Technical Program Manager (Media/Entertainment Products)

• 9 months contract (parental leave cover)
• Hybrid work arrangement
• Work location: CBD

The Opportunity

• Autonomously work with teams and partners in complex, cross-functional program plans (requirements, milestones, schedules) in a matrix organization spanning engineering (software), product, user experience, and content.
• Working with teams and partners, develop end-to-end execution plans for on-time product milestone delivery.
• Track, analyze, and communicate to develop and execute against partnership goals
• Collaboratively build and actualize technical roadmaps, proactively identifying technical dependencies, constraints, risks with mitigation strategies, align on priorities, and chart the execution path for delivery.
• Drive difficult conversations with cross-functional partner teams for alignment and delivery in an independent manner.
• Participate in external client meetings
• Ongoing communication of planning, program status, issues and risks in a timely fashion to stakeholders. Distill complex topics and updates into clear and concise communications to program stakeholders and executive management.
• Support the creation of technical program management best practices for the team. Design, build, and scale processes and systems that increase efficiency and effectiveness.

Your Background

• B.S. in Engineering, Computer Science, or a related technical discipline.
• 5+ years of demonstrated experience in the technology industry as a technical program manager or engineering manager, leading development of software and/or hardware initiatives.
• 3+ years of demonstrated experience working on complex media or entertainment products, including working in Unity on Android devices.
• Experience leading cross-functional teams through the software development lifecycle and driving tech maturation.
• Experience in navigating through ambiguity, driving timely decisions, and presenting to diverse groups (technical and non-technical).
• Experience building and shipping 0→1 products from inception to delivery.
• Experience in communicating effectively with a diverse range of stakeholders, collaborators and clients, at different levels.
• Experience prioritizing tasks, managing multiple projects simultaneously, and meeting deadlines.

Interested parties please click "Apply Now" or contact May Anne Ramos (EA Reg no: R1110127) at [email protected] for more information.

Our client is a local company, one of the leading Environmental Services provider. They are looking for a Digital Marketing Executive to assist their Sales & Marketing team for the next phase of their business. They are located in West.

Duties of Digital Marketing Executive:

• Design and implement digital marketing strategies to promote cleaning services/products and support recruitment, targeting key audiences with tailored approaches.
• Plan and manage multi-channel campaigns that highlight service and job benefits, focusing on brand values, growth potential, and engagement.
• Optimize website content for industry-specific keywords and manage PPC/SEM to drive traffic for services and job opportunities.
• Execute social media strategies to increase brand visibility, showcasing company values and job openings on platforms like TikTok, Instagram, and Facebook.
• Oversee SEO-optimized content creation, including blogs, videos, and infographics that promote services and career opportunities.
• Develop targeted email campaigns for service leads and recruitment, using segmented lists for tailored messaging.
• Monitor digital marketing performance, providing reports with actionable insights to enhance strategy and ROI.
• Implement strategies to attract quality leads for services and top job candidates, focusing on conversion optimization.
• Strengthen employer brand through engaging recruitment content, showcasing culture and role highlights.
• Allocate and monitor digital marketing budgets, ensuring effective resource use and staying within budget.

Requirements:

• Minmum 1 year experience
• Minimum Degree in relevant discipline
• Comfortable to work in fast-paced environment
• Must have strong social media marketing experience

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv. We regret that only shortlisted candidate will be notified.

Email address: [email protected]

Recruitpedia Pte. Ltd.

EA License No. 19C9682
EA Reg. No. R24124884 (Tham Wei Sik)

Our client is Fashion brand established in Singapore. Due to their current expansion plan, they are looking for a Social Media Marketing Manager , in hopes of developing the current high performing Marketing team. They are located in the Central area – easily accessible.

Duties of Social Media Marketing Manager:

• Identify and engage influencers (nano, micro, macro) and content creators to align with company goals and projects.
• Maintain and grow relationships with influencers through ongoing communication and outreach, expanding into new demographics.
• Strengthen partnerships with talent via mailings, gifting, and brand initiatives.
• Work with teams to exceed targets in revenue, engagement, and follower growth.
• Manage influencer marketing budget and forecast, optimizing strategies based on business needs.
• Track and analyze the success of social media campaigns using KPIs.
• Develop and manage an influencer calendar for all social channels.
• Stay updated on trends in social media, influencer marketing, and emerging platforms.

