Summary

We are seeking a dynamic and experienced Marketing Manager / Senior Manager to manage Dsg's integrated marketing strategy and initiatives. The ideal candidate seamlessly integrates online and offline marketing, has the ability to shape creative campaigns, enjoys working with people, and has a keen interest in design. This temporary role is crucial in planning, executing, and optimising our marketing efforts for the Singapore Design Week and managing Dsg’s website refresh project.

About DesignSingapore Council

DesignSingapore Council’s (Dsg) vision is for Singapore to be an innovation-driven economy and a loveable city through design by 2025. As the national agency that promotes design, our mission is to develop the design sector, help Singapore use design for innovation and growth, and make life better in this UNESCO Creative City of Design. The Dsg is a subsidiary of the Singapore Economic Development Board.

About the Marketing Communications and Content (MCC) Unit

To develop Singapore into a thriving innovation-driven economy and loveable city by design, the MCC unit raises the level of design appreciation by amplifying Dsg’s initiatives, publicising Singapore design and designers, and advocating the impact and value of design. The unit also advances the Singapore Design Brand internationally, elevating Singapore’s reputation as a leading UNESCO Creative City of Design and a thought leader for Global-Asian design excellence.

Responsibilities

This role reports to the Assistant Director of Marketing Communications and Content at Dsg, and your responsibilities include but are not limited to:

Campaign Strategy and Development

• Implement the development of branded content for cross-platform distribution, curating rollout based on key messages and events.
• Manage the Overall Marcomms Calendar, coordinating digital and social content across website, social media, and performance marketing channels.

Digital Marketing Campaigns

• Develop, implement, track, and optimise digital marketing campaigns across all channels, including inbound marketing, email marketing, social media (Website, Facebook, Instagram, LinkedIn, YouTube), paid advertising, and SEO/SEM.
• Plan and execute advertising buys and placements to achieve campaign KPIs, including social platforms, display networks, SEM, email, content partnerships, and OOH advertising.
• Analyse and map customer journeys across multiple touchpoints, using insights to design more effective marketing campaigns. Administer and ensure governance, data cleanliness, and overall health of digital marketing systems.

Performance Analysis and Optimisation

• Analyse, measure, and report monthly performance of all digital marketing campaigns against goals (ROI and KPIs) across multiple channels and customer touchpoints.
• Continuously optimise digital marketing strategies based on performance data.

Website and Technical Management

• Manage the re-design of the Dsg website.
• Maintain the Dsg Website, facilitating content development and creating evergreen content to profile Dsg's initiatives.
• Support the team in performing Webmaster functions, managing maintenance and technical development.
• Manage appointed agencies for web development, maintenance, and hosting.

Event Marketing

• Manage and execute marketing plans for Dsg's digital events to drive awareness and attendance.
• Support specific initiatives, exhibitions, and programmes, representing Marcomms at cross-functional meetings and, assembling Marcomms personnel and resources to drive overall take-up and participation. Activities may include media & PR, content marketing, partnerships, promotions, collateral and merchandise development.

Requirements

• Bachelor’s Degree in Marketing or related field required
• At least 3 to 8 years of proven working experience in digital marketing
• Highly creative with demonstratable experience in identifying target audiences and devising digital campaigns that engage, inform and motivate user action
• Strong proficiency in optimising and executing SEO/SEM, PPC, social media ads and Display Advertising. You also have a strong knowledge of Google Analytics and CRM software
• Possess working knowledge in designing marketing automation processes, lead generation campaigns, optimising landing pages and user funnels and A/B testing
• Strong analytical skills and data-driven thinking
• Independent and highly adaptable to changes. Is able to juggle multiple projects with good time management. Team player
• Excellent written and verbal communication skills
• Proficient in MS Office Suite

We are looking for a highly-driven and passionate Communications Intern (1 year contract)

If you are looking for a place where you can gain hands-on exposure and have direct impact, then this may be the place for you! This role will be based in Singapore and will report to the Vendor Engagement Lead.

Salary: Basic $1,500 + KPI Incentives up to $500

Responsibilities:

• Develop relevant communication materials & manage all vendor communication channels within the Vendor Experience team
• Formulates vendor communications strategies
• Manage content & collateral repository
• Liaise with various stakeholders to receive and consolidate information appropriately for the various content management sites
• Tracking of vendor communication effectiveness via conversions
• Weekly reporting of KPI performance for vendor communication
• Assist in other ad hoc projects & launches

As a Media Executive in this role, you will:

• Work with one of the world’s largest technology advertisers, a tier 1 client for Publicis APAC
• Be exposed to our multi-disciplinary specialists across the globe, solving some of the industry’s largest challenges in digital marketing
• Help to coordinate marketing activity across multiple teams and countries
• Develop expertise in media, technology & research tools & platforms
• Have clear understanding of basic cost structure, campaign set-up process & way of buying ad space for different channels, across digital platforms (e.g., Meta (Facebook), Google, TikTok, Snapchat, Twitter)
• Learn how to drive genuine business results through simple digital campaign optimization
• Help develop costing and data collection for planning, recommendations or analyses
• Develop media diary & copy instructions based on the media plans & proposals
• Manage media booking deadlines, to ensure material deadlines are clear with the client/creative team
• Troubleshoot issues with creative and troubleshoot
• Be responsible and accountable for prompt delivery of reports and recommendations
• Have an analytical nature, a person who enjoys working with numbers & data – with an interest in guiding projects such as automated dashboards and data science initiatives

