We are looking for a Digital Marketing Market Development Executive (MDE) to lead a critical strategic initiative for Capgemini Financial Services. This role involves working with leading Financial Services brands and their CMOs to help achieve their growth objectives.
If you are passionate about leveraging technology, data, and analytics to drive better marketing outcomes, have a deep understanding of marketing strategy, and thrive on bringing innovative solutions to life, we’d love to meet you!
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Key Responsibilities
1. Sales Strategy & Execution:
o Develop and execute sales strategies to grow the digital marketing business across Financial Services customers in Continental Europe.
o Drive revenue growth by identifying and shaping deals proactively with accounts and clients.
2. Client Engagement & Relationship Building:
o Build strong relationships with CMOs and other senior stakeholders in marketing departments of Financial Services firms.
o Act as a trusted advisor and strategic partner, understanding clients' marketing challenges and objectives.
3. Solution Development:
o Create customized solutions across strategy, technology, data, and operations to address client needs and drive business outcomes.
o Collaborate with technical, data consulting, and operations teams to develop comprehensive proposals and presentations.
4. Portfolio Growth:
o Ensure profitable growth of the overall portfolio, integrating strategy, technology, data, and operations.
o Bring strategic thinking and execution discipline to drive portfolio growth across the client base.
5. Alliance Partnerships:
o Develop and integrate alliance partnerships that deliver greater value to clients and drive business growth.
6. Market Insights & Innovation:
o Stay informed about industry trends, competitive landscapes, and emerging technologies to identify new business opportunities.
7. Pipeline Management:
o Track sales activities, manage the pipeline, and provide regular updates to senior management.
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Key Skills and Requirements
1. Education & Experience:
o Bachelor’s degree in Business Administration, Marketing, or a related field.
o Minimum of 15 years of experience in digital marketing, Martech consulting, or strategy.
2. Expertise:
o Strong understanding of digital marketing trends, tools, and best practices.
o Experience in consultative and solution-oriented selling.
3. Communication & Relationship Management:
o Excellent communication, presentation, and negotiation skills.
o Proven ability to build and maintain relationships with senior-level stakeholders.
4. Personal Attributes:
o Self-motivated, results-driven, and able to work independently or as part of a team.
o Strategic thinker with the ability to execute plans effectively.
5. Flexibility:
o Willingness to travel for client meetings and industry events as required.
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Why Join Us?
• Be part of a dynamic company that combines technology, consulting expertise, and agency services to deliver innovative solutions.
• Work with leading Financial Services brands to transform their marketing strategies and achieve growth.
• Collaborate with a team that values inclusivity, creativity, and excellence.
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