Join Our Dynamic Sales Team!

Position: Sales Manager
Product Focus: Interactive Panels

About Us:
At AV Media Pte Ltd, we pride ourselves on being a leading provider of cutting-edge audiovisual solutions. We are looking for passionate and driven sales professionals to join our team and champion the sales of Interactive Panels, a state-of-the-art solution transforming collaboration and education.

Key Responsibilities:

• Develop and execute sales strategies to promote and sell Interactive Panels.
• Identify and engage potential customers in corporate, educational, and government sectors.
• Build strong relationships with clients to understand their needs and provide tailored solutions.
• Deliver product demonstrations and presentations to showcase the value of Interactive Panels.
• Collaborate with the marketing team to implement campaigns and drive lead generation.
• Meet or exceed sales targets and provide regular performance reports.

What We’re Looking For:

• Proven sales experience, preferably in the technology or audiovisual industry.
• Excellent communication and presentation skills.
• Strong interpersonal and relationship-building abilities.
• Self-motivated and goal-oriented mindset.
• Familiarity with interactive panel technologies is a plus but not mandatory.

What We Offer:

• Competitive salary and attractive commission structure.
• Comprehensive training on products.
• A supportive and collaborative work environment.
• Opportunities for career growth and development.

How to Apply:
Send your CV and a cover letter detailing your sales achievements to [email protected].

Be part of a team that’s revolutionizing the way people connect and collaborate!

For inquiries, contact us at 65692123.

AV Media Pte Ltd – Empowering Interaction, Redefining Innovation

You will be responsible for bringing process automation solution to our customers and show them how our products can simplify and integrate complex systems for higher productivity.

Responsibilities & Duties

· Identify and develop potential new customers

· Provide support and further develop existing customers.

· Marketing, promoting and selling of products.

· Provide advice on best solution and product to customers.

· Analyse competitors and market trend.

· Prepare quotations.

· Meeting of sales target and plan.

· Perform other duties as assigned.

Requirements & Skills

· Minimum Diploma in electrical / engineering.

· Experience in Semicon / PCBA will be an added advantage.

· Fresh graduates are welcome.

· Strong communication and sales skill.

· Team player.

We offer

· A friendly and informal working environment.

· A continuous process for learning, development, and career growth.

· Professional and motivated team members.

· Competitive remuneration package.

Responsibilities

• Sales of slimming, facial and beauty treatments
• Provide advices on customer's skin and weight management and answer customer enquiries
• Hands on facial, slimming and hair removal treatments when necessary
• Answer customer enquiries and book appointment for customers
• Handle front desk work and stock inventory

Requirements

• At least 5 years experience in sales and hands-on of facial and slimming treatments
• Beauty certificate is an added advantage but training will be provided
• Willing to learn slimming, facial and other beauty skills
• Able to work any shift
• Able to work OT on weekends and public holiday
• · Must be able to work night shift and split shift
• · Must be able to work extra hours or weekend if needed

* Develop and maintain strong in-store product knowledge

* Assist walk-in customers in purchasing products

* Promote products and optimize sales opportunities

* Attend to customer orders and inquiries

* Perform housekeeping duties to maintain the store’s cleanliness and image.

Requirements:

* Service-oriented and passionate to go the extra mile for customers

* Good discipline and honesty

* Good team player, vigilant and energetic

* Effective interpersonal skills and love to interact with people

* Well-groomed and always observe the good image and reputation of the company

* Required 5 yrs sales experience

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed

About DigiFT

DigiFT makes it easy for Web3 companies to invest in TradFi assets by providing on-chain access to institutional-grade assets. With our Tier-1 regulatory license, we ensure that investments are not just protected, but secure and transparent.
For asset owners, particularly financial institutions, DigiFT enables them to issue blockchain-based security tokens that investors can trade with continuous liquidity using an Automated Market Maker (AMM).

DigiFT is Asia's first regulatory-compliant exchange for on-chain real-world assets to be licensed by the Monetary Authority of Singapore as a Recognised Market Operator and Capital Markets Services provider. Established in Singapore in 2021, DigiFT is dedicated to meeting regulatory requirements in the markets it operates in, while delivering innovative yet responsible financial solutions that push the boundaries of financial services.

