Job Description:
· Collaborate with stakeholders of YEA & LCO Business marketers, LCO sales & sales coordinators, BPO Agent and Yokogawa prospects to implement lead development activities in YEA region effectively
· Train and mentor BPO Agents or In-House resources remotely located including motivating and challenging the team to produce excellent results
· Develop and implement inside sales marketing processes for smooth handling of qualified leads and work closely with stakeholders to improve the processes continuously
· Identify bottlenecks in qualifying marketing leads and work with stakeholders to resolve
· Facilitate monthly review meeting for inside sales performance to discuss issues and trigger necessary follow-up actions with relevant stakeholders
· Co-ordinate with Inside Sales team to identify, nurture and qualify leads to help to build sales pipeline
· Follow through with sales team to track leads progress using CRM software and ensuring timely follow-up on leads
· Assess and optimize Inside Sales workload and priorities with multiple marketing campaigns
· Address and qualify leads with complex enquiries via email or voice before assigning to sales
· Be the trainer and first level support for internal tools such as Salesforce.com for managing marketing processes, procedures and reporting
· Analyze CRM, leads and opportunities to identify new marketing opportunities
· Track and analyze sales and marketing metrics, such as conversion rates and ROI
Job Requirements:
· Degree/Diploma in Marketing/Mass Communication
· Minimum 3 to 5 years product marketing experience preferably with exposure to Yokogawa products
· Excellent communication and persuasive skills with the ability to engage customers and key regional stake holders (LCO Sales) in Southeast Asia region
· Experience in Co-ordinating with remotely located team or exposure to culture of BPO Agents in Philippines or other low cost countries in South East Asia
· Exposure with leads management and analysis in Salesforce or similar CRM
· Excellent verbal and written English skills. Knowledge of one of the South East Asian language will be an added advantage
Yokogawa is an Equal Opportunity Employer. Yokogawa wants a diverse, equitable and inclusive culture. We will actively recruit, develop, and promote people from a variety of backgrounds who differ in terms of experience, knowledge, thinking styles, perspective, cultural background, and socioeconomic status. We will not discriminate based on race, skin color, age, sex, gender identity and expression, sexual orientation, religion, belief, political opinion, nationality, ethnicity, place of origin, disability, family relations or any other circumstances. Yokogawa values differences and enables everyone to belong, contribute, succeed, and demonstrate their full potential.
