• Responsible for increasing the online traffic, web shop revenue, and web leads for a product line.
• Research, understand, and interpret the needs of buyer personas for a product line in a variety of industries.
• Deeply understand key industries and how your product line brings specific benefits to each.
• Align web pages to the needs of the buying personas to convert traffic into online customers.
• Increase traffic to web pages by executing email and social media campaigns while assisting with advertising campaigns.
• Systematically survey web visitors and online shoppers to gather actionable feedback.
• Regularly report on traffic, revenue, and lead performance to marketing and sales leadership.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Curate all assets on YouTube channel for igus® product.
• Create posts about igus® product line on Facebook, LinkedIn, Instagram and Twitter.
• Monitor key online marketing metrics to track success.
• Create and maintain online listings across e-commerce platforms.
• Ensure that the brand message is consistent.
• Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions.
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.
• As this position develops, the employee maybe assigned additional duties or special projects as deemed necessary by the management.

Requirements:

The successful candidate will be expected to possess and display the following skills, knowledge and attributes in order to excel in the role:

• Diploma in either Marketing, Digital Marketing, Mass Communication or relevant field. New graduates are welcome.
• At least 2 years of working experience in the related field.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Excellent knowledge of MS Office applications, marketing computer software and online applications (CRM tools, online analytics, Google Adwords etc.)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing PPC campaigns on all major search engines.
• Excellent organizational and multi-tasking skills.
• Outstanding communication and interpersonal abilities.
• Incredible attention to detail.
• A team-player with a customer oriented approach, contribute and work together with the rest of the team to meet the company’s goal & growth objectives.

Social Media Management:

• Develop and execute social media strategies for platforms such as Instagram, Facebook and Tiktok.
• Manage daily social media activities, including content scheduling, community engagement, and performance tracking.
• Monitor social media trends and adapt strategies to ensure maximum reach and engagement.

Content Creation:

• Create high-quality, engaging content (posts, stories, videos) that aligns with our brand identity.
• Produce photography and videography content, including editing, to showcase our products and services.
• Collaborate with the team to generate fresh ideas for social media campaigns and promotions (as well as Live Selling and collaboration with 3rd Party brands)

Graphic Design:

• Design visually appealing graphics for social media, websites, and other marketing materials.
• Maintain consistency in brand messaging and visual identity across all channels.

Online Advertising:

• Plan, execute, and optimize online advertising campaigns (e.g., Facebook Ads, Instagram Ads) to drive traffic, leads, and sales.
• Analyze campaign performance and adjust strategies to achieve KPIs.
• Understand SEO and relevant online marketing concepts.

E-Commerce Management:

• Manage and optimize our WooCommerce/Shopify platform, ensuring a seamless online shopping experience for our customers.
• Update product listings, monitor inventory, and troubleshoot any technical issues that arise within the WooCommerce system.
• Collaborate with the team to implement promotional strategies and analyze e-commerce performance metrics to drive sales and improve customer satisfaction.
• Able to manage and optimise Lazada and Shopee platforms to promote products.

Marketing Management:

• Develop and implement comprehensive marketing strategies to promote our products and services.
• Oversee the execution of marketing campaigns across various channels, ensuring alignment with overall business objectives.
• Conduct market research to identify trends, customer needs, and competitive positioning.
• Manage the marketing budget and allocate resources effectively to maximize ROI.
• Collaborate with cross-functional teams to ensure a cohesive approach to marketing efforts.

Qualifications:

• Proven experience in social media management, content creation, and online advertising.
• Strong photography and videography skills, including proficiency in editing software.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva).
• Solid understanding of online marketing strategies and tactics.
• Ability to work independently and as part of a team.
• Creative mindset with a passion for staying ahead of industry trends.

PRIMARY REQUIREMENTS:

• Can thrive in a fast-paced multi-campaign environment servicing multiple clients
• Good presentation, client consultation skills
• Meticulous, inquisitive, take pride and ownership of work
• Love working in a highly independent but strong "community-based" culture where we worship new ideas, innovations, and technology that scale up our already famed digital delivery.
• Ability to multi-task, work in a team, really care for clients and pro-actively/persistently seek better answers for clients and company
• Strong, proven (by certificates and self-learning) love for digital marketing

Note: we do not need experienced digital marketers. We simply need you to show interest and enthusiasm for the art and science of digital marketing platforms and techniques.