Role Description:

We are seeking a motivated, sales manager to join our team. We offer a highy unique opportunity to work directly with our core leadership team to formulate and drive customer acquisition strategies, go-to-market plans, as well as institutional partnership initiatives. Working alongside a small but diverse group of high-caliber professional team members, you will be empowered to grow, develop and own critical go-to-market initiatives. You will be expected to be a self-starter in a hyper-growth industry, creating investment opportunities for prospective clients, using both online and in-person conferences events to generate investor interest in both DigiFT regulated platform and it’s regulated listed and traded assets.

Key Responsibilities

• Work with Head of Sales and Marketing teams.
• Assist with the design and build the sales capabilities to support the growth of DigiFT.
• Help develop and implement sales strategies to acquire new institutional and accredited investors through a strong personal network as well as DigiFT’s resources.
• Manage all aspects of client relationships, including from helping with client product queries, account opening and working with clients to define a digital asset strategy
• Work with key internal stakeholders, e.g. product, marketing, legal, and compliance, to ensure smooth go-to-market launch in different markets.
• Represent DigiFT at key events and conferences to generate sales leads and customer pipeline, build brand awareness as well as co-ordinate with eco-system partners for referrals.

Qualifications

• Degree in any discipline.
• 3+ years’ experience in traditional finance and/or DeFi sales with a proven track record.
• Self-motivated, self-starter, ability to self-educate and able to work in a result-oriented, fast-paced environment.
• Excellent communication and presentation skills.
• Multi-lingual is a plus (English and Mandarin) as you will be working across different cultures and geographies.
• Authorized representative to sell securities under Singapore MAS or Hong Kong SFC considered a big benefit for consideration.

Responsibilities:

* Develop and maintain strong in-store product knowledge

* Assist walk-in customers in purchasing products

* Promote products and optimize sales opportunities

* Attend to customer orders and inquiries

* Perform housekeeping duties to maintain the store’s cleanliness and image.

Requirements:

* Service-oriented and passionate to go the extra mile for customers

* Good discipline and honesty

* Good team player, vigilant and energetic

* Effective interpersonal skills and love to interact with people

* Well-groomed and always observe the good image and reputation of the company

* Required 5 yrs sales experience

* Required to work night shift and split shift, and accept work on weekend and public holidays

* Must be able to work extra hours if needed

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed

Sales Manager Responsibilities:

• Managing organizational sales by developing a business plan that covers sales, revenue, and expense controls.
• Meeting planned sales goals.
• Setting individual sales targets with the sales team.
• Tracking sales goals and reporting results as necessary.
• Overseeing the activities and performance of the sales team.
• Coordinating with marketing on lead generation.
• The ongoing training of your salespeople.
• Developing your sales team through motivation, counseling, and product knowledge education.
• Promoting the organization and products.
• Understand our ideal customers and how they relate to our products.

Sales Manager Requirements:

• Bachelor’s degree in business or related field.
• Experience in planning and implementing sales strategies.
• Experience in customer relationship management.
• Experience managing and directing a sales team.
• Excellent written and verbal communication skills.
• Dedication to providing great customer service.
• Ability to lead a sales team.

Sales Manager

We are looking for a high-performing Sales Manager to help us meet our customer acquisition and revenue growth targets by keeping our company competitive and innovative. You will be responsible for maximizing our sales team potential, crafting sales plans and justifying those to plans to the upper management.

Sales Manager Responsibilities

• Achieve growth and hit sales targets by successfully managing the sales team

• Design and implement a strategic business plan that expands company’s customer base and ensure it’s strong presence

• Own recruiting, objectives setting, coaching and performance monitoring of sales representatives

• Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs

• Implementing new sales plans

• Present sales, revenue and expenses reports and realistic forecasts to the management team

• Identify emerging markets and market shifts while being fully aware of new products and competition status

• Identifying opportunities and strategies to increase sales.

• Perform any other duties assigned by the director.

Sales Manager Requirements and skills

• BS/MS degree in business administration or a related field

• Successful previous experience as a sales representative or sales manager, consistently meeting or exceeding targets

• Committed to continuous education through workshops, seminars and conferences

• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization

• Proven ability to drive the sales process from plan to close

• Strong business sense and industry expertise

• Excellent mentoring, coaching and people management skills Knowledge of data analysis and report writing.

