Job Description

Brand and Marketing Executive assists in the planning and execution of all brand & marketing strategies, campaigns, assets, trade promotion and daily operations that communicate brands’ philosophy and premium positioning that will drive a sustainable growth in consumer acquisition, brand loyalty, trade presence and consistent customer experience offline and online.

Responsibilities

· Assist in conceptualizing and developing brand and marketing campaigns that strengthen brand positioning, increase brand presence and deliver a consistent brand experience, both online and offline.

· Assist in the planning of yearly marketing calendar and budget and timely execution with the team, distributors and trade partners

· Develop the design for trade merchandise, display, collaterals and oversee the production and seamless roll out

· Manage digital marketing including online ads, social media, website, SEO, SEM, facebook analytics and google analytics

· Manage brand advertisement and optimize media placement

· Manage and build good relationships with key media for PR coverage of important events/activities

· Manage influencer marketing, brand ambassador, KOL, etc., with agencies

· Manage trade events, mall campaigns, pop up stalls, 3rd party collaboration and oversee communicate with internal and external stakeholders including agencies, mall A&P teams.

· Manage sponsorships and sampling program

· Prepare weekly and monthly brand reports for Management’s business review, competitor activity and post mortem of marketing or trade campaigns

· Support Operations team to ensure smooth day-to-day operations.

· Ad-hoc tasks allocated by the direct reporting officer.

Requirements

· Diploma/Degree in Marketing / Communications / Business or related fields

· Must have experience in brand management in OTC or FMCG industry

· Experienced in digital marketing and content creation

· Proficient in graphic design and video editing

· Translate texts from English to Chinese (and vice versa) is an advantage

· Proficient in communication and presenting to stakeholders

· Pleasant disposition, positive, assertive and exhibits strong functional skill

· Able to start work immediately or within a short notice

· Salary commensurate with experience

Office hours: 8.30am - 5.30pm (Mon - Fri)

Extended hours and weekend as required for mall events, exhibitions, marketing activations, etc.,

Qualified or interested candidate, kindly apply below.

You may send your resume via

Email: [email protected]

MAIN DUTIES AND RESPONSIBILITIES

• Key storyteller of all the brands under the organisation’s umbrella
• Manage and oversee all the marketing activities and materials within the Marketing Department
• Evaluate and oversee the execution of all marketing strategies
• Deploying successful marketing campaigns from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Build strategic relationships and partner with key industry players, agencies and vendors
• Identify key growth drivers and opportunities to grow the brand in the industry
• Monitor competitor activities and market trends
• Develop overseas expansion strategies
• Learning and working with various types of software for digital marketing
• Set KPIs for the marketing team and ensure that the team delivers
• Work closely with other departments/management and provide support when needed
• Maintain a good relationship with clients and suppliers
• Reports directly to the General Manager, standing by as an available resource when needed
• Other duties as assigned

DESIRABLE SKILLS AND ATTRIBUTES

Communication and Interpersonal Skills

• Excellent command of written and spoken English, preferably with good Chinese proficiency
• Have strong listening skills and conversational adaptability
• Able to manage and inspire the team

Management and Organisational Skills

• Comprehensive knowledge in SEO/SEM, social media, and advertising campaigns
• Solid knowledge of digital analytics tools
• Able to problem solve with creative and strong analytical skills
• Able to manage challenges and constructive criticism
• Able to assimilate large quantities of information quickly with accurate detail

Personality and Character

• Goal-oriented
• Strategic thinker
• Easy-going
• Proactive
• Has industry awareness

Job Description: Marketing Manager

Company: Trainer of Champions Gym
Location: Singapore (Island-wide)
Job Type: Full-time

About Us

Trainer of Champions Gym is a leading personal training service in Singapore specializing in bodybuilding and boxing. We are dedicated to helping clients achieve their fitness goals through customized workout plans, meal guidance, and personalized coaching. With training sessions conducted at client-preferred locations, we offer unmatched flexibility and tailored experiences.

We are seeking a proactive and results-driven Marketing Manager to lead our marketing efforts, assist with operational tasks, and ensure smooth financial planning to support our growth in Singapore’s fitness industry.