Requirements:

• Degree holder in relevant discipline
• More than 5 years of experience in handling social media platform, typically Fashion Retail Industry
• Possess a rich network of KOL/ Influencer for branding purpose

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified

Email Address: [email protected]

Recruitpedia Pte. Ltd.
EA License No. 19C9682
EA Reg. No. R22108850 (Chan Mun Mun)

Our client, a eCommerce giant dealing with online retail, is seeking a dynamic and strategic Social Media Manager to lead their social media presence and initiatives across social media platforms such as Instagram.

This role combines the responsibilities of end-to-end social media management from strategy, ideation, assets creation, development, execution and day-to-day operations to drive the company's product and event driven campaigns while connecting with Singaporean customers, aligned with the company's brand values and business objectives.

This leader will work closely with cross-functional teams, including Category, PR, Legal, and Marketing teams as well as partner with external agencies, to create compelling, culturally relevant content that resonates with Singaporean audiences and drives engagement across all social channels.

This role requires someone who lives and breathes with their finger on the pulse of what’s trending online. Success in this role requires excellent customer instincts, understanding how to streamline and work within the brand’s editorial voice, the ability to set customer-centric campaign goals, an aptitude for developing insights-driven approaches, a deep and current knowledge of each platform’s unique offerings and a passion for compelling and innovative content.

Key job responsibilities

• Develop and implement a cohesive social media strategy for Singapore across social platforms, ensuring consistent brand messaging and voice.
• Build and manage the content strategy roadmap, operations, and optimization to grow the company’s social campaigns and customer engagement
• Lead end-to-end campaign development for social media initiatives, from brief development to execution
• Create and manage content calendars, ensuring timely and relevant posts that align with Singaporean cultural moments and the company's business priorities.
• Ideate and create high quality and engaging content that raises the bar for the company’s social media presence in Singapore while collaborating with internal teams.
• Develop and execute campaign strategies that drive proximity between the company and Singapore customers through their products, events, and brand partners.
• Analyze social media metrics and consumer insights to inform strategy, optimize performance, and report to leadership.
• Highly adaptable to social media trends, best practices, and emerging platforms to ensure the company remains at the forefront of social media innovation.
• Coordinate with global teams to ensure local adaptation of centralized campaign strategies while maintaining brand consistency.

BASIC QUALIFICATIONS

• 5+ years of professional non-internship marketing and social media experience
• Experience managing social media platforms
• Proficiency in video editing software and social media content creation tools
• Proactive in finding creative ways to create content with a frugal approach
• Works well in an ambiguous environment where you can innovate Experience using data and metrics to drive improvements
• Experience with Excel (data manipulation, charts and pivot tables) Experience building, executing and scaling cross-functional marketing programs
• Experience working with multiple stakeholders at various levels and in different locales to drive alignment
• Strong written and verbal language skills

PREFERRED QUALIFICATIONS

• Experience building, executing and scaling digital programmatic campaigns from concept to completion
• Proficiency in 1st & 2nd languages
• Experience in SQL and query writing

Work details:

12 month contract role

9am to 6pm (Mon-Fri) / 1 day wfh

Work location near Raffles Place MRT

Jessie Hoe Huey Miin

CEI R1103861

Ea: 99C4599

Our client is Fashion brand established in Singapore. Due to their current expansion plan, they are looking for a Social Media Marketing Manager , in hopes of developing the current high performing Marketing team. They are located in the Central area – easily accessible.

Duties of Social Media Marketing Manager:

• Identify and engage influencers (nano, micro, macro) and content creators to align with company goals and projects.
• Maintain and grow relationships with influencers through ongoing communication and outreach, expanding into new demographics.
• Strengthen partnerships with talent via mailings, gifting, and brand initiatives.
• Work with teams to exceed targets in revenue, engagement, and follower growth.
• Manage influencer marketing budget and forecast, optimizing strategies based on business needs.
• Track and analyze the success of social media campaigns using KPIs.
• Develop and manage an influencer calendar for all social channels.
• Stay updated on trends in social media, influencer marketing, and emerging platforms.

