Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

Job Description: Event & Marketing Executive

Responsibilities

• Publicizes events & special promotions
• Developed marketing materials. example: ads and brochures and execute advertising campaigns and promote brand recognition
• Work closely with internal and external Teams to ensure all social media platform is up to dated.
• Maintain good relationships with existing clients
• Conduct markets research and identify event opportunities and generate interest for holding events
• Ability to think out of the box for generating new business
• Presents ideas and solutions to meet client’s needs
• Responsible for tender of new projects and servicing of existing projects
• Responsible for Event, Partnership and other Marketing activities
• Create detailed proposals for all events, including timelines, venues, vendors, staffing and budgets
• Collaborate and communicate with internal and external stakeholders
• Conduct pre and post event evaluations and report on outcomes; take initiatives to implement improvement plans
• Budget adherence and tracking
• Engage in ad-hoc responsibilities and/or projects as needed to assist in the continuous growth of the organization
• Project administration and management of workflow
• Onsite execution and delivery of event.
• Any other ad hoc duties

Qualifications

• Strong time management - Able to organize time effectively, forward plan and prioritize tasks/projects to ensure work load is balanced and urgent situations are dealt with immediately
• Possess strong presentation and negotiating skills
• Excellent communications and interpersonal skills.
• Strong interpersonal skills
• Diploma or Bachelor Degree with min 2 years of relevant experience
• Experienced in tender, event planning and vendor relationships
• Good communication skill, negotiation skill & ability to manage multiple and complex projects simultaneously

An exciting opportunity has arrived at The Garcha Group, Singapore’s luxury boutique hotel group with four hotels in Singapore, all of which are franchised under Marriott International—the world’s largest and most prestigious hotel company.

Marriott Hotels:

· Duxton Reserve Singapore, Autograph Collection

· Maxwell Reserve Singapore, Autograph Collection

· The Vagabond Club, a Tribute Portfolio Hotel

· The Serangoon Club, a Tribute Portfolio Hotel

Restaurants & Bars:

· Yellow Pot, Anouska's (Duxton Reserve)

· Shikar, Cultivate Cafe, Isabel Bar, Officers’ Mess Polo Bar (Maxwell Reserve)

· The Whiskey Library & Jazz Club, Sharab aur Kebab (The Vagabond Club)

· GupShup (The Serangoon House)

Garcha Group Benefits:

· As an associate of a Marriott hotel, you, your parents or parents-in-law, children, spouse/domestic partner, and siblings are eligible for discounts on F&B and room rates in 8,700+ hotels worldwide

· As an associate of a Marriott hotel, you have access to the “Global Learning + Development” tool which creates for you personalised learning experiences designed to help you thrive in your Marriott career journey

· Comprehensive health insurance plan with Raffles Insurance with the option to upgrade at subsidised corporate rates

· 2-night yearly staycation including all meals and beverage (incl. alcoholic) in any of the four Garcha Group hotels in Singapore

· 20% off food & beverage at Garcha Group restaurants and bars and all Marriott hotels

Responsibilities include but are not limited to:

- Be a brand guardian for The Garcha Group, setting the tone as well as the look & feel ofall communication.

- Create and execute social media calendar for daily content on social channels such as

Facebook and Instagram.

- Create and execute EDM schedule.

- Review and respond to all reviews on social media, Marriott and OTA channels within 24

hours.

- Initiate and maintain a yearly schedule of events for marketing campaigns.

- Plan, coordinate and execute marketing campaigns both room-side as well as F&B at

property level, enabling more customized and need based marketing.

- Create and organise photography, videography and associated editing for all marketing

needs.

- Maintain and update Marriott and "vanity" hotel and F&B websites' content to ensure all

communication is up-to-date and on brand

- Create and ensure version control of all graphic collateral assets in all departments of all

hotels and F&B.

- Coordinate PR events with and independently from PR company, and continue

relationships/partnerships.

- Assess, recommend, and develop and maintain relationships with influencers, through a

planned schedule of invitations to hotel inspections and hosted events.

- Respond to all emails within 24 hours regarding any marketing and influencer

opportunities.

- Be up to date with online, above the line, below the line market trends and new

developments.

- Actively monitor competitors' online, above the line, below the line marketing programs

- Identify other online marketing opportunities to increase brand and hotel awareness from

time to time.

