· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

About prettyFIT

prettyFIT is a leading women’s footwear brand in Singapore, renowned for its commitment to quality, style, and customer satisfaction. As we continue to grow both locally and internationally, we are looking for a Marketing Manager who can help elevate our brand presence and drive our marketing efforts forward.

Job Description

We are seeking an innovative and strategic Marketing Manager to lead our brand management, public relations, social media, marketing campaigns, and event management initiatives. This role requires a blend of creativity, strategic planning, and execution to enhance brand visibility, engage with our target audience, and drive sales growth. The ideal candidate will be passionate about fashion, have a keen understanding of the footwear or fashion industry, and possess a proven track record in delivering effective marketing strategies.

Key Responsibilities:

· Brand Management: Develop, implement and execute strategies to strengthen brand identity and market positioning, ensuring consistency across all marketing channels and touchpoints.

· Public Relations: Develop and manage all PR activities to enhance the brand's public image, including media relations, press releases, and collaborations with influencers and industry partners.

· Social Media Presence:Lead the development and execution of social media strategies to increase engagement, followers, and brand awareness on platforms such as Instagram, Facebook, Twitter, and LinkedIn.

· Marketing Campaigns: Design and execute innovative marketing campaigns that effectively communicate our brand messages and drive sales, both online and offline.

· Event Management: Plan and oversee local events, including brand collaborations, promotional events, to enhance brand visibility and customer engagement.

· Market Research, Analysis and Reporting:Conduct market research to identify trends, consumer preferences, performance of marketing campaigns and strategies and use insights to formulate marketing strategies.

· Team Leadership: Lead, mentor, and inspire the marketing team, fostering a creative, collaborative, and results-driven work environment.

Qualifications:

· Diploma or Degree in Marketing, Business, or related field.

· At least 5 years of experience in a marketing role, with a strong focus on brand management, PR, and social media. Experience in the fashion or retail industry is highly preferred.

· Proven track record of designing and executing successful marketing campaigns and events.

· Strong understanding of digital marketing trends, analytics tools, and social media platforms.

· Excellent communication, interpersonal, and leadership skills, with the ability to engage and work collaboratively with team members, external partners, and stakeholders.

· Creative thinker with a strategic mindset, able to generate new ideas and translate them into effective marketing strategies.

· Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously in a fast-paced environment.

Join Us

At prettyFIT, we believe in nurturing talent and fostering a culture of innovation, diversity, and inclusion. If you are a driven marketing professional with a passion for fashion and a desire to make a significant impact in a growing brand, we would love to hear from you.

To apply, please submit your resume and cover letter to [email protected] detailing your relevant experience and why you are the perfect fit for the role.

Top of Form

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Architectural Glass Manufacturing Company requires

Marketing Executive

It is the responsibility of this role to oversee all aspects of product marketing using a variety of tools. This includes maintaining and enhancing current marketing tools utilized by the Company, such as the website and CRM systems. Additionally, the individual in this role will be responsible for creating daily and monthly Company write-ups for newsletters and other marketing materials. Market research will also be essential in order to identify, anticipate, and meet the needs of consumers.

Furthermore, the individual in this role will be required to maintain the Company's branding image, as well as oversee product marketing and the launch of new products in various markets.

Job Descriptions and Duties:

· Gain market insights and business intelligence

· Develop and implement relevant marketing strategy and action plan to promote the company’s product and services

· Implement strategies in an effective and timely manner to achieve results

· Conduct review of strategies and results

· Responsible to extend Company brand awareness; product marketing; public relations; launch of new products; project manage participation in exhibitions and/or conferences and other industry events

· Create and manage marketing campaigns across various platforms, such as social media, email, and print

· Update and maintain company website

· Conduct market research; publish monthly newsletter

· Monitor and analyse the performance of marketing campaigns to optimize results

· Provide regular reports and updates to senior management on marketing activities and outcomes

· Collaborate with sales team to generate leads and drive revenue growth

Requirements:

· Diploma or Bachelor in Business Studies or Marketing

· Minimum 1-2 years’ experience with business marketing or business development

· Possess initiative and passion for innovation

· Must possess integrity and drive

· Able to work independently

Interested applicants, please send complete CV stating details of qualification, experience, current and expected salaries to:

SINGAPORE SAFETY GLASS PTE LTD

112 Pioneer Road Singapore 639593

Email: [email protected]

Only shortlisted candidates will be notified

Sales Manager

We are looking for a high-performing Sales Manager to help us meet our customer acquisition and revenue growth targets by keeping our company competitive and innovative. You will be responsible for maximizing our sales team potential, crafting sales plans and justifying those to plans to the upper management.

Sales Manager Responsibilities

• Achieve growth and hit sales targets by successfully managing the sales team

• Design and implement a strategic business plan that expands company’s customer base and ensure it’s strong presence

• Own recruiting, objectives setting, coaching and performance monitoring of sales representatives

• Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs

• Implementing new sales plans

• Present sales, revenue and expenses reports and realistic forecasts to the management team

• Identify emerging markets and market shifts while being fully aware of new products and competition status

• Identifying opportunities and strategies to increase sales.

• Perform any other duties assigned by the director.

Sales Manager Requirements and skills

• BS/MS degree in business administration or a related field

• Successful previous experience as a sales representative or sales manager, consistently meeting or exceeding targets

• Committed to continuous education through workshops, seminars and conferences

• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization

• Proven ability to drive the sales process from plan to close

• Strong business sense and industry expertise

• Excellent mentoring, coaching and people management skills Knowledge of data analysis and report writing.

• The ability to understand and follow company policies and procedures.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends)

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

Marketing Managers are responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.

They must be great business leaders as well as great marketing leaders. That’s because they are responsible for working with executives to determine budgets and targets, and they are often charged with developing pricing strategies for products and services.

While the marketing department looks to Marketing Managers for guidance and direction, executives count on them for profitability and results. They generally work in corporate environments as part of a larger marketing, creative, communications or digital team. As part of an organization, they play a critical role in aligning creative direction with the company’s strategic goals.

Marketing Manager Roles & Responsibilities

• Oversee all marketing campaigns for their company or department
• Implement strategy
• Promote a business, product, or service
• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
• Represent the marketing team to cross-functional groups including product management, sales, or customer support
• Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
• 
  
• 
  
• Marketing Manager Day-to-Day Duties:
• 
  
• Manage and coordinate marketing and creative staff
• Lead market research efforts to uncover the viability of current and existing products/services
• Collaborate with media organizations and advertising agencies
• Brainstorm ideas for new campaigns
• Coordinate with the sales team and other departments to produce effective strategies
• Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks
• Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

- Provides Marketing support to the Singapore Premier League (SPL), Centre of Excellence (COE) and Women's Teams, such as arranging for sponsor’s events and fans’ activities.

- Provides Media support to the SPL, COE and Women's Teams, such as arranging for coach's and player’s interviews, and answering media queries from both Japanese and Singapore journalists.

- Oversees all social media. He/She updates the Japanese and English language websites with any new information if necessary. All reviews/queries should be responded to.

- Upholds the brand of the Football Club. He/She also identifies areas that affect

branding.

- Oversees all club merchandise and prepares sales and marketing tools to maximise revenue for club merchandise

- Makes preparation for Match Day Operations, such as pre-match marketing materials and post-match reports and reviews.

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

At World Farm, Singapore’s leading wholesale and retail garden centre, we’re on a mission to transform green living into a lifestyle. As we expand our reach into the casual retail market, we’re looking for a dynamic and creative marketing professional to lead impactful campaigns, manage stakeholders, and contribute to our brand evolution.

This role is perfect for a hands-on, strategic marketer ready to take on more responsibilities, mentor a team, and drive measurable growth.

