lifeline, including addressing changes and enhancements in view of customer demands and market dynamics.
• Evidence of ability to conduct research to drive customer relationships and develop value proposition for client opportunities
• Proof of ability to lead different teams to ensure that product offerings continuously meet market and customer requirements

APEX Exchange is an innovative and disruptive investment solution designed to create unique opportunities that deliver tangible business benefits for Publicis Media Clients. These opportunities take many forms, such as inventory discounts, guaranteed outcome buying models, and bespoke packages, but ultimately always answer a strategic or business challenge that our Clients are facing.

We work closely with our media partners to identify these opportunities, and then take on a principle investment position in order to make them come to life on behalf of our Clients.

APEX is one of the fastest growing global solutions, with teams across the Americas, Europe, and Asia Pacific, and is at the heart of Publicis Media’s value proposition for Clients.

In Asia Pacific specifically, Singapore is one of four APEX hubs, alongside China, Australia, and India.

Description:

As the Account Executive you will be required to support the Account Manager to ensure the accurate and timely delivery of all operational functions within the Singapore APEX team.

This will include campaign reporting, processing insertion orders, campaign reconciliation, billing support and general administration of campaign delivery for all Singapore APEX activity.

We are looking for someone who is keen to launch a career in the media industry; you must be curious, hardworking, and have a good eye for detail and accuracy.

Key Responsibilities:

• Work with internal and external stakeholders to compile and complete regular campaign reports.
• Create and process insertion orders between the necessary parties such as media publishers and technology partners.
• Collate and share campaign screenshots.
• Share assets and technical specifications with the necessary parties.
• Provide reconciled delivery and billing reports for Finance.

Position Overview: Reporting to the General Manager, you are a strategic Manager of Membership Marketing and Communications to lead our efforts in engaging and communicating with our members, enhancing their experience, and promoting our brand effectively. This role requires a blend of marketing expertise, communication skills, and a deep understanding of member needs and preferences.

Job Description:

Membership Sales

• Research and develop a member acquisition strategy to meet membership sales objectives.
• Communicate information and intelligence (market trends/opportunities) for sales prospecting purposes, including the identification of new leads to reach out to new targeted prospects.
• Conduct trend and competitor analyses, study members' feedback to support recommendations to improve practices and overall member experience.
• Deliver membership reports, review, and analyze sales performance.
• Establish service operational standards to deliver efficient and excellent services to members.
• Develop and use data-driven analysis, tools, and reports to measure member satisfaction and retention.
• Drive partnerships in the community with the purpose of member acquisition, engagement, and community building.

Marketing and Communications

• Develop an annual marketing communications plan that supports the Club’s membership goals, brand objectives, and strategic focus.
• Drive strategies that support the Club’s brand positioning and reputation by leveraging marketing tools such as advertising, public relations, SEO/SEM, and social media marketing.
• Develop content for the Club’s digital touchpoints such as the website and social media.
• Craft strategies and activities that move consumers to the next stage of the consumer journey.
• Create strategies and sharpen tools to increase brand discovery, engagement, and dialogue.
• Drive member engagement and satisfaction through accurate, timely, and integral communications.
• Develop content and grow the following on all of the Club’s communication touchpoints, both traditional and digital.
• Support F&B, Sports & Recreation, and operations in creating promotions and activities that drive engagement and revenue.
• Act as a brand steward to ensure that the Club’s brand identity is interpreted accurately across all communication outputs.
• Responsible for publishing the Club’s bi-monthly newsletter, annual report, and promotion catalogue.
• Manage the feedback loop, including the annual Member Satisfaction Survey to ensure a superior member experience.
• Provide guidance on graphics design, photography for advertising, collateral, and public relations purposes, in line with F&B outlets requirements.
• Lead the team in developing digital marketing campaigns through SEO/SEM, social media marketing, and CRM.