Key Responsibilities

Strategic Marketing and Branding

• Develop and execute a comprehensive marketing strategy to enhance brand visibility and attract new clients.
• Identify target audiences and create tailored campaigns to promote our personal training services.

Content Creation and Public Relations

• Produce engaging content for digital platforms, including social media, email campaigns, and the company website.
• Leverage past media recognition (The Straits Times, The Epoch Times, Berita Harian) to enhance the brand's credibility.
• Collaborate with influencers and media outlets to secure positive coverage and endorsements.

Operational Support

• Assist in managing day-to-day operations, including coordinating schedules, events, and training logistics.
• Support the team in ensuring seamless delivery of services to clients across various training locations.

Financial Oversight

• Monitor marketing and operational expenses, ensuring adherence to budget allocations.
• Provide regular financial reports and recommend cost-effective strategies to optimize resources.

Performance Tracking and Reporting

• Analyze the effectiveness of marketing campaigns using analytics tools and adjust strategies as needed.

COMPANY DESCRIPTION

The National Volunteer & Philanthropy Centre (NVPC) is the steward of the City of Good vision for Singapore, where individuals, organisations, and leaders come together to give their best for others. Through our brands, programmes, and initiatives, we facilitate partnerships with non-profits, organisations, public sector bodies, and individuals to enliven the giving ecosystem within Singapore. We invite you to join us in building a #CityofGood together.

RESPONSIBILITIES

1. Creative Designs
   1. Support programme teams with creative design for digital and print collaterals using tools like Adobe Photoshop, Illustrator, and Canva.
2. Social Media Management
   1. Design visuals for social media platforms.
   2. Assist with curation, planning, and execution of the social media calendar.
   3. Contribute to end-to-end tracking and reporting of social media performance.
   4. Write engaging short-form content, with a bonus for long-form article skills.
3. Web Content Development
   1. Update website copywriting.
   2. Create new content for our online resource hub.
4. Event Support
   1. Assist in the planning and execution of our key event that recognizes companies driving positive impact.
   2. Support with event photography and note-taking.

1. Video Support
   1. Collaborate on the conceptualization and creation of explainer videos for campaigns and programmes.
   2. Gain exposure by supporting our videos with production agencies.

• Candidate must be proficient in creative design. Skilled in Adobe Photoshop, Illustrator, and Canva.
• Strong content writing skills in English, with motivation for continuous improvement.
• Good grasp of a second language (Mandarin Chinese, Malay, or Tamil) is ideal but not mandatory.
• Genuine interest in the mission of giving back to the community and driving social good.
• Attention to detail.
• Interest in visual storytelling.

Job Description:

1. Plan, propose and implement marketing campaigns across online, offline and marketplace platforms

2. Assist the team in writing manuscripts, recording and editing videos and editing pictures. Conceptualise, design and provide copywriting for marketing collaterals

3. Manage various social media platforms and other marketing channels to build and enhance the company's brand awareness.

4. Maintain and improve the company's image, and promote the expansion of the company's sales market.

5. Able to take on ad hoc tasks and administrative work assigned by the company.

6. Perform other ad hoc duty as required

Job Requirements:

1. Degree or above

2. Familiar with the operation of major social media (Facebook, Instagram, Xiao Hong Shu, WeChat subscription account etc.)

3. Familiar with office software, clear logic, good writing skills, good at copywriting and sharing on social media, and good language expression skills.

4. Proficient in using various photo editing software such as Photoshop, and have strong video shooting and editing and picture editing capabilities.

5. Good aesthetic design ability, have their own creativity and ideas.

6. Serious and responsible work, creative thinking, good teamwork spirit and communication skills.

7. Able to work independently, those with food photography experience are preferred

As a marketing executive for our CCTV products, you will be responsible for planning, executing and overseeing the marketing initiatives and promotional efforts for our CCTV products line. You shall have a passion for security technology and a deep understanding of digital marketing, with a focus on driving brand awareness, customer engagement and contributing to the overall growth and success of the sales of our CCTV products.