• Complete the important tasks outlined on the Officer Shift Checklist, to record and follow up all job related incidences in the Officer Log
• Report broadband and telephone equipment defects to the relevant vendors
• Attend to complaints and enquiries referred to by Communications Assistant
• Highlight important events, special instructions and information to the team
• Handle follow ups passed over from the previous shift
• Handle and deliver the Hotel’s general emails to the relevant departments promptly for follow up
• Monitor the status of jobs in Guest Request Management system and highlight any service delays to the respective departments for follow up
• Monitor and ensure the accuracy of all call charges/postings in the PMS and Call Accounting system
• Ensure Broadband charges tally with the Hotel PMS postings
• Conduct and attend trainings, daily briefings and monthly departmental meetings when necessary
• Maintain good housekeeping standards and adhere to all safety and loss control procedures 
• Monitor the functionality of in-house TV Channels, Pipe-in music system and other equipments and systems and report any defects to Engineering Dept
• Keep an accurate record of the inventory, rental equipments and stock
• Tabulate daily and monthly traffic analysis report

As a Media Executive specializing in Digital Media Operations at Zenith Singapore, you will play a pivotal role in driving the operational aspects of digital marketing campaigns for our clients. Collaborating closely with senior team members, you will execute digital campaigns with precision, manage campaign logistics, and contribute to strategic digital media plans. This role offers an exciting opportunity to immerse yourself in the dynamic realm of digital and integrated media operations, working across diverse clients and utilizing cutting-edge technologies.

Expectations of a Media Executive:

1. Campaign Execution and Management:
   • Execute digital marketing campaigns across various platforms, focusing on meticulous implementation and adherence to established operational workflows.
   • Coordinate with relevant stakeholders to ensure seamless delivery of campaign assets and materials.
   • Monitor campaign execution to ensure flawless implementation and troubleshoot any operational issues that arise.
   • Have clear understanding of basic cost structure, campaign set-up process & way of buying ad space for different channels - digital (social, programmatic, search, mobile, etc.), print, TV, OOH, radio
2. Logistics and Coordination:
   • Oversee the logistical aspects of campaigns, including scheduling, budget tracking, and resource allocation.
   • Collaborate with internal teams and external partners to ensure all operational elements are aligned for campaign success.
   • Maintain clear documentation of campaign processes and workflows.
3. Data Insights and Reporting:
   • Develop expertise in media, technology & research tools & platforms
   • Analyze and monitor operational data to ensure campaign timeliness, optimized pacing, and to derive insights into campaign efficiency and effectiveness.
   • Prepare regular reports that outline operational performance, identify trends, and propose optimization strategies.
   • Utilize data-driven insights to improve operational processes and enhance campaign outcomes.
4. Strategic Support:
   • Assist in the development of operational strategies that align with overarching media plans.
   • Contribute innovative ideas for enhancing operational efficiency and streamlining processes.
   • Collaborate with senior members of the team to implement operational aspects of comprehensive digital media strategies.
5. Client Collaboration:
   • Engage with clients to understand their operational requirements and align campaign execution accordingly.
   • Collaborate with clients to address any operational concerns and provide status updates as needed.
   • Maintain clear and professional communication to ensure client satisfaction.
6. Digital Trends and Tools:
   • Stay informed about the latest digital media trends, operational tools, and technologies.
   • Identify emerging operational platforms and tools that can elevate campaign execution and efficiency.

You will play an instrumental role in supporting the team in our day-to-day operations, working on a myriad of government campaigns to enhance the lives of Singaporeans. As part of our team, you will get to horn your expertise in crafting strategic media plans, optimizing advertising budgets, and ensuring campaign effectiveness in driving the success of our media campaigns and contributing to the greater good of our society.

Expectations of a Senior Integrated Media Planner:

1. Planning

• Partner your Manager to develop media strategy, channel recommendations and prepare the detailed media flow plan
• Liaise with media owners for proposals
• Engage clients and creative agencies on day to day operations, competitive tracking & reviews, media trend updates and various campaign reports on local/regional/global levels

2. Buying 

• Negotiation with media owners for better rates and value adds
• Booking of ads – both managed service and self-service
• Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission
• Digital ad operations (campaign set up on self-serve platforms, tagging of ads and client’s site, ensure ads are properly served and tags are firing)
• Monitor ads during campaign period, weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billings

You will play an instrumental role in supporting the team in our day-to-day operations, working on a myriad of government campaigns to enhance the lives of Singaporeans. As part of our team, you will get to horn your expertise in crafting strategic media plans, optimizing advertising budgets, and ensuring campaign effectiveness in driving the success of our media campaigns and contributing to the greater good of our society.