• The ability to understand and follow company policies and procedures.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends)

* Develop and maintain strong in- bakery product knowledge

* Assist walk-in customers in purchasing bakery products

* Promote bakery products and optimize sales opportunities

* Attend to customer orders and inquiries

* Perform housekeeping duties to maintain the store’s cleanliness and image.

Requirements:

* Service-oriented and passionate to go the extra mile for customers

* Good discipline and honesty

* Good team player, vigilant and energetic

* Effective interpersonal skills and love to interact with people

* Well-groomed and always observe the good image and reputation of the company

* Required 5 years sales experience

* Required to work any shift

*Weekend and Public holiday may require to work overtime

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed

About DigiFT

DigiFT makes it easy for Web3 companies to invest in TradFi assets by providing on-chain access to institutional-grade assets. With our Tier-1 regulatory license, we ensure that investments are not just protected, but secure and transparent.
For asset owners, particularly financial institutions, DigiFT enables them to issue blockchain-based security tokens that investors can trade with continuous liquidity using an Automated Market Maker (AMM).

DigiFT is Asia's first regulatory-compliant exchange for on-chain real-world assets to be licensed by the Monetary Authority of Singapore as a Recognised Market Operator and Capital Markets Services provider. Established in Singapore in 2021, DigiFT is dedicated to meeting regulatory requirements in the markets it operates in, while delivering innovative yet responsible financial solutions that push the boundaries of financial services.

Role Description:

We are seeking a motivated, sales exeutive to join our team. We offer a highy unique opportunity to work directly with our core leadership team to formulate and drive customer acquisition strategies, go-to-market plans, as well as institutional partnership initiatives. Working alongside a small but diverse group of high-caliber professional team members, you will be empowered to grow, develop and own critical go-to-market initiatives. You will be expected to be a self-starter in a hyper-growth industry, creating investment opportunities for prospective clients, using both online and in-person conferences events to generate investor interest in both DigiFT regulated platform and it’s regulated listed and traded assets.

Key Responsibilities

• Work with Head of Sales and Marketing teams.
• Assist with the design and build the sales capabilities to support the growth of DigiFT.
• Help develop and implement sales strategies to acquire new institutional and accredited investors through a strong personal network as well as DigiFT’s resources.
• Manage all aspects of client relationships, including from helping with client product queries, account opening and working with clients to define a digital asset strategy
• Work with key internal stakeholders, e.g. product, marketing, legal, and compliance, to ensure smooth go-to-market launch in different markets.
• Represent DigiFT at key events and conferences to generate sales leads and customer pipeline, build brand awareness as well as co-ordinate with eco-system partners for referrals.

Qualifications

• Degree in any discipline.
• Preferably 2+ years’ experience in traditional finance and/or DeFi sales with a proven track record.
• Self-motivated, self-starter, ability to self-educate and able to work in a result-oriented, fast-paced environment.
• Excellent communication and presentation skills.
• Multi-lingual is a plus (English and Mandarin) as you will be working across different cultures and geographies.
• Authorized representative to sell securities under Singapore MAS or Hong Kong SFC considered a big benefit for consideration.

Sales Supervisor Responsibilities:

• Managing organizational sales by developing a business plan that covers sales, revenue, and expense controls.
• Meeting planned sales goals.
• Setting individual sales targets with the sales team.
• Tracking sales goals and reporting results as necessary.
• Overseeing the activities and performance of the sales team.
• Coordinating with marketing on lead generation.
• The ongoing training of your salespeople.
• Developing your sales team through motivation, counseling, and product knowledge education.
• Promoting the organization and products.
• Understand our ideal customers and how they relate to our products.

Sales Supervisor Requirements:

• Bachelor’s degree in business or related field.
• Experience in planning and implementing sales strategies.
• Experience in customer relationship management.
• Experience managing and directing a sales team.
• Excellent written and verbal communication skills.
• Dedication to providing great customer service.
• Ability to lead a sales team.

Job Description

We are looking for a Sales Manager to join our team!