Job Responsibilities:

• Plan, develop and execute marketing campaigns for CCTV products across multiple channels (digital, print, events, etc.)
• Focus on increasing brand awareness, product adoption and generating leads for CCTV solutions
• Develop engaging content to showcase product features, industry insights and promotions related to CCTV technology
• Work closely with the sales and product teams to ensure alignment of marketing efforts with sales targets and product launches
• Assist in developing compelling sales presentations, promotional materials and product collateral for CCTV offerings
• Coordinate and support IT / trade shows, product demonstrations, events, webinars and other promotional events in the CCTV sector
• Engage with industry professionals and key stakeholders during events to increase brand visibility
• Coordinate with external vendors, partners, and agencies to produce marketing materials, including brochures, advertisements, videos, and other collateral tailored to the CCTV market
• Conduct market research and analysis to identify industry trends, customer insights and preferences and competitor activities in the CCTV industry
• Monitor, evaluate and report the marketing campaigns performance, adjusting strategies to optimize results
• Maintaining and updating product information, promotional content, and marketing collateral

Job Requirements:

• Min. 2 years of experience in similar sales role, preferably in the CCTV or security system industry
• Strong oral and written communication skills in English, with the ability to communicate Mandarin effectively as the incumbent requires to liaise with Chinese-speaking stakeholders/counterparts for work or project related matters
• Ability to prioritize and manage multiple tasks and work efficiently under tight deadlines, ensuring marketing activities for CCTV products are executed on time and within budget
• Self-motivated with a results-driven attitude and able to work independently as well as part of a team
• Possess background in the security industry, particularly in CCTV, is highly preferred
• Understanding of CCTV technology and the security/surveillance market is an advantage

About the Company & Brand Background

Suu Balm offers a distinct range of skincare products tailored for individuals with dry, itchy, sensitive, or eczema-prone skin, developed at one of the world’s premier dermatology hospitals. Our exceptional skincare line is carefully formulated by a leading dermatologist from the National Skin Centre in Singapore.

Suu Balm has established its presence in over 14 countries across Asia, the UK, and Ireland, with more than 2.6 million tubes sold globally. As we expand rapidly, we invite passionate and talented individuals to join our growing team.

Why Join Suu Balm?

At Suu Balm, we’re more than just a skincare brand—we’re a team committed to making a meaningful impact on people’s lives. Here’s why joining us could be a great fit for you:

1. Grow With Us -Personally and Professionally

As a rapidly expanding company, you’ll be at the forefront of exciting projects, gaining new skills and witnessing the direct impact of your work. Suu Balm is the perfect place for you if you thrive on growth and challenge

2. Grow and Thrive with an Exceptional Team

At Suu Balm, we foster a culture of teamwork, open communication, and mutual respect. We celebrate successes, exchange ideas, and uplift each other, ensuring everyone feels a sense of belonging.

You’ll collaborate with talented teams across different regions. Through engaging workshops, learning sessions, and company events, you’ll gain valuable insights and grow alongside passionate professionals.

3. Embrace Work-Life Balance

We value your time and believe in maintaining a healthy balance. Our regular office hours enable you to focus on your work while enjoying your personal life.

The Opportunity:

The Marketing intern will play a vital role in executing online and offline marketing strategies for the company. This role involves managing various marketing initiatives across different platforms, including events coordination, digital content creation, and partnership management. The ideal candidate should be detail-oriented, and able to thrive in a fast-paced environment. This role offers a unique opportunity to gain exposure to both online and offline marketing, giving you a well-rounded experience that will set you up for success in future endeavours. If you're ready to roll up your sleeves and be part of a dynamic team, we want to hear from you!

In this role, your tasks could include

Online Marketing:

• Upkeep content creation, including but not limited to – ideating and creating videos for social media (TikTok, IG videos and etc). Ensure consistent and timely delivery of content across platforms, stay updated on the current trend and analyse performance data and insights to optimise content strategy, maximising engagement and reach on social channels.
• Source and liaise with various digital platforms for content distribution such as relevant articles and listicles, video collaborations, and any other online features.
• Source and facilitate communication with third-party creators/influencers such as PR drops, promotional activities, and any other sponsored content.
• Conduct research, provide recommendations and justifications, and craft proposals for potential new marketing platform opportunities.
• Collate market intelligence by keeping close eye on competitors to maintain brand's competitive edge.