Expectations of a Integrated Media Planner:

1. Planning

• Partner your Manager to develop media strategy, channel recommendations and prepare the detailed media flow plan
• Liaise with media owners for proposals
• Engage clients and creative agencies on day to day operations, competitive tracking & reviews, media trend updates and various campaign reports on local/regional/global levels

2. Buying 

• Negotiation with media owners for better rates and value adds
• Booking of ads – both managed service and self-service
• Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission
• Digital ad operations (campaign set up on self-serve platforms, tagging of ads and client’s site, ensure ads are properly served and tags are firing)
• Monitor ads during campaign period, weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billings

Team Summary             

The AP Corporate Communication team creates and delivers communication programs that drive Visa’s business growth and advance and protect the company’s reputation. This team takes ownership of the Company’s external comms profile including Asia Pacific’s President and senior leadership team, Products & Solutions, Innovation, Commercial & Money Movement, Merchant Sales & Acquiring, Risk, Consulting and Analytics, Technology, and Strategy. We work across external, client and employee communication activities to promote Visa’s ongoing strategy to extend our payments network into new areas of opportunity and position ourselves as the partner of choice for banks, merchants, fintechs, technology companies and governments. In close partnership with the business functions, our team defines the company’s positions in the region on a wide range of industry topics and delivers corresponding thought leadership content.

What a Director, Business Communication does at Visa:

In this role, you will work with the AP leadership team and key functions across the business: Product, Merchant Sales & Acquiring, Technology and support on Global sponsorships & marketing. You will conceptualize and deliver communication programs that drive business results for Visa’s critical growth pillars and how these support the growth of our clients’ businesses. You will oversee regional thought leadership communication including content for external, client and internal audiences. This includes comprehensive corporate storytelling collateral, media and social campaigns, and stakeholder education delivered via a mix of channels including events.

In this role, you will be the regional communication lead for a range of areas that are central to Visa’s growth and manage the communication needs of the relevant functional teams and oversee communication campaigns that reflect these areas’ increased importance to Visa’s long-term growth strategy.  You will play a key role in managing issues and supporting crisis communication across Asia Pacific.

It is vital for the applicant to demonstrate knowledge and capability in helping regional and local business and communication teams engage stakeholders and reinforce Visa’s vision for the future of commerce as it relates to our long-term commitment to uplift economies. In addition to delivering high-quality communication programs, you will act as a trusted advisor to Visa’s leadership team in some of the region’s most complex functions, helping them talk about their business objectives in a way that has a meaningful impact in the communities in which we operate. You will also play a key role in ensuring the company’s public and client-facing messages in Asia Pacific are communicated with a whole-of-Visa perspective, coordinating across geographies to make sure all content, from press releases to speeches, is consistent and aligned.

Projects you will be a part of:

This team creates and leads many of the highest profile communication programs in the region. We oversee the Asia Pacific communication strategy to define and articulate Visa’s network evolution as it relates to innovation, trust and corporate citizenship. On a tactical level, you’ll support the delivery of regional strategic events and play a key role in developing thought leadership content for senior leaders.

You’ll also contribute to broader communication programs that the regional AP comms team is responsible for:

• Small business programs and expanding merchant acceptance
• Corporate storytelling to drive Visa’s critical growth pillars of value-added services and money movement
• Regional positions on innovations shaping the payments landscape, such as data privacy and cybersecurity
• Strategic initiatives
• Reputation challenges and opportunities associated with all of the above, including defining the value of Visa and issues/crisis management.

You will lead or work on communication programs that incorporate every aspect of the communications discipline, including public relations and social media (press announcements, key messaging, media interviews, bylines), client-facing communication (leading development of client-facing thought leadership collateral, supporting major client events as run by the Client Communication team) and employee communication (working closely with the Employee Communication team to promote functional priorities on internal channels and at the annual regional market kickoff meeting.)

You will work with the most senior leaders in the region to help them achieve their business objectives through strategic communication programs, and you will have a chance to work closely with colleagues in every market in Asia Pacific, as well as our global colleagues in the broader communication team.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Social Media Analyst 

Fixed term contract

As a Senior Social Media Analyst supporting our client - one of the largest technology brands, you’ll play a pivotal role in owning measurement and analysis of their social booster campaigns and how it fits in the broader social marketing campaigns. 

Your primary focus will be creating engaging and cutting-edge social strategies targeted toward consumers.  You will work across several of our client's products and consumer apps in APAC to deliver methodological and intelligent campaign performance insight reports. You’ll also bridge the country, regional and global teams. It’s imperative to be a self-starter, dynamic with a can-do attitude. This opportunity would suit someone knowledgeable and skilled in marketing measurement, Social Media and Analytics, with solid spreadsheet skills and a love of data and interested in exploring new ways of using data to drive business value. 

Role: 

• Lead campaign measurement reporting from Earned, Owned and Paid Social data for the local market and/or product teams. 
• Set up, maintain and develop social listening databases across key markets and products for establishing relevant baselines.
• Implement a consistent campaign measurement framework that can be scaled using regional and global best practices
• Uncover data-based insights, drive experiments with marketing teams and iterate to find winning strategies in Social
• Translate complex analytics to easy-to-understand and engaging recommendations for internal marketing teams and relevant agencies working on Social
• Lead the internal discussions on Social campaign measurement between marketing teams and supporting social media research agencies
• Initiate experimental projects on your own for at least 10% of your working time

You:

• 6 years+  of experience in an advertising, digital, or social media agency or in technology companies as a social media analyst, measurement analyst, digital marketing or marketing analyst
• Understanding that social media data is inherently messy and largely irrelevant. Our job is to find what matters, and we can learn from it.
• Relevant skills in working with social listening tools (e.g. Brandwatch) and developing clean boolean.
• Understand the best marketing analytics tools available for audience behaviour and campaign data.
• A keen interest in data-driven marketing and understanding the important role data plays in campaigns or always-on strategy.
• Capable of visualizing data and quickly producing charts and graphs that tell and story to our team and internal marketers.
• An appreciation of structure and simplicity in everything you do.
• A strong understanding and knowledge of relevant social platforms and their data.
• Proven ability to set campaign goals, KPIs and targets.
• The ability to turn data into tangible learnings and recommendations that can be applied across marketing activations.
• The ability to be self-sufficient, stay motivated and be positive in an often fast-paced environment.
• Strong communication skills while having a proactive attitude. 
• Skilled in data management and visualization tools (Sheets, Slides, Data Studio).
• A problem-solver, adept at facing challenges and creating solutions.
• Exceptional verbal and written English communications and presentation skills and, ideally, fluent in another Asian language to support the projects across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Are you a social media maven who lives and breathes hashtags, engagement rates, and viral content? We’re looking for a Social Media Content Creator to join our team. If you have a keen eye for detail, a knack for storytelling, and the technical skills to produce engaging content for Social Media, come join us! 

Key Responsibilities:

• Create high-quality photo and video content for our social media platforms (Instagram, Facebook, TikTok, YouTube, and XHS).
• Plan, shoot, and edit engaging content that aligns with our brand identity and marketing goals.
• Design visually appealing graphics for social media posts, stories, and campaigns.
• Collaborate with the team to develop and execute creative social media campaigns.
• Stay up-to-date with social media trends and incorporate innovative ideas into content creation.
• Assist in brainstorming and conceptualizing new content ideas to keep our social media presence fresh and exciting.
• Monitor social media performance metrics and make data-driven adjustments to content strategies.

Requirements:

• Proven experience in photography, videography, and graphic design, with a strong portfolio showcasing your work.
• Proficiency in photo and video editing and design softwares such as Adobe Creative Suite, Capcut, and Canva.
• Solid understanding of social media platforms and their respective content requirements.
• Great storytelling skills and a creative mindset.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Strong attention to detail and a commitment to producing high-quality content.
• Good communication and collaboration skills to work effectively within a team.
• Familiarity with lighting, composition, and other technical aspects of photography and videography.
• Singaporeans and PRs only.

Bonus Points:

• You are a content creator yourself! 
• Proficient in written Chinese for content creation on the Xiaohongshu (XHS) social platform.
• Familiarity with SEO principles and digital marketing tactics. 
• A sense of humor and a love for all things digital.

If what you are reading interests you, come join our merry band of misfits! Interested candidates should submit their resume and any relevant portfolio work to [email protected].

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Media Manager (Singapore)

Fixed term contract

As a Media Manager for our technology client, you will be responsible for collaborating with APAC-based and regional media agencies and internal stakeholders to manage ongoing media projects and campaigns across key performance and direct response programmes. 

The person will be the day-to-day consultant on media strategy for the programs mentioned above, including but not limited to channel, audience and ad format strategy, best practices and optimisation to attain program efficiency goals.

Role: 

• Drive media strategy for marketing initiatives across multiple markets APAC, with a focus on SEM, display & potentially app advertising within the gaming industry.
• Be the primary POC on media for these programs & work closely with cross-functional
• stakeholders (marketing team and media partners) to ideate, design, and launch media tests and optimisation strategies
• Manage our past campaign data sets and test learnings around channels, targeting/audience, and creative performance to gather insights to optimise the program
• Identify new growth opportunities in performance media via new channels or beta-testing new targeting capabilities or ad formats.
• Manage agency workflow as it pertains to media, such as reporting, benchmarks and media forecasting.
• Own stakeholder narratives for internal regional, and global leadership on media plan strategy, reporting, roadmaps and learnings.

You:

• BA/BS degree or equivalent experience
• Min 5 years of experience in digital media marketing 
• Good working knowledge of key performance media channels/formats across Google, Microsoft, key social platforms etc
• Experience with media planning and identifying testing and optimisations opportunities
• Strong communication skills to manage communication cross-functionally with marketing teams and media agencies.
• Data-driven. Reads and understands the data to make metrics-driven decisions.
• Stays current on evolving media trends, technology, and competitive landscape to bring opportunities to life.
• Experience managing media in other markets like Japan and Korea is advantageous. 
• Exceptional verbal and written English communications and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

For Parkway Parade Outlet

Basic Benefits
- Yearly Leave and other benefits (Upon Employment Confirmation)

Job scope

• Assist players when they need assistance for rearranging items
• Daily housekeeping
• Provide instructions and tips to players on how to play the game
• Positive attitude towards customers
• Monthly stock-taking
• Data entry using Microsoft Office

Requirement:

• SG/PR applicants only
• Able to work on weekends and public holidays

For interested applicants, please WhatsApp: 87716678

We are looking for a talented and creative Social Media and Marketing Coordinator who is fluent in both English and Chinese to join our studio. This part-time role involves promoting our studio, engaging with potential clients, and leading them to successful bookings.

With successful performance, this role can transition into a full-time position. If you are a dancer who can also help promote, will be more better to connect with the studio dance community.

