Job Responsibilities

1. Marketing Strategy DevelopmentDevelop and implement the company’s overall marketing strategy to achieve business goals.
   Analyze industry trends, market dynamics, and competitive landscape to provide data-driven insights for decision-making.
   
2. Brand ManagementOversee brand positioning and communication to enhance brand awareness and reputation.
   Create and execute brand promotion plans, coordinating internal resources for implementation.
   
3. Marketing CampaignsPlan and organize marketing campaigns, including events, exhibitions, and online promotions.
   Monitor the effectiveness of marketing activities and optimize campaigns to maximize ROI.
   
4. Digital Marketing and Channel ManagementLeverage digital tools to execute online marketing strategies, such as SEO, SEM, social media management, and analytics.
   Manage marketing channels, ensuring optimal resource allocation and effective customer outreach.
   
5. Team LeadershipBuild and manage the marketing team, providing guidance and support to improve overall performance.
   Train and motivate team members to foster personal development and collaboration.
   
6. Budgeting and Cost ControlDevelop and manage the marketing department's budget, ensuring efficient resource utilization.
   Monitor expenses to ensure activities align with budget plans.
   
7. Cross-Functional CollaborationCollaborate closely with sales, product, and operations teams to ensure marketing strategies align with business objectives.
   Provide regular updates on marketing progress, offer actionable recommendations, and participate in decision-making processes.
   

Job Requirements

1. Bachelor’s degree or higher in Marketing, Business Administration, or a related field.
2. At least 5-8 years of relevant marketing experience, including a minimum of 3 years in a managerial role.
3. Strong strategic planning, analytical, and execution skills.
4. Proficiency in brand building, digital marketing tools, and promotional methods.
5. Excellent communication and interpersonal skills, with the ability to perform under pressure.
6. Fluency in English is required; familiarity with international markets is a plus.

About Us

Quintessential Education (QE) is Singapore’s leading provider of pre-tertiary academic programmes and university admissions advisory for IGCSE and IB students. Over the past 9 years, we have built a strong presence on a high-price, high-quality positioning. We are a fast-growing business looking for a dedicated and talented addition to our team. From enquiries to customer engagement and management, you will help shape the voice of our company and communicate with an international clientele to grow our business.

We are committed to providing an industry-defining service to help our students achieve academic excellence, ignite opportunities and guide them towards success.

We are looking for committed and talented additions to our team. As an ideal candidate, you should display a proven ability to develop and maintain an environment of trust, diversity, and inclusion within your community. You should be able to work with the team to meet deadlines and instil a culture of continuous work improvement.

You should have a strong track record in sales, excellent communication and interpersonal skills, and a passion for education. The successful candidate will be able to work independently and as part of a team, and be comfortable working with high-level executives and decision makers. You will work with the founders, Ivy League and Oxbridge graduates and other high-performing teammates.

Job Duties

• Handle tuition and university applications enquiries, present our programmes, match appropriate tutors and mentors.
• Generate leads through marketing and networking on social media platforms
• Collaborate with the marketing team to develop and implement effective sales strategies
• Collaborate with tutors to design and market niche education courses and curriculum
• Design marketing materials (Emails, Webinars, Posters, Social Media, Brochures etc.)
• Attend industry events and trade shows to promote our services and build relationships with potential clients
• Conduct sales presentations/webinars to potential clients, including online and in-person meetings
• Close deals to drive enrollment in our academic programs
• Collaborate with relevant stakeholders and partners, manage external agencies/partners and clients to boost sales
• Handle VIP High-Networth students and parents on an academic butler basis

Job Requirements

• Bachelors’ Degree in relevant field

• Preferably >2 years experience in related industries

• Good communication and interpersonal skills

• Strong research and analytical skills

• Keen eye for detail

• Good attitude to learn and improve

• Strong time management and organisation skills

• Task oriented, conscientious in task documentation

• Strong sense of responsibility in fulfilling tasks well and in accordance with deadlines

• Ability to work independently and as a team

• Knowledge of general business software and aptitude to learn new applications; proficiency in Microsoft Office (Word, Excel, Outlook), Notion, Airtable, Photoshop, Video-editing (Capcut)

• Excellent verbal and written communication in English and Chinese (Command of Korean and Japanese are welcomed as well) as we have Chinese, Korean and Japanese customers whom prefer conversations in their native languages.