Offline Marketing:

• Plan, execute, and staff onsite during weekend activations and events such as health fairs, roadshows and pop-ups in medical and retail channels.
• Collaborate with designers to create marketing collaterals, including but not limited to, product fact sheets, brochures, promotional posters, and coordinate with agencies, printers, and vendors to meet project timelines. Ensure adherence to brand guidelines when developing marketing & events collateral materials.
• Reach out or liaise for sponsorships and partnerships.

You will also be responsible for any other projects or tasks that may arise.

What you’ll need to succeed:

• Candidate must possess or currently pursuing a Bachelor’s Degree in marketing, Mass Communication or related discipline.
• Digitally savvy and proficient in computer skills – Microsoft Word, Excel, PowerPoint.
• Passion in Marketing – aware of latest marketing, social media and ecommerce trends.
• Good interpersonal and communication skills.
• Willing to learn and able to work in a fast-paced environment.
• You must be able to commit to a 6-month internship.

Job Description

• Content Creation and Management- Outline plans for the online media calendar to ensure marketing plans are executed on time
• Review all creating, updating, and ensuring proper site products and content for social media and listing
• Digital Marketing - Measure and report on the performance of marketing campaigns and effectively plan next marketing activities to capture audiences
• Take charge and ensure optimisation of all content through SEO and performance marketing efforts, to acquire high-quality traffic to drive conversions
• Develop and Implement Marketing Strategies - Develop and execute digital marketing campaigns across multiple platforms to drive engagement and leads.
• Brand Building - Develop and maintain a strong brand identity across all channels.

Requirements

• Diploma in marketing, communications or related field.
• Strong writing and editing skills for online content.
• Knowledge of SEO best practices, SEM tools, and social media platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Proficiency in Facebook Ads Manager and other social media advertising tools.
• Familiarity with email marketing tools and web analytics including Google Analytics.
• Excellent communication, collaboration, and fluency in English and Chinese (written and spoken).
• Proficient in graphic and video editing software with a keen eye for design.
• Creative thinker with a strategic mindset.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Objective and Target Audience Definition

• Identify the marketing campaign’s specific objectives
• Define the target Audience for the campaign

Market Research

• Research industry trends, competitors, and market conditions
• Identify potential opportunities and threats in the market

Campaign Strategy

• Develop a comprehensive marketing strategy
• Create a budget and timeline for the campaign

Content Creation

• Work together with the Graphic designer to develop a creative and engaging marketing content

Campaign Execution

• Launch and implement the marketing campaign
• Monitor its performance and make real-time adjustments and needed

Data Analysis

• Collect and analyse data to measure the campaign’s effectiveness
• Generate reports and insights from campaign metrics

Report and Presentation

• Prepare a detailed report on the campaign’s performance
• Create a presentation to communicate findings and recommendations

Website Audit and Analysis

• Prepare a detailed report on the campaign’s performance
• Create a presentation to communicate findings and recommendations

Content Optimisation

• Review and improve website content, including product description and posts
• Ensure content is engaging, informative, and SEO-friendly

E-Store Enhancement

• Evaluate the e-store’s functionality, including product listings, shopping cart, and checkout process
• Implement improvements to enhance the user’s shopping experience

SEO Strategy

• Develop and implement an SEO strategy to improve search engine rankings
• Optimise product pages and content for relevant keywords

Digital Marketing Integration

• Integrate digital marketing efforts, including email marketing, social media, and pay-per-click advertising with the website
• Ensure a cohesive online presence

Data Analytics and Reporting

• Set up data tracking and reporting tools to monitor website performance
• Generate regular reports on key performance indicators

User Training

• Train website administrators and content creators on best practices for maintaining an optimised website

Requirements:

Marketing Skills

- Branding (Resonance, Association etc)

- Pricing (Skimming, Segmentation, EDLP etc)

- Strategies (IMC, Media, Trends etc)

- Promotions

- Digital Marketing

- Email Marketing

Social Media

- Manage and produce reports on our social media accounts

- Able to produce unique content ideas

- Opportunity to create corporate videos

Design

- Canva

- MS PowerPoint/Google Slides

Data Analytics

- MS Excel

- MS PowerPoint

- Tableau/Power BI

Website

- UI and UX Design

- Track Inventory

- Manage Listings

- Lead Generation

Market Alignment

- B2B & B2C

- Saturated Market

- Exposure to the safety and PPE industry

- Opportunity to attend various tradeshows

Soft Skills

- Problem-Solving

- Ability to work independently and collectively

- Outspoken; being able to communicate and contribute to the teams

- Excel in dynamic work settings (Shift gears in fast paced and being proactive in the team)