As a Sales Manager, we rely on you to:

• Maximizes upselling opportunities whenever possible.
• Personally handles key wholesales / corporate accounts as assigned
• Develops strategies in securing or maintaining a preferred hotel status for global accounts and optimizes revenue contribution from HVGA, PGA, DGA TGA accounts at property level.
• Develops and executes effective business development strategies that will ensure a continued and sustainable profit growth for rooms as well as all revenue centres.
• Cross sell other Shangri-La Hotels & Resorts.
• Attends major travel functions and promotional events to promote sales (Rooms, Catering, F&B and other facilities and services) for the hotel.
• Analyzes market changes. Under the direction of the Director of Sales, implements proactive programs to meet changes, i.e. changes brought about by political, economic or competitive changes in the market place.
• Keeps abreast of current and future competitors’ products, pricing and sales programs and deploy resources to efficiently optimize RevPAR and achieve / maintain the leading market position.
• Provides leadership to the sales team.

We are looking for someone who:

• Has passion and drives for results
• Has strong interpersonal, communication and organisation skills
• Is professional, experienced and self-motivated
• Enjoys interacting with people
• Preferably has hospitality-related work experience

If you are the right person, what are you waiting for? Click the apply button now!

Successful candidate will be required to adhere to hotel's grooming and uniform guidelines issued.

Roles & Responsibilities

• Experience working in nightlife and entertainment industry
• Managing organizational sales by developing business plans that covers sales, revenue and expense controls
• Setting individual sales targets with the sales team
• Tracking sales goals and reporting results as necessary
• Overseeing the activities and performance of the sales team
• Conduct training and coaching for your sales team
• Developing your sales team through motivation, counselling and product knowledge education
• Promoting the organization and products
• Understand our ideal target audience and how they best relate to our products
• Relationship building with new and existing customers
• Provide business development and strategic insight into specific market segments designated by upper management
• Work with management to create and implement sales strategies and policies to develop business in the respective markets
• Knowledge of mandarin dialect is essential
• Able to work weekends and public holidays

"The secret of getting ahead is getting started." - Mark Twain

We’re a fast-growing company offering exciting opportunities in sales and marketing. Join a fun, supportive team where your success is rewarded!

What We Offer:

• Travel Opportunities: Explore new places while growing your career.
• Career Progression: Advance at your own pace, based on merit.
• Supportive Environment: Work with a positive, energetic team that celebrates wins together.

Your Role:

• Represent top brands and drive sales growth.
• Build relationships with clients and customers.
• Learn and grow with full product training provided—no experience needed!

What We’re Looking For:

1. Strong communication and interpersonal skills.
2. Ambitious, self-motivated individuals who thrive in a fast-paced environment.
3. Willingness to learn, adapt, and grow.

Fresh grads & Just ORD-ed personnels are welcome!

• Develop annual and quarterly business plans to maximize the sales and product focuses
• Responsible for demand planning and new product forecasting
• Responsible for the front line teams; to ensure they reach sales targets
• Gather, report, and communicate customers' feedback on service, customers, and product
• Measure, track and analyze key KPIs to enhance results
• Create reports for upper management
• Keep abreast with industry, market trends, and best practices
• Maintaining constant communication between management and staff, to ensure proper operations of the organization
• Achieving consistency across all outlets in terms of great customer experience, service standards, and customer satisfaction

Requirements:

• Service-oriented with a positive attitude.
• Able to lead, influence, and resolve conflicts to reach consensus around common goals.
• Friendly and cheerful personality.
• 5 to 8 years of experience in beauty industry will be an advantage
• Good communication and interpersonal skills.
• Comfortable with working in a fast-paced environment.
• Able to work night shift and split shift
• Customer-focused and possess strong communication & interpersonal skills
• Pleasant disposition & well-groomed
• · Must be able to work night shift and split shift
• · Must be able to work extra hours or weekend if needed

· At least 3 year(s) of working experience in the related field

· Maintaining a positive attitude and focus on customer satisfaction

· Preferably some experience and knowledge in retail selling will be a good advantage.

· Able to use basic computer skills such as Microsoft Word, Excel and Email.

