About Syfe

Syfe is a digital investment platform with a mission to empower people to grow their wealth for a better future. Built on the pillars of advice, access and innovation, we cater to the full spectrum of an individual's wealth needs across diversified proprietary portfolios, cash management solutions and a state-of-the-art brokerage.

The Syfe team combines world-class financial expertise with best in-class technology talent. Excellence in execution is in our DNA and we offer equity ownership to all employees regardless of seniority and designation.

We are regulated by the financial authorities across Singapore, Hong Kong and Australia. In Singapore alone, where we are headquartered, over 100,000 investors trust Syfe to grow their wealth.

Since its founding, Syfe has raised US$79 million from world-class investors. The company has won multiple awards including Wealth Management Fintech of the Year by the Asian Banking and Finance Awards, as well as being recognized as one of the Top LinkedIn Startups in Singapore.

The Right Profile

We are looking for an experienced Brand Marketing Manager to embark on this journey with Syfe. The right candidate has proven success in Brand Marketing, experience in measuring and tracking Brand metrics, and a militant approach towards Brand consistency.

Location: Singapore

Responsibilities

• Own Brand success metrics, including, but not limited to Association, Perception and Preference.
• Development of strategic Brand partnerships and initiatives.
• Lead and plan Brand campaigns to drive awareness and understanding of our product suite, across marketing channels.
• Own and manage Brand health metrics and relevant tracking platforms.
• Define strategy for social platforms.
• Cascade Brand architecture and messaging throughout company functions.

Qualifications

• 5-7 years in Brand Marketing.
• Familiarity with major social media platforms.
• Extreme proficiency in English, written and spoken.
• A highly organised individual with proclivity for planning and processes.
• A track record of success in building Brands.
• Strong communication and interpersonal skills.

You will thrive at Syfe if:

• You take initiative, act with drive and lead with an owner's mindset.
• You prefer open communication, remain humble and see feedback as a tool for personal and professional development.
• You flourish in a fast-paced and ever-changing landscape, where ambiguity is an opportunity to demonstrate your critical thinking and growth-oriented mindset.
• You come as you are. At Syfe, we believe in the power of diversity and are dedicated to creating a welcoming and innovative environment for all our employees. We embrace and encourage applications from candidates of all backgrounds and provide equal employment opportunities without discrimination based on any personal characteristic or status protected by law. If you require any accommodations to ensure a comfortable and positive interview experience, please don't hesitate to reach out.

Recruiting Process (estimated duration: 4 to 6 weeks)

If your application is shortlisted, please expect:

• Virtual introductory call with our Talent Acquisition Partner (15 min)
• Virtual interview with the Hiring Manager (45 min)
• Take-home case study (2-3 days)
• Onsite case study presentation with the Hiring Manager and relevant stakeholders (90 min)
• Virtual/Onsite interview with our Head of Marketing (45 min)
• Virtual/Onsite interview with our Head of People & Culture (30 min)
• Virtual/Onsite interview with our COO (30 min)
• Background and Reference Checks

Due to the volume of applications, we regret that only shortlisted candidates will be notified.

- Create and edit content for social media, emails, and websites.

- Ensure all content aligns with the company’s brand and messaging.

- Conduct research on industry trends, competitors, and customer preferences.

- Prepare reports to help the team adjust marketing strategies.

- Strong communication skills, both written and verbal.

- A passion for creativity, with an ability to generate fresh and innovative marketing ideas.

✨Lead with Purpose, Ignite New Opportunities, and Shape your Future!✨

We are one of the leading Sales & Marketing company assisting our established clients in providing them a one-stop solution to increase their sales revenues and market shares through face-to-face marketing.

We are looking to develop the next talent from scratch in our industry to a business partner in the future. If you have the desire, our systems have set many talents just like you!

What you will be doing:
- Ensure customer satisfaction

✨Lead with Purpose, Ignite New Opportunities, and Shape your Future!✨

We are one of the leading Sales & Marketing company assisting our established clients in providing them a one-stop solution to increase their sales revenues and market shares through face-to-face marketing.

We are looking to develop the next talent from scratch in our industry to a business partner in the future. If you have the desire, our systems have set many talents just like you!

What you will be doing:
- Ensure customer satisfaction

INTRODUCTION

As the functional lead, you are responsible for supporting the success of the APJ field and partner marketers by helping to identify development opportunities and supporting team members to achieve their goals.