Job Responsibilities:

Digital Marketing

• Develop and oversee digital marketing strategies that align with the brand’s strategic direction and support various business units.
• Manage the digital presence of all business units, including content creation, curation, and regular updates.
• Ensure websites and digital assets are optimised using SEO best practices.
• Plan, execute, and analyse social media and online campaigns, including Google Ads and social media advertisements, to maximise ROI.

Marketing Campaigns

• Plan, develop, and execute marketing strategies to:

1. Boost revenue and average spending.
2. Increase membership and grow in-store and e-commerce sales.

• Monitor and report campaign progress using pre-defined metrics, evaluating effectiveness to guide adjustments.
• Collaborate with operations, external vendors, and stakeholders to develop integrated marketing plans.
• Conduct market and consumer research to understand trends, brand awareness, and competitive positioning, using insights to refine strategies.

Branding and Content Creation

• Oversee the creation and installation of marketing collateral, including in-store and out-of-home (OOH) materials, brochures, posters, and website content.
• Write compelling copy for diverse marketing needs and lead creative ideation for campaigns.
• Ensure brand consistency across all touchpoints.

Community Engagement and Events

• Organise and execute events, promotional activities, and product launches to increase engagement and footfall.
• Liaise with strategic partners, sponsors, and vendors to enhance brand visibility.
• Develop strategies to engage the membership base and build loyalty through campaigns and activations.
• Support influencer and Key Opinion Leader (KOL) campaigns to amplify reach.

Team and Vendor Management

• Supervise and mentor a small team (in-house, freelance, and agency) while managing relationships with internal and external stakeholders.
• Coordinate tasks, timelines, and deliverables to ensure alignment with overall business goals.

Job Requirements:

Education and Experience

• Diploma or Degree in Marketing, Communications, or a related field.
• At least 4–5 years of experience in marketing, preferably within the retail or F&B industries, with a proven track record in campaign development and management.
• Experience with team leadership and vendor management is essential.

Skills and Attributes

• Strong knowledge of marketing principles, strategic planning, and best practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is highly desirable.
• Skilled in managing Google Ads campaigns and social media marketing.
• Strong analytical abilities to evaluate campaign performance and derive actionable insights.
• Excellent communication and presentation skills, with a knack for copywriting and proofreading.
• Self-motivated, detail-oriented, and able to manage tasks without strict supervision.
• Passion for sustainability and green living; interest in plants or landscaping is a plus.
• Photography, videography, and post-production editing skills are advantageous but not strictly required.

What We Offer

• Work Perks: Free use of commercial pickleball courts, free car and motorcycle parking, and the chance to work in a lush garden environment.
• Flexible Working: Office-based with flexible hours to support work-life balance.
• Growth Opportunities: Be part of a dynamic team, shaping the future of World Farm as a leading retail brand.
• Innovative Culture: Work in a supportive, collaborative environment where creativity and innovation are valued.

How to Apply

If you’re ready to take your marketing career to the next level, we’d love to hear from you! Send your resume, cover letter, and portfolio (if applicable), and a brief introduction to [email protected].

Job Summary:

We are seeking a creative and results-driven Marketing Executive with expertise in digital marketing and content creation to join our dynamic team. The ideal candidate will be responsible for developing, executing, and optimizing digital marketing campaigns, as well as producing high-quality content that aligns with our brand and engages our target audience. This role requires a mix of strategic thinking, creative flair, and analytical skills. Our company provide hybrid working environment.