- Drive traffic and conversion for the F&B dining venues website, ensuring offers are relevant to the market and produce results

- Maintain and update website content to ensure brand standards and web audit goals are met

- Create awareness and visibility of F&B website through Search Engine Optimization and Display Media

- Ensure optimal utilization of Marriott digital tools and channels to maximize marketing coverage

- Manage social media channels to build brand reputation and loyalty through relevant and engaging content that is brand compliant

- Ensure hotel meets Marriott’s social media measurement goals

- Develop social media campaigns and strategies to increase hotel’s presence and participation

Other Projects/Responsibilities:

• Identify online marketing opportunities to increase property visibility and awareness

• Keeping abreast with online market trends and new developments

• Actively monitor competitors’ pricing and marketing programs

• Support and give advice on any-related digital / online initiatives

• Develop annual digital marketing strategy for the hotel

• Produce videos and/or prints for media marketing purposes

Job Description

• Plan marketing campaign and schedule for upcoming promotion and product awareness
• Manage company online and media platform to develop all creative advertisements (Facebook, Website, SGcarmart, Carousell, Marketing Blast) for all departments in Think One Group including after office hour
• Develop all artwork and create media materials for events and occasions.
• Copy-writing for created artwork to be use for advertising platform to engage audience
• Assign leads asap or latest within an hour (inclusive of after office hour) on CRM system to salesperson and follow up on the lead status
• Manage all incoming emails, WhatsApp, Facebook and phone calls enquires
• Prepare weekly marketing report on respective departments
• Any other ad hoc duties assigned by the management
• Assign all leads/enquiries received on weekends within an hour

Job Requirement

• At least 2 Year (s) of working experience in the related field is required for this position.
• Bilingual
• Minimum Diploma in Marketing and Communications related.
• Good communication skills

As the Marketing Manager, you will be responsible for crafting and executing a comprehensive marketing strategy designed to drive revenue growth, increase brand awareness and accelerate growth marketing. You will collaborate closely with various departments to ensure seamless marketing campaign execution while managing the marketing budget to maximize results. You’ll have the opportunity to influence key initiatives related to customer acquisition, sales growth, and overall brand expansion.

DUTIES & RESPONSIBILITIES

1. Driving Growth & Revenue:

• Create and implement strategies to boost brand awareness and increase revenue growth through customer acquisition, member’s retention and loyalty
• Focus on identifying opportunities and using performance-based channels such as CRM and loyalty programs to drive revenue
• Develop strategies to attract new customers and members, using customer segmentation and automation tools for targeted marketing to improve sales performance

2. Sales Marketing Strategy, Planning & Execution:

• Drive sales through effective marketing campaigns for brand launch, seasonal promotion and golf fest and events
• Conduct strategic analysis of the competitive landscape and perform detailed data analysis to derive insights for designing effective sales and marketing plans
• Develop and implement localized end-to-end sales and marketing initiatives, including collaboration with internal departments, brand owners and agencies

3.Budget Management & Business Analytics:

• Take ownership of the P&L and budget for all sales and marketing initiatives
• Manage the marketing budget efficiently to maximize ROI while ensuring compliance and proper documentation
• Analyse marketing performance data to measure success and optimize strategies. Use A/B testing and data insights to continuously improve marketing efforts and track ROI
• Implement systems to track and report sales and marketing performance systematically

4. Brand Building & Collaborations:

• Strengthen the brand’s identity across all channels and collaborate with brand owners through strategic partnerships to evaluate organizational goals
• Plan and execute multi-channel brand marketing across digital, social media and email, ensuring strong content marketing that aligns with growth objectives

5. Team Collaboration & Stakeholder Management:

• Work closely with other Heads of Departments, promoting creativity and collaboration. Coordinate with other departments to ensure alignment with overall company goals.
• Engage with internal and external stakeholders to optimize outcomes.
• Manage relationships with external agencies and ensure compliance with enterprise governance frameworks.