Good To Have Assets

Design

- Adobe Express

- Illustrator

Website

- GA4

Video Creation

- Past works of videos

- Video editing

- Basics of photography

Marketing Metrics (Understanding of Measuring Success)

- Virality

- Conversion Rate

- Engagement Rate

- CTR

- CPC

- CPA

- Quality Score

Language

- Bilingual

- High proficiency in written and spoken English

Field Experience

- Past work experience related to marketing and/or safety industry

We are seeking a visionary Marketing Director to spearhead our expansion into the dynamic Greater China market, which encompasses mainland China, Taiwan, and Hong Kong. This role offers a unique chance to shape our brand presence and drive business growth in this diverse and rapidly evolving region.

Key Responsibilities:

1. Develop and execute comprehensive marketing strategies tailored to the Greater China market
2. Lead high-performing marketing teams across mainland China, Taiwan, and Hong Kong
3. Create innovative digital campaigns leveraging platforms like WeChat, Weibo, and local social media
4. Conduct in-depth market research to understand consumer behavior and trends in Greater China
5. Collaborate with sales teams to drive revenue growth and achieve targets
6. Manage brand identity and positioning across diverse cultural contexts
7. Organize and participate in industry events, trade shows, and webinars to showcase our products and services.
8. Foster relationships with key customers and industry partners to enhance brand visibility and reputation.
9. Monitor and analyze marketing performance metrics to optimize strategies for maximum impact.

Qualifications:

1. Diploma or above in Marketing, Business Administration, or related field
2. 10+ years of experience in marketing roles with progressive leadership responsibilities
3. Proven track record of successful market expansion in Greater China
4. Fluency in Mandarin Chinese and English; Cantonese proficiency a plus
5. Strong understanding of the digital marketing landscape in Greater China
6. Excellent strategic thinking and cross-cultural communication skills
7. A strong understanding of the water treatment industry is highly desirable.
8. Excellent communication skills, both written and verbal, with the ability to convey complex technical information clearly.
9. Strong analytical skills with a data-driven approach to decision-making.

Desired Attributes

1. Strong analytical skills with a problem-solving mindset.
2. Ability to work collaboratively within cross-functional teams.
3. A proactive approach to identifying opportunities for marketing and branding.
4. Extensive experience in liaising with Chinese government officials, coupled with a thorough understanding of governmental procedures and policies pertaining to the water treatment and filtration industry in China.

Working Conditions

1. The position may require occasional travel for customer visits, trade shows, or training sessions.
2. · Flexibility to work in a dynamic environment with changing priorities.
3. · Salary (commensurate with experience): S$16,000 – S$ 20,000

Application Process

• Interested candidates should submit your resume along with a cover letter detailing your relevant experience and qualifications.
• Interested applicants, kindly forward the above-required document indicating the earliest availability/notice period required, and current and expected salary via email to: [email protected]

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

• Sales and target driven
• Providing professional advice on space planning, design conceptualization and materials.
• Conducting site visit and discussion with the client on layout plan.
• Oversee the interior design process for the entire project consistent with timeline, budget and program.
• Preferably bilingual in English & Mandarin to liaise effectively with Mandarin & Cantonese speaking clients.
• Knowledge of construction materials, details, furniture, fabrics and lighting etc.
• Good interpersonal & communication skills. Maintain good relationships and build rapport with clients and subcontractors.

This Digital Marketing position reports to the Directors/Co-Founders of the Company and interfaces with the organisation’s Marketing and Product Development/R&D Leads.

Specific Responsibilities

Individual to be involved in/be given exposure to:

1. Assist with design, planning and execution of eCommerce and direct channel sales and marketing strategies

2. Conduct market research and analyse market needs and trends, including performance of regular top competitor analysis, ensuring recency of information, market/industry sizing, analysis of trends in customer preferences, identification of market trends and identification, and mapping of selling channels.