• Knowledge of Canvas, Chatgpt, Tik-Tok, Instagram, Wechat, Xiaohongshu, Google Ad, Google Review

• Knowledge of University Admissions in US/UK/Singapore/Australia/Hong Kong/China

What You'll Learn

• Analytical skills

- You’ll learn to analyse the latest market trends and conduct consumer research

- You’ll be able to determine areas of opportunities or improvement of our brand’s product/service

• Develop your communication skills and handle enquiries of high net worth parents from an international clientele

• Coordinate with specialists and conduct briefings and training

• Build your leadership skills

• Oversee brand strategies and activities

• Lead the creative development of brand strategies

• Take ownership and ensure that brand activities align consistently with the company’s mission and vision

Additional Details

Working Hours: 10am-7pm, Monday to Friday, In-Office (4 Days)

Salary: $4500-7000 per month. Additional performance and team bonuses apply.

Other benefits:

• Annual stipend of $500 for Specialist claim

• Annual stipend of $100 for Dental claim

• Annual stipend of $500 for Personal Development

Commitment: Full-time/In-Person

Expected Start Date: 01/02/2025

Office Location: 545 Orchard Road, #14-09, S238882

Interested parties should email their CV to hr@qeducation.sg.

Kindly complete this mandatory application form at https://airtable.com/appLOyBp6pO9hqRch/shrvuh9XnleFVLAkN.

Shortlisted candidates will be invited for interviews and assessments.

MARKETING EXECUTIVE

Job Description

• In-house design for company’s collateral
• Content creation for social media platforms such as Facebook, Instagram, YouTube
• Maintain company’s objective by generating inbound leads via Facebook Ads, Google Ads (Paid and Organic)Photography cum videography required at job sites for completed projects, followed by photo/video editing/production for content
• To handle online marketing eg Facebook, Instagram, and company website
• Responsible to assist in marketing planning and execution
• Work closely with the delivery platform partners and operations team to ensure smooth and timely execution of campaigns.
• Propose strategies or action plans to improve sales opportunities and communication channels to increase revenue
• Maintain and timely update of promotion/campaigns on corporate website and relevant communication channels
• Monitor progress and analyze marketing campaigns using various metrics and reports of campaigns’ performance
• Monitor and evaluate market’s trends and competitors’ marketing activities
• Upholds the company’s brand and ensure consistency of brand image across all channels of communications
• Any other ad-hoc duties assigned

Requirements

• Possess minimum 1 year experience in F & B marketing and/or related service sectors
• Creative , resourceful and attentive to details
• Strong communications and interpersonal skills
• Knowledge in Adobe Photoshop / Illustrator / Canva
• Knowledge in social media marketing skills

Location : Mandai Link

MARKETING EXECUTIVE

Job Description

• In-house design for company’s collateral
• Content creation for social media platforms such as Facebook, Instagram, YouTube
• Maintain company’s objective by generating inbound leads via Facebook Ads, Google Ads (Paid and Organic)Photography cum videography required at job sites for completed projects, followed by photo/video editing/production for content
• To handle online marketing eg Facebook, Instagram, and company website
• Responsible to assist in marketing planning and execution
• Work closely with the delivery platform partners and operations team to ensure smooth and timely execution of campaigns.
• Propose strategies or action plans to improve sales opportunities and communication channels to increase revenue
• Maintain and timely update of promotion/campaigns on corporate website and relevant communication channels
• Monitor progress and analyze marketing campaigns using various metrics and reports of campaigns’ performance
• Monitor and evaluate market’s trends and competitors’ marketing activities
• Upholds the company’s brand and ensure consistency of brand image across all channels of communications
• Any other ad-hoc duties assigned

Requirements

• Possess minimum 1 year experience in F & B marketing and/or related service sectors
• Creative , resourceful and attentive to details
• Strong communications and interpersonal skills
• Knowledge in Adobe Photoshop / Illustrator / Canva
• Knowledge in social media marketing skills

Responsibilities:

• Drive e-commerce growth by developing onsite sales and engagement campaigns
• Provide analysis & performance reports including daily, weekly, and monthly, reporting of KPIs and recommending changes to improve performance as to achieve results.
• Drive digital planning, adaptive marketing and agile practices that best engages the consumers.
• Manage and constantly improve on the development and implementation of all e-commerce sites managed by the Company, including own e-commerce, marketplaces (Lazada, Amazon) and 3rd-party retailer sites.
• Create and execute digital marketing campaigns to increase site sales performance
• Optimized UX/UI to improve user experience and increase sales conversion.
• Explore new e-commerce features to capture the latest and newest trend of consumer behavior.
• Work with external and internal stakeholders to develop and execute optimization for product and brand content.
• Define and develop KPI framework to measure and track KPIs and ensure growth effectiveness.
• Evaluate e-commerce campaign and spend effectiveness to ensure positive ROI and recommend data driven learnings for future campaigns
• Manage the e-commerce team and being responsible for the day-to-day operations aspects of the e-commerce platform including but not limited to user experience, order fulfilment, customer service and content creation.
• Review the e-commerce team resources for skills training, career advancement and recruitment.
• Manage off-shore Customer Care / e-commerce support officer who oversee responding to customer inquiries on live-chat and emails.

Requirements:

• Possess degree in Business Administration or equivalent.
• At least 5 years of proven experience in related field, of which 2 years is of managerial capacity.
• Prior experience in digital marketing strategy.
• Proficient in SEO, Woocommerce, Shopify, Wordpress.
• Solid knowledge of web analytics tools like Google Analytics.
• Ability to handle a small team.
• Self-driven and motivated.

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Join SBC as Marketing Executive

At Singapore Book Council (SBC), we love literature. We have been supporting Singapore’s literary arts for more than 50 years through our festivals, awards, movements and workshops.

We have championed more writers, translators, illustrators and professionals for more than half a century. SBC is the most established literary non-profit organisation in Singapore, and we are on the lookout for committed and passionate people to join us.

The Marketing Executive will report to the Marketing Manager. The successful candidate will be responsible for developing and executing various strategies and marketing campaigns, aligned with the objective of raising brand awareness for SBC and raising the profile of its programmes.

About the Position

The Marketing Executive will be working in a dynamic, innovative and nurturing environment. The successful candidate will be responsible for developing and executing various strategies and marketing campaigns, aligned with the objective of raising brand awareness for SBC and raising the profile of its programmes.

Reporting directly to the Marketing Manager, the Marketing Executive will assist in overseeing the marketing intern and be responsible for the co-ordinating and organising of SBC’s marketing operations to achieve the organisation’s marketing, corporate communication, partnership and sponsorship goals.

In particular, the Marketing Executive will work closely on a number of SBC’s events such as workshops (e.g. SBC Academy), community outreach events (e.g. SBC Campus and Little Campus), and signature events (e.g. Asian Festival of Children’s Content, Singapore Literature Prize, Singapore Translation Symposium).

The Marketing Executive will also utilise insights from digital and social media marketing to provide SBC’s senior management with information to make informed decisions to strengthen SBC’s online presence.

Responsibilities:

1. Social Media and Digital Content Management

- Oversee the SBC social media calendar and manage all social media channels and accounts under SBC’s marketing purview

- Develop and execute innovative content marketing strategies with the marketing intern for social media, including but not limited to Instagram, Facebook, Youtube, TikTok and LinkedIn

- Manage the SBC website and AFCC website with the marketing intern to ensure that all content is updated, accurate and accessible

- Utilise digital and social media analytics to analyse and strengthen marketing efforts

- Utilise online email marketing platforms to ensure the delivery of SBC’s e-newsletters

2. Project Management

- Day-to-day project co-ordination for various SBC marketing campaigns: Liaise with internal stakeholders, including Executive Director and programmes department, to ensure smooth execution of marketing campaigns

- Track progress of SBC’s creative production of marketing collaterals

- Liaise with external vendors including, but not limited to: graphic designers, photographers, web developers, videographers, and printers for the delivery of SBC’s marketing materials

3. Marketing Strategy and Execution

- Design, copywrite, edit and proofread SBC’s marketing collaterals with the marketing intern

- Develop marketing and outreach strategies with the Marketing Manager to publicise SBC’s programmes, strengthen SBC’s branding, and grow the SBC community, including identifying potential collaborators and partnerships

4. Donations/Sponsorships

- Assist the Marketing Manager and Executive Director in SBC’s fundraising efforts, including drafting sponsorship proposals; prospecting potential donors and sponsors;

coordinating donation campaigns and managing donor relations

Job Requirements:

- Diploma or Bachelor's degree in Marketing, Art/Design, Creative Multimedia, Mass Communications, Advertising/Media or equivalent

- Minimum 2 years experience in digital marketing, content creation or social media management in the arts