Key Responsibilities:

1. Digital Marketing:
   • Plan, implement, and manage digital marketing campaigns across various platforms, including social media, email, SEO/SEM, and paid advertising.
   • Monitor and analyze campaign performance metrics, providing insights and recommendations for improvement.
   • Manage the end-to-end process of email drip campaigns for lead nurturing.
   • Collaborate with cross-functional teams to ensure consistency in branding and messaging across all digital channels.
   • Stay up-to-date with industry trends and best practices to keep the company at the forefront of digital marketing.
2. Content Creation:
   • Develop compelling and engaging content for various platforms, including blogs, social media, website, and email newsletters.
   • Manage the content calendar to ensure timely and consistent delivery of marketing materials.
   • Create visual and multimedia content such as graphics, videos, and infographics, either independently or in collaboration with designers.
   • Optimize content for search engines (SEO) to increase organic visibility.
3. Social Media Management:
   • Oversee the company’s social media presence by creating and scheduling posts, engaging with the audience, and tracking performance.
   • Develop and execute strategies to grow social media followers and increase engagement.
4. Brand Management:
   • Ensure all content aligns with the company’s brand voice, tone, and style.
   • Maintain brand consistency across all digital channels.
5. Analytics & Reporting:
   • Use analytics tools to track the effectiveness of campaigns and content.
   • Prepare detailed reports on key metrics and provide actionable insights for future strategies.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 1 years of experience in digital marketing and content creation. Fresh graduate with experience in executing digital marketing projects is welcome to apply.
• Proven track record of managing successful digital marketing campaigns.
• Strong writing, editing, and storytelling skills.
• Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, and TikTok.
• Experience with content management systems (e.g., WordPress) and graphic design tools (e.g., Canva, Adobe Creative Suite).
• Strong analytical skills and the ability to interpret data to drive decision-making.

Preferred Skills:

• Experience in photo editing and multimedia content production.
• Knowledge of marketing tools (e.g., Mailchimp, Facebook Ads, Google Ads).
• Familiarity with basic web design principles.
• Understanding of B2B and B2C marketing strategies.

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

At World Farm, Singapore’s leading wholesale and retail garden centre, we’re on a mission to transform green living into a lifestyle. As we expand our reach into the casual retail market, we’re looking for a dynamic and creative marketing professional to lead impactful campaigns, manage stakeholders, and contribute to our brand evolution.

This role is perfect for a hands-on, strategic marketer ready to take on more responsibilities, mentor a team, and drive measurable growth.

Job Responsibilities:

Digital Marketing

• Develop and oversee digital marketing strategies that align with the brand’s strategic direction and support various business units.
• Manage the digital presence of all business units, including content creation, curation, and regular updates.
• Ensure websites and digital assets are optimized using SEO best practices.
• Plan, execute, and analyse social media and online campaigns, including Google Ads and social media advertisements, to maximise ROI.

Marketing Campaigns

• Plan, develop, and execute marketing strategies to:

1. Boost revenue and average spending.
2. Increase membership and grow in-store and e-commerce sales.

• Monitor and report campaign progress using pre-defined metrics, evaluating effectiveness to guide adjustments.
• Collaborate with operations, external vendors, and stakeholders to develop integrated marketing plans.
• Conduct market and consumer research to understand trends, brand awareness, and competitive positioning, using insights to refine strategies.

Branding and Content Creation

• Oversee the creation and installation of marketing collateral, including in-store and out-of-home (OOH) materials, brochures, posters, and website content.
• Write compelling copy for diverse marketing needs and lead creative ideation for campaigns.
• Ensure brand consistency across all touchpoints.

Community Engagement and Events

• Organise and execute events, promotional activities, and product launches to increase engagement and footfall.
• Liaise with strategic partners, sponsors, and vendors to enhance brand visibility.
• Develop strategies to engage the membership base and build loyalty through campaigns and activations.
• Support influencer and Key Opinion Leader (KOL) campaigns to amplify reach.

Team and Vendor Management

• Supervise and mentor a small team (in-house, freelance, and agency) while managing relationships with internal and external stakeholders.
• Coordinate tasks, timelines, and deliverables to ensure alignment with overall business goals.

Job Requirements:

Education and Experience

• Diploma or Degree in Marketing, Communications, or a related field.
• At least 4–5 years of experience in marketing, preferably within the retail or F&B industries, with a proven track record in campaign development and management.
• Experience with team leadership and vendor management is essential.