Experience and Skills:

• Diploma / Bachelor’s Degree in Business/Marketing or equivalent experience from which comparable knowledge and job skills can be obtained
• Minimum 5 years in marketing at leading FMCG company with a focus on growth marketing
• Skilled in developing and executing strategic marketing initiatives
• Excellent written and verbal communication skills.
• Experienced in handling marketing budgets and optimizing ROI
• Familiar with tools such as Google Analytics, CRM tools and marketing automation platforms
• Good understanding of managing both organic and paid marketing efforts across platforms like Google, Facebook, TikTok, Instagram, and email.
• Experience leading cross-functional teams, and partnering with external agencies
• Self-starter, resilient, able to react quickly in a fast-paced environment, can collaborate effectively across teams.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Join Our Growing Team!

The SKYLINK Group is a premier all-in-one mobility solution provider for retail sales of passenger cars and commercial vehicles, all vehicle leasing, Motor insurance, credit Hire Purchase financing, Motor workshop with full capacity of MRO (Maintenance, Repair and Overhaul) services, and vehicle body engineering works for all commercial and passenger vehicles.

Since 2017, SKYLINK Group has been rapidly expanding its offerings and fleet. We have served over 5,000 corporate customers including major industry leaders in logistics, distribution, F&B, marine, construction, sanitation, and government services.

With a commitment to fleet modernization, we have expanded our offerings to EV and Hybrid vehicles, and continuously aspire to provide greater value to our customers.

Be a part of the SKYLINK family and kick-start your career growth and progression in the mobility space today.

Job Descriptions:

• Oversee, develop and implement comprehensive marketing strategies for the Group’s product line in the automotive industry.
• Collaborate with respective Business Units to align marketing initiatives and sales goals, ensuring support for lead generation, conversion, and retention.
• Develop, review and update promotional materials such as brochures, product images, and other materials as needed to increate product visibility and generate leads.
• Maintain social medial platforms, websites, and digital channels, ensuring the content is up to date, engaging, and targeted to the right audience.
• Maintain and enhance the company’s brand presence across all marketing channels, ensuring consistency and alignment with brand identity.
• Conduct market research to understand customer preferences, emerging trends, and competitor strategies.
• Manage social medial platforms, websites, and digital channels, ensuring the content is up to date, engaging, and targeted to the right audience. Oversee the creation of videos, and other content to drive customer engagement and brand awareness.
• Oversee the marketing budget, ensuring cost-effective use of resources and a strong return on investment for campaigns and promotions.
• Preparate regular reports for senior management on the effectiveness of marketing activities and recommendations for improvements.
• Any other duties assigned from time to time.

Job Requirements:

• Bachelor’s Degree in Business, Marketing, or a related field.
• At least 5 years of relevant marketing experience, preferably in the automotive industry.
• Proficiency in digital marketing tools and strategies.
• Strong communication, negotiation, and project management skills.
• Ability to work in a fast-paced environment
• Highly detail-oriented with a creative mindset and strong conceptualisation skills.
• Excellent analytical skills with the ability to interpret data and drive insights.
• Strong interpersonal skills, a team-oriented approach, and experience in managing stakeholder relationship.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

• Identify target audiences, objectives, and desired outcomes of marketing campaign.
• Research and develop a marketing strategy, and evaluate success strategy.
• Develop the content of marketing campaigns.
• Stay up-to-date on current marketing trends and popularity.
• Manage and allocate budget correctly for company.
• Degree in mass communication / marketing / digital marketing

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.

We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.

That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.

Check out our other brands:

levoit.com | cosori.com | etekcity.com | pawsync.com

What you will do at VeSync:

1. Collaborate with internal brand teams to optimize resource sharing and support brand development in the Asia Pacific market.
2. Responsible for the output and sharing of localized e-commerce copywriting and retail channel marketing materials to ensure that the content meets the needs of the regional market.
3. Work closely with the sales team to promote the planning and implementation of agent product promotion and promotion projects. This includes budgeting, project planning and execution, as well as promoting the agency's media, influencer and advertising communication activities.
4. Establish and operate brand assets in the regional (Southeast Asia and Australia) market, including official website, social media official account, email marketing and APP content localization;
5. Assist in product market research, output regional brand growth strategy, and support continuous brand promotion.

What you bring to the role:

1. Proficient in English and Chinese as working language, overseas study/work background is preferred, mastery of Southeast Asian, Russian, Indian minority languages is preferred;
2. At least three years of brand marketing experience in overseas markets, with a solid marketing theory system, understand the promotion logic of overseas brands, familiar with 3C or home appliance industry is preferred;
3. Understand the culture, users and consumption habits of the Asia-Pacific market;
4. Excellent teamwork, communication and learning skills, able to quickly adapt and efficiently execute brand marketing tasks in overseas markets, and promote business growth and brand development.