Requirements:

• Degree holder in relevant discipline
• More than 5 years of experience in handling social media platform, typically Fashion Retail Industry
• Possess a rich network of KOL/ Influencer for branding purpose

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified

Email Address: [email protected]

Recruitpedia Pte. Ltd.
EA License No. 19C9682
EA Reg. No. R22108850 (Chan Mun Mun)

RedAnts ( 红蚂蚁) is a Chinese online media platform focusing on viral topics of current affairs that are of interest to the Chinese community in Singapore. It is a fully owned subsidiary of SPH Media Trust (Chinese Media Group).

We are looking for suitable candidates to join our editorial team as a Digital Journalist cum Social Media Specialist.

The Job

• Curate, package, and produce engaging content tailored for Chinese-language users in Singapore and internationally.
• Conduct news sensing and research to create written and visual stories, as well as analytical pieces, in a clear, concise, and compelling style.
• Generate original content through face-to-face interviews and investigative journalism.
• Leverage understanding of media consumption patterns in social media across the Greater China region.
• Utilize familiarity with popular online media platforms in China; experience with Adobe Creative Cloud is a plus.
• Actively promote and market content across designated digital platforms and social media channels.

Requirements

• Bachelor’s degree in journalism, communications, or a related field, with 3-4 years of experience in news journalism
• Effectively bilingual in Chinese and English, with good writing skills as this is for a Chinese publication
• Strong interest in daily news and current affairs, including knowledge of events in China and Mandarin-speaking regions
• Excellent news sense and analytical skills assess and customise content and writing style for diverse target audiences
• Experience in social media data points, CMS system, Google Analytics, as well as familiarity with Chinese social media platforms such as WeChat, Weibo, Toutiao, TikTok, etc is an advantage.
• Ability to thrive in dynamic, fast-paced environments and adapt to various tasks efficiently
• Effective time management and organizational skills to consistently meet deadlines
• Flexibility to work irregular hours and handle time-sensitive assignments
• Ability to work independently and as a team player

Our client is Fashion brand established in Singapore. Due to their current expansion plan, they are looking for a Social Media Marketing Manager , in hopes of developing the current high performing Marketing team. They are located in the Central area – easily accessible.

Duties of Social Media Marketing Manager:

• Identify and engage influencers (nano, micro, macro) and content creators to align with company goals and projects.
• Maintain and grow relationships with influencers through ongoing communication and outreach, expanding into new demographics.
• Strengthen partnerships with talent via mailings, gifting, and brand initiatives.
• Work with teams to exceed targets in revenue, engagement, and follower growth.
• Manage influencer marketing budget and forecast, optimizing strategies based on business needs.
• Track and analyze the success of social media campaigns using KPIs.
• Develop and manage an influencer calendar for all social channels.
• Stay updated on trends in social media, influencer marketing, and emerging platforms.

Requirements:

• Degree holder in relevant discipline
• More than 5 years of experience in handling social media platform, typically Fashion Retail Industry
• Possess a rich network of KOL/ Influencer for branding purpose

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified

Email Address: [email protected]

Recruitpedia Pte. Ltd.
EA License No. 19C9682
EA Reg. No. R22108850 (Chan Mun Mun)

Our client is a local company, one of the leading Environmental Services provider. They are looking for a Digital Marketing Executive to assist their Sales & Marketing team for the next phase of their business. They are located in West.

Duties of Digital Marketing Executive:

• Design and implement digital marketing strategies to promote cleaning services/products and support recruitment, targeting key audiences with tailored approaches.
• Plan and manage multi-channel campaigns that highlight service and job benefits, focusing on brand values, growth potential, and engagement.
• Optimize website content for industry-specific keywords and manage PPC/SEM to drive traffic for services and job opportunities.
• Execute social media strategies to increase brand visibility, showcasing company values and job openings on platforms like TikTok, Instagram, and Facebook.
• Oversee SEO-optimized content creation, including blogs, videos, and infographics that promote services and career opportunities.
• Develop targeted email campaigns for service leads and recruitment, using segmented lists for tailored messaging.
• Monitor digital marketing performance, providing reports with actionable insights to enhance strategy and ROI.
• Implement strategies to attract quality leads for services and top job candidates, focusing on conversion optimization.
• Strengthen employer brand through engaging recruitment content, showcasing culture and role highlights.
• Allocate and monitor digital marketing budgets, ensuring effective resource use and staying within budget.