Job Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in member engagement, marketing, or communications, preferably in a membership-based organization or the hospitality industry.
• Strong strategic thinking and problem-solving skills, with the ability to translate insights into actionable plans.
• Excellent written and verbal communication skills, with a keen eye for detail and creativity.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing, and content management systems.
• Demonstrated ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Experience in team leadership, mentorship, and collaboration.

Please provide your updated CV, indicating earliest start date, current and expected salary to [email protected]

Job Responsibilities:

• Coordinate and oversee projects from start to completion
• Plan, organize and track work schedule to ensure timely delivery of target milestones
• Communicate and liaise with clients and internal teams to consolidate and validate the requirements of the project
• Manage changes in project scope proactively
• Maintain project administration and documentation
• Identify potential problems and devise contingency plans to minimize project risks

Requirements:

• 1-2 years of project management experience in an advertising, agency, production house is preferred.
• Fresh graduates are welcome to apply.
• Resourceful, creative, able to work independently or as a team.
• Fluent in English. Mandarin is a plus.
• Experience in communicating with clients, managing projects, handling deadlines and budget.

Overview

Big 3 Media is a creative video production house based in Singapore that specialises in creative storytelling. Since 2008, we have ventured beyond the beaten paths to craft uniquely artful stories. We put ourselves in the shoes of our clients, target audience, and the characters of our story, to see the world through a myriad of perspectives.

Big 3 Media has grown exponentially over the years. Not only do we have a sizable team of committed and talented individuals and an ever-expanding clientele, but we have also extended our area of expertise, in the forms of new products and services, with the acquisition of new technology and partnership with our sister organisations.

Holding true to our Big 3 core values of being Creative, Empathetic and Better, we never stop seeking improvement, experience, and knowledge in the creative process, constantly pushing ourselves to so that you will see the bigger picture.

Key Responsibilities:

• Manage accounts and maintain good relationships with current and potential clients
• Prepare proposals and presentations to pitch to potential clients
• Develop quotes and proposals
• Negotiate the terms of an agreement, price and specifications with clients
• Forge and maintain strong relationships with key contacts in existing and new accounts
• Develop and implement an annual sales plan in support of organizational strategy and objectives
• Maintain an accurate and ongoing sales pipeline Identify opportunities and develop strategies to drive incremental revenue growth within existing client accounts
• Develop and leverage the company’s branding and professional profile
• Ensure thorough prospect identification and market penetration for target accounts
• Work closely with the production teams to manage projects and stakeholders

Key Requirements:

• A recognized Bachelor’s Degree in Business / Sales / Marketing / Mass Communications or equivalent
• At least 1-2 years of relevant sales experience in the media industry would have an added advantage
• Experience in managing pre-sales & deployment processes, including client presentations & product demonstrations
• Strong negotiation and presentation skills Excellent communication, listening and presentation skills

Planning:

• Assist the line manager to develop media strategy, channel/ platform recommendations and prepare the detailed media flow-plan for full funnel campaigns
• Leverage available planning tools and liaise with media owners for proposals along with recommended ad formats.
• Engage clients on day-to-day operations, media trend updates and various campaign reports on local/regional/global levels.
• Able to read the data in terms of past performance, benchmarking for upcoming major & tactical campaigns.

Buying:

• Understanding between different funnels & focused on the lower funnel campaign strategies to meet goals like ROAS
• Liaise with digital ad ops (campaign set up on self-serve platforms, tracking & implementation for client’s site, ensure ads are properly served and tags are firing).
• Global ops (adhering and following globally set parameters and campaign execution processes while also guiding others).
• Oversee all performance across channels (Search, Social, Programmatic etc.) & recommend ways to improve performance.
• Closely monitor and optimize performance during campaign period across platforms such as Google Ads, Facebook, TikTok etc.
• Weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billings.

We are seeking an experienced marketing and communications professional who is motivated, organised and has previous knowledge in delivering marketing and communications initiatives at a regional level. This role has scope to grow and will have an emphasis on raising internal understanding of best practice, developing marketing plans and campaigns, and being responsible for the marketing of key sectors and regions. 