We are seeking a dynamic and results-driven Marketing Executive to join Faith Assemble Pte Ltd. In this role, you will play a pivotal part in driving brand awareness, creating impactful marketing campaigns, and promoting our mission of empowering human resources through motivational coaching. The ideal candidate is a creative thinker with a strong understanding of marketing strategies and excellent communication skills.

Key Responsibilities

1. Marketing Strategy DevelopmentCollaborate with management to develop and execute comprehensive marketing plans aligned with the company’s objectives.
   Analyze market trends and identify opportunities to promote our services effectively.
   
2. Content Creation and ManagementCreate engaging content for social media, email campaigns, and other digital platforms to communicate our brand message.
   Write compelling copy for promotional materials, including brochures, newsletters, and advertisements.
   Manage the company’s website content, ensuring it is up-to-date and optimized for search engines (SEO).
   
3. Campaign ExecutionPlan and execute marketing campaigns, including digital marketing, events, and public relations initiatives.
   Monitor campaign performance metrics and adjust strategies to improve results.
   
4. Social Media and Digital MarketingManage social media accounts, ensuring consistent branding and active engagement with followers.
   Utilize digital advertising tools to promote services and increase online visibility.
   
5. Event PromotionSupport the planning and promotion of workshops, seminars, and other events.
   Collaborate with the events team to create marketing materials and ensure high attendance.
   
6. Client and Stakeholder EngagementBuild and maintain relationships with clients, partners, and stakeholders to foster collaboration and growth.
   Identify potential partnerships and sponsorship opportunities to enhance brand presence.
   
7. Market Research and ReportingConduct research to understand target audiences, market trends, and competitors.
   Prepare detailed reports on marketing performance and provide actionable insights for improvement.
   

Location: Chinatown / Potong Pasir
Working Hours: Mon-Fri, 10am – 7pm
Salary Range: $4,000 - $6,000
Benefits: Attractive benefits package

Job Overview:

We are seeking a creative, results-oriented Marketing Manager to lead and execute strategic marketing initiatives aimed at growing our brand, engaging customers, and driving revenue. The ideal candidate will have expertise in digital marketing, content creation, and campaign optimization, and will be responsible for identifying market opportunities, building our online presence, and delivering measurable results through various marketing channels.

Key Responsibilities:

Strategic Marketing Planning & Execution:

• Conceptualize, develop, and implement comprehensive marketing strategies aligned with the company’s goals.
• Collaborate with cross-functional teams to ensure marketing plans support overall business objectives.

Customer Insights & Opportunity Identification:

• Identify customer pain points and market opportunities that the company can address through innovative marketing campaigns and product offerings.
• Regularly analyze customer feedback and market trends to adjust strategies accordingly.

Digital Presence & Online Marketing:

• Engage and grow our digital presence through a variety of online and offline channels, including websites, social media, search engines, email campaigns, and more.
• Utilize SEO, SEM, and paid advertising to boost visibility and drive traffic.

Content Creation & Distribution:

• Create and manage high-quality content for various platforms, including social media accounts, blogs, graphics, and videos, ensuring they align with the brand’s voice and tone.
• Develop marketing assets for distribution through emails, websites, landing pages, and social media channels.

Campaign Monitoring & Optimization:

• Monitor, analyze, and optimize marketing efforts to improve performance metrics, customer engagement, and ROI.
• Use analytics tools to track the success of campaigns and adjust tactics for continuous improvement.

Collaboration with Partners:

• Work with external partners to create joint marketing campaigns aimed at increasing exposure and driving results.
• Ensure alignment of brand messaging and maximize return on investment from joint initiatives.

Market Research & Competitive Analysis:

• Conduct in-depth market research on industry trends, consumer behaviors, and competitors to keep marketing strategies competitive and innovative.
• Provide regular reports on findings and actionable insights to inform future strategies.

Brand Building & Positioning:

• Build brand awareness and develop strategies to position the company as a leader in the market.
• Ensure consistent and effective branding across all channels, maintaining alignment with the company’s values and mission.

Sales & Lead Generation Support:

• Support sales teams by generating qualified leads through targeted marketing campaigns.
• Assist in lead nurturing efforts and convert prospects into loyal customers.

