Roles & Responsibilities
• Work closely with the team to develop digital marketing strategies and plans for the firm and projects. This includes digital, social, content management and online lead generation strategies.
• Assist with conducting market research and benchmarks to provide insights into the market conditions, consumer behavioural, customer insights, customer segmentation, pricing, competition landscape for target markets for a variety of clients across multiple industries to uncover new opportunities.
• Assist with designing social media strategy and content.
• Learn and assist with brand awareness campaigns or promotion campaigns for the company • Assist with executing digital marketing campaigns across relevant platforms.
• Work closely with the team to develop digital marketing strategies and plans for the firm and projects. This includes digital, social, content management and online lead generation strategies.
Learning Outcomes & Objectives
Apart from working with clients from a wide spectrum of industries, he or she will be exposed to opportunities to work closely alongside the Founder and team to expand the practice and support businesses as well as networking within startup ecosystem and other startup communities. Intern will be able to embark on a transformational journey to navigate the complexities and uncertainties of their business environment. Intern will also be able to learn strategic consulting to 360° digital marketing and training services. Intern will learn how to do offline marketing such as OOH media, PR as well as media features as part of the digital marketing. Intern will be exposed to experience working with a team that is dedicated to offering performance-driven and business-centric solutions to help the brand achieve desired business outcomes.
Requirements
•Proven digital marketing internship experience undergoing a degree in business, Marcom, majoring in Marketing or any other relevant discipline.
• Experience in B2B or B2C marketing, planning and customer engagement is preferred.
• Proficiency in Word, Excel and PowerPoint.
• Strong research, analytical and quantitative abilities with excellent written and verbal communication skills, preferably the ability to develop and deliver consulting presentations. Fluency in English and Chinese are mandatory.
• Digital marketing experience across Linkedin, Facebook, Youtube and Google and China advertising platforms is preferred.
• Comfortable working with a wide spectrum of analytical tools eg. Google Analytics, Adwords, Facebook, Google Optimizer etc. with the ability to analyze digital data and draw actionable insights.
• Strong passion to work in a startup business environment
• Strong team player, open-minded, enthusiastic and eager to learn