Expressions seeks a motivated Marketing Content Creator will be responsible for developing and executing content strategies, managing relationships with influencers, and driving measurable results through social media. Additionally, you will handle social media enquiries and assist with customer enquiries to ensure a seamless customer experience. Your efforts will directly contribute to increasing brand awareness, engagement, and sales.

Key Responsibilities:

Content Creation & UGC Management:

• Develop and create engaging and conversion-driven social media content, including graphics, videos, and UGC (User-Generated Content), using tools like Canva and CapCut.
• Curate and repurpose UGC to align with brand messaging and drive authenticity in campaigns.
• Collaborate with internal teams to create content that supports product launches, promotions, and other marketing initiatives.
  

Influencer Marketing:

• Identify, engage, and manage relationships with influencers that align with our brand values and target audience.
• Coordinate influencer partnerships to produce authentic content that drives engagement and sales.
• Monitor and report on the effectiveness of influencer campaigns, optimizing strategies based on performance data.
  

Social Media Strategy & Management:

• Develop and execute social media strategies that drive brand awareness, engagement, and sales conversions across platforms like Instagram, TikTok, Facebook, and more.
• Manage the social media content calendar, ensuring timely and relevant posts that align with marketing objectives.
• Utilize paid social media campaigns to amplify content reach and target specific audience segments.

Handling Inquiries & Customer Service:

• Monitor and respond to social media inquiries, comments, and messages promptly and professionally.
• Assist with customer inquiries across social media platforms, ensuring a positive and seamless customer experience.
• Collaborate with the customer service team to address any issues or concerns raised on social media.
  

Sales-Driven Marketing:

• Focus on creating content and campaigns that are directly linked to increasing sales and conversions.
• Track and analyze social media performance metrics, providing actionable insights to improve conversion rates.
• Collaborate with the sales team to align social media efforts with sales targets and objectives.
  

Analytics and Reporting:

• Regularly track and report on social media and influencer campaign performance using analytics tools.
• Provide data-driven recommendations to enhance content effectiveness and increase ROI.
• Stay updated on social media trends, platform changes, and industry best practices to keep the brand ahead of the competition.

Supporting Other Marketing Activities:

• Assist the marketing team in executing broader marketing campaigns and initiatives.
• Participate in brainstorming sessions to develop innovative marketing ideas and strategies.
• Support the creation and distribution of marketing materials, including email campaigns, newsletters, and promotional content.
  

Qualifications:

• Proven experience in social media marketing, content creation, and influencer management.
• Strong proficiency in Canva, CapCut, and other content creation tools.
• Sales-oriented mindset with a focus on driving conversions through social media.
• Excellent communication and negotiation skills for managing influencer relationships.
• Strong analytical skills with experience in tracking and optimizing social media performance.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Experience with paid social media campaigns is a plus.

We are looking for a Social Media Marketing Manager who is skilled in driving conversions, increasing sales, and engaging our online community. You will lead our social media strategy, create impactful content, manage campaigns, and handle customer inquiries to support our growth objectives.

Key Responsibilities

1. Conversion-Driven Social Media Strategy

• Develop and execute social media strategies that drive traffic, increase sales, and convert followers into customers.
• Identify and target high-potential customer segments with content that meets their needs.
• Collaborate with the sales team to align social media efforts with sales goals.
• Monitor performance metrics to refine strategies and ensure continuous improvement in driving sales.

2. Content Creation and Optimization for Sales

• Create, curate, and optimize engaging content (posts, videos, ads) designed to drive conversions, including product promotions and special offers.
• Use tools like Canva, CapCut, or similar software to design visually compelling content tailored for different platforms.
• Regularly analyze content performance to adjust strategies and maximize engagement and sales.

3. Community Management and Customer Engagement

• Actively manage the social media community by responding to comments, messages, and enquiries quickly and professionally.
• Collaborate with the sales team to address enquiries and feedback, enhancing customer satisfaction and trust.
• Handle enquiries from social media channels, guiding potential customers towards booking appointments or making purchases.