Key Responsibilities:

• Manage and create content for the studio’s social media accounts (weekly posts, photos, videos).
• Take high-quality photos and videos of studio activities and events.
• Design eye-catching posters and promotional materials.
• Write engaging and creative content for social media posts and promotional campaigns.
• Handle inquiries from potential clients, discuss their needs, and plan studio tours.
• Lead studio tours and convert inquiries into successful bookings or revenue.
• Collaborate with the team to develop and execute marketing strategies.

Requirements:

• Fluent in both English and Chinese.
• Strong experience in social media marketing and content creation.
• Proficient in photography and videography.
• Skilled in graphic design and creating promotional materials.
• Excellent communication and creative writing skills.
• Ability to engage with clients and provide outstanding customer service.
• Organized and detail-oriented, with the ability to plan and execute tours and events.
• Availability to work part-time with flexible hours.

To Apply:

Please send your resume, a cover letter detailing your experience and interest in the role, and examples of your work (social media posts, photos, videos, posters).

We look forward to seeing how you can contribute to our studio's success!

Billing Admin

Manage the media billing processes which involves,

• Co-coordinating with media planning teams on billing instructions
• Media plan actualization and reconciliation on monthly basis
• Update spots and remarks on Publicis’s proprietary billing platform based on actualized amount
• Generate proforma invoices for shared service team’s approval
• Resolving billing discrepancies with relevant stakeholders e.g. media vendors, media, finance and shared service teams
• Billing status monitoring and reporting
• Participate in finance WIP billing meetings to make sure Client's invoices get processed and meet billing timelines.

Other billing requirements include,

• Support requirements for onboarding of new suppliers
• Ensure 100% billing completion within three months of activity end date
• Resolve/respond to client billing queries

Media Buying (Offline and/or Online)

• The day-to-day media buying for the agency
• Deliver excellent master contract pricing through negotiation and relationships with media owners, wherever applicable
• Develop understanding of client business and role of online in delivering objectives ways of working from planning to getting approval and billing process
• Deliver added value opportunities across clients wherever possible
• Book all campaigns according to the brief (with confirmed media) and ensure financials are correct.
• Monitor campaign delivery and reconcile any under deliveries.
• Assist with auditing process across specific client base.
• Follow through the closed job for invoicing process (incl. (proof of ads, supplier invoices, TV reporting, signed schedule)
• Constantly monitor performance and delivery of ad server and vendor reporting. 
• Monitor and report on clients’ expenditure update by campaign by media, if needed
• Keep track of clients’ media master contract fulfilments.
• Prepare CI for all mediums and help Planners manage all material submission timelines.
• Maintain co-ownership of WIP report with finance team, ensure that jobs are progressively reconciled and closed

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Rapid Response Social Media Measurement Analyst

Fixed term contract

We are looking for a Social Media Measurement Analyst to join our team and work on our technology client. The analyst will identify, monitor, escalate, and report emerging social media trends. Additionally, the analyst will collaborate with various stakeholders to quantify conversations about the brand, recommend optimisations, and scale the program across different products and regions. They will also play a crucial role in identifying, monitoring, and reporting on reputational issues on social media. As this role includes a large element of rapid response, you may be expected to work sporadically outside of your regular working hours. 

Role:

Trend Monitoring and Reporting

• Manage proactive monitoring systems to identify and respond to emerging social media trends using Brandwatch, Sprinklr, NewsWhip, and Tubular.
• Collaborate with agency teams to monitor social trends and insights, participating in a 24/7 on-call system and sharing findings internally. 
• Produce clear insights and action items for product teams through daily reports during significant trend volumes.
• Translate complex analytics into actionable recommendations for internal marketing teams and agencies.
• Lead discussions on Social campaign measurement (with a focus on Earned & Owned Social) between marketing teams and agencies.

Social-First Operations and Infrastructure

• Develop and maintain central Social-First operations to enable program success.
• Identify and implement automation solutions for existing and new deliverables (e.g., newsletters, databases).
• Manage benchmarking sheets, a Social-First database, and a dashboard for improved reporting.
• Support local markets in developing consistent measurement frameworks for key tentpole Social campaigns.

Stakeholder Management and Education

• Manage complex stakeholders across various organisations (marketing, comms, product teams, regions/markets).
• Increase education and awareness about the Social-First program and its importance.
• Ensure all major campaigns receive Social-First support.
• Create custom Brandwatch/Newswhip/Tubular builds with specific queries for individual teams.

• Own and maintain a daily newsletter covering social trends and conversation topics.
• Create learning decks showcasing best practices to enhance campaign effectiveness and creative excellence.

Influencer and Sentiment Analysis

• Leverage expertise to improve Social-First efforts focused on influential voices and tastemakers.
• Develop queries and monitoring systems to identify strategically relevant sentiment.
• Ensure important influencer trends are surfaced and escalated to relevant team stakeholders.
• Maintain and improve methodology for working with brand-safe partners.

Innovation and Experimentation

• Dedicate at least 10% of working time to initiate independent experimental projects deemed valuable, even if not explicitly requested.

