The Digital Marketing Manager for the cleaning industry is responsible for developing and executing digital marketing strategies to enhance the company's online presence, generate leads for cleaning services or products, and attract top talent. This role involves managing digital campaigns, optimizing online content, and leveraging recruiment-focused marketing to build a strong employer brand and attract qualified candidates.

• Strategic Planning: Develop and implement effective marketing strategies that align with company goals and objectives.
• Team Leadership: Lead, mentor, and manage the marketing team to ensure high performance and professional growth.
• Brand Promotion: Oversee brand positioning, messaging, and campaigns to strengthen brand presence in the market.
• Customer Acquisition: Design and execute campaigns to attract and retain customers, using a mix of digital and traditional marketing channels.
• Social Media Management: Develop and execute social media strategies across various platforms to engage with target audiences, increase brand awareness, and drive traffic.
• Digital Advertising: Plan, execute, and optimize digital advertising campaigns (e.g., Google Ads, social media ads) to achieve marketing objectives and maximize ROI.
• Market Research: Analyze market trends, customer behavious, and competitive landscape to inform strategy and decision-making.
• Performance Tracking: Monitor, measure, and report on the effectiveness of marketing initiatives, including social media and digital ads, adjusting strategies as needed to achieve targets.
• Collaboration: Work closely with other departments, including sales and product development, to ensure marketing strategies are integrated and supportive of overall business goals.

Responsibilities:

• Develop and implement marketing strategies and ensure marketing goals are met
• Monitoring and tracking marketing budgets, including expenditures, return-on-investment
• Administering and maintaining company’s website
• To deliver weekly and monthly reports – Analyze reports to determine the efficacy of campaign
• Planning and monitoring the ongoing company presence on social media (Facebook, LinkedIn and etc)
• Optimise all assigned campaigns in the form of Google Ads, Facebook Business Manager campaigns
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Maintain partnerships with media agencies and vendors

Requirements:

• Diploma/Degree in Communication / Marketing / Business or equivalent
• 2-3 year working experience is an advantage but not a must
• Preferred knowledge or skills: Search Engine Marketing, Social Media Paid Advertising and CRM System
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Familiar and fluent with marketing tools including Google Analytics, WebTrends etc.
• Good knowledge of web creation tools/platform (e.g. Adobe Suite, WordPress, Umbraco, HTML etc.)
• Excellent understanding of digital marketing concepts and best practices
• Skills and experience in creative content writing
• Analytical mindset and critical thinking

- Create and edit content for social media, emails, and websites.

- Ensure all content aligns with the company’s brand and messaging.

- Conduct research on industry trends, competitors, and customer preferences.

- Prepare reports to help the team adjust marketing strategies.

- Strong communication skills, both written and verbal.

- A passion for creativity, with an ability to generate fresh and innovative marketing ideas.

Company Description

BNF Group is a Singapore-based company with operations in industrial gas supply chain management, environmental services, and engineering. We serve customers around the world and are committed to sustainability and innovation.

Role Description:

• Lead the development and execution of marketing strategies for multiple business units.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Manage marketing budgets and allocate resources efficiently.
• Ensure consistent brand messaging and maintain brand integrity.
• Develop and manage marketing campaigns to boost brand visibility.
• Oversee marketing efforts including SEO, SEM, email marketing, social media, content marketing, exhibitions, and events.
• Utilise data analytics to measure and optimise campaign performance.
• Implement marketing automation tools to enhance efficiency.
• Collaborate with sales, product teams, and external agencies to align marketing with business objectives.
• Stay updated with industry trends, identify new marketing technologies, and continuously improve strategies.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field; MBA or advanced degree is a plus.
• Minimum of 4-7 years of marketing experience, with 3-5 years in a managerial role is a plus.
• Proven success in developing and executing marketing strategies.
• Experience managing multiple business units preferred.
• Strong leadership and team management abilities.
• Excellent written and verbal communication skills.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, CRM systems, marketing automation).
• Analytical skills with the ability to interpret data and make data-driven decisions.
• Creative thinking and problem-solving capabilities.
• High level of adaptability, flexibility, and strong interpersonal skills.

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.

• Helping identify marketing trends and key opportunities for innovation.

• Learning and working with various types of software for digital marketing.

• Working closely with sales and marketing department.

• Creating marketing materials such as white papers, case studies, and presentations.

• Giving presentations.

• Maintaining a marketing database.

• Providing administrative support to the marketing and sales team.

• Preparing, formatting and editing a range of documents.

• Understanding company product and brand.

• General office duties.

• Creating and interpreting a variety of reports.

• Organizing market research.

• Analyzing questionnaires and other forms of feedback.

• Updating social media accounts.

• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.

• Administration or sales and marketing assistant experience.

• Effective written and verbal communication skills.

• A high level of attention to detail.

• Ability to work effectively within a team and independently.

• Experience using computers for a variety of tasks.

• Competency in Microsoft applications including Word, Excel, and Outlook.

• Good organization skills.

• Related job and internship experience.

