Job Description

• Build, plan and implement the overall digital marketing strategy
• Manage the strategy
• Stay up to date with the latest technology and best practices
• Manage all digital marketing channels
• Measure ROI and KPIs
• Prepare and manage a digital marketing budget
• Oversee all the company's social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Build an inbound marketing plan
• Forecast sales performance trends
• Motivate the digital marketing team to achieve goals
• Monitor competition and provide suggestions for improvement

Requirements

• At least 2 years of experience as a Digital Marketing Executive
• At least 2 years of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• At least 2 years of hands-on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design is a plus
• Sense of ownership and pride in your performance and its impact on a company’s success
• Critical thinker and problem-solving skills
• Good Team player
• Good time-management skills
• Great interpersonal and communication skills
• Competency in Microsoft applications including Word, Excel and Outlook

If you are interested to apply, email your updated resume in PDF file.

• Position : Digital Marketing Executive
• Location :Central - Office in Henderson Rd
• Working hours : Monday - Friday (9.00-6.00pm)
• Salary(commensurate on experience) : Up to $3700 + VB + 14 days AL
• Duration : Perm
• Industry : Optical/ Eye care services

Main Responsibilities:

• Assist in the planning and executing of 360 marketing campaigns; both online and offline
• Monitor and review effectiveness of promotions and campaigns in relation to KPI
• Managing of social media channels, website, CRM program and e-commerce platforms
• Plan and implement strategies to optimize new customer acquisition, conversion, frequency, and loyalty both online and offline
• Coordinate with internal departments and third parties on the development and deployment of CRM program
• Responsible for overall in-store merchandising, including marketing and visual merchandising collaterals Providing support to Marketing Team
• Provide general administrative support & other ad-hoc duties as assigned

Requirements:

• Degree holder in Marketing, Digital Marketing or related disciplines
• Minimum 2-3 working experience in Marketing
• Excellent command of English (written & spoken)
• Proficient - Adobe CC software; especially InDesign, Illustrator, Photoshop, Premier Pro / Phone Editing Software, Photography
• Bilingual in English and Mandarin to liaise with Mandarin speaking associates in view of business

Email to [email protected]

**We DO NOT charge our candidates any referral fee nor bind them with any contract.**

Joie Chang

Associate Consulting Director(APAC)

Reg no.: R2090601 | EA No: 13C6684