RESPONSIBILITIES:

• Campaign management and reporting (client management is performed by Account Managers)
• Technical implementations of SEO/PPC/Social Media and Media Buy campaigns (you may be assigned to the relevant departments for each discipline or the central Account Management team)
• Oversight and QC of partner and remote teams' technical implementation and execution
• Ceaselessly and constantly improving the processes and technology for our delivery of services
• Work with other Business Units to deliver our MediaOne 360 digital solutions

As a Product Marketing Manager for Ads, you will shape the strategy, planning and communication of our suite of Ads solutions, thought leadership in digital, and supporting the Sales organization in driving advertising business from large corporate clients and agencies. You'll encourage and educate marketers across the Philippines with market insights, support content strategy, and communicate effectively through scalable marketing initiatives. In this role, you'll work cross-functionally with Comms, Sales and Ads Product Specialists, as well as collaborating with other Marketing teams across global offices.

Responsibilities:

• Partner with Sales organization to drive positive brand perception & incremental revenue
• Drive business analysis and analytical activities to develop B2B marketing strategy.
• Handle B2B marketing for large corporations and agencies to ensure synergy in operation, efficiency in execution and consistency in narrative to the market.
• Develop messaging, collateral, events, and business strategies aimed at advertisers, agencies and publishers, increasing our engagement with them and measuring the efficacy of such programs.
• Inspire and build confidence amongst advertisers and agencies through research, insights and case studies.
• Support executive communication within Marketing and to other cross-functional teams.

Minimum Qualifications:

• At least 4 years’ work experience in tech marketing, brand management, strategy consulting, agency, or a related B2B industry with business acumen
• Experience at a marketing firm, agency, management consulting firm, bank, and/or in another role requiring strategic problem identification and problem-solving skills.
• Demonstrated analytical success. Demonstrated capacity for developing and understanding strategy.
• Penchant for technology, creativity to "think outside the box” and leadership to execute effectively.
• Deep understanding of products and technology industry.
• Demonstrated innovation and creative problem-solving abilities.
• Global mindset and ability to think across disciplines, industries, cultures and scenarios.

As a Digital Media Marketing Manager, you will lead the development and execution of digital media strategies to enhance brand visibility, drive engagement, and achieve marketing objectives. You will oversee all aspects of digital media planning, buying, and optimization across various online channels, ensuring effective targeting and maximum ROI.

We are seeking a motivated individual with deep fashion industry knowledge, a focus on innovation, strong digital and creative skills, technological proficiency, and strategic thinking. This role leads the implementation of global marketing, communication, and content strategies, integrating digital and traditional marketing efforts to increase brand visibility and generate leads. The ideal candidate will champion cross-functional collaboration, foster an inclusive team environment encouraging diverse perspectives and innovative ideas, and ensure a proactive approach to market leadership.

Key Responsibilities:

• Digitally transform the brand in all markets via various digital-driven marketing strategies and campaigns planning, including programmatic marketing, analytics, social media, operational marketing, and CRM
• Develop audience strategies and optimize productivity by leveraging advancements in technology while aligning with global HQ initiatives
• Lead daily integrated marketing cross-functional scrum and related stand-up activities to identify and prioritize planning and execution agenda
• Manage multiple projects, campaigns, and events in a fast-paced, deadline-driven environment
• Plan, implement, and optimize paid campaigns across various platforms
• Apply SEO, content development, distribution, and measurement to effectively tailor content to reach audience personas
• Measure digital performance and identify areas for improvement.
• Provide budget forecasts, strategies, and guidelines to ensure alignment with budget parameters, while identifying and addressing any deviations promptly
• Stay current in all touchpoints and marketing trends; strongly influence on innovations and maintain digital leadership within the industry

Qualifications and Skills:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum 3-5 years of relevant experience in Performance/Digital Marketing within the lifestyle, retail, or fashion industry.
• Proven ability to design and implement successful marketing campaigns.
• Ability to pull data from various resources and translate it into trends, action plans and reporting templates
• Proven expertise in digital and programmatic marketing, e.g. Analytics, SEO/SEM, social media and creative design etc.
• Strong track record in marketing communications, lead generation, PR and achieving ambitious sales targets
• Demonstrated strong business judgement and decision-making skills, with the ability to identify, prioritize and articulate highest impact initiatives in global markets

Responsibilities:

• Developing Partnership Opportunities and establish membership offerings.
• Plan and manage membership activities to engage member base.
• Collate market intelligence and engagement of different industries to improve membership services.
• Coordinate and work with internal cross-functional departments to support the planning, management and completion of assigned projects.
• Monthly report on business opportunities, partnership engagement and project developments.
• Ad hoc projects as per assigned.