Requirements:

• Minmum 1 year experience
• Minimum Degree in relevant discipline
• Comfortable to work in fast-paced environment
• Must have strong social media marketing experience

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv. We regret that only shortlisted candidate will be notified.

Email address: [email protected]

Recruitpedia Pte. Ltd.

EA License No. 19C9682
EA Reg. No. R24124884 (Tham Wei Sik)

Our client is a local company, one of the leading Environmental Services provider. They are looking for a Digital Marketing Executive to assist their Sales & Marketing team for the next phase of their business. They are located in West.

Duties of Digital Marketing Executive:

• Design and implement digital marketing strategies to promote cleaning services/products and support recruitment, targeting key audiences with tailored approaches.
• Plan and manage multi-channel campaigns that highlight service and job benefits, focusing on brand values, growth potential, and engagement.
• Optimize website content for industry-specific keywords and manage PPC/SEM to drive traffic for services and job opportunities.
• Execute social media strategies to increase brand visibility, showcasing company values and job openings on platforms like TikTok, Instagram, and Facebook.
• Oversee SEO-optimized content creation, including blogs, videos, and infographics that promote services and career opportunities.
• Develop targeted email campaigns for service leads and recruitment, using segmented lists for tailored messaging.
• Monitor digital marketing performance, providing reports with actionable insights to enhance strategy and ROI.
• Implement strategies to attract quality leads for services and top job candidates, focusing on conversion optimization.
• Strengthen employer brand through engaging recruitment content, showcasing culture and role highlights.
• Allocate and monitor digital marketing budgets, ensuring effective resource use and staying within budget.

Requirements:

• Minmum 1 year experience
• Minimum Degree in relevant discipline
• Comfortable to work in fast-paced environment
• Must have strong social media marketing experience

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv. We regret that only shortlisted candidate will be notified.

Email address: [email protected]

Recruitpedia Pte. Ltd.

EA License No. 19C9682
EA Reg. No. R24124884 (Tham Wei Sik)

What you'll be doing

• Develop and execute brand strategies to boost visibility, credibility, and audience engagement
• Build and nurture relationships with key stakeholders, ensuring consistent communication and loyalty
• Create and manage campaigns to enhance market presence and public awareness
• Oversee content creation across digital platforms, ensuring alignment with the brand’s identity
• Drive internal communications to align staff with organisational goals and foster a positive culture
• Implement crisis communication plans to protect and uphold the organisation’s reputation
• Organise high-impact events and manage public relations to secure positive media coverage
• Lead and mentor the communications team, promoting skill development and achieving objectives

What we're looking for

• Bachelor Degree level and above in Communications/ Public Relations/ Marketing or related field
• 7 - 10 years of experience in Corporate Communications, at least 3 years in a leadership role, preferably in healthcare, education, or non-profit sectors
• Exceptional verbal and written communication skills, with a talent for creating compelling narratives and campaigns
• Strategic thinking with a keen understanding of the healthcare landscape and patient engagement

Interested applicants, kindly furnish us with your detailed resume in MS Words format and click "Apply Now" button.

**We regret to inform only shortlisted candidates will be notified. Applicants who do not possess necessary experience or qualification will still be considered on individual merits and may be contacted for other opportunities.**

**JobStudio will not solicit any money, request to use your bank account for business or request you to transfer any monies to any parties. Please be aware of scams impersonating JobStudio and our employees. You may call our office directly for verification. We will not be liable for any loss arising from scams.**

JOBSTUDIO PTE LTD

EA License No: 10C4754

EA Personnel: Stephanie Toh

EA Personnel Reg No: R1217674

Senior Marketing Communications and Partnerships Executive

Job Description

The potential candidate will support Unlocking ADHD’s (UA) efforts to enhance brand awareness, create impactful content, and drive strategic partnerships. The role also includes planning and executing events to support the organization’s mission and amplify its reach. This position combines expertise in marketing, communications, partnerships, and event management to achieve organizational goals.

Key Responsibilities

Corporate Communications

• Develop and implement a corporate communications strategy to strengthen UA’s brand and reputation.
• Create and manage corporate materials, including annual reports, social impact reports, press releases, speeches, and presentations.
• Write and edit thought leadership articles, interviews, and story pitches to position UA as a leading advocate for ADHD awareness and support.
• Serve as the primary contact for media and external communication, ensuring consistent and professional representation of UA.