- Strong communication skills in both written and spoken English

- Proficiency in Canva; knowledge of InDesign, Photoshop & Adobe Illustrator is advantageous

- Basic foundation/knowledge of photo editing and video editing

- Proficiency in Chinese, Malay and/or Tamil is advantageous

We are looking for a team player who:

- Has strong interpersonal skills

- Has an eye for graphic design and a way with words

- Is thorough and detail-oriented

- Exercises sound judgement and is able to work on multiple projects simultaneously

- Is Independent and proactive

- Has a keen interest in the literary arts

Job Summary:

We are seeking an experienced and strategic Marketing Director to lead our marketing efforts in promoting our business consultancy services, which include accounting, corporate secretarial, and other professional business solutions. The ideal candidate will possess a deep understanding of the local market and a proven track record in developing and executing successful marketing strategies to drive brand growth and client acquisition.

Key Responsibilities:

1. Strategic Planning and Execution:Develop and implement comprehensive marketing strategies aligned with the company’s goals and objectives.
   Identify growth opportunities in the local market and position the company as a leader in business consultancy services.
   
2. Brand Management:Enhance brand awareness and maintain a strong brand presence through innovative campaigns and consistent messaging.
   Oversee the development of marketing materials, ensuring they effectively communicate our value proposition.
   
3. Digital Marketing and Content Development:Manage digital marketing campaigns, including SEO, SEM, email marketing, and social media.
   Create and oversee content strategies for blogs, articles, newsletters, and social media platforms.
   
4. Client Acquisition and Relationship Building:Identify and target prospective clients, developing campaigns tailored to their needs.
   Collaborate with the sales team to align marketing initiatives with client acquisition goals.
   
5. Market Analysis and Insights:Conduct market research to understand client needs, competitor activities, and industry trends.
   Use data analytics to measure campaign performance and make data-driven decisions.
   
6. Team Leadership:Lead, mentor, and manage the marketing team to achieve departmental objectives.
   Foster collaboration between the marketing team and other departments, such as sales and operations. Lead and manage marketing strategies tailored to the needs of Chinese clients, ensuring effective engagement and relationship building.
   
7. Budget Management:Develop and manage the marketing budget effectively, ensuring maximum ROI on marketing initiatives.
   

Key Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).
• At least 7-10 years of experience in marketing, with a minimum of 3 years in a leadership role.
• Proven experience in the business consultancy sector or related professional services industry.
• Strong knowledge of marketing strategies, digital marketing tools, and CRM platforms.
• Excellent leadership, communication, and interpersonal skills.
• Ability to analyze complex data and market trends to drive strategic decisions.
• Familiarity with local market regulations and trends in accounting and corporate secretarial services is a plus.
• Proficiency in Mandarin and a deep understanding of Chinese market preferences to effectively serve and communicate with Chinese clients.

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunities for professional growth in a dynamic and supportive environment.
• A chance to play a pivotal role in shaping the company’s future.

If you are passionate about marketing and ready to make a significant impact in the business consultancy sector, we invite you to join our team.

Job Requirements

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

Job Specifications

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Role Overview:

We are seeking a seasoned Senior Marketing Manager with a strategic mindset and a proven track record in content marketing and event management. This role involves the development and implementation of a comprehensive marketing strategy tailored to the unique cultural and market dynamics of mainland China, Korea and Taiwan. The successful candidate will be at the forefront of crafting compelling content and orchestrating impactful marketing events to drive awareness and engagement with our platform and products across these key markets.

Role Responsibilities:

• Strategic Marketing Planning: Develop and execute a robust marketing plan that strategically integrates content creation and event management to enhance brand visibility and market penetration in mainland China, Korea and Taiwan.
• Content Production Oversight: Direct the production of high-quality, culturally relevant content that resonates with local audiences and aligns with market specifics. Ensure content compliance with local standards and regulations.
• Event Management Excellence: Lead the planning, coordination, and execution of marketing events, ensuring they are impactful, culturally attuned, and aligned with strategic objectives.
• Sales Enablement Collaboration: Work closely with sales, product, and other internal teams to develop and distribute sales enablement materials. Educate the market on our platform and products through innovative and informative materials.
• Marketing Activities Compliance: Oversee all marketing activities within the region, ensuring they adhere to local standards and regulations while maximizing market impact.