4. Social Media Advertising and Campaign Optimization

• Plan, create, and manage paid social media campaigns to generate leads and increase sales.
• Develop compelling ad creatives and copy that resonate with target audiences.
• Continuously monitor and optimize campaign performance to meet and exceed sales objectives.

5. Lead Management and Sales Support

• Implement systems to track and follow up on leads generated through social media.
• Work with the sales team to refine lead management processes and improve conversion rates.
• Provide insights from social media engagement to improve products and services.

6. Trend Monitoring and Strategic Adjustments

• Stay updated on the latest social media trends, platform updates, and best practices.
• Adapt strategies based on changing trends and user behaviors to maintain relevance and effectiveness.
• Introduce innovative methods and tools to enhance engagement and drive sales.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field, with at least 4 years of experience in social media marketing, driving conversions and sales.
• Strong knowledge of social media platforms (Facebook, Instagram, TikTok, XHS, etc.), with experience in community management and customer engagement.
• Proficient in social media tools, analytics, and video editing software (e.g., Canva, CapCut).
• Excellent communication, creative, and analytical skills to craft compelling content and optimize campaigns.
• Ability to work independently, handle multiple tasks, and meet tight deadlines while ensuring high-quality outcomes.

We are seeking a detail-oriented and proactive Marketing and Operations Associate to support our marketing, sales, administrative and operational activities.

Job Description:

As the Marketing and Operations Associate, you will support various aspects of our marketing campaigns, sales efforts, social media, administrative tasks and daily operations. This role is ideal for somone looking to gain hands-on experience in a dynamic work environment.

Key Responsibilities:

Marketing & Sales:

• Assist in the implementation of marketing strategies to promote our products/services.
• Support the creation of marketing materials, including social media posts, email campaigns, and promotional content.
• Help organize and manage marketing events and campaigns.

Administration:

• Assist with administrative tasks such as scheduling meetings, managing correspondence, and maintaining records.
• Help maintain organizational policies and procedures.

Qualifications:

• A related field or equivalent experience
• Strong organizational and multitasking skills
• Proficiency in Microsoft Office Suite and familiarity with marketing and sales software/tools
• Ability to work independently and as part of a team

You will be a part of our APAC Digital Demand Marketing team and will be working with various field marketing teams to conceptualize, create, and build customized multi-touch integrated marketing campaigns, and laser focus targeted Account Based Marketing (ABM) programs.

Job Responsibilities

• Conceptualize and craft integrated marketing campaigns, including developing and building paid media programs, landing pages, email HTML, reporting, database management, and list segmentation.
• Develop and execute multi-channel ABM campaigns. Develop strategy, stakeholder alignment, and project management.
• Proactively maintain the data integrity of email database, establish email flow rules and implement operational workflows to regularly scrub the database.
• Develop data-driven digital campaigns and perform fast-cycle A/B testing.
• Configure IP warming and IP reputation maintenance to improve email deliverability and engagement rates for various Asia Pacific countries.
• Continuously evaluate and suggest improvements for email solutions and email campaign process and workflow.
• Stay ahead of current and upcoming industry platforms, standards, and trends, and introduce and share this knowledge with the wider marketing team.
• Provide regular analysis, reporting and updates for multi-touch campaigns.
• Develop and build good working relationships with internal teams, and external agencies.

Job Requirements

• Degree in Marketing, Business or equivalent.
• At least 5 - 8 years of previous B2B experience in an email marketing role.
• Experience in marketing automation tools e.g. Marketo, Eloqua, and Salesforce (SFDC) or any other CRM tools.
• Experience with ABM tools e.g. Demandbase, 6sense.
• Experience in crafting and implementing multi-touch email campaigns for events, product launches, email nurture, targeted campaigns, and other digital marketing activities.
• Good knowledge of the MarTech, web and social media landscape would be a plus.
• Familiar with the concept of Integrated Marketing Campaigns leveraging paid, own, and earned channels.
• Independent and resourceful problem solver who proactively seeks out solutions.
• Ability to ensure a high level of accuracy and details in reporting.
• Ability to work in a fast-paced environment and loves challenges.
• Ability to excel both independently as well as part of a team.
• Practices outstanding time management.
• Excellent people skills with an upbeat and enthusiastic attitude.