Skills and Attributes

• Strong knowledge of marketing principles, strategic planning, and best practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is highly desirable.
• Skilled in managing Google Ads campaigns and social media marketing.
• Strong analytical abilities to evaluate campaign performance and derive actionable insights.
• Excellent communication and presentation skills, with a knack for copywriting and proofreading.
• Self-motivated, detail-oriented, and able to manage tasks without strict supervision.
• Passion for sustainability and green living; interest in plants or landscaping is a plus.
• Photography, videography, and post-production editing skills are advantageous but not strictly required.

What We Offer

• Work Perks: Free use of commercial pickleball courts, free car and motorcycle parking, and the chance to work in a lush garden environment.
• Flexible Working: Office-based with flexible hours to support work-life balance.
• Growth Opportunities: Be part of a dynamic team, shaping the future of World Farm as a leading retail brand.
• Innovative Culture: Work in a supportive, collaborative environment where creativity and innovation are valued.

How to Apply

If you’re ready to take your marketing career to the next level, we’d love to hear from you! Send your resume, cover letter, and portfolio (if applicable), and a brief introduction to [email protected].

Responsibilities:

• Prepare materials for planning meetings
• Assisting and supporting the sales team with marketing activities
• Provide support for marketing events and exhibitions as required
• Uploading marketing materials to online libraries, internet groups and social media sites
• Updating and maintaining the marketing department’s documentation and databases
• Other adhoc duties as assigned

Requirements:

• Minimum Diploma in Marketing
• Relevant experience will be an advantage
• Good interpersonal and communication skills, independent and ability to multi-task
• Bilingual in English and Mandarin - Processing of documents in Mandarin needed. Proficiency in Mandarin is essential
• Positive working attitude is required
• Experience in Retail / Fashion Industry will be prioritized
• Able to start work immediately

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job Summary:

The Admin Marketing Executive will be responsible for providing administrative support to ensure efficient sales and marketing operations. The ideal candidate will be a highly organized and proactive individual, capable of handling various tasks and assisting in the coordination of business operations.

Key Responsibilities:

1. Office Administration:
   • Answer phone calls, handle inquiries, and direct calls as necessary.
   • Prepare and maintain sales & marketing documents, files, and records (both physical and digital).
2. Communication and Correspondence:
   • Draft, format, and distribute internal and external communications, including emails and reports.
   • Coordinate communication between different departments and clients.
   • Manage the company’s correspondence, including responding to emails and letters in a timely manner.
3. Documentation and Reporting:
   • Maintain and update databases, spreadsheets, and records.
   • Prepare reports, presentations, and other business documents as requested.
   • Ensure proper filing systems are in place and regularly updated.
4. Compliance & Record Keeping:
   • Ensure that the company complies with relevant regulations by maintaining accurate records.
   • Support audits by organizing necessary documentation and reports.

Required Skills and Qualifications:

• Educational Qualifications: A diploma in business administration, or a related field is preferred.
• Experience: Prior experience in office administration, customer service, or related roles is an advantage.
• Technical Skills: Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with office equipment (printers, scanners, etc.).
• Communication Skills: Strong verbal and written communication skills, with the ability to interact with a variety of stakeholders.
• Organizational Skills: Ability to multitask and manage multiple responsibilities with attention to detail.
• Time Management: Excellent time management skills, with the ability to prioritize tasks effectively.
• Problem-Solving Skills: Strong ability to handle issues promptly and efficiently.
• Adaptability: Ability to adjust quickly to changing tasks and requirements.

Personal Attributes:

• Friendly and approachable demeanour.
• Proactive and self-motivated with the ability to work independently and as part of a team.
• Discretion and confidentiality when handling sensitive information.
• Professional attitude and appearance.

Working Conditions:

• Full-time position, 5 days a week typically during standard office hours (9 AM - 6PM).
• Work place is at Jurong West/Tuas
• Some flexibility may be required for urgent tasks or events.
• Office-based role with occasional travel for meetings or events.