Requirements:

• Education:
  Diploma or Bachelor’s degree in Marketing, Business, or a related field.
• Experience:
  Minimum of 3 years in marketing strategy, management, or a similar role, with a proven track record in digital marketing, including SEO, SEM, PPC, and social media.
• Skills & Competencies:
  Strong understanding of SEO, SEM, and PPC strategies.
  Hands-on experience with social media platforms and content creation tools.
  Experience in managing email campaigns and analyzing ad performance to optimize for ROI.
  Excellent communication skills, both verbal and written.
  Ability to work in a fast-paced environment while managing multiple projects simultaneously.

Why Join Us?

• Competitive salary range and attractive benefits package.
• Opportunity to lead creative and innovative marketing campaigns.
• Work in a dynamic and collaborative environment in a growing company.

Job Details

Your job will consist of:

• Researching on areas for the business to expand into, and proposing ways to do so;
• Conducting and publishing market/industry research on the company website;
• Assisting with the drafting of proposals for clients, including the business development aspects;
• Designing of graphics where necessary for different purposes;
• Preparation of a content calendar and other relevant marketing/advertising work.
• Ad hoc work including, but not limited to company calendar management.

It is important for any potential applicant to understand our purpose, mission, and value.

The Marketing Executive is responsible for developing and executing marketing strategies to promote the company’s products and services. This role involves market research, campaign management, and collaboration with cross-functional teams to enhance brand visibility and drive customer engagement.

Key Responsibilities

Market Research:

• Conduct market analysis to identify trends, opportunities, and competitive positioning.
• Gather and analyze customer insights to inform marketing strategies.

Campaign Development:

• Assist in the creation and execution of integrated marketing campaigns across various channels (digital, print, social media).
• Collaborate with graphic designers and content creators to develop marketing materials.

Content Creation (We have other content creators here so this would not be a big part of your responsibilities):

• Write and edit engaging content for blogs, newsletters, social media, and promotional materials.
• Manage the company’s social media accounts, including posting, monitoring, and responding to inquiries.

Event Coordination:

• Support the planning and execution of marketing events, trade shows, and promotional activities.
• Liaise with vendors and partners to ensure successful event delivery.

Performance Tracking:

• Monitor and report on the effectiveness of marketing campaigns through analytics and key performance indicators (KPIs).
• Prepare regular reports for management to evaluate campaign success and areas for improvement.

Budget Management:

• Assist in the management of the marketing budget, ensuring efficient allocation of resources for maximum impact.
• Track expenditures and provide insights on cost-effective marketing solutions.

Collaboration:

• Work closely with sales, product development, and customer service teams to ensure cohesive messaging and brand alignment.
• Participate in brainstorming sessions to generate innovative marketing ideas.

Lead Generation:

• Identify and research potential clients through networking and industry events.
• Develop and maintain a pipeline of qualified leads.

Sales Presentations:

• Conduct sales presentations and product demonstrations to prospective clients.
• Tailor presentations to meet the specific needs and pain points of clients.

JOB SUMMARY

• Marketing is about understanding people and building awareness of how our products and services can satisfy their needs. We’re looking for a versatile marketer who’s eager to do this and more. The candidate will need to have experience in developing and executing marketing campaigns. The candidate should be proficient with day-to-day marketing activities and strive under tight deadlines to meet changing needs and timelines.
• This is a Direct contract role for 6 months.

RESPONSIBILITIES

Strategy

• Responsible for leading driving and delivering brand and marketing plans and strategies for Singapore WRB product to meet business KPIs.
• Responsible for the alignment of marketing objectives, deliverables and review of budgets and metrics against each budget line for Marketing.
• Good stakeholders and agencies management skill is important.
• Identify effectiveness and impact of current marketing initiatives and optimise accordingly.
• Present ideas and final deliverables to internal marketing team and stakeholders.
• Proactively identify and monitor emerging issues and potential risks to delivery, escalating to line management and relevant CABM, Brand and WRB leads as appropriate.

Business

• Proven success in developing marketing plans and campaigns (not essential but good to have)
• Good written and verbal communication skills
• Strong project management, multitasking, and decision-making skills
• Metrics-driven marketing mind with eye for creativity

Processes

• Responsible for the development of creative briefs and guide creative direction to meet objectives for all advertising and public-¬facing communications including print, and digital.
• Work with stakeholders and agencies to conceptualise and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels.