• Digital marketing experience.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Job Descriptions

Operations Role

· Handle customer and supplier orders management, delivery/ shipping arrangement and billing process

· Process Works Orders / Sales Orders and raise purchase requisition

· Generate Maintenance Service contracts.

· Inventory management. Involve in Stock take

· Work closely with other departments (Sales, Technical Support and Finance team) to ensure customer orders/ requirements are fulfilled in timely manner.

Marketing Role

· Build company branding and increase media exposure

· Responsible for the generation of content, advertising and marketing communications across all media platforms and sites.

· Manage and grow our social media presence by creating and publishing engaging content and analyzing performance metrics.

· Plan and execute campaigns across various channels, including email, social media, search, and display advertising.

· Work closely with vendors on marketing activities, follow ups on administrative processes and leads.

Job Requirement

· Diploma in Business Administration or Supply Chain Management

· Diploma in Mass communication and Marketing or equivalent

· Min 2-3 years experiences in Operations and corporate branding, digital marketing, social media marketing and content creation

· Minimum 3 years of related experience in similar role

· Proficient in Microsoft and Powerpoint

· A driven and passionate team player with a can-do attitude

· Meticulous and detail oriented

Entry level to junior position for candidates with experience in digital and social media marketing. You must be competent in social media marketing, have a strong interest in food and a solid portfolio to show for this.

Please include your expected salary range in your application.

A key player in the seafood sector, the company’s services include seafood trading, processing and retailing. The company believes in sustainability and bringing the best seafood for all to enjoy.

Key Responsibilities:
Support the Brand and Marketing Manager on all brand and marketing matters including:

• Plan social media calendars, create engaging content and manage the social media channels (LI, FB, IG and Tiktok etc. for both B2B and B2C brands);
• Strategise, implement and manage ad buys on Meta, Tiktok and Google, with effective tracking for campaign results and improve ROAS;
• Collaborate with influencers and other brands to achieve brand and marketing objectives;
• Monthly reporting of digital marketing initiatives and ROIs;
  Work with in-house designers and manage agencies for design work and SEO (including updating on shopify site);
• Produce seo-optimised blog copies for website;
• Oversee design and creatives for all marketing materials and collaterals;
• Support integrated brand and marketing campaigns for a wide range of products;
• Other adhoc duties assigned;

Requirements:

• Up to 3 years’ experience in digital and social media marketing, preferably in-house and in the FMCG industry
• Diploma/Bachelor in business and/or marketing preferred
• Have proven tracked record of managing ads campaigns from planning to implementation, tracking and reporting
• A good eye for aesthetic
• Possess relevant skills for social media content creation with a solid portfolio to show
• Able to use capcut or other video editing softwares to create reels/Tiktoks
• Familiar with digital marketing ad buy and its technical requirements
• Able to produce content in Mandarin for China market
• Self-starter with strong project management skills and ability to work on multiple projects and deliver them within given timelines
• Able to work with and manage designers and agencies
  

A plus if you have:

• Website management experience (shopify)
• Packaging design experience (to vet)
• GA4 reporting
• A passion for seafood, of course!
  

About us

utu is reinventing the future of travel shopping rewards. We’re committed to rewarding tourists for their shopping abroad and we have big plans. In this role, you will be supporting the Marketing manager with a focus on running campaigns, promotions, and working with agency partners. We have an urgent need to fill this role so candidates that can come on board soon will be viewed favourably.

Our ideal candidate is a versatile player with skills to execute the following responsibilities successfully:

About the role

· Be responsible for running partner marketing campaigns that include social media, website, press releases, POS material, short from video content and other supporting collateral

· Execute partner promotions for utu products to retailers, and consumers

· Be able to craft compelling articles and partner communication

· Collaborate with external advertising and PR agencies

· Monitor and optimize campaigns and programs to measure marketing success

· Establish collaborative relationships with cross-functional teams and stakeholders to ensure end-to-end alignment, smooth execution, and overall project success

· Obtain partner testimonials in the form of videos and quotes for building brand awareness

· To manage and handle day-to-day operations relating to marketing and support customer service team

Preferred experiences & skills

· Bachelor’s degree in a relevant concentration. E.g. marketing, business or hospitality

· Minimum 3-4 years of full-time work experience

· Experience in travel, retail, or fintech industries will be looked upon favourably

· Agency experience is advantageous

· Proven experience in running global marketing campaigns and PR

· Experience in Email, Push, SMS, in-app messaging channels and platforms like Braze or Mailchimp.

· Ability to collaborate effectively with cross-functional teams and stakeholders

· Detail oriented with proven ability to drive multiple projects forward cross-functionally

About you

· 6 months contract, with potential conversion to permanent.

· Based in Singapore

· Only Singapore citizens and PR’s will be considered

· Willing to work in a hybrid setting

· Geared to work in a fast-paced startup environment

· Problem-solving abilities with an eye for detail

· Self-starter. You are motivated to go beyond the required minimum

· Able to adapt to meet the changing needs of the business

· Interested in travel, retail, and rewards

LOOKING FOR LIKE-MINDED INDIVIDUALS READY TO BUILD THEIR CAREER WITH US!