Qualifications:

• Experience: Minimum of 5 to 8 years of relevant experience in business and industry, with a strong focus on content marketing and event management within the mainland China, Korea and Taiwan markets.
• Content Marketing Expertise: Demonstrated understanding and successful execution of content marketing strategies with measurable results.
• Proactive and Detail-Oriented: A self-starter who is scrappy and hands-on, with exceptional accuracy and attention to detail.
• Cross-Functional Collaboration: Strong cross-functional collaboration skills with the ability to influence decisions and drive outcomes impacting the team.
• Language Proficiency: Business professional level fluency in Mandarin is required, with complete command over both written and spoken forms of the language. Working-level Korean and English is also necessary as this role is required to work with Chinese & Korean clients.

Manage the Associations Commons’s website and weekly eNewsletter. Execute regular sales and marketing campaigns to promote the brand and the value it delivers, increasing audience engagement and driving advertising revenue.

RESPONSIBILITIES

Weekly Editorial

• Manage website and social media accounts, including content upload and eNewsletter preparation.
• Email eNewsletter to subscribers and advertisers.
• Compile performance metrics (Eg. Engagement rates, click-through rates, etc) for each article and media, for management analysis and decision-making.

Regular Campaigns

• Implement sales and marketing campaigns over website, social media and email.
• Compile campaign performance metrics (Eg. Engagement rates, click-through rates, etc) for management analysis and decision-making.

General

• Stay on top of milestones and deadlines for above-mentioned activities.
• Work closely with editorial team and sales team to ensure smooth and timely channelling of content and information, so as to meet deadlines.
• Conduct ad hoc market research and competitor analysis, as and when required.

WORK HOURS

Full-time; 5-day work week (Mon – Fri).

• 2 days in office.
• 3 days flexi / remote, but subject to ad hoc need to be in office.

WORK LOCATION

Curtin University, 10 Science Park Road, Singapore 117684 (On Intern-training days)

REQUIREMENTS

Karen & Karen is not looking for any specific qualifications or work experience because today’s economy is driven by creative cross-disciplinary applications, and we are training the individual from ground up. Accordingly, the following general qualifications, experiences and traits are important to us.

• At least a diploma in any business, accounting or STEM course of study.
• At least 3 years cumulative of corporate experience.
• Curious disposition, patience in learning, courage to make mistakes, grit to achieve, and a long-term visionary.
• Maturity to understand contexts and purposes behind different business functions, their interconnectedness, and their impact on one another.
• Maturity and courage to question operations, and enjoys brainstorming with team and sharing alternative ideas.
• Proficient in marketing software (Eg. HubSpot, web interfaces, etc). Otherwise, confident and proactive in accessing resources and helpdesks in learning these marketing software.

WHAT WE OFFER

The candidate can look forward to a competitive salary, personal growth and leadership opportunity.

• Competitive salary of $3,400 per month.
• Nurturing, collaborative, dynamic work environment.
• Exciting stakeholder experience in product and brand building from scratch.
• Professional growth and development, learning about media business and marketing in today’s digital landscape.
• Direct training and guidance by company directors, with the aim of grooming a company leader to support the company’s growth and expansion.
• Opportunity for management leadership position, to lead future sales and marketing teams.

HOW TO APPLY

• Apply via MyCareersFuture portal (www.mycareersfuture.gov.sg).
• Include cover letter and resume.
• Closing date: 31 December 2024, Tuesday.
• Only shortlisted candidates will be contacted for interview.

ENQUIRIES

• Email us at [email protected].
• Note that job application will NOT be accepted via email, and MUST come through MyCareersFuture portal (www.mycareersfuture.gov.sg).

ABOUT US

Karen & Karen Pte Ltd (K&K) is a business and marketing consultancy that helps its corporate clients with business analysis, strategy and transformation. Activities include market research, customer survey, strategy development, action planning, market outreach and expansion, and more.

Associations Commons (AC) is K&K’s digital media that provides MICE intel and resources to companies, and trade and professional associations. It also provides MICE solution providers with global market reach. The purpose of these provisions is to create a well-connected MICE ecosystem, to help organisations raise the bar in planning and executing their meetings, incentive travels, conferences and events. The AC website is currently being developed, along with its weekly eNewsletter. Concurrently, its base of subscribers and advertisers are being built.