We respect your privacy and all communication will be treated with confidentiality. If you wish to know more about this position or explore other roles, please prepare your updated profile and get in touch with [email protected] | Personnel Reg No.: R1105160 | EA License: 02C3423

Please note that your response to this advertisement and communications with us pursuant to this advertisement will constitute informed consent to the collection, use and/or disclosure of personal data by Manpower for the purpose of carrying out its business, in compliance with the relevant provisions of the Personal Data Protection Act 2012. To learn more about ManpowerGroup's Global Privacy Policy, please visit https://www.manpower.com.sg/privacy-policy

Join Our Team and Shape the Future of the Medical-Aesthetics Industry!

ClearSK Healthcare Pte Ltd manages the award-winning ClearSK® chain of medi-aesthetics clinics island-wide in Singapore and overseas branches in Shanghai, Hangzhou and Kuala Lumpur. As a Singapore leading aesthetics chain, it will be a great opportunity for you to grow and learn in a multi-disciplinary environment with medical and management professionals. You will find yourself working in a challenging environment, where your capabilities will be developed to the max. To fit in with our culture of excellence, we look for only the F.I.T.: Fast, Innovative and Trainable as well as commitment, integrity and professional skills.

Job Description

ClearSK Medical Aesthetics Group, a leader in providing premier aesthetic services, is seeking a Marketing Project Coordinator to join our dynamic team. This role involves assisting the Marketing and Corporate Development Director in overseeing the progress and addressing the challenges of various marketing projects and programs.

Responsibilities:

• Coordinate and monitor the progress of marketing projects across our clinics in Singapore, Shanghai, Hangzhou, and Kuala Lumpur.
• Ensure project milestones are met by working closely with Persons in Charge (PICs).
• Utilize systematic approaches and tools to track project performance and KPIs.
• Analyze project data to identify trends, insights, and areas for improvement.

Qualifications and Requirements:

• Proficiency in project management tools and methodologies.
• Strong analytical skills and comfort with data-driven decision-making.
• Excellent communication and organizational skills.
• Background in marketing, business, or a related field is preferred.

Join our team and contribute to the growth and success of ClearSK Medical Aesthetics Group.

Application process:

Should you wish to be considered for shortlisting, please complete the attached Google Form at the link below prior to submitting your application on MyCareersFuture:

https://forms.gle/ZdnDCJYqZ916n8iQ7

Please be advised that only candidates who have completed the form and are subsequently shortlisted will be notified.

Key Responsibilities:

1. Strategic Trade Marketing Development:

• Create and implement comprehensive trade marketing strategies that align seamlessly with commercial and marketing team, driving brand engagement and accelerating sales growth.
• Continuously monitor and analyze market trends and consumer insights to refine marketing initiatives, ensuring maximum effectiveness in the field.

2. Budget Oversight and Optimization:

• Strategically manage the trade marketing budget (BTL), ensuring optimal allocation of resources towards high-impact initiatives that yield measurable results.
• Track expenditures and ROI on marketing initiatives, employing data-driven insights to make timely adjustments and enhance overall performance

3. In-Store Execution Mastery:

• Champion trade marketing excellence through precise in-store planning and execution, guaranteeing that our products are prominently displayed and adhere to industry best practices.
• Leverage key performance indicators (KPIs) to assess effectiveness and recalibrate strategies for enhanced results.

4. Enhanced Brand Visibility and Engagement:

• Spearhead the execution of brand channel priorities, strategically positioning our products to boost visibility and engagement at the point of sale.
• Collaborate with the marketing team to design and implement compelling marketing campaigns that elevate brand awareness and stimulate consumer interest in retail environments.