3. Assist with the coordination of order processing, delivery and returns of customer orders across all sales channels

4. Monitor sales, promotions, marketing and social media programmes, and activities over digital platforms

5. Assist with analysis aimed at improvements in our internal reporting and performance monitoring to drive more accuracy, better insights and more streamlined processes

6. Ad hoc analysis for stakeholders throughout marketing and e-commerce campaigns

Technical Skills and Competencies

1. Degree/Diploma in Marketing/Business/Digital Marketing/Arts (with 3 - 5 years of experience delivering marketing analytics insights for mid-career applicants)

2. Retail and/or e-commerce experience would be advantageous

3. Expert Excel skills and other analytical tool familiarity would be preferred (SQL, SAS, BI Tools, etc.)

4. Expert-level knowledge of Google Analytics; other analytics and testing tools is a plus (Facebook analytics, etc.)

5. Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively in person and in writing

6. Excellent organizational and project management skills; organized with the ability to multitask, prioritize, work quickly around tight deadlines

7. Genuine curiosity and strong desire to continuously learn and grow

8. Strong analytical mindset; proficient communicator and creative problem solver

9. A start-up attitude – highly collaborative with an entrepreneurial, roll-up-your sleeves attitude and able to work independently when required

10. Comfortable with ambiguity – we are a new and fast-growing business operating in relative white-space and there's always unchartered territories, which is part of the fun. You should be comfortable and understand that not everything is 100% defined all the time.

· Evaluating and optimizing marketing and pricing strategies.

· Analyzing market trends and preparing forecasts.

· Generating new business leads.

· Developing strategies and tactics to get the word out about our company and drive qualified traffic to our front door

· Deploy successful marketing campaigns and own their implementation from ideation to execution

· Conduct Market Survey & Research

· Analyses Market Trend & Provide Strategic Planning to assess & ensure Sale & Profitability of Products & Services

· Explore and Develop New Market to Increase Company’s Revenue

As a Marketing Director , you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth. You will play a crucial role in positioning the company as a leader in the financial technology sector. The ideal candidate will possess a deep understanding of the fintech landscape, strong leadership skills, and a proven track record in creating and implementing successful marketing campaigns.

Responsibilities:

1. Strategic Planning: Develop and implement a cohesive marketing strategy aligned with the company's business goals and objectives.
2. Brand Management: Oversee the development and maintenance of a strong and consistent brand identity across all channels.
3. Market Research: Stay informed about industry trends, market conditions, and customer preferences to identify new opportunities and threats.
4. Campaign Management: Plan and execute integrated marketing campaigns, including digital marketing, content marketing, events, and public relations.
5. Lead Generation: Drive customer acquisition efforts through targeted lead generation campaigns and partnerships.
6. Analytics and Reporting: Utilize data and analytics tools to measure the effectiveness of marketing campaigns and adjust strategies accordingly.
7. Team Leadership: Manage and mentor a high-performing marketing team, fostering collaboration and professional development.
8. Budget Management: Develop and manage the marketing budget, ensuring optimal allocation of resources to achieve marketing goals.
9. Collaboration with Stakeholders: Work closely with cross-functional teams, including sales, product development, and customer support, to ensure alignment and collaboration across departments.
10. Compliance: Ensure all marketing activities comply with industry regulations and standards.

Requirements:

1. Education: Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
2. Experience: Minimum of 8-10 years of experience in marketing, with at least 5 years in a leadership role within the fintech industry.
3. Fintech Knowledge: In-depth understanding of the fintech landscape, including knowledge of financial products, technologies, and regulatory considerations.
4. Strategic Thinker: Proven ability to develop and execute comprehensive marketing strategies that align with overall business objectives.
5. Leadership Skills: Strong leadership and team management skills, with the ability to inspire and guide a diverse team.
6. Analytical Skills: Proficient in using data and analytics to make informed decisions and optimize marketing performance.
7. Communication Skills: Excellent written and verbal communication skills, with the ability to effectively communicate complex ideas.
8. Innovative Mindset: Stay updated on emerging marketing trends and technologies, bringing innovative ideas to the table.
9. Collaborative Nature: Ability to collaborate effectively with cross-functional teams and external partners.
10. Results-Driven: Demonstrated track record of achieving and exceeding marketing goals and KPIs.

We are recruiting and we want you!