Job Description:

• Ensure marketing plans are executed according to the project timeline
• Devise strategy to promote and sell our service
• Prepare and deliver marketing plans to achieve key objectives
• Maintain good relationship with media vendors and publishers to ensure collaboration in campaign / events
• 
  
• Spearhead and develop creative and integrated media solutions for clients to maximise the impact of the marketing campaigns by using offline and online engagement solutions offered by the agency
• Strategies, execute and evaluate all digital marketing and social media campaigns and activities – across all different platforms – for internal and external projects
• Produce, execute and deliver projects on time, within budget and exceeding all clients’ expectations
• Identify trends and insights, keep abreast of new social media or creative executions and digital marketing trends
• Meet and liaise with clients to understand their requirements and provide regular updates on projects, including project status reports and sales forecast reports
• Participate and provide ideas during internal creative brainstorming sessions and occasionally for client pitches
• Any ad-hoc duties as assigned

Job Requirements:

• Candidate muste possess at least Diploma in Digital Marketing / Marketing / Mass Communications or equivalent
• Minimum 7 years of marketing experience including at least 4 years in a managerial role
• Able to work independently and work as a team player
• Able to multi-task and work with minimal supervision
• Excellent listening, written and verbal communication skills
• Excellent time-management and organisational skills

Social Media Operation

• Develop and execute marketing plans to enhance brand awareness and drive client acquisition.
• Manage official social media accounts to ensure consistent branding and engagement.
• Create engaging content, including posters and videos, to captivate the target audience.
• Interact with followers and grow the online community by fostering meaningful engagement.
• Optimize Google Ads, Facebook Ads, and other paid campaigns to maximize ROI and reach.
• Stay updated on industry trends to continuously refine and improve marketing strategies.

Operations Support

• Collaborate with different departments to improve internal productivity through content and tools
• Assist in ad-hoc duties assigned by the management
• Organize and plan the company’s annual events, ensuring alignment with corporate goals

JOB REQUIREMENT

• Tertiary education in marketing/ communication/ social media development, or minimum 2-3 years of relevant experience preferred
• Work experience in creating marketing / social media contents for and engaging social media conversations with Chinese prospects mainly from China.
• Proficiency in using social media app and platform (e.g. WeChat) is an advantage
• Independent and highly self-motivated
• Professional spoken and written Chinese is a must

MARKETING DESIGNER

Role Description

We are looking for a full-time role for Marketing Designer located in Singapore (Jurong -Boon Lay). He/She will be responsible to play a creative role in developing creative concepts that align with our brand ethos and resonate with our target audience, with the aim of enhancing our brand presence and driving business growth, as well as providing administrative support to the Sales Team.

Job Responsibilities

• Provide administrative support and coordination with the Sales Support Team.
• Manage all marketing and customers feedback/enquiries (written or verbal) with speed and efficiency
• Develop and Create designs and editorial on all marketing collaterals
• Coordinate with customers for design conceptualization through completion of Label artworks.
• Follow up with printer on design confirmation and printing timeline
• Follow up with Customer in a timely manner
• Any other duties assigned by Superior

Job Requirements

• Diploma in Business, Marketing or related field
• Minimum 2 years’ experience in Marketing / Sales Support role in FMCG industry; preferably in Food & Beverage industry
• Proficient in Adobe Photoshop and Adobe Illustrator / MS Office
• Able to demonstrate graphic design skills with a good portfolio will be a Must.
• Confident to communicate with all levels / different cultural backgrounds
• Meticulous, organized, tactful; able to take initiative and has strong interpersonal skills
• Self-motivated, self-discipline, independent, patient and willingness to learn
• Able to work independently as well as a good team player
• Excellent telephone etiquette with passion in customer service;

Interested applicant please send resume with expected remuneration to [email protected], [email protected]

About Company:
Our client is responsible for the sales and marketing of consumer electronics and home appliances in Singapore.

Job Description:
- Understand the marketplace: competitors’ products, pricing and sales strategies
- Develop marketing strategy, product positioning and messaging
- Carry out advertising and promotion activities (ie. product launches, product training and promotions etc.)
- Work closely with sales team on product features, benefits and commercials.
- Manage marketing, sales and product P&L to achieve profitability
- Interact with business partners to achieve sales objectives
- Perform sales and inventory, and purchase management
- Any other ad hoc duties as assigned

Job Requirements:
- Min Degree in Marketing/Business
- At least 1 to 2 years of experience in Sales & Marketing in consumer products
- Good interpersonal, communication and coordination skills.
- Proficient in MS Excel (must know) and PowerPoint
- Knowledge in Business Accounting P&L is an added advantage
- Team player with strong analytical, excellent communication and presentation skills
- Good business acumen and able to conceptualize marketing directions
- Able to work in a fast pace environment and willing to work overtime when required
- Able to travel occasionally

Compensation:
- AWS
- Variable bonus
- Transport allowance
- Annual leaves
- Medical and dental benefits
- Group insurance

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities:

Evaluating and optimizing marketing and pricing strategies.