This is both a strategic and hands-on role – you will need to understand and articulate propositions before developing and executing a pipeline of marketing and communications activities to raise brand and profile, whilst achieving ROI. This role requires an ability to see the bigger picture along with a commitment to high quality, consistent delivery and a determination to always deliver to deadlines. 

The role will be based in Singapore, and report to the Head of Business Generation Asia, as well as working as part of the broader Asia Pacific Marketing and Communications function.  

Responsibilities will include: 

• Developing the Asia Marketing and Communications plan and budget, in line with strategic business plan priorities.  

• Support the identification of key market trends, and support the translation of these into market reports, campaigns and initiatives that enable us to engage the market  

• Develop strategic marketing campaign plans and execute multiple activities over an extended period to drive growth, market presence and profile. Activities may include internal and external communications, events, webinars, thought leadership, digital media, public relations and reports. Measure and report on ROI. 

• Stakeholder engagement with senior internal and external stakeholders locally, regionally and globally to shape and execute marketing activities in line with business priorities. 

• Develop and own the Asia marketing communications calendar, providing the business with visibility of upcoming initiatives 

• Own the planning, coordination and execution of Turner & Townsend publications in Asia, (including but not limited to; design, content, copywriting, imagery, quotations, proof reading and approvals, printing and distribution). 

• Support publication content generation and production processes including the liaison with Senior Management, to formulate case studies and success stories. 

• Monitor market conferences, sponsorships and events with support, identifying strategically important partnerships or opportunities to raise profile.  

• Raise market profile via regional media by maintaining excellent relationships with local, regional, and international journalists, responding to media enquiries appropriately and increasing external coverage in target publications 

• Drive social and digital media engagement through training and developing topical content. Regularly report on engagement and impact 

• Provide input and local specific content to Regional and Global Business Generations publications, as required. 

• Be the custodian of brand guidelines and tools in Asia. 

About Us

SPH Media is evolving, and we welcome talented individuals to join us in our transformation journey. Our mission is to be the trusted source of news and lifestyle content in Singapore and Asia. As an employer, we are committed to rewarding our people fairly and developing them in their careers. Grow your career in a vibrant and collaborative environment built around a culture of respect and inclusivity. Join us! To work with passionate people who impact lives through the stories they tell.

About the Role

We are looking for a Senior Staff/Senior/Lead Engineer proficient in ReactJS and TypeScript. The successful candidate will work in a dedicated team seated within The Straits Times to develop a modern, greenfield SSR + SSG React website and rendering stack to serve content to readers worldwide across multiple publications.

Responsibilities:

• Lead the end-to-end development of web applications using ReactJS, ensuring adherence to best practices and coding standards.
• Collaborate with a dedicated team to develop a modern SSR + SSG React website and rendering stack.
• Write clean, maintainable code adhering to best practices.
• Develop and implement unit and end-to-end tests for quality assurance.
• Participate in code reviews and provide constructive feedback to peers.
• Contribute to the improvement of development processes and tools.
• Optimize application performance and ensure scalability through effective unit testing strategies.
• Participate in code reviews and provide constructive feedback on styling, unit test coverage, and implementation.
• Mentor junior developers on Tailwind CSS best practices, unit testing, and ReactJS development.
• Collaborate with product managers, designers, and other stakeholders to define project requirements and acceptance criteria.

Who We Are Looking For

Qualification

• Bachelor's degree in Computer Science or equivalent

Skills & Competencies

• Min 5+ years of experience in developing web applications using ReactJS, JavaScript, preferably also TypeScript.
• Strong proficiency in Tailwind CSS, HTML, and related web technologies.
• Extensive experience with Redux or similar state management libraries.
• Deep understanding of RESTful APIs and asynchronous programming.
• Extensive experience writing unit and end-to-end tests with proficiency in unit testing frameworks such as Playwright and Vitest.
• Excellent problem-solving and communication skills.
• Ability to lead projects and work effectively in a team environment.
• Experience in developing highly performant websites for serving content at scale.
• Extensive SSR or SSG experience, possibly with React.
• Experience with AWS services, including Lambda.
• Experience in maintaining CI/CD pipelines.
• Experience in using Docker or Terraform.
• Experience with server-side rendering (SSR) using frameworks like Next.js
• Familiarity with version control systems (e.g., Git)
• Understanding of agile development methodologies

