Job Responsibilities:

• Analyzing marketing strategies to identify new opportunities.
• Developing consumer-based marketing and branding strategies.
• Liaising with management, marketing, sales, and production teams.
• Developing and launching new product lines and identifying new customers.
• Establishing targeted customer and industry partnership networks.
• Monitoring key marketing metrics and developing market segmentation models.
• Integrating user-experience feedback in product updates and innovation.
• Performing competitor analysis toward an increased market share.
• Developing consumer-oriented marketing products and branding strategies.
• Incorporating emerging solutions and technological advancements in new products.
• Make regular contact/communication with divisional marketing personnel and sales/country management to ensure alignment of plans
• Work cross-functionally to ensure timely execution of marketing plans/activities

Job Requirements:

• At least 8 years and above of relevant working experience and in a managerial role.
• Prefer to have Web 2 and Web 3 working experience.
• Equipped with leadership skill, strong in business management.
• Good in communication, logical thinking and ability to solve problem.
• Result-driven and positive mindset to drive changes for the business operations.

• Develop and implement comprehensive marketing strategies aligned with business goals.
• Analyze market trends and competitor activities to identify opportunities.
• Ensure consistent brand messaging across all channels.
• Oversee brand positioning and development of brand guidelines.
• Manage and mentor the marketing team, fostering a collaborative environment.
• Coordinate cross-functional teams to ensure cohesive marketing efforts.
• Monitor campaign performance and adjust strategies as needed.
• Develop and manage the marketing budget, ensuring effective allocation of resources.
• Track ROI for various marketing initiatives and adjust as necessary.
• Conduct research to understand customer needs and preferences.
• Utilize data analytics to inform marketing decisions and strategies.
• Build relationships with external partners, vendors, and stakeholders.
• Represent the company at industry events and conferences.
• Provide regular reports on marketing performance to senior management.
• Use analytics tools to measure and report on the effectiveness of marketing strategies.

As a Marketing Executive, your primary focus will be to enhance our brand presence within the industry. Success in this role will be demonstrated through identifying new market opportunities, optimizing marketing campaigns, and collaborating with cross-functional teams to ensure cohesive and impactful brand messaging.

Roles and Responsibilities

• Be part of the creative team in ideation, planning and executing marketing campaigns.
• Provides copy writing to all marketing materials, online and offline.
• Develop and schedule content across all channels that aligns to brand guidelines and content strategy.
• Strategize, monitor and manage all digital assets to grow brand awareness and improve customer experience.
• Maintain and grow brand partnerships/influencer collaborations.
• Analyzing weekly marketing performance and social media metrics with tracking systems to determine efficacy and areas for improvement.
• Responsible for through-the-line activities such as print advertisements, social and digital media platforms (LinkedIN, Facebook, Twitter, etc,), web updates and monthly / contracted email marketing
• Any other adhoc duties and responsibilities as and when assigned

Job Requirements:

• Candidate must possess at least Diploma/Advanced/Higher/Graduate Diploma in Marketing, Advertising/Media or equivalent.
• At least 1 Year(s) of working experience in the related field
• Excellent copy writing and communication skills
• Knowledge and experience in social media management is essential.
• Enjoys brainstorming and developing ideas through to completion.
• Stays up to date with the latest digital and social trend
• Highly strategic thinking skills (Proficiency in Google Analytics will be a plus)
• Well organised and open to new ideas
• Ability to work independently in a fast-paced setting under tight deadlines with strong project and time-management skills and minimum supervision
• Ability to create simple graphics (aesthetic FB/IG stories) and an eye for design will be an advantage

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COMPANY DESCRIPTION

The National Volunteer & Philanthropy Centre (NVPC) is the steward of the City of Good vision for Singapore, where individuals, organisations, and leaders come together to give their best for others. Through our brands, programmes, and initiatives, we facilitate partnerships with non-profits, organisations, public sector bodies, and individuals to enliven the giving ecosystem within Singapore. We invite you to join us in building a #CityofGood together.

RESPONSIBILITIES

1. Creative Designs
   1. Support programme teams with creative design for digital and print collaterals using tools like Adobe Photoshop, Illustrator, and Canva.
2. Social Media Management
   1. Design visuals for social media platforms.
   2. Assist with curation, planning, and execution of the social media calendar.
   3. Contribute to end-to-end tracking and reporting of social media performance.
   4. Write engaging short-form content, with a bonus for long-form article skills.
3. Web Content Development
   1. Update website copywriting.
   2. Create new content for our online resource hub.
4. Event Support
   1. Assist in the planning and execution of our key event that recognizes companies driving positive impact.
   2. Support with event photography and note-taking.

1. Video Support
   1. Collaborate on the conceptualization and creation of explainer videos for campaigns and programmes.
   2. Gain exposure by supporting our videos with production agencies.

• Candidate must be proficient in creative design. Skilled in Adobe Photoshop, Illustrator, and Canva.
• Strong content writing skills in English, with motivation for continuous improvement.
• Good grasp of a second language (Mandarin Chinese, Malay, or Tamil) is ideal but not mandatory.
• Genuine interest in the mission of giving back to the community and driving social good.
• Attention to detail.
• Interest in visual storytelling.