5. Collaborative Joint Business Planning:

• Partner with distributors and key modern off-trade retailers to develop and execute mutually beneficial Joint Business Plans (JBPs) that foster sustained growth.
• Nurture strong relationships with retailers to ensure alignment on merchandising strategies and promotional activities.

6. Field Engagement and Performance Analysis:

• Conduct regular field visits to assess brand visibility, verify compliance with merchandising standards, and uncover areas for improvement.
• Deliver actionable insights and feedback based on field observations, enabling the refinement of strategies and enhancement of overall marketing effectiveness.

Key Roles:

• Planning and support to execute promotional activities targeted at distribution channels
• To create Trade BI Plan for strategic brand
• Set up KPI for core activation and cycle promotion
• Review BTL effectiveness by quarterly
• Providing and deploying sales promotion tools
• Supporting in-store displays and promotional activities

Key Relationships

• Marketing, Commercial, Finance, Key retailers , distributor , A&P vendors.

Years of Experience:

• 2 to 5 years of experience in trade marketing, brand management, or a related field, preferably within the consumer goods industry.
• Experience working with retailers and distributors is highly desirable.

Education Level:

• A Bachelor’s degree in Marketing, Business Administration, or a related field.
• A Master’s degree in Marketing or an MBA would be an advantage but is not mandatory.

Skill Sets:

• Strategic Thinking: Ability to develop and implement comprehensive marketing strategies that align with business goals.
• Analytical Skills: Proficient in analyzing market trends and consumer insights to inform decision-making.
• Budget Management: Experience in managing budgets, tracking expenditures, and calculating ROI on marketing initiatives.
• In-Store Execution: Strong understanding of retail environments and best practices for product placement and visibility.
• Collaboration: Ability to work effectively with cross-functional teams, including marketing, sales, finance, and external partners.
• Communication Skills: Excellent verbal and written communication skills for creating compelling marketing materials and presentations.
• Data-Driven Approach: Familiarity with tools and software for tracking KPIs and analyzing marketing effectiveness.
• Project Management: Strong organizational skills with the ability to manage multiple projects simultaneously and meet deadlines.
• Field Engagement: Willingness to conduct field visits and engage with retailers to gather insights and improve strategies.

Other Requirements:

• Familiarity with trade marketing tools and software, such as CRM systems and marketing analytics platforms.
• Knowledge of consumer behavior and market dynamics in the relevant industry (e.g., FMCG, retail).
• Ability to build and maintain strong relationships with key stakeholders, including retailers and distributors.
• A proactive and results-oriented mindset, with a focus on achieving measurable outcomes.
• Willingness to travel as needed for field visits and retailer engagement.

Campaign Planning and Execution

• Plan and execute integrated marketing campaigns targeting both B2B and B2C audiences, including digital, social media, email, and traditional marketing channels.
• Conceptualise and develop creative and compelling marketing content for both B2B and B2C audiences, including website content, social media updates, and marketing collateral.
• Execute marketing strategies to drive brand awareness, traffic and conversions to leads tru social media
• Ensure consistent messaging and branding across all marketing channels and touchpoints.
• Liaise & working as a team, with our carpenters & designers, taking snippets of their daily work and converting to contents
• Content creation every few days to update tictok and social media account.

Relevant Experience:

• Minimum 3-5 years of experience.

Basic Skills Required:

Diploma in Marketing or Mass Communications.

• Strong understanding of B2C marketing strategies, channels,
• Excellent communication and writing skills, creative and resourceful, proactive and good time management.
• Knowledge in Adobe Photoshop and Illustrator, capcut, canvas
• Fast learner with ability to handle all operational aspects independently.
• Good project management.

The Role

• You will play a key role throughout the product development lifecycle, from customer/market research in the discovery phase to determine positioning through to defining/executing go-to-market plans, and driving post-launch engagement with customers for feedback. 