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed

* Develop and maintain strong in-store product knowledge

* Assist walk-in customers in purchasing products

* Promote products and optimize sales opportunities

* Attend to customer orders and inquiries

* Perform housekeeping duties to maintain the store’s cleanliness and image.

Requirements:

* Service-oriented and passionate to go the extra mile for customers

* Good discipline and honesty

* Good team player, vigilant and energetic

* Effective interpersonal skills and love to interact with people

* Well-groomed and always observe the good image and reputation of the company

* Required 5 yrs sales experience

* Required to work night shift and split shift, and accept work on weekend and public holidays

* Must be able to work extra hours if needed

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed

Responsibilities include:

-Assist in daily operations

-Ensure that the restaurant and kitchen is properly maintained and clean

-Oversee food preperations, presentation and storage to ensure food health and safety compliance.

-Regular checks with customers to gather feedbacks

-resolving of conflicts in a professional way

Qualities we seek are:

Positive attitude and commitment to excellence

Respective skills in functions to be performed

Excellent interpersonal and communications skills

Team work

Willing to learn and able to work under pressure

Experience in F&B Operations

Preferably 5 years of previous experience in serving in restaurant

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed

A Sales Supervisor plays a critical role in supporting the success of an organization. They are the leader in coordinating the day-to-day activities of the sales representatives and ensuring that they are meeting their goals. The sales supervisor must work closely with the store manager, general manager, and production manager to communicate changing customer needs. As a liaison between the organization and the customers, the production supervisor must anticipate changing customer needs and design products that meet such needs.

Sales Supervisor Job Responsibilities

• Supervise the activities of the sales team including marketing activities like product activations.

• Assist the line manager to recruit, training, enumerating, and retaining a competent sales team.

• Provide reports to top management like sales reports, lead generation reports, customer complaints reports, and new customers’ on-boarded reports.

• Prepare sales presentations and other sales tools.

• Assist the line managers to ensure adequate client communication, maintain contacts with clients and provide feedback.

• Initiate sales activities, strategies, and sales plans required to build brand visibility.

• Serve as a point of reference to employees in terms of showing great work ethic, habits, personal character, and professional character.

• Develop and maintain accurate records of prospects, leads, pricing, sales activities, and active clients.

• Controlling company marketing expenses to ensure the marketing expenditure is kept within budget.

• Attend trade shows and other marketing events and represent the organization.

• Evaluate the performance of the sales team and seek ways to improve the team’s performance.

• Identify the trends in the market, both current, and future that are likely to affect the performance of the organization.

• Ensure the items are displayed correctly in the malls, supermarkets, and other sales points.

Sales Supervisor Skills/Abilities/Knowledge

• Bachelor’s degree in a business-related course with emphasis on marketing.

• Proven work experience in marketing and achieving set targets.

• Excellent communication skills, both written and verbal communication.

• Ability to lead and motivate a sales team, and put in place measures to retain a great team.

• Excellent selling skills, ability to close deals, and deal with post-purchase anxiety.

• Excellent selling skills, people-oriented, and ability to motivate a team.

• Ability to identify potential areas of growth and identify new business partnership opportunities.

• Strong organization skills and multi-tasking skills.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Job Description & Requirements

• Provide inspired leadership for the organization.
• Make important policy, planning, and strategy decisions.
• Develop, implement, and review operational policies and procedures.
• Assist HR with recruiting when necessary.
• Help promote a company culture that encourages top performance and high morale.
• Oversee budgeting, reporting, planning, and auditing.
• Work with senior stakeholders.
• Ensure all legal and regulatory documents are filed and monitor compliance with laws and regulations.
• Work with the board of directors to determine values and mission, and plan for short and long-term goals.
• Identify and address problems and opportunities for the company.
• Build alliances and partnerships with other organizations.
• Support worker communication with the management team.

Operations Manager Requirements:

• Experience in management, operations, and leadership.
• Understanding of general finance and budgeting, including profit and loss, balance sheet, and cash-flow management.
• Ability to build consensus and relationships among managers, partners, and employees.
• Excellent communication skills.
• Solid understanding of financial management

Only applicable to Singaporean and PR holder

Job Description

• Build and implement sales strategies.