You:

• BA/BS degree or equivalent practical experience.
• 3+ years of experience in social media analysis for global brands and 5+ years in marketing (preferably digital) for technology companies or agencies.
• Expert knowledge of social listening tools (e.g., Brandwatch, Sprinklr) and Boolean logic.
• Proven track record managing social media intelligence for large brands.
• Excellent written/verbal communication and strong analytical skills for diverse audiences.
• Experience collaborating with diverse stakeholders and managing complex projects simultaneously.
• Proactive, independent, with initiative in analysis, reporting, and story-based narratives.
• Up-to-date on social measurement trends, ideally with reputation management and influencer marketing experience.
• Skilled in data visualisation tools and marketing analytics platforms for audience behaviour and campaign analysis.
• An appreciation of structure, clarity, simplicity and efficiency in everything you do.
• Strong understanding of social platforms, ability to set goals/KPIs, and translate data into actionable insights.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Purpose: This role will have the opportunity to work with a dynamic international team in a fast-paced environment to push the boundaries of digital storytelling, while elevating and amplifying the NBCUniversal brand within the media and advertising industry. 

Your responsibilities may span the following areas:

• Create social media posts and support the management of all Catalyst social media handles
• Work closely with the Social Media Manager to craft social media strategies for client campaigns
• Copywriting for social posts
• Schedule, set up and optimise live commercial campaigns across APAC and EMEA regions
• Weekly social media reporting to track campaign performance
• Adopt a data-led approach in supporting the analysis of social campaigns to identify trends and learnings
• Coordinate timelines for content assets to ensure timely delivery of social campaigns

This role will also support the business marketing team in:

• Posting organic social media content relevant to CMO Now and industry events
• Administrative support for CMO Now production and project management
• Support awards submissions by collating campaign case studies from sales and the Catalyst team.
• Assist with updates for the Catalyst website with new case studies, CMO Now whitepapers and other relevant activity
• Assist with event preparation and on-ground activations for NBCUniversal events, or industry events where NBCUniversal will have a presence

RESPONSIBILITIES

• Plan and execute the marketing plan.

• Develop the brand image in terms of brand reputation (relevance and desirability).

• Support both short-term business targets and long-term objectives, thereby capitalizing on the investments made.

• Align the plan with the global strategic objectives.

• Manage effective launch of new products into the territory through the 360 approach and category development (build and grow iconic collection).

• Monitor editorial performance & put place action plans accordingly.

• Develop and approve event calendar with the objective to drive sales and elevate brand image.

• Oversee and Implement all typologies of brand events, (commercial as well as awareness events) including overall project lead, trade marketing implementation and cohesive client experience deployment.

• Manage, develop and foster marketing and communication team members through strong leadership and support skills.

• Build a strong collaboration network with other key stakeholders within the regional organization, HQ and other markets.

• Ensure clear and supported guidance, direction & objectives for each team member.

REQUIREMENTS

• Successful related experience of 10 years within the sound industry

• Strong Project Management skills

• Skilled in Microsoft Office and Adobe Creative Suite

• Knowledge of the media environments and key stakeholders preferred

• Flexible schedule and ability to work outside of regular business hours

• Organizational skills

• Communication and verbal skills

• Creative, Attention to details

• Problem-solving, Flexibility

• Dynamic, agile and passionate

The Digital Video & Social Media Intern will support the Digital Video & Social Media team to strategically promote CNBC’s digital properties and drive traffic through social publishing of multimedia content. This role is ideal for university undergraduates aspiring to explore a career in multimedia news journalism. You have keen interests and passion in business, economics, and financial markets. There will also be opportunities to learn about business and markets, as well as the fundamentals of journalism.

Your responsibilities include, but not limited to:

• Drive traffic and awareness of CNBC’s digital properties through social publishing of multimedia content in a timely fashion
• Assist with video live streaming for selected events
• Support field production of native content for CNBC’s social media platforms
• Be involved in the pre-production and post-production of digital videos, such as planning and coordinating logistics, video editing etc
• Work closely with colleagues in EMEA to amplify CNBC content on social media platforms
• Collaborate with the wider newsroom — TV, Features and Digital — for joint projects to achieve strategic goals through social media platforms
• Compile reports for social media campaigns, monthly statistics and digital video performance

COMPANY DESCRIPTION

Singapore Management University is a place where high-level professionalism blends together with a healthy informality. The 'family-like' atmosphere among the SMU community fosters a culture where employees work, plan, organise and play together building a strong collegiality and morale within the university.

Our commitment to attract and retain talent is ongoing. We offer attractive benefits and welfare, competitive compensation packages, and generous professional development opportunities all to meet the work-life needs of our staff. No wonder, then, that SMU continues to be given numerous awards and recognition for its human resource excellence.

RESPONSIBILITIES

• Overall responsibility for The SMU Shop (TSS).
• Achieve revenue and profitability objectives, marketing and promotions, pricing, product sourcing, logistics, vendor management, visual merchandising & customer service.
• Position The SMU Shop as an extension of the SMU brand and ensure brand alignment in all aspects. This includes overseeing sponsorship requests as an avenue to increase brand exposure among student groups and the public. Also to ensure proper portrayal and usage of the Smoo Mascots.
• Work with internal clients for customized products from conceptualizing to delivery.
• Curate exclusive merchandise that is aligned to SMUV2025 and SMU Brand.
• Create and implement online shop business plans and work closely with members of the marketing team to execute e-marketing strategies to boost site traffic and generate sales.
• Drive traffic to the store/ site by using social media such as Facebook, Twitter, Instagram and eDMs.
• Upkeep the shop faade, display fixtures and storage areas.
• Maintenance of the point-of-sales system and ensuring strict adherence to cash management best practices; and execute and monitor loss prevention.
• Manage product inventory, keep a good database of inventory movement and annual stock take.
• Prepare monthly and yearly sales report and updates to management.
• Prepare and set budgets.
• Responsible for listing the store policies as well as writing and refreshing SOPs.
• Secure merchandise by implementing security systems and measures.
• Protect employees and customers by providing a safe and clean store environment.
• Maintain the stability and reputation of the store by complying with legal requirements.
• Oversee the performance and training of staff and student helpers.
• Overall shop operations and management as per normal retail shop (front and back office work).
• Provide customer service and resolve customer problems or complaints by determining optimal solutions.