Marketing and Digital Strategy

• Develop and execute SEO and SEM strategies to increase UA’s digital visibility and engagement.
• Design and manage Email Direct Marketing (EDM) campaigns to engage donors, volunteers, and service users.
• Create and implement a social media marketing strategy, including content creation, scheduling, and analytics tracking.
• Utilize data analytics to monitor campaign performance and refine strategies.
• Build and maintain a content library and editorial calendar in collaboration with internal teams.

Event Planning and Management

• Plan and execute events such as awareness campaigns, fundraising events, workshops, and community engagement activities.
• Oversee end-to-end event logistics, including vendor management, budget planning, and post-event evaluations.
• Coordinate with internal teams and external partners to ensure the success of events and campaigns.
• Develop event marketing strategies, including promotional materials and outreach plans to maximize participation and visibility.
• Leverage events to build UA’s brand and foster meaningful connections with stakeholders.

Content Development

• Produce high-quality, engaging content, including newsletters, videos, visual images, and promotional materials.
• Develop impactful corporate presentations, brochures, and other marketing collateral.
• Highlight UA’s impact through storytelling content, emphasizing its value to the ADHD community.
• Redesign and refresh existing materials to meet the needs of diverse audiences.

Qualifications

• Degree in Mass Communications, Marketing, Public Relations, Events Management, or a related field.
• 4-6 years of experience in corporate communications, marketing, and event planning.
• Proven success in planning and managing events, including vendor coordination and budgeting.
• Demonstrated expertise in digital marketing, including SEO, SEM, and analytics.
• Active on social media with a track record of driving engagement
• Strong writing, editing, and storytelling skills, with experience creating content for various audiences and platforms.
• Excellent relationship-building and interpersonal skills to engage internal and external stakeholders.
• Strong project management skills, with the ability to manage multiple priorities and deadlines.

Preferred Skills

• Experience in the non-profit or social impact sector.
• Familiarity with grant writing, sponsorship proposals, and event fundraising.
• Knowledge of ADHD-related topics or experience working with neurodiverse communities.
• Proficiency in CRM management and email marketing tools (e.g., Google Ads, Meta Business suite, Mailchimp, Canva, etc).
• Public speaking skills would be a bonus.

Interested candidates please write a cover letter to H[email protected] by 15 Jan 2025

Seeking experienced Communications Manager to join on 6 months Project assignment as Manager (Corporate Communications)

Incumbent is mainly responsible for External Communications, experience in integrating External, Executive, and Internal Communications is important, along with the ability to partner with the Marketing team to integrate campaigns and to cross-pollinate. The candidate should understand how to build PESO campaigns, as well as how to build and execute on earned KOL strategies.

Reporting directly to the Senior Director for Strategic Communications, the Communications Manager will play a pivotal role in ensuring effective communication strategies to drive organisation objectives and outcomes via Strategic Communications.

Our Requirements:

1. Only Singaporeans to apply
2. Bachelor’s degree in Communications, Public Relations, or related field
3. Minimum of 7 years of experience in internal communications and some experience in external & executive communications.
4. Experience working in a fast-paced environment and collaborating with cross-functional teams.
5. Strong written and verbal communication skills, with the ability to tailor messaging for different audiences and channels.
6. Proven track record of developing and implementing successful communication strategies that drive engagement and support business objectives.
7. Self-starter who possesses strong planning and organizational skills, very resourceful
8. Able to produce clear, factual and relevant information in written Business and marketing acumen and numerically inclined. Good project and budget management skills
9. Immediate availability /short notice is at an advantage.

Technical skills:

• Technology-savvy, proficient in Microsoft Office applications
• Good writing skills
• Story-telling ability

Soft Skills:

• Excellent project management and organisational skills, with the ability to prioritise and manage multiple tasks simultaneously.
• Knowledge of current trends and best practices in communications, Public Relation, and employee engagement.
• Ability to manage different stakeholders who often have competing concerns and goals
• Team player with strong stakeholder management and positive outlook.
• Creative and with an eye for details.
• Confidence to interact and engage with Senior Leaders

My Client play an important role in Singapore's public transport system by being the middleman between you, the commuter, and all the other parts that help to make it world-class.