• You will work closely with product management, design, engineering, analytics, operations, marketing, and public relations teams to ensure the successful launch, promotion, and adoption of our products. 

• This role requires a combination of strategic thinking, strong communication skills, and a deep understanding of customer needs.

What You’ll Do

• Market Research & Analysis: Conduct market research, competitive analysis, and customer interviews to understand market trends, customer pain points, and competitive positioning.

• Product Positioning & Messaging: Craft compelling product messaging and positioning that resonates with target audiences and differentiates our products in the marketplace.

• Go-to-Market Strategy: Develop and implement go-to-market plans for new product launches, feature releases, and product updates.

• Cross-functional Collaboration: Work closely with product management, design, and marketing teams to ensure alignment on product vision, target markets, and messaging.

• Metrics & Reporting: Measure the effectiveness of product marketing initiatives using key performance indicators and adjust strategies based on data-driven insights

Our client, a well-established MNC is seeking for an Assistant Marketing Manager ( Luxury Lifestyle Retail ) - $ 6,000.00 + Attractive Bonuses / MNC / Central Area

Requirements

• Min a Degree in Marketing or Mass Communication or Business or relevant
• At least 4 to 5 years experience providing 360 Marketing function include Advertising and Promotions, Events, Digital Marketing, Social Media, Public Relations, CRM etc
• Experience in dealing with vendors, agencies and medias
• Comfortable to work in a fast pace environment
• Strong communication and writing skill
• Confident and perseverance.
• Independent and team player

Others

• Salary: $ 6,000.00 + ATTRACTIVE BONUSES
• Central area - walking distance from MRT station

Interested candidate can send in your resume (word format prefer) to [email protected]

Job Overview:

We are looking for a dynamic and resourceful Marketing Specialist with a strong focus on event management and influencer sourcing. The ideal candidate will have a proven ability to organize, host, and participate in both local and international events, while building and maintaining relationships with influencers, partners, and guests. This role requires exceptional communication skills, creativity, and the ability to work cross-functionally with design teams to ensure engaging event promotions.

Key Responsibilities:

• Plan, coordinate, and execute a variety of events, including product launches, conferences, and international events. This includes end-to-end event logistics, from invitations to on-the-ground execution.
• Identify, engage, and cultivate relationships with influencers, ensuring their participation in key events and marketing campaigns.
• Represent the company at global conferences, network with industry leaders, and contribute to international marketing strategies.
• Work closely with internal stakeholders, team members, and external partners to ensure seamless collaboration and communication.
• Proactive member of events team, providing ideas and feedback beyond marketing elements of event.
• Write compelling copy for all promotional materials.
• Serve as main point of contact, handle queries and provide advice to stakeholders
• Managing vendor relationship in terms of both monetary budget and quality

Requirements:

As a Marketing Specialist, you should ideally possess the following

• Minimum 1 years’ experience in marketing for B2B events, particularly for large conferences.
• Educated to degree level or higher.
• Good understanding of the latest marketing trends for B2B events.
• Strong copy writing skills.
• Great attention to details.
• Bilingual in English and Mandarin

Benefits:

Company benefits include but are not limited to the following items

• Health insurance: The company provides health insurance for employees.
• Flexible working hours: No clock-in/clock-out required.
• Training and development: Offers career development opportunities and training courses to support employees' personal and professional growth.
• Afternoon tea: Provided every Friday afternoon.
• Social activities: Regularly organizes employee events and team-building activities to promote teamwork and cohesion.
• Access to Amenities: Access to gym and swimming pool in the office building
• Women's growth plan: Such as Women's Leadership Training: Provides specialized leadership training courses tailored for female employees to help them develop leadership skills and confidence.

Initium22 is looking for Digital Marketing Specialist to develop and manage content on digital channels.