The Field Marketing Manager is responsible for serving as the main APJ point of contact demand generation/acceleration through effective planning and execution of marketing activities, programs and campaigns including the relevant use of account-based marketing data-driven marketing, inside marketing, digital marketing, events, and more.

RESPONSIBILITIES

In this role, you are delivering against the marketing demand generation and revenue objectives as defined within a specific sales area-based territory, as well as:

STRATEGY EXECUTION

• Development of the marketing strategy and program plan by identifying the appropriate solution or industry program portfolio mix to address the business needs and prioritizing a digital-first, integrated approach
• Drive the relevant approach for teams to deliver on time, on brand, and on budget, while ensuring quality, consistency, and compliance
• Adjust marketing campaign plans and shift resources to respond to changing marketing conditions or pipeline gaps. Lead Management - Strong understanding of internal lead management systems in order to oversee proper access and management of leads and to empower teams to improve lead development, quality and flow throughout the customer buying cycle. Review reports to understand the impact of marketing programs on pipeline health and to follow-up on necessary actions to drive alignment with relevant business stakeholders and manage escalations proactively
• Planning ½ to 1 year with quarterly adjustments
• Translate business strategy and objectives into effective marketing execution tactics to meet marketing and sales goals
• Be digital savvy and able to build a tactical Digital First approach including web, social media, paid search, paid media
• Be fully trained and responsible to ensure brand, quality, consistency, and compliance and promote these aspects within all related demand generation and nurturing activities.
• Collaborate with different teams to provide a balance of marketing activities across all pipeline stages including acceleration and close activities as required
• Serve as the face of marketing to the region or MU sales executive, actively seek for opportunities to participate in business planning and engage in these interactions

FIELD ENABLEMENT

• Look for opportunities to communicate the overall plan to sales stakeholders (sales, sales operations, VAT team members), marketing colleagues and partners
• Drive rollout of marketing tactics and assets that align with the needs of the business
• Communicate proactively with sales teams to understand marketing effectiveness, including digital strategies and performance, and to seek out areas of improvements
• Anticipate stakeholder conflicts, drive managerial resolution
• Proactively provide feedback to other marketers to improve overall marketing performance
• Manage a series of events mix designed to gain brand awareness in target segment, drive new leads or accelerate existing opportunities – trade shows, conferences, seminars, webinars and roundtable/smaller workshop types

REGIONAL CHAMPION

• Oversee regional marketing events/virtual events strategy and successful execution
• Ensure maximum lead generation and marketing automation generate leads, maximise conversion rates and generate sales demand among prospects aligned to the customer journey
• Look to roll out campaigns in a programmatic method to drive efficiencies across markets
• Drive the integration of global programs into regional activities

YOUR PROFILE

• Bachelor's degree. MBA/Master´s degree or equivalent preferred.
• 8+ years of professional marketing experience, with solid experience in marketing execution
• Experience in/with sales
• Experience in B2B marketing
• Marketing strategy development and planning
• Experience in the IT industry
• advanced technical or business skills and special knowledge in one / several areas
• Customer focus with developed acumen to cultivate and develop lasting customer relations
• Experience in a multi-national company
• Minimum 7-10 years of marketing experience, with minimum 5-7 years in marketing execution in an increasing amount of responsibility
• Travel required about 10-20%Guiding and mentoring peers and/or junior level colleagues
  Deep experience in B2B marketing in the IT industry
  Solid experience in delivering marketing demand generation and in execution of marketing activities, programs and campaigns
  

We are seeking an enthusiastic and motivated marketing and sales representative to join our team and spearhead Marketing Campaigns.

This entry-level position is perfect for individuals who are eager to learn and grow.

No prior experience is needed as we provide comprehensive 1-to-1 coaching and training.

Outstanding Career Advancements with recognition of your achievements.

A supportive and enjoyable team environment with engaging team-building activities.

We extend a warm welcome to individuals interested in contributing to their personal and professional growth within the Sales and Marketing industry.

Benefits:

1 on 1 coaching

Personal Development

Opportunities to travel (Fully-Paid)

Entrepuenuer

Career Advancements

2. SKILLS

CoachingInnovative Problem SolverInterpersonal SkillPositive Team PlayerSellingResults OrientedMarketingSelf DrivenPersonal Developmentleadership skills

3. KEY INFORMATION

Job Post Duration

30 Calendar Days

Auto-closes on: 17 Oct 2024

Number of Vacancies

14

Job Function

Events / Promotions, Marketing / Public Relations

Position Level

Executive

Minimum Years of Experience

0

Employment Type

Full Time

Flexible Work Arrangement

Creative Scheduling

Minimum Qualification Level

GCE 'N' Level

Monthly Salary Range (SGD)

$2,800 - 4,500

Government Support

No schemes selected

4. WORKPLACE DETAILS

Workplace Address

Local

Postal Code

049843

Block/House No.