• Degree or Diploma in Retail, Arts or Mass Communication with at least 6 years of relevant experience in the retail industry.
• eCommerce certification or diploma would have an added advantage.
• Experience in retail, sales, merchandising, shop operations, online store operations and SEO.
• Pleasant personality, meticulous, conscientious, pro-active and can work independently.
• Excellent communications (both spoken and written English) and interpersonal skills.
• A retailer's mindset and fast fashion oriented.
• Flexible, and a team player. Customer Service is essential.
• Ability to multitask and work in a fast-paced environment.
• Proficient in Adobe Photoshop, Microsoft Office applications, Shopify, major email programs, and SAP procurement systems.
• Planning and organizational skills including establishing priorities and objectives, correctly scheduling store activities and personnel and appropriately allocating resources.
• Written and verbal communication skills including the ability to present information in a clear manner and to appropriately respond to questions.
• Adaptability including the ability to adjust approach to match different task and employee requirements.
• Customer service orientation including the ability to develop customer relationships and understand customer needs.
• Analysis and problem assessment including the ability to identify cause and effect relationships.
• Judgment and decision-making skills including the ability to correctly define an issue and select the right course of action.
• The ability to maximize the performance of staff by agreeing on objectives and providing the necessary assistance to reach these goals.
• Coaching skills including the ability to facilitate the development of staff by providing guidance and feedback.
• Delegation skills including the ability to appropriately allocate tasks and responsibilities to staff members.
• Initiative including the ability to be proactive in generating ideas for improvement of store operations and profitability.
• Detail-oriented including paying attention to all aspects of the store operations, accurately checking processes and tasks and following established procedures.
• Collaboration including building relationships and taking actions to achieve overall objectives.
• Integrity including promoting and maintaining social, ethical and company norms.

#LI-ST1

Candidates who do not possess the stipulated qualifications but have relevant work experience may still apply. Remuneration and appointment terms shall commensurate with qualifications and experience. SMU reserves the right to modify the appointment terms where necessary.

You will act as the single point of contact for the key client on all project delivery and managed services delivery matters. Beyond projects and operational delivery matters, you are also expected to:

• Develop business opportunities to solve the client’s problems.
• Ideate solutions using technology and process changes.
• Create growth opportunities by considering the feasibility and sustainability of these opportunities and the core capabilities of NCS.
• Direct the right team across different Lines of Business (LOBs) to drive revenue, quality and customer satisfaction targets and ensure delivery.
• Accountable for the delivery services of the client’s account and needs to be involved in the delivery of the programs that you are responsible for.

Bosch is looking for a Corporate Communications and Governmental Affairs to support its engagement across Southeast Asia and around a range of policy and communication areas relevant to our business. Reporting to the regional corporate communications and governmental affairs Head, you will play a key role in developing and executing public affairs initiatives while representing Bosch’s interests with external stakeholders across government, industry, and business chamber partners.

Responsibilities:

• Develop and implement strategies and approaches to drive strategic engagement with government, industry and relevant partners that achieve Bosch’s business objectives
• Monitor, identify, analyse, and act on emerging changes, trends and issues in the macroeconomic, trade, political, and regulatory environment, including the competitive landscape and impact of government policies on Bosch
• Represent Bosch in cultivating relationships with external stakeholders, including government officials, business chambers, embassies and organisations.
• Prepare briefs and other materials to inform and support Bosch’s policy positions with internal and external stakeholders
• Provide guidance to team members across the organisation on approach and interactions with relevant government bodies to achieve strategic alignment on Bosch’s initiatives with government priorities
• Support in delivering thought leadership initiatives on relevant platforms in Southeast Asia
• Develop and coordinate opportunities for executive engagements on key topics with government officials, including high-level political visits in Germany and Southeast Asia
• Collaborate closely with internal stakeholders for effective business-enabling activities in Southeast Asia

• Participate in content conceptualisation and development with the core team for monthly social media calendars, including copywriting and design
• Assist in the preparation of monthly report analysis and data collection, learn to project manage copywriters, designers, photographers involved in content creation
• Service clients upon submission of social media calendars and coordinate edits in content
• Managing social media platforms, e.g. scheduling of posts, buying of ads, community management, etc.
• Opportunity for overseas workxplay with our team

Also, get to be a part of the creative team that brought these interactive games and videos to life:

- https://play.solstice.sg/hoponwithyakult/

- https://play.solstice.sg/tangyuanpop/

- https://psmnhb.com/monumentalhunt/

Requirements:

• Good command of English
• Lots of initiative and eager to learn
• Resourceful and creative
• Excellent time management skills
• Thrives in a fast-paced environment
• Familiar with popular trends and ideas
• Extra brownie points if you take nice photos/videos, or do some graphic design!