Requirements:

• Degree/Diploma in Business/Marketing/Arts Discipline.
• Strong interpersonal and communication skills and able to engage prospects and partners.
• Strong interest in understanding business offerings from various sectors to create marketing opportunities.
• Able to analyze data and possessed report writing skills
• Work well independently and in teams

Company is in e-commerce business.

-LYLAC is a new home appliance brand that is looking to develop both in Singapore and in Southeast Asia. We are looking for an executive with a startup mindset i.e. somebody who can multitask and has insanely good communication skills to enable smooth operational workflow.Other job functions include:Analyse our online web traffic, propose ways to increase web traffic, increase conversion rates and increase e-comm sales.
Assist in Developing creatives in the form of short-form and long-form videos and graphics for social media, website and ecommerce pages.
Source for new channel customers and markets through various digital channels and platforms.
Keep track of orders, ensure all items per sales orders are shipped and follow up on each order to ensure order is received by customers and reception by customer documented. Perform any service recovery operations if necessary.
Create sales and marketing report for weekly and monthly meetings to enable team to analyse gaps and optimize ad spend.
Daily attend to all enquiries on various channels, respond promptly and take whatever action needed to close off the enquiry.
Find new and innovative ways of marketing on social media platforms and e-commerce platforms to generate more business by scanning different platforms to analyze social media trends
Any other ad-hoc marketing projects assigned including but not limited to website maintenance, e-commerce page maintenance, helpdesk maintenance etc.
For more information on Lylac Home Appliances, please check out www.lylachome.com.Expected Start Date: Immediate

Employer questions
Your application will include the following questions:
a. What's your expected monthly basic salary?

b. How many years' experience do you have as an eCommerce Marketing Executive?
c. Which of the following statements best describes your right to work in Singapore?

(i) Require work pass to work in Singapore

(ii) Singaporean or Singapore Permanent Resident

(iii) Long Term Visit Pass Holder
d. Which of the following types of qualifications do you have?

(i) Degree

(ii) Diploma

(iii) Any other, please state
e. Which Adobe products are you experienced with?

f. Do you have experience with Search Engine Optimisation (SEO)?
g. How many years of graphic design experience do you have?
h. Which of the web analytics tools are you experienced with eg. google?

The Role

We’re looking for a creative and energetic Marketing & Commercial Operations Executive to join our team! If you're digitally savvy, organized, and have a flair for content marketing, social media, and basic design, this role is for you. You'll be at the forefront of boosting our brand's online presence, supporting event branding, and engaging with our audience. From managing social media and our website to assisting with event sponsorships and handling simple design tweaks, you'll be a key player in shaping our digital world. Ready to bring your skills and fresh ideas to the table? Join us!

Key Responsibilities:

1. Digital Content Marketing

• Develop and execute engaging content for digital platforms, including blogs, social media posts, and email newsletters.
• Collaborate with the marketing team to brainstorm and create high-quality content that aligns with brand and campaign objectives.
• Utilize analytics to optimize content and ensure engagement aligns with marketing goals.

2. Social Media Management

• Monitor and manage daily comments and interactions across event social media channels, ensuring timely and appropriate responses to foster community engagement.
• Implement social media strategies to increase brand awareness and enhance audience engagement.
• Track and analyse social media performance metrics to adjust content strategies for continuous improvement.

3. Event Branding and Sponsorship

• Assist in developing and executing event branding strategies and materials to maximize brand exposure.
• Support sponsorship initiatives by managing sponsor relationships, tracking deliverables, and ensuring brand alignment with partner brands.
• Assisting with timely execution of event branding and program plans.
• Supervising on-site setup and tear-down activities with suppliers to maintain branding and commercial elements.

4. Corporate Website & Social Media Maintenance

• Maintain and update the corporate website with current information, ensuring alignment with digital strategies and brand guidelines.
• Develop a consistent schedule for social media posts, website updates, and ensure brand voice is consistently applied across all digital touchpoints.

5. Design & Creative Support

• Perform basic design adaptations for digital and print materials as needed, ensuring brand consistency.
• Utilize design software (e.g., Adobe Creative Suite) to modify existing templates or create simple graphic assets for marketing use.

6. Additional Support:

• Handling ad hoc duties as required to support the event’s commercial and branding objectives.

Requirements

1. Technical Skills

• Good understanding of digital marketing principles, social media platforms, and analytics tools.
• Basic understanding of SEO, Google Analytics, and social media analytics platforms
• Familiarity with website content management systems such as WordPress.
• Basic design skills with proficiency in design software (Adobe Creative Suite, Photoshop).
• Proficiency in Microsoft Word, Excel, and PowerPoint for documentation, and presentations.