54A

Street Name

BOAT QUAY

Building Name (optional)

BOAT QUAY CONSERVATION AREA

5. SCREENING QUESTIONS

Question 1

Are you a Team Player

(Yes/No)

Question 2

Are you comfortable with face to face Interaction

(Yes/No)

About Syfe

Syfe is a digital investment platform with a mission to empower people to grow their wealth for a better future. Built on the pillars of advice, access and innovation, we cater to the full spectrum of an individual's wealth needs across diversified proprietary portfolios, cash management solutions and a state-of-the-art brokerage.

The Syfe team combines world-class financial expertise with best in-class technology talent. Excellence in execution is in our DNA and we offer equity ownership to all employees regardless of seniority and designation.

We are regulated by the financial authorities across Singapore, Hong Kong and Australia. In Singapore alone, where we are headquartered, over 100,000 investors trust Syfe to grow their wealth.

Since its founding, Syfe has raised US$79 million from world-class investors. The company has won multiple awards including Wealth Management Fintech of the Year by the Asian Banking and Finance Awards, as well as being recognized as one of the Top LinkedIn Startups in Singapore.

The Right Profile

As a Lifecycle/CRM Marketing Executive, you will play an integral role in developing personalised, data-driven marketing campaigns to engage and retain customers at every stage of their journey. Working closely with the Lifecycle Marketing Lead, marketing team, and cross-functional departments, you'll help develop targeted strategies to drive user growth, cross-selling, upselling, and long-term retention. Your ability to combine attention to detail with creativity and customer insights will be key in delivering impactful, relevant content that resonates with our audience.

Location: Singapore

Responsibilities

• Develop and execute data-driven lifecycle marketing campaigns aimed at enhancing customer engagement, retention, and satisfaction by integrating insights, creativity, and compelling content.
• Assist in designing and executing lifecycle strategies that effectively target users at different stages of the funnel, delivering the right message at the right time.
• Collaborate with cross-functional teams to achieve business objectives such as user growth, cross-selling, upselling, and retention.
• Monitor, analyse, and optimise campaign performance, leveraging analytics to adjust strategies for better outcomes.
• Continuously test and refine marketing tactics to ensure consistent improvement across all funnel stages.

Qualifications

• Bachelor’s Degree in Business, Marketing, Communications, Media, or a related field.
• Minimum 1 year of hands-on experience in marketing, with a focus on digital and content-driven campaigns.
• Experience working with CRM platforms.
• Strong copywriting skills, with the ability to create clear, persuasive, and compelling messaging.
• Strong attention to detail with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Interest in personal finance and investing.
• Strong communication and interpersonal skills.

You will thrive at Syfe if:

• You take initiative, act with drive and lead with an owner's mindset.
• You prefer open communication, remain humble and see feedback as a tool for personal and professional development.
• You flourish in a fast-paced and ever-changing landscape, where ambiguity is an opportunity to demonstrate your critical thinking and growth-oriented mindset.
• You come as you are. At Syfe, we believe in the power of diversity and are dedicated to creating a welcoming and innovative environment for all our employees. We embrace and encourage applications from candidates of all backgrounds and provide equal employment opportunities without discrimination based on any personal characteristic or status protected by law. If you require any accommodations to ensure a comfortable and positive interview experience, please don't hesitate to reach out.

Recruiting Process (estimated duration: 4 to 6 weeks)

If your application is shortlisted, please expect:

• Virtual introductory call with our Talent Acquisition Partner (15 min)
• Virtual interview with the Hiring Manager (45 min)
• Take-home case study (2-3 days)
• Onsite case study presentation with the Hiring Manager and relevant stakeholders (90 min)
• Virtual/Onsite interview with our Head of Marketing (45 min)
• Virtual/Onsite interview with our Head of People & Culture (30 min)
• Background and Reference Checks

Due to the volume of applications, we regret that only shortlisted candidates will be notified.

We are a leading Outsourced Global Sales & Marketing Agency based in Singapore that specialises in Events and Roadshows.

We're expanding, looking to groom the next leaders of the industry and bring their careers to greater heights!

Here at Euphoria Organisation, we know that in any sales & marketing agency, the magic starts with our people.

If you are driven, ambitious and love to network, WE WANT YOU!