Franchise Strategy and Theatrical Brand Marketing Intern (Jun 2024 - Jan 2025)
11 months ago
You will support the APAC Franchise Strategy and Brand Marketing Function across the below core responsibilities:Regional APAC Universal Franchise Str..
You will support the APAC Franchise Strategy and Brand Marketing Function across the below core responsibilities:
- Regional APAC Universal Franchise Strategy and execution
- Regional APAC Universal Theatrical Brand Marketing
- Regional APAC Symphony
- Universal APAC Parks Brand Marketing
Your responsibilities may span the following areas:
1. Theatrical Brand Marketing/Park/Symphony
- Support the Parks initiatives in APAC
- Help with the Approval process of various initiatives at the parks – marketing, entertainment, social/digital campaigns
- Support in preparing movie slate presentations for TVD and Theatrical partners in the region
- Work closely with theatrical, Parks, CP, TVD group to plan and execute key symphony initiatives
2. Franchise Strategy
- Assist Regional/local franchise leads on planning and execution of local initiatives, including approval process
- Build Regional social/content calendar working with the global team
- Assist in live events/digital amplification/gaming ideas needs for the region
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