As a marketing executive for our CCTV products, you will be responsible for planning, executing and overseeing the marketing initiatives and promotional efforts for our CCTV products line. You shall have a passion for security technology and a deep understanding of digital marketing, with a focus on driving brand awareness, customer engagement and contributing to the overall growth and success of the sales of our CCTV products.

Job Responsibilities:

• Plan, develop and execute marketing campaigns for CCTV products across multiple channels (digital, print, events, etc.)
• Focus on increasing brand awareness, product adoption and generating leads for CCTV solutions
• Develop engaging content to showcase product features, industry insights and promotions related to CCTV technology
• Work closely with the sales and product teams to ensure alignment of marketing efforts with sales targets and product launches
• Assist in developing compelling sales presentations, promotional materials and product collateral for CCTV offerings
• Coordinate and support IT / trade shows, product demonstrations, events, webinars and other promotional events in the CCTV sector
• Engage with industry professionals and key stakeholders during events to increase brand visibility
• Coordinate with external vendors, partners, and agencies to produce marketing materials, including brochures, advertisements, videos, and other collateral tailored to the CCTV market
• Conduct market research and analysis to identify industry trends, customer insights and preferences and competitor activities in the CCTV industry
• Monitor, evaluate and report the marketing campaigns performance, adjusting strategies to optimize results
• Maintaining and updating product information, promotional content, and marketing collateral

Job Requirements:

• Min. 2 years of experience in similar sales role, preferably in the CCTV or security system industry
• Strong oral and written communication skills in English, with the ability to communicate Mandarin effectively as the incumbent requires to liaise with Chinese-speaking stakeholders/counterparts for work or project related matters
• Ability to prioritize and manage multiple tasks and work efficiently under tight deadlines, ensuring marketing activities for CCTV products are executed on time and within budget
• Self-motivated with a results-driven attitude and able to work independently as well as part of a team
• Possess background in the security industry, particularly in CCTV, is highly preferred
• Understanding of CCTV technology and the security/surveillance market is an advantage

-Develop comprehensive marketing strategies aligned with the company's overall objectives and target market. This involves conducting market research, analyzing consumer behavior, and identifying opportunities for growth.

-Monitor industry trends, competitor activities, and market conditions to identify opportunities and threats. Use market insights to inform marketing strategies and tactics.

-Collaborate with product development teams to understand customer needs and preferences. Provide input into product development and innovation initiatives to ensure products meet market demand.

-Develop and oversee the creation of marketing collateral, including advertising materials, brochures, websites, and presentations. Ensure that all communications align with the brand's voice and messaging.

-Develop marketing budgets and allocate resources effectively to maximize ROI. Monitor expenses and track marketing spend against budgetary targets.

-Lead and mentor a team of marketing professionals, providing guidance, support, and professional development opportunities. Foster a collaborative and innovative work environment.

As a Marketing Director , you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth. You will play a crucial role in positioning the company as a leader in the financial technology sector. The ideal candidate will possess a deep understanding of the fintech landscape, strong leadership skills, and a proven track record in creating and implementing successful marketing campaigns.

Responsibilities:

1. Strategic Planning: Develop and implement a cohesive marketing strategy aligned with the company's business goals and objectives.
2. Brand Management: Oversee the development and maintenance of a strong and consistent brand identity across all channels.
3. Market Research: Stay informed about industry trends, market conditions, and customer preferences to identify new opportunities and threats.
4. Campaign Management: Plan and execute integrated marketing campaigns, including digital marketing, content marketing, events, and public relations.
5. Lead Generation: Drive customer acquisition efforts through targeted lead generation campaigns and partnerships.
6. Analytics and Reporting: Utilize data and analytics tools to measure the effectiveness of marketing campaigns and adjust strategies accordingly.
7. Team Leadership: Manage and mentor a high-performing marketing team, fostering collaboration and professional development.
8. Budget Management: Develop and manage the marketing budget, ensuring optimal allocation of resources to achieve marketing goals.
9. Collaboration with Stakeholders: Work closely with cross-functional teams, including sales, product development, and customer support, to ensure alignment and collaboration across departments.
10. Compliance: Ensure all marketing activities comply with industry regulations and standards.

Requirements:

1. Education: Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
2. Experience: Minimum of 8-10 years of experience in marketing, with at least 5 years in a leadership role within the fintech industry.
3. Fintech Knowledge: In-depth understanding of the fintech landscape, including knowledge of financial products, technologies, and regulatory considerations.
4. Strategic Thinker: Proven ability to develop and execute comprehensive marketing strategies that align with overall business objectives.
5. Leadership Skills: Strong leadership and team management skills, with the ability to inspire and guide a diverse team.
6. Analytical Skills: Proficient in using data and analytics to make informed decisions and optimize marketing performance.
7. Communication Skills: Excellent written and verbal communication skills, with the ability to effectively communicate complex ideas.
8. Innovative Mindset: Stay updated on emerging marketing trends and technologies, bringing innovative ideas to the table.
9. Collaborative Nature: Ability to collaborate effectively with cross-functional teams and external partners.
10. Results-Driven: Demonstrated track record of achieving and exceeding marketing goals and KPIs.

We are recruiting and we want you!