Analyzing market trends and preparing forecasts.

Generating new business leads.

Increasing brand awareness and market share.

Coordinating marketing strategies with the sales, financial, public relations, and production departments.

Developing and managing the marketing department's budget.

Overseeing branding, advertising, and promotional campaigns.

Managing the marketing department's staff.

Preparing and presenting quarterly and annual reports to senior management.

Promoting our brand at trade shows and major industry-related events.

Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

Bachelor's degree in marketing, finance, business administration, or similar.

A master's degree in a relevant field will be advantageous.

At least two years' experience as a marketing manager.

Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.

Extensive knowledge of marketing strategies, channels, and branding.

Superb leadership, communication, and collaboration abilities.

Exceptional analytical and problem-solving skills.

Strong time management and organizational abilities.

Job Summary:

We are seeking a detail-oriented and proactive Marketing Support Specialist to join our dynamic team. This role will be responsible for assisting with the execution of marketing strategies, supporting day-to-day marketing operations, and helping to drive overall marketing efforts. The ideal candidate will have a keen eye for detail, strong organizational skills, and the ability to collaborate effectively with cross-functional teams to ensure the successful implementation of marketing campaigns.

Key Responsibilities:

Marketing Campaign Support:

Assist in the planning, execution, and monitoring of marketing campaigns across multiple channels (email, social media, digital, print, etc.).

Coordinate with external vendors, creative teams, and internal departments to ensure timely delivery of campaign materials.

Monitor and report on campaign performance, providing insights and recommendations for improvements.

Content Creation and Management:

Assist in creating and editing marketing content, including blog posts, social media posts, newsletters, and email campaigns.

Help manage the content calendar and ensure all content aligns with the company’s messaging and branding guidelines.

Support in maintaining and updating website content as needed.

Market Research & Analysis:

Conduct market research to identify trends, customer preferences, and competitor activities.

Compile and analyze data to support marketing decision-making and improve campaign effectiveness.

Assist in customer segmentation, targeting, and positioning strategies.

Event and Promotion Support:

Help plan and execute marketing events, including webinars, trade shows, and product launches.

Coordinate event logistics, including invitations, materials, and follow-up communications.

Administrative & Operational Support:

Provide general administrative support to the marketing team, including scheduling meetings, organizing project files, and maintaining marketing calendars.

Assist with tracking marketing budgets, invoices, and expenses.

Collaborate with sales teams to ensure alignment between marketing initiatives and sales goals.

Reporting & Documentation:

Generate and maintain marketing reports to track KPIs and performance metrics.

Prepare presentations and reports for stakeholders.

Qualifications:

Diploma/Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).

1-3 years of experience in a marketing support role or similar position.

Strong understanding of marketing principles, strategies, and tactics.

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing tools (CRM systems, Google Analytics, social media platforms, email marketing software).

Excellent written and verbal communication skills.

Strong attention to detail, organizational skills, and the ability to multitask in a fast-paced environment.

Ability to work independently and as part of a collaborative team.

A passion for marketing and a willingness to learn and grow in the field.

Preferred Skills:

Experience with content management systems (CMS) and basic HTML/CSS.

We are seeking a dynamic and experienced Marketing Director to lead our marketing initiatives and drive brand growth. The ideal candidate will be responsible for developing and executing innovative marketing strategies, overseeing the marketing team, and ensuring the company's brand presence and campaigns align with business objectives. This role requires a strategic thinker with strong leadership skills and a proven track record of success in marketing management.

• Developing strategies and tactics to boost the company’s reputation and drive qualified traffic.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
• Build strategic relationships and partner with key industry players, agencies and vendors.
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
• Analyze consumer behavior and adjust email and advertising campaigns accordingly.

Requirements:

• Bachelor Degree and above in any field.
• At least 3-5 years’ experience in Marketing roles.
• Demonstrable experience in marketing together with the potential and attitude required to learn.
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Experience in setting up and optimizing Google Adwords campaigns.
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
• A sense of aesthetics and a love for great copy and witty communication.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

We are seeking a passionate Marketing Intern focused on learning to manage clients/brands’ marketing & social media initiatives. In this role, you will be assisting to manage at least 3 main brand accounts and be part of a Marketing team that is dynamic and adventurous.