2. Personal Attributes

• Dedicated, self-oriented, and results-driven, with a strong commitment to achieving successful event outcomes.
• High attention to detail, time management, and organizational skills.

3. Communication Skills

• Strong communication abilities to effectively coordinate with stakeholders, clients, and team members.

4. Independence

• Ability to work independently, managing tasks and challenges without constant supervision.

5. Flexibility

• Willingness to work outside regular office hours when required to meet event deadlines and handle on-site responsibilities.

Location: Mega at Woodlands

Working hours: 9am – 6pm (Monday – Friday, may be required to work beyond normal hours)

Please attach a copy of your resume for our necessary review.

Only shortlisted candidates will be notified about their application.

Company Background

Ouji (Singapore) Pte Ltd, proudly stands as a vital part of the WL Centralin Group, a multinational force in the fast-moving consumer goods (FMCG) industry, with a global footprint encompassing Europe, Southeast Asia, and Oceania, with a presence in countries such as Japan, China, Singapore, Malaysia, Taiwan, Indonesia, Thailand, Vietnam, Australia.

Summary/key point of the roles:

You will be supporting the marketing and e-commerce teams in the daily operations, assisting with livestream events, video content creation, as well as the relaunch of our eShop. Additionally, you will provide administrative support to the marketing team, gaining valuable hands-on experience across various digital marketing and e-commerce activities.

Job Description

• Assist in Livestreaming and ensuring smooth execution across platforms.

• Collaborate with the marketing team to create engaging video content for various platforms.

• Support eShop relaunch projects by conducting research on website builders and tools. Assist with uploading and organizing product listings, ensuring that content is accurate, visually appealing, and optimized for e-commerce.

• Other administrative and adhoc duties by the immediate superior/management.

Job Requirements:

• Diploma in the area of studies for Digital Marketing, Visual Communications or Multimedia Communications.

• Preferably a minimum of 3-months attachment.

• Passionate about the potential of social live commerce in the new and evolving digital retail landscape.

• Fun, energetic, creative, confident and engaging in presentations, complemented by a positive and likeable attitude.

• Strong interpersonal and organizational skills.

• Thrive in a fast-paced environment, excelling as part of a team while sharing successes and growth.

• Passion for video creation, with a strong interest in content making for social media and short-form videos.

Looking for a stepping-stone to explore and excel in the events and marketing industry?

We are an outsourced events and marketing company that pride ourselves by working with the pace setters and leaders of various industries. As we are representing all the reputable clients, we have a proven coaching system to ensure all our people are well equipped with the right skills set to carry out campaigns for different projects.

Your rewards and benefits:

• Global and regional travel opportunities
• Performance based – Not based on seniority
• Fair and transparent advancement structure
• Progressive skill set and personal development program

We want you if you are:

• Humble and willing to learn
• Professional but not boring
• Love working in a team based environment
• Passionate in meeting new people

Do send in your application and resume to start your journey with us!

Love forming bonds or conversing with others? Join the team and thrive in events and marketing! ✨

We are a outsourced events and marketing company working closely with reputable brands in various industries such as education, telecommunications, non-profit, etc.

Job Responsibilities:

• Connect and converse with new customers.
• Work together with the team to come up with strategies to increase market shares and brand awareness.
• Train and lead others!

Why join us?

• Competitive salary and commission structure
• Travelling opportunities (Regional and international)
• Fun and exciting work environment

Ready to join us?

If this resonates with you, we would love to hear from you! Send over your resume and we will be in touch as soon as we can!

Reporting to the Deputy CEO, the Digital Marketing Executive will be responsible for developing and overseeing the company’s digital marketing initiatives to increase brand awareness and drive sales of our products and services.

This individual will work closely with other departments and regional offices to execute online advertising campaigns, conduct marketing & research, website management, and implement marketing initiatives toward sales conversions.

Duties & Responsibilities:

• Oversee and manage offline and online marketing campaigns via LinkedIn, Facebook, Instagram, YouTube & E-Store
• Design high-quality creatives for all media formats, including print media and artwork for online ad banners, mobile banners, infographics, social media, brochures, GIFs, and other promotional materials to drive promotions, engagement and grow follower base
• Develop and engage in the planning and execution of various digital marketing campaigns, including managing SEO, SEA, and SEM strategy and optimizing social media marketing
• Managing website content to fully utilize the website platform to market (create, update, and upload information)
• Review the website and digital platform analytics weekly to monthly to address where customers are dropping off, and test initiatives that will improve customer engagement. Identify an action plan to improve performance
• Plan, develop, and execute email marketing programs
• Stay up-to-date with industry trends and emerging technologies, devise strategies, and organize marketing events and trade exhibitions