• Permanent Position: Assistant/Deputy Manager, Corporate & Marketing Communications
• Salary: Attractive Remuneration + VB (2-3.5 months) + AWS + Transport
• Working Hours: Office, Monday to Friday (Hybrid Working Arrangement)

We are seeking a dynamic and creative Social Media Manager to join our Corporate & Marketing Communications team. In this role, you will collaborate with an appointed agency to craft engaging content that drives awareness of our products and services while fostering a community of advocates. Additionally, you will manage social media queries and ensure customer issues are addressed professionally and efficiently.

Responsibilities:

• Assist in developing and implementing social media strategies to increase brand awareness, engagement, and the acquisition and usage of the company’s products and services.
• Work closely with the appointed agency to create and schedule social media content on the company’s Facebook and Instagram accounts. Occasionally, create social media posts independently for urgent updates or official announcements.
• Propose appropriate social media content and media-buy strategies, either as standalone campaigns or as part of integrated marketing communications, to achieve campaign goals. This includes tracking relevant metrics to measure campaign success.
• Manage ad campaigns on Facebook and Instagram to optimize performance within campaign budgets, focusing on improving ad ROI.
• Review quarterly reports from the appointed agency to track performance, identify improvement areas, and uncover opportunities.
• Consolidate and provide relevant social media data for reporting purposes, benchmarking results against industry standards.
• Act as a liaison between the appointed agency and internal departments to address and escalate customer issues surfaced through the company’s social media channels. Draft responses as needed in line with the company’s tone of voice.
• Stay updated on the latest social media trends, tools, and best practices, and proactively explore innovative ideas.
• Collaborate with internal and external stakeholders to ensure timelines and deliverables are met for campaign execution.
• Assist in ad-hoc duties, such as training the company’s chatbot to enhance response accuracy and managing walk-in customers when required.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• A minimum of 5 years of working experience, with at least 2 years in social media management.
• Strong understanding of social media platforms and their respective audiences.
• Proficiency in social media management tools (especially Meta Business Suite).
• An independent team player who is resourceful, committed, dependable, and able to multitask and thrive in ambiguity
• Possesses the ability to generate innovative content ideas, creative thinking and strong analytical skills.
• Strong written and verbal communication skills. Being effectively bilingual is a plus.

Preferred Skills:

• Experience working with social media agencies.
• Experience in managing digital ads – Meta ads (FB and IG), Tik Tok, Google ads.
• Creative thinking – Keep up with trends to propose new and exciting campaign ideas.
• Some proficiency in at least one graphic design software such as Photoshop, Illustrator, InDesign, etc. Knowledge in video editing tools is a plus but not mandatory.
• Some familiarity with SEO and web traffic metrics.

Next Step:
• Interested applicants may email your resume to [email protected] with your latest updated resume
• Only shortlisted candidates will be contacted

EA License No. – 23C2060 |EA Registration No. - R2092390

We are seeking a versatile and creative Social Media and Digital Marketing Specialist to join our dynamic team. The ideal candidate will possess a unique blend of expertise in social media strategy, SEO, SMA (Social Media Advertising), and WordPress website management. This role involves driving engagement, optimizing digital assets, and creating impactful campaigns to achieve business goals.

Key Responsibilities

1. Social Media Management: Develop and execute a comprehensive social media strategy tailored to Instagram, Facebook, LinkedIn, Twitter, TikTok, and YouTube.
   Create, schedule, and monitor posts to foster community growth while engaging with the audience.
   
2. SEO Optimization: Optimize social media profiles and website content for search engines to improve organic traffic.
   Conduct keyword research and implement SEO best practices in blogs, landing pages, captions, and multimedia content.
   
3. SMA Campaigns: Plan, execute, and manage paid social media advertising campaigns, including ad creation, audience targeting, and performance tracking.
   Continuously optimize ads using A/B testing and other data-driven strategies.
   
4. WordPress Website Management: Manage and update the WordPress website, ensuring content is current, visually appealing, and aligned with branding.
   Implement on-page SEO techniques, optimize website speed, and troubleshoot basic technical issues.
   Collaborate with the development team for more advanced website improvements.
   
5. Content Creation and Strategy: Collaborate with designers and writers to produce engaging visuals, blog posts, videos, and interactive content.
   Develop a content calendar aligned with marketing objectives and seasonal trends.
   