To ensure success, you will need good people skills and timeline management and a keen eye for social media trends and influencer marketing.

Marketing Internship Responsibilities:

• Social media management support for key client accounts & brands (min. 3-4 key clients)

• To take on management of social media platforms & social ad buys where relevant

- Ideation and deck proposals for campaigns

- Work alongside creatives for ideation

- Co-ordination & execution of campaigns

- Client Servicing

- Perform administrative and logistical duties vital to the success of your work

• Support role for any ad hoc Marketing campaigns or Brand Activations when required with your team, conceptualize, champion, and run branding/marketing/communications campaigns and activities where relevant

• Influencer marketing and liaison for engagement and campaigns

• Support for post-event reporting and campaign reporting

• Manage and ensure deadlines and deliverables are met

• Participate in brainstorming and creative sharing

• Copywriting

• Support role for any ad-hoc campaigns/KOL campaign or marketing brand activations when required

• Perform ad-hoc duties as required by your reporting supervisor/manager

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

We are looking for an enthusiastic go-getter to join our Marketing team as a Marketing Intern. If you are excited about marketing in the DeFi space, we are looking for you! Our interns have exposure to a wide range of marketing specializations, so this is your chance to explore the world of Web3 marketing! You will assist in marketing through the entire marketing funnel.

Roles and Responsibilities

• Draft and monitor ads
• Manage social media accounts (Twitter, Reddit, LinkedIn, Medium)
• Prepare internal and external communications for new features, products, and company developments
• Assist in developing and delivering online campaigns
• Guide designers and developers through the development of marketing features
• Build the Treehouse community (Discord, Telegram)
• Create content and conceptualize assets for all Treehouse channels

You will have the opportunity to:

• Gain exposure to many different forms of digital marketing
• Learn about social media trends in DeFi by managing Treehouse’s various channels (Twitter, Reddit, LinkedIn, Medium)
• Become a super-effective copywriter
• Allow your artistic juices to flow by directing creatives for all Treehouse channels
• Work with technical team members
• Grow your knowledge about Crypto / DeFi / Web3 through the creation of short-form and long-form content

Requirements

• Undergraduate student based in Singapore
• Able to commit to a full-time commitment internship
• Basic marketing knowledge
• Excellent command of written and spoken English
• Effective and creative writer
• Proactive and resourceful problem-solver
• Detail-oriented and conscientious worker
• Clear and efficient communicator
• Goal-oriented and highly organized planner
• Passionate and task-oriented executor
• Knowledge and interest in Crypto / DeFi / Web3 is a plus

Company Description

Treehouse Labs is dedicated to building products that empower the world to confidently navigate digital assets. We are the builders behind Treehouse Protocol, a decentralized fixed income layer, and TRHX, a professional arm dedicated to digital assets research and powerful portfolio management tools. We tackle ambitious projects that provide infrastructure, data, and standards enabling everyday investors and institutions to invest in digital assets with confidence and push the boundaries to introduce innovative products into the decentralized finance ecosystem.

Join us as we build the future of digital assets at www.treehouselabs.xyz.

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

Job Description:

1. Plan, propose and implement marketing campaigns across online, offline and marketplace platforms

2. Assist the team in writing manuscripts, recording and editing videos and editing pictures. Conceptualise, design and provide copywriting for marketing collaterals

3. Manage various social media platforms and other marketing channels to build and enhance the company's brand awareness.

4. Maintain and improve the company's image, and promote the expansion of the company's sales market.

5. Able to take on ad hoc tasks and administrative work assigned by the company.

6. Perform other ad hoc duty as required

Job Requirements:

1. Degree or above

2. Familiar with the operation of major social media (Facebook, Instagram, Xiao Hong Shu, WeChat subscription account etc.)

3. Familiar with office software, clear logic, good writing skills, good at copywriting and sharing on social media, and good language expression skills.

4. Proficient in using various photo editing software such as Photoshop, and have strong video shooting and editing and picture editing capabilities.

5. Good aesthetic design ability, have their own creativity and ideas.

6. Serious and responsible work, creative thinking, good teamwork spirit and communication skills.

7. Able to work independently, those with food photography experience are preferred