We are seeking a meticulous and passionate Editor with a primary focus on acquiring non-fiction and academic Chinese and English manuscript. You will be responsible in asking, evaluating, and securing book-length manuscripts* from authors. You will also perform all editorial activities (including translation from Chinese to English and vice versa) for the manuscripts acquired, ensuring that all published work meets established standards for appearance and content. In the process, you will work closely with authors to develop their work and maintain strong working relationships, as well as internal stakeholders to shepherd work from manuscripts through publication.

*Manuscripts may be in a highly technical, scientific, or specialised field of endeavor.

Requirements

· Bachelor's degree; at least 5 years of experience directly relevant to the duties and responsibilities specified

· Strong track record of discovering, developing, and publishing bestselling titles and authors

· Knowledge of acquisition process for book-length manuscripts, publishing processes, procedures, and techniques

· Proficient in both written and spoken English and Chinese

· Strong analytical skills, interpersonal skills, as well as excellent editorial sensibility

· Knowledge of college and university human resources systems

· Strong negotiation skills to negotiate publishing contracts, rights, and permissions

About Us

SPH Media is evolving, and we welcome talented individuals to join us in our transformation journey. Our mission is to be the trusted source of news and lifestyle content in Singapore and Asia. As an employer, we are committed to rewarding our people fairly and developing them in their careers. Grow your career in a vibrant and collaborative environment built around a culture of respect and inclusivity. Join us! To work with passionate people who impact lives through the stories they tell.

About the Role

The Technical Officer (SPH Radio) supports the SPH Radio Department in providing technical support on audio and radio broadcast equipment, ensuring the smooth daily operations of the Radio programs.

Roles & Responsibilities

• Monitoring of Radio programs and performance of broadcast equipment, report hiccups immediately with urgency
• Assist and ensure smooth running of daily operation, report abnormalities promptly
• Provide support and troubleshoot for broadcast and IT equipment in the studio area
• Check and ensure daily logs are recorded accurately and timely, highlight abnormalities
• Carry out preventive & corrective maintenance on broadcast and IT equipment
• Assist the Broadcast Support Engineer with outdoor broadcast line check and audio monitoring
• Must react promptly to SOP activations for broadcasting from designated parties

Requirements

• ITE or Diploma, preferably in Electronics/Electrical Engineering/ Information Technology
• Experience working within an MCR, broadcast transmission systems, digital audio platforms and related technologies.
• Good knowledge of networking/audio systems
• Excellent organisational and time management skills, punctuality is a must
• Good communication and interpersonal skills, and being a team player
• Willing to perform shift work
• Ability to work under pressure
• Candidates without relevant experience and are willing to work on shifts are also encouraged to apply as training will be provided

• Manage social media, posting regularly and engaging with users promptly.
• Create a positive online community that reflects the brand's values.
• Understand the target audience and their interests.
• Collaborate with the team to plan content, analyze data, and improve strategies.

Requirements:

• Degree in Marketing, Communications, or similar.
• 1-3 years experience in digital marketing, focusing on social media and content.
• Must be skilled in creating creative content and able to work independently.
• Great communication, understanding of social media, and passion for fashion and lifestyle needed.

Include your portfolio link in your resume

EA Personnel Name: Melody Sim
EA Personnel No: R2095899
EA License No: 16C8443

As the PR Coordinator, you actively support in all day to day regional PR activities to drive brand awareness in line with the Global and Regional objectives.