The Successful Applicant:

• A degree or diploma in Mass Communication, Advertising, Business Administration, or Marketing is preferred
• Minimum 2 years of relevant work experience in Marketing, Advertising & Promotions environment, or a similar capacity. Prior experience in digital/advertising agencies will be an added advantage
• Familiar and fluent with digital/data tools, e.g., Google Analytics, BI tools, CRM/Marketing tools, etc, with the ability to generate, analyze and interpret data
• Excellent writing and communication skills
• Strong interpersonal skills and detailed individuals
• Experienced in commercial social media platform management
• Proficient in Adobe design tools would be an advantage
• Strong project management skills, with the ability to manage multiple projects simultaneously

We invite interested and qualified candidates to write in with your updated resume (MS Word Format) and your current and expected salary.

We regret that only shortlisted candidates will be notified.

You will serve as a key link between our brand and our customers, playing a critical role in both customer acquisition and retention. By planning and executing strategic activities, you will work to attract new customers while nurturing relationships with existing ones. Leveraging on your experience, you will effectively communicate our brand value, align with our marketing strategies, and contribute to enhancing brand perception and ultimately, to drive product sales performance and fostering brand loyalty.

Responsibilities:

1. Design and execute effective strategies to meet company goals.

2. Strengthen our brand’s online presence across social media platforms such as Facebook, Instagram, Google, Tiktok and Threads etc by developing engaging content and executing effective digital marketing strategies.

3. Plan and implement marketing campaigns across multiple channels, including digital, social media, and offline platforms.

4. Develop and nurture strong relationships with existing clients while attracting new customers through social media, events, and pet shows.

5. Analyze sales metrics to assess performance and identify areas for improvement.

6. Stay up-to-date with industry trends, popular pet-related topics, and emerging technologies to maintain a competitive advantage.

Qualifications:

1. Demonstrated experience in managing social media platforms, with a strong passion for engaging and interacting through these channels.

2. Experience with various digital media platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and others.

3. Ability to work independently and as part of a team in a fast-paced environment.

4. Proficiency in graphic design software (such as Photoshop, Illustrator, etc.) and video editing tools.

Job Description

• Industry/ Organization Type: Manufacturing (Home Appliances)
• Position Title: Senior Marketing Executive
• Working Location: Ubi
• Working Hours: 5 days (Mon – Fri, 830am – 530pm)
• Salary Package: Basic salary up to $4,200 + Variable Bonus
• Duration: Permanent Role

Key Responsibilities

• Develop and carry out strategic marketing plans to attract and keep customers.
• Manage the marketing budget, coordinate campaigns with sales, and report on key performance indicators and return on investment.
• Set budgets and targets and create pricing strategies for products and services.
• Build and maintain relationships with industry partners, agencies, and vendors.
• Monitor and report on the success of marketing efforts across various channels, including content creation, social media, and events.
• Conduct market research and competitor analysis to offer competitive products and services.
• Create engaging content for our website and blog to attract and convert our target audience.
• Support product development and licensing and provide feedback to ensure customer satisfaction.
• Prepare and submit monthly, quarterly, and annual reports.
• Collaborate with sales to analyze sales forecasts and achievements.

APPLY NOW!!!

• Bachelor's Degree or Diploma in Sales & Marketing, Retail Management, or Business.
• 3-5 years of marketing experience, ideally in the Home Appliance Industry.
• Team player with the ability to work independently.

Kindly apply through ANY of the following methods:

• Submit your application by clicking the APPLY button;
• Email your resume to [email protected]. Please indicate #72104 on the email subject.

Anradus Application Policy: We value each application and ensure every resume is reviewed. Our process is efficient, typically concluding within 3 working days. If you do not receive communication from us within this timeframe, it's likely that your application has not been shortlisted by our client. In such cases, we recommend continuing your job search to maximize your opportunities.

Anradus Pte Ltd | EA License No. 20C0161 | Rachael Lee | EA Reg No.: R2093131

PIF Capital

Who we are

PIF Capital is a One-stop Capital Resource Platform to Fast-Track Growth Development for SMEs. Our vision is to build A+ Companies & Capital Entrepreneurs, to grow and corporatise SMEs to maximise their business valuation.

Key Responsibilities for the role of Events Manager

Event Planning and Execution:

Develop and manage a comprehensive events calendar to align with PIF Capital’s strategic objectives.

Plan and execute engaging capital entrepreneurship events, ensuring seamless logistics and high-quality experiences.

Collaborate with internal teams and