6. Analytics and Reporting: Monitor and report performance metrics from social media, ad campaigns, and the website using tools like Google Analytics, Meta Insights, and SEO plugins (e.g., Yoast).
   Provide actionable insights to enhance strategies and improve ROI.
   
7. Community Engagement: Actively engage with followers by responding to comments, DMs, and reviews.
   Build relationships with influencers and collaborators to amplify reach and engagement.
   
8. Influencer and Partnership Marketing: Identify and work with influencers, bloggers, and affiliate marketers to drive awareness and sales.
   Manage collaborations and ensure timely delivery of campaigns.
   
9. Website Optimization and Content Updates: Regularly update WordPress blogs, landing pages, and CTAs.
   Ensure the website is mobile-friendly, optimized for user experience, and SEO-compliant.
10. Team Service: Assist the team with inquiries about our services via WhatsApp and the online booking system.

What We Offer:

• Competitive salary and comprehensive benefits
• Performance Bonuses
• Opportunities for learning and professional development
• A collaborative and innovative work culture
• Flexible work environment
  

Our client, a leading software development company based in China, is expanding its presence in Singapore. Specializing in innovative transportation technology and software solutions, they have developed advanced systems for intelligent transport, fleet management, and logistics. As part of their expansion, they are seeking an experienced Marketing Specialist to lead their efforts in promoting these cutting-edge transportation software solutions in the Singapore market.

Role Overview:

As a Marketing Specialist focusing on transportation software solutions, you will be responsible for creating and executing targeted marketing strategies to increase the brand awareness of our client's software products within the transportation and logistics sectors in Singapore. You will play a pivotal role in promoting software solutions that optimize transportation management, smart city infrastructure, and efficient logistics systems.Marketing Strategy Development: Design and execute marketing strategies targeting the transportation and logistics sectors in Singapore, highlighting the value of intelligent transportation systems, fleet management software, and data-driven solutions.

1. Product Positioning: Develop clear and compelling product messaging and positioning for the software solutions designed to optimize transportation operations, improve traffic management, and enhance fleet efficiency in the Singapore market.
2. Digital Marketing: Manage digital marketing campaigns focused on the transportation industry, utilizing channels such as SEO, SEM, social media, and transportation-specific platforms to generate leads and enhance brand visibility.
3. Content Creation: Create tailored content such as case studies, white papers, blog posts, and webinars that demonstrate how the software helps improve transportation systems, reduce operational costs, and enhance mobility solutions.
4. Market Research: Conduct research on the transportation sector in Singapore, identifying trends, customer needs, and competitor activities to refine marketing strategies and identify opportunities for growth.
5. Collaboration with Sales: Collaborate closely with the sales team to align marketing efforts with transportation-focused sales goals, providing necessary collateral and product support to drive customer acquisition.
6. Event Management: Organize transportation industry events, product demos, and webinars that showcase our client’s software solutions in real-world transportation environments, targeting transportation agencies, logistics companies, and smart city developers.
7. Metrics and Reporting: Track the effectiveness of transportation-focused marketing campaigns and provide detailed reports on key metrics, adjusting strategies as necessary to ensure continuous improvement and growth.

Qualifications:

1. Experience: At least 3-5 years of marketing experience within the transportation technology or software development industry, specifically with a focus on transportation management systems, fleet optimization, or smart city infrastructure.
2. Education: Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
3. Skills: Strong expertise in digital marketing techniques (SEO, SEM, content marketing, social media), with a particular focus on the transportation sector.
4. Industry Knowledge: Deep understanding of transportation technologies, fleet management software, traffic management systems, and logistics operations.
5. Communication: Excellent written and verbal communication skills in both English and Mandarin, with the ability to craft effective marketing materials targeting transportation stakeholders.
6. Analytical Skills: Ability to analyze marketing data, assess industry trends, and adjust strategies to ensure optimal targeting of the transportation market.
7. Creative and Strategic Thinking: Ability to develop creative marketing campaigns that resonate with transportation industry needs, promoting the advantages of intelligent transportation and software-driven solutions.

Preferred Skills:

• Familiarity with the local transportation market in Singapore, including regulatory requirements and industry developments.
• Experience working in an international environment, particularly with Chinese technology companies in the transportation sector.
• Proficiency in CRM systems and marketing automation tools.