Responsiblities:

• Develop and execute digital marketing campaigns across various channels, including social media & email outreach
• Stay up-to-date with industry trends and recommend strategies for improving online presence
• Craft and implement social media strategies to build and maintain brand presence on platforms like Facebook, Instagram, and Tik Tok
• Create engaging content, manage social media advertising campaigns, and analyze metrics for continuous improvement
• Organise hybrid (virtual and in-person) seminars with attention to timeline, budget, stakeholder management, administration, communications, and event execution

Requirements:

• Entry level position(s)
• Training will be provided
• Excellent communication and negotiation skills
• Critical thinking and problem-solving abilities
• Able to think out of the box
• Strong interpersonal skills to cultivate relationships with clients and colleagues

Position Overview

The Food & Beverage Marketing Manager assist the Executive Assistant Manager of Food and Beverage and Director of Marketing Communications in the implementation of marketing and social media strategies to drive financial objectives and underscore desired positioning of the dining and bar establishments at Capella Singapore.

The Role

• Build an engaging brand persona for Food & Beverage offerings at Capella Singapore to bring compelling programming to the forefront of why guests should visit the resort
• Responsible for developing, deploying and leading resort wide F&B activations and creating actionable insights based on the drivers of markers and consumers
• Foster relationships and work alongside stakeholders to devise and implement F&B partnerships, events, and promotions in line with brand standards to drive business goals
• Support the optimisation of F&B performance and profitability by understanding and analysing the market and factors that drive consumer trends
• Identify opportunities for growth and narratives to promote F&B offerings
• Support the Marketing Communications department in the creation of internal and external promotional assets for F&B centric campaigns such as vetting of menus, assisting with the planning and execution of photoshoots and social media content creation, etc
• Collaborate with other departments such as Culinary, Operations, and Finance divisions for campaign delivery and project implementation.
• Generate F&B marketing and campaign reports, consumer and market insights presentations
• Responsible for consumer outreach to increase reach and engagement for F&B marketing efforts

Talent Profile

• Bachelor in Business / Marketing
• 3 to 5 years in Food & Beverage Marketing
• Prior experience in the hospitality, travel or luxury lifestyle or Food & Beverage industry
• Demonstrate strategic acumen and a passion for F&B and our brand vision
• Proven track record operating full funnel marketing strategies
• Strong analytical skills with the ability to translate data into actionable insights that support with strategic decision-making to drive business impact
• Curious and creative, with a commitment to delivering memorable dining experiences

We are looking to hire an experienced Digital Marketing Manager to oversee the development and implementation of our company’s online marketing strategies. In this role, you will be responsible for discussing marketing strategies with the sales and marketing team, managing the company’s social media platform, identifying marketplace trends, and coordinating advertising efforts.

You should have in-depth knowledge of digital marketing strategies, excellent project-management skills, and advanced knowledge of social media trends. A top-class online marketing manager drives sales by evaluating current market trends and creating specialized campaigns for associated target groups

Duties and Responsibilities

• Meeting with the sales and marketing team to discuss digital marketing strategies.

• Designing and implementing online marketing strategies across all digital platforms.

• Managing the company’s social media platform and web advertising.

• Developing social media strategies.

• Identifying the latest trends and technology within the industry.

• Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.

• Assessing the online user experience and developing strategies

• Maintaining customer communications with weekly reports, news articles, and industry guides.

• Monitoring and maintaining the media budget.

• Preparing and presenting digital marketing reports.

Requirements and Qualifications

• In-depth knowledge of digital marketing techniques.

• Experience with social media networking and advertising.

• Ability to work well under pressure.

• Knowledge of the latest technology and trends within the industry.

• Good interpersonal skills.

• Strong communication and presentation skills.

• Detail-oriented with strong organizational skills.

• Ability to conduct thorough research.

• Ability to work independently and as part of a team.

• Strong problem-solving skills.

• Willingness to stay updated on industry trends.

• Experience in training and mentoring staff.

• Degree or Diploma or minimum three years relevant work experience

• Able to work early mornings, nights, and weekends

We are recruiting and we want you!