Who we are:

As an independent creative agency, we help brands tell creative stories by establishing brand objectives and meaningful relationships with the audience.

With strategic solutions to target and improve engagement, we get people curious and tuned in, enabling brands to be seen and heard by the right crowd as we strike quality conversations and grow communities.

Clients include: Yakult, Nissin, SongHe Rice, SP Group, Infocomm Media Development Authority, Health Promotion Board, Great Eastern, MANN+HUMMEL, Fluimucil, National Heritage Board, etc.

About the job
The Loyalty Specialist will be part of the Marketing team and responsible of the IKEA Family and smales loyalty programmes in Singapore.

Your assignment

Contribute to the development of Loyalty Communications

• Conceptualise and create content for IKEA Family and smales members to keep them engaged as an active member
• Responsible for conceptualising aligned loyalty communications content that supports external comms campaign or collection launches, loyalty campaigns for points/voucher redemptions, IKEA food and product offers for members, smales newsletters, etc., while keeping to IKEA brand values and, visual and copy identity guidelines.  
• Responsible for and takes ownership of IKEA Family and other loyalty driven country events and communications to members that drives acquisition, engagement and retention.
• Work closely within and across departments to plan loyalty communications calendar and ensure high level of execution.

Contribute to the development of Loyalty Programme and other admin tasks

• Work on tasks and projects as assigned that will contribute to the development of IKEA retail operations (i.e. global, regional, country or local initiatives).
• Work closely with other functions, regional loyalty team and the stores on member related issues.
• Contribute to the accuracy of the loyalty marketing budget, expense admin and monthly reconciliation with finance, liability reports, etc.
• Responsible for securing partnerships with other brands for the IKEA FAMILY loyalty programme that benefits our members.
• Collaborate with analytics agency, BI teams and Country Marketing Managers for data exchange, enhancement of reporting dashboard, test, monitor result and provide feedback for different analytics models to increase the engagement and purchase propensity.
• Monitor, update and secure functionality of the CRM system upgrade, security-gap bridging, stable integration with various internal and external systems/platforms.
• Database preparation: For CRM365 - prepare adhoc marketing lists in ClickDimensions or extract out for DM and SMS.
• In day to day work, ensure full compliance with Personal Data Protection Act regulations and Ikano Retail policies with respect to collection, handling and storage of members’ data.
• Be the go-to loyalty buddy for CCC and CR co-workers in resolving special customer enquiries and closing any knowledge gap in the system and processes. 

We are a market-focused media company looking to hire an experienced Sales Executive to join our team, primarily responsible for the Singapore market. The specific requirements are as follows:

Job Responsibilities:

1. Develop and maintain client relationships to drive the sales of the company’s marketing services.

2. Formulate sales plans and strategies to achieve company sales targets.

3. Communicate with clients to understand their needs and provide customized marketing solutions.

4. Coordinate internal company resources to ensure timely delivery of projects and client satisfaction.

5. Regularly track market and industry trends, provide market feedback, and contribute to the company’s business development.

Job Requirements:

1. At least 3 years of sales experience, preferably in a media company or marketing industry.

2. Excellent communication skills and customer service orientation, capable of establishing long-term client relationships.

3. Strong market insight and analytical skills, able to formulate effective sales strategies.

4. Proactive work attitude, good team spirit, and ability to work under pressure.

5. Familiarity with the Singapore market; local client resources are a plus.

6. Proficiency in English for both oral and written communication; knowledge of additional languages is an advantage.

We Offer:

1. High commission-based earnings to motivate those who are driven to make money.

2. Excellent career development opportunities and promotion prospects.

3. A harmonious and friendly working environment with a collaborative team atmosphere.

4. Professional training and continuous career development support.

If you meet the above requirements and are passionate about marketing, we welcome you to join us to explore the Singapore market and achieve your career goals!

Please send your resume to [[email protected]], and indicate “Application for Sales Executive” in the subject line of the email.

The Media Planner role will primarily be responsible for day-to-day accounts’ campaign planning, operations and reporting & reconciliation. The role will be closely supported + guided by an Associate Manager, and will be the direct report as your immediate escalation.

Expectations of an Integrated Media Planner:

1. Planning 

• Day to day campaign planning and management
• Develop solid foundation in media research
• Develop media strategy, channel recommendations, and prepare detailed media plan with sound rationalizing
• Liaise with media vendors and internal practices for media proposals 
• Competitive tracking & reviews (quarterly), media trend updates (monthly)

2. Buying  

• Negotiation with media vendors for rates and value adds 
• Liaison with media vendors for booking of ads (offline and direct IOs buys)
• Operations of digital campaign set ups, primarily on adservers and social platforms (Meta, Linkedin, Tiktok, Google Ads)
• Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission requirements and deadlines
• Navigate and advise on requirement for site-tagging on client’s site/apps, ensure ads are properly served and tags are firing
• Campaign monitoring and preparation of reporting cadences (depending on arrangement with clients/campaigns – weekly, bi-weekly, monthly)

3. Reporting & Reconciliation

• End of campaign report preparation with meaningful insights and learnings
• Responsible to ensure campaign is updated on finance platforms
• Supporting finance or team’s buyer in following up issues with vendors’ invoices
• Liaison with team’s buyer on timely invoicing for ended campaigns
• Supporting in year end reviews with accounts on hand