What you will do:

• Liaise with PR agencies in coordinating new and current season samples and provide the relevant information for press in APAC markets
• Collaborating with COS store teams to manage the flow of loaned samples in the APAC markets
• Support PR events, assisting in coordinate with store and external events across the region, including logistic planning 
• Implementing the VIPs list in all markets and coordinate the allocation of VIP cards with agencies
• Coordinating the samples for upcoming media shoots / loans by liaising with stylist and media 
• Monitor results against KPIs and produce weekly, monthly and quarterly replots for relevant projects, highlighting the successes and learnings
• Conduct research on fashion influencers, editors, stylist and journalists to provide most up to date movements in fashion industry

As the Paid Media Lead, you are responsible for developing and implementing the strategy for paid media channels, in close collaboration with the global and regional Strategy & Planning team. Your role involves creating a data-driven paid media strategy with your media agency to maximize marketing budget and regional growth, driven by global guidelines. You will work closely with Customer Activation & Marketing teams to ensure successful campaign implementation, optimization, and performance measurement across various paid media channels.

You have strong brand- and customer-focus with proven ability to set goals, drive results and take strategy into action. You are analytical, strategic, and are well-skilled in how to take insights into action, with a passion and understanding of media, brand and customer. You have a strong media background and competence, and are able to connect the dots from brand through to performance, to build and develop plans through the full customer journey. You enjoy working both on a strategic level as well as hands-on with day-to-day operations.

Key responsibilities

• You develop a comprehensive paid media strategy plan aligned with the overall marketing goals and target audiences, identifying key performance indicators (KPIs) and metrics to measure the success of paid media initiatives.
• Create and drive detailed media plans, including targeting strategies, budget breakdowns, and timeline for campaign implementation.
• Collaborate with marketing and controlling teams to allocate the paid media budget effectively across different campaigns and channels based on performance and expected return on investment (ROI).
• Prepare regular performance reports and analysis, providing key insights to stakeholders and presenting actionable recommendations for campaign improvements.
• Gather and collect creative feedback to ensure strong creative material, in collaboration with the Insight & Analytics team.

We are looking for a Media Artist to join our dedicated production team to create social media content for projects across the APAC region and beyond. Be part of something exciting and gain new insights and skills on what goes on behind the scenes.


What you will do

• Assist in social video production matters involving video editing, camera handling for filming and photography, production on set assistance, shoot preparation.  
• Collaborate across the agency on projects of varying complexities to achieve agency objectives.
• Work with our Creative team to ensure the creative solutions meet with or exceed our clients’ strategic objectives.
• Produce visuals edits and motion graphics assets (GIFs, short videos) for social media.
• Coordinate with our Producers and Project Managers on research, location recces, and production activities.

• At least 2-4 years of editing and video production experience preferably in a professional or agency setting.
• Software skills required: Basic level Photoshop, mid-level Premiere Pro, basic level After Effects
• Technical skills required: ability to handle DSLRs, mobile phone cameras, basic rigging, grip, and gaffing knowledge.
• Creative vision and storytelling skills, with a strong understanding of visual aesthetics and narrative structure. 
• Good design sensibilities with fair aesthetic judgement.
• Good social media knowledge (Facebook, IG, IGTV, Tiktok etc.).
• Deep passion for your craft and a can-do attitude.
• Ability to juggle diverse projects.
• Resourcefulness.
• Ability to work well both independently and within a team.
• Be willing to travel where the job demands
• Familiarity with sound editing tools is a big plus. 

For internal use: #LI-MT1

We are looking for an individual to radiate our Jarrons & Co. story. He/She will play a pivotal role in the development of our brands and products across all major platforms and channels. He/She should be passionate about marketing - be it content or analytics, and understand digital marketing platforms and social media channels. The ideal candidate should be creative and proficient in graphic design tools and with a great learning attitude.

Responsibilities:

• Develop marketing and communication materials of products.
• Actively brainstorm and execute creative marketing ideas and campaigns to build product and brand awareness
• Formulate effective advertising and promotion strategies to optimise the exposure of brands in the most cost-effective way and ensure they are executed in line with desired standard & direction
• Experienced in building content distribution on social media channels and online platforms. Able to work independently and align with company visions and targets.
• Analyse campaigns and translate qualitative data into recommendations and plans for revising of the social media campaigns
• Support the planning and execution of offline and digital marketing campaigns across various channels, including Search Engine Marketing (SEM) and Search Engine Optimization (SEO).
• Support administration in marketing activities (such as tradeshows and fairs)
• In charge of creation and coordination of marketing materials and booth designs setup for tradeshows.
• To plan and coordinate in photo shoots and video shoots of new products when required
• Execute virtual events (such as Facebook & Tik Tok Live) and host frequent livestreams to capitalize on social media marketing for brand and product exposure.
• Work with B2B partners on brands collaboration for special events or launches and to monitor and ensure that the marketing campaigns are executed as per the agreed schedule(s).
• Compile comprehensive reports to provide regular updates to senior management regarding the status and achievements of marketing initiatives and campaigns.
• Any other ad-hoc MARCOM tasks as assigned

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least 2 year(s) of working experience in applying graphic design knowledge to create collaterals and digital marketing campaigns. Experience in the MICE industry will be an advantage.
• Proficient in graphic design tools such as Adobe Creative Suite. Basic knowledge of Premier Pro or other media editing software would be an advantage.
• Good analytical abilities, including interpreting data, identifying patterns, and drawing actionable conclusions.
• Working knowledge in digital marketing tools, platforms, and analytics for effective campaign management, including Google Ads, LinkedIn Ads, Meta and Google Analytics (GA4). A basic understanding of SEO principles is a plus.
• Familiar with social media platforms (including XiaoHongShu).
• Strong verbal communication abilities.
• A flair for writing.
• Able to multitask and adhere to deadlines set
• Independent and flexible to take on new tasks
• A team player with strong organisational and time management skills.
• Able to connect well with target audience
• Able to speak and understand English and Mandarin Chinese
• Detail-oriented with a commitment to delivering high-quality work.
• Genuine enthusiasm for engaging with individuals and fostering positive interactions.

• Work closely with the marketing team to develop static and moion graphics, animations and videos for a wide variety of marketing collaterals, from campaigns to assets for social media and websites
• Able to conceptualise, develop and execute interesting ideas for marketing projects
• Support Senior Graphic Designer in the design adaptations of any marketing materials online and offline for the multiple brands
• Asssit in photo shoots and product styling
• Update and manage all digital platforms such as company website, social media accounts to ensure contents are relevant and up to date
• Develop content and visuals for required social media platforms and EDMs
• Source and design company branded merchandises
• Support Marketing Team with ad-hoc projects and events
• Other ad-hoc duties as assigned

Job Overview

This job contributes to Wargaming Asia’s success by utilizing PR and Marketing ideas, relationships and experiences for the benefit and growth of Wargaming.

Reports To

PR Director, APAC

What will you do?

Responsibilities include but are not limited to the following:

• Develop and execute strategic PR communication plans for Taiwan and SEA across Wargaming products to drive desired business growth and enhance Wargaming’s overall brand awareness
• Develop localized press releases in for Taiwan and SEA media based on global English press releases
• Manage press release distribution to Taiwan and SEA media and coverage tracking after distribution
• Build long-term and positive relationships with all existing media contacts, influencers and partners, etc.
• Manage all inquiries and requests from Taiwan and SEA media
• In charge of monthly country reports, coverage reports, fact sheets, background information, key message documents, etc.
• Pitch, coordinate and arrange media interviews with Wargaming spokesperson for Taiwan and SEA media
• Attend weekly meetings with product groups, APAC PR Director and work closely with APAC Product Marketing Manager
• Potential management of PR/Marketing/Social Media events in Taiwan and SEA
• Identify, host and manage Taiwan and SEA media for local media events/media tour or regional press

What are we looking for?

• Bachelor’s Degree in Marketing, Business, Journalism or relevant disciplines
• Min. 3-5 years of PR experience with Taiwan and SEA market understanding
• Possess strong understanding of Taiwan and SEA media trend/landscape as well as journalist’s preference/taste
• Good people skill to be able work cross-functionally and independently, serving as a bridge between product teams and media
• Must be a responsible team player with a high level of self-organization ability
• Ability to deal with ambiguity – being adaptable to different environment
• Excellent communication skills both in English and Chinese due to regional coverage - Ability to communicate clearly and concisely, both verbally and in writing, in English and Chinese
• Knowledge of developing PR campaigns
• Ability to analyse and optimize PR campaigns
• MS office efficiency

What additional skills will help you stand out?

• Prior working experience in gaming, entertainment is a plus
• Previous experiences using Google Analytics or has the strong willingness to learn
• Familiarity with wargaming product
• Professional writing/copywriting skills
• Regional working experience with partner contacts is a huge plus
• Familiar with social network platforms and social networks content management tools

AACSB is the world’s leading voice in business education, providing quality assurance (accreditation), intelligence and thought leadership, and learning and development (e.g., conferences, seminars, digital learning) opportunities to over 1,800 member organizations and more than 1000+ accredited business schools in over 100 countries and territories. AACSB’s core values of quality, community, social responsibility, diversity and inclusion, and ethics are all viewed through a global lens in our collective commitment to transform business education for positive societal impact. Synonymous with the highest standards of excellence since 1916, AACSB connects educators, students, and business to develop the next generation of great leaders.

As the liaison to the region for marketing, advocacy, and thought leadership, the Regional Marketing and Communications Manager, will work closely with the MarCom team leaders, regional heads, managing director, and product and sales teams to provide global and regional marketing support.

How you will Contribute:

• Marketing Promotions: Develops, executes, and measures success of marketing promotion plans, activities, and budgets to support revenue goals. Develop and execute global and regional campaigns, including digital advertising, email marketing, SEO/SEM, content marketing, social media sharing, membership platform promotions, and regional sales outreach support aligned with localized language and platform needs. 

• Member Communications: Facilitates with MarCom team leaders on global and regional communications to develop personalized messaging for all channels based on member segment, role, interests, and region and to streamline communications, increase engagement rates, and drive Calls to Action (CTAs). 

• Lead Generation and Contact Management: Coordinates with sales and membership teams on standardized global processes for generating and managing leads and updating the AACSB contact database. Monitors email metrics and manages email delivery system for optimal performance. Documents and streamlines journey maps to shorten sales cycles and automates database updates in collaboration with IT. 

• Sales Support: Provides sales support tools and templates for each stage of the sales and engagement funnel, including presentations, emails, fact sheets, website landing pages, and product information pages.  

• Market/Member Feedback: Participates in regional events, to share key news about AACSB and facilitates feedback from the field to inform internal stakeholders.  

• Event Support: Collaborates with the regional heads and advocacy teams on managing the master event schedule and budget where AACSB is a presenter, exhibitor, or sponsor. Serves as onsite support for AACSB learning and development, member outreach, and advocacy events as required, including social media coverage and media relations support. 

• Fluency in the English language  

• Moderate international travel required (10%) 

• Five (5) years marketing, communications, and related experience, with two (2) years experience independently managing large projects.  

• Bachelor's degree required 

• Demonstrated, successful experience with implementing successful regionalized marketing strategies and campaigns for a global organization 

• Excellent written and verbal communication and interpersonal skills to engage effectively with a wide range of stakeholders 

• Proficiency in digital marketing tools and platforms, including email marketing, design including Adobe Suite, CRM, marketing automation, digital advertising, social media marketing, and Google analytics 

• Ability to work under pressure, manage multiple projects simultaneously, and drive campaign ROI 

Preferred Qualifications:

• Master’s degree  

• International experience in higher education or business education 

• Bi-lingual (Chinese) 

Why join AACSB?

We take pride in providing our employees with an inclusive work environment that promotes individual development. Our employees say our benefits, location, flexible work environment, and their colleagues are the primary drivers that attract and keep them with AACSB.

AACSB offers a competitive benefit package.

As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing digital marketing strategies to enhance brand awareness, drive customer acquisition, and increase engagement. You will lead a team of digital marketing specialists and collaborate with cross-functional teams to achieve marketing objectives.

As a Digital Media Marketing Manager, you will lead the development and execution of digital media strategies to enhance brand visibility, drive engagement, and achieve marketing objectives. You will oversee all aspects of digital media planning, buying, and optimization across various online channels, ensuring effective targeting and maximum ROI.

As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing digital marketing strategies to enhance brand awareness, drive customer acquisition, and increase engagement. You will lead a team of digital marketing specialists and collaborate with cross-functional teams to achieve marketing objectives.

As a Digital Media Marketing Manager, you will lead the development and execution of digital media strategies to enhance brand visibility, drive engagement, and achieve marketing objectives. You will oversee all aspects of digital media planning, buying, and optimization across various online channels, ensuring effective targeting and maximum ROI.

As a Digital Marketing Manager, you will be responsible for developing, implementing, and managing digital marketing strategies to enhance brand awareness, drive customer acquisition, and increase engagement. You will lead a team of digital marketing specialists and collaborate with cross-functional teams to achieve marketing objectives.

As the Owned Media Lead, you are responsible for developing and implementing the strategy for owned media channels, in close collaboration with the global and regional Strategy & Planning team. Your role involves overseeing owned media planning, content analysis and development, and distribution to drive engagement, brand awareness, and customer loyalty. You will collaborate with cross-functional teams to ensure that owned media channels are effectively utilized to achieve marketing and business objectives.

You are analytical and insight-driven, and have strong interest in customer data, customer behaviour and how that impacts brand value and future business value. You are driven by turning insights into actions and plans, presenting your findings and recommendations in a clear way to stakeholders across functions. You work hands-on with planning and tactics, taking this out into daily operations.

Key responsibilities

• You develop a comprehensive owned media strategy plan aligned with the overall marketing goals and target audiences, identifying key performance indicators (KPIs) and metrics to measure the success of owned media initiatives.
• Collaborate with content creation teams within the region and globally to develop a content calendar and plan that aligns with brand messaging and resonates with the target audience across owned media channels.
• Utilize customer insights and data analytics to segment the target audience for owned media channels and tailor content to meet their preferences and needs, in collaboration with CRM & Loyalty team.
• Oversee the management and optimization of owned media channels together with Digital to ensure a holistic plan across all digital touchpoints, e.g. app, site, social, email and push, ensuring that the plan is synced with the overall holistic planning.
• You closely collaborate with the content operations team to secure the right content in the right place at the right time for the customer and provide a feedback loop to the insights unit and global content teams.

What’s On Your Menu

• Assist and execute regional automated campaigns using our CRM tool

• Assist with regional campaign performance analysis and gather insights continuously to maintain industry benchmarks

• Work closely with local teams with regards to content creation and translations

• Advice local teams by creating best practices and providing trainings to ensure they are self-sufficient in campaign creation, launch, and analysis 

• Own and drive strategic projects (be it on a regional or local level), to collaborate with different stakeholders to improve vendor engagement

What You Bring To The Table

• Proactiveness and a keen eagerness to learn as we work with marketing automation tools, excel, SQL, HTML. A huge plus point if you are well versed in these tools/programmes

• Comfortable with data and analytics

• Demonstrate excellent organizational abilities in a B2B setting; ability to take initiative, work autonomously, problem-solve, collaborate with others, and prioritize the completion of assigned tasks

• Meticulous with an attention to detail

• Capable of working efficiently in a fast-paced, high-pressure setting

• Strong written and oral communication skills

• Marketing/Business Education background

• Locally based and do not require work pass to work in Singapore

What We Offer

• A dynamic and challenging working environment, with a steep learning curve.

• The chance to excel and influence in a company and team where decisions are taken based on data insights.

• Being part of a fast growing and global company.

• A vibrant and international team with diverse backgrounds

• Growth opportunities based on your performance.

• Flexible working environment

• Responsibility from day one in a fast-growing and global company