People & Talent

• Develop strong internal relationships and collaborative working models with key stakeholders across business teams to ensure effective partnerships among colleagues across WRB, Brand and CABM
• Keep abreast of delivery of marketing projects against developed plans, update plans and communicate changes to key stakeholders.

Risk Management

• Adhere to Brand guideline and manage marketing standards to reinforce overall SC positioning through consistency in tone, look and feel, and gain competitive market advantage.

Governance

• Implement a standard marketing process including market planning, campaign execution, performance tracking and stakeholder engagement model.
• Understand the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role.

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.
• Lead the WRB SG Marketing to achieve the outcomes set out in the Bank’s Conduct Principles: [Fair Outcomes for Clients; Effective Financial Markets; Financial Crime Compliance; The Right Environment.]
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key Stakeholders

• Corporate Affairs, Brand and Marketing leaders and teams
• Singapore WRB Emerging Affluent business leaders and product managers.

Other Responsibilities

• Embed Here for good and Group’s brand and values in Singapore/WRB Marketing Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures; Multiple functions (double hats)

Our Ideal Candidate

• 5 Plus years experience in Marketing role with Digital marketing as a plus.
• Strong working knowledge of resource planning and stakeholder management.
• Experience in working in a complex, global organization.
• Experience in Data Gathering & Analysis
• Experience in Marketing Strategy and Positioning.
• Contract Duration - 6 months

Role Specific Technical Competencies

• Planning: Tactical, Strategic
• Data Gathering & Analysis
• Digital Marketing Channels
• Organisational Communications
• Marketing Strategy and Positioning
• Event Management

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you've applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers website www.sc.com/careers

Responsibilities

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Overview and Objective of the Position

The Marketing Officer will work collaboratively with the Marketing and Admissions team in the execution and evaluation of marketing strategies that contribute to growth of domestic student enrolments at Curtin Singapore.

A key focus of this role will be in executing recruitment and conversion activities to drive increased domestic student enrolments. This will be achieved by supporting partnership management, development and execution of sales and marketing strategy, and tactical execution of lead conversion strategies.

Key Result Areas:

• Participate in student recruitment activities including, but not limited to, training, events, education fairs, handling enquiries, campus tours and student conversion
• Liaise with applicants, education agents onshore and offshore and Navitas Source Country Offices in regard to applications and enrolments such as:

1. Implement interaction through various communication channels
2. Manage or respond to enquiries or applications with relevant stakeholders
3. Provide information packs to stakeholders
4. Identify and allocate applicant enquiries to relevant stakeholders
5. Facilitate resolution of issues raised by relevant stakeholders

• Work closely with the Admissions team regarding student applications and acceptance process
• Contribute to student recruitment targets and provide input on forecasts against key initiatives and enrolment targets
• Provide input into the development of annual marketing plans, recruitment targets and budget
• Provide support on data collection for market and competitor research
• Provide support in building and nurturing relationships with agents, schools/ institutions, industry, and governments
• Ensure compliance with internal and external regulatory framework
• Domestic travel may be required

Qualifications and Selection Criteria Essential

• Relevant qualifications and demonstrated work experience within the education industry or related area
• Demonstrated commitment to the provision of a high quality client-focused service and develop sales and recruitment strategies that deliver against agreed student targets
• Demonstrated ability to manage a high volume of tasks with competing priorities in an organized manner and within strict deadlines
• High level interpersonal, communication, negotiation and presentation skills including Business level written and oral capability in English and Mandarin
• Ability to demonstrate innovative thinking and proactive work habits including an eye for detail
• Proven ability to work autonomously and collaborate as a team player
• Flexible attitude to work including a willingness to work outside of normal office hours in support of recruitment activities
• High level computer skills including an understanding of and experience in using various student management systems

Desirable

• Success in a sales role within the Higher Education sector, within Singapore or internationally
• Knowledge of admissions policies and procedures pertaining to administration, Singapore Immigration & Checkpoints Authority policies for Student’s Pass
• Experience of working effectively within a matrix structure to ensure competing demands are met
• Familiarity with lead automation systems, Marketo, Salesforce, or Power BI