Overview of the Role

The Media Director, Malaysia-Singapore leads end to end digital media planning and buying, with a focus on the Malaysia-Singapore market. The individual will assimilate expert knowledge of the consumers, culture, retail landscape and local media practices to build winning propositions for P&G.

Your Team

You will be part of the AMA Media headquarters based in Singapore and will report to the Senior Brand Director for AMA Media. You will work very closely with internal marketing and commercial teams, as well as external vendors and agencies to deliver results.

What Success Looks like

You shape the future of how media and technology are used in the workplace and be part of one of P&G’s billion-dollar brands. You can build relationships and drumbeats with multi-functional teams across the region to ensure seamless coordination and hands-on execution of digital media programs.

Responsibilities

• Lead digital media end to end with media planning, buying, optimization, KPI tracking, link to purchase
• Select the right audience, platforms, modelling and bidding strategies to improve media efficiency and optimize spending
• Lead digital transformation with outstanding media analytics & insights, consumer understanding
• Understand and assimilate data and insights on e-commerce, CRM, influencers, audience integration to develop digital strategies
• Run performance campaigns to drive CRM acquisition and online purchase.
• Run annual media landscape and media performance analysis to develop new media strategy.
• Digital reporting (Google, Facebook dashboards), find recommendations to improve performance.

Qualifications - External

• Minimum 5 years experience in media planning, bidding operations required and Market Ad tech space, preferably worked in media agency or Direct to consumer business
• Hands-on experience on planning campaigns & analysing results across key digital pillars – search, social, video, programmatic, website, Be-spoke, influencers
• Strong analytical ability to develop data driven media strategies. Excellent excel skills, other tools such as tableau, JMP or SQL are advantage but not requirement
• Strong leadership skills with ability to lead change and drive innovation
• High Collaboration skills internally and externally across region

Role: As the Division Internal Communication Manager, the incumbent will:- As key member of Global Wholesale Banking - Division Employee Experience and Communications team, you will build, drive and collaborate with, a team of business reps in Singapore and Overseas Offices, the development of staff engagement strategy, program and calendar and implementation of employee communication and engagement strategies, programs and experiences. Responsibilities: Strategise, build and drive employee experience framework and programs to manage communications and engagement. Lead and develop creative and effective internal communications strategies with clear narratives and clever tactics that are tailored to engage GCB employees in Singapore and at Overseas Offices. Provide expert internal communications counsel to a variety of functions including heads of departments; business heads and General Managers of Overseas Offices. Strategise, develop and drive communications and staff engagement activities calendar, including communication strategies, programs, and events tailored differently for Singapore and Overseas Offices. Manage and oversee the internal communications channels and content delivery such as email broadcasts, videos. Manage internal and external staff recognition and awards programs. Proactively build and manage relationships with key internal stakeholders in Singapore and Overseas Offices. Be an advocate and proponent of positive employee experience and drive employee engagement. Qualifications A passionate and enthusiastic individual who seeks to deliver superior work-life experience for fellow colleagues; comfortable with public speaking in small or large group settings. Employee communications experience within a financial institution or multi-national company essential. Excellent writing skill is a must, with the ability to think and communicate clearly, formulate a clear point of view on complicated issues, and create a concise and well-written narrative. Proven track record of developing staff engagement and communications program. Experience in creating metrics to measure communication effective reach and engagement would be an advantage. Fastidious and attention orientated but also comfortable dealing with ambiguity and able to form a cohesive and effective outcome from potentially incongruous facts and individual perspectives. Bachelor's degree, with at least 10 years of public relations or communications or marketing experience. Proficiency in Sharepoint and design tools/applications is essential.