Responsible for developing and executing sales strategies to achieve the company's business objectives. Ensure sustainable revenue and market share growth.

• Consult and introduce investment and immigration programs

Advise and provide detailed information on investment and immigration programs that suit clients' needs and goals. Ensure clients receive optimal and reliable solutions.

• Lead and train the sales team

Responsible for managing and leading the sales team, including training, skill development, and building an effective, motivated team capable of achieving company goals.

• Build and maintain relationships with VIP clients

Develop and maintain strong relationships with VIP clients through communication, professional customer care activities, marketing sources, agents/referrals, personal relationships, etc.

• Manage the work reporting system

Manage and implement systematic tasks, update client information and sales progress. Prepare reports related to sales activities, clients, and work effectiveness.

• Develop partnership relationships

Develop and maintain relationships with partners such as banks, financial organizations, business associations, etc., to optimize the partner network and diversify customer referral sources, increasing sales opportunities.

• Customer care and ensure positive experience

Ensure clients receive the best care and a positive experience from product introduction to transaction completion, ensuring it meets their needs and expectations.

• Support and organize workshops and events

Participate in organizing and supporting the company’s periodic events and workshops, contributing to brand recognition and client/ partner connections.

• Proactively research and share market information

Research, update market trends, information about new immigration programs, and investment

opportunities. Proactively share this information with clients to provide them with an overview

and help them make informed investment decisions.

Job Requirements

• 3-5 years of experience in high-end sales, team management, or infinancial services, real estate, investment consulting industries.

• Leadership skills: Effective team management and training skills, ability to build relationships with clients and partners.

• Communication skills: Excellent communication, persuasion, and customer care abilities.

• Industry knowledge: Understanding of foreign investment and immigration programs, related

legal processes.

• Technology proficiency: Proficient in using sales support systems and tools for reporting.

• Mindset: Good thinking, long-term commitment to the immigration industry.

Responsibilities:

a) Attend to walk-in customers and provide a high standard of customer service

b) Ensure that individual and outlet targets are achieved

c) Ensure adherence of outlet staff to all company policies / procedures, such as punctuality etc

d) Works closely with fellow shop assistants and develop good cooperation and teamwork

e) Ensure proper grooming standards which are in line with company's image at all times

f) Upkeep shop and maintain display standards

g) Ensure storeroom is maintained clean and neat at all times in accordance with company's guidelines/ requirements

h) Ensure that merchandise & visual display is adhered to HQ direction

Sale Supervisor Job Duties

A sales supervisor typically has a wide range of responsibilities, which can include:

• Ensuring that employees have the tools and training they need to succeed in their jobs

• Building relationships with key clients and establishing long-term business partnerships with them

• Reviewing reports from managers to identify areas of improvement or new opportunities for growth in the company’s market share

• Establishing and enforcing company policies regarding customer relations, sales techniques, and ethics

• Developing and implementing training programs for new employees or existing staff members who are being promoted to new positions within the company

• Monitoring employee performance to ensure that they are meeting goals and adhering to company policies

• Managing a team of employees and ensuring that they are trained to perform their jobs effectively

• Reviewing customer orders and inventory to ensure that all customer needs are being met

• Conducting market research to identify new opportunities for growth in the industry

- Obtain CEI Certification

- Incharge of telephone answering and enquiries

- Attend to walk in customer, in order to close sales transactions

- Maid counselling

- Form preparation, fill in and filing documentation

- Data scanning and updating

- Work Permit application processing

- Must have good manners while attending all kind of our customer

- Must be punctual when working days

- Willing to accept any other duties assigned by the company

* Develop and maintain strong in-store product knowledge

* Assist walk-in customers in purchasing products

* Promote products and optimize sales opportunities

* Attend to customer orders and inquiries

* Perform housekeeping duties to maintain the store’s cleanliness and image.

Requirements:

* Service-oriented and passionate to go the extra mile for customers

* Good discipline and honesty

* Good team player, vigilant and energetic

* Effective interpersonal skills and love to interact with people

* Well-groomed and always observe the good image and reputation of the company

* Required 5 yrs sales experience

· Must be able to work night shift and split shift

· Must be able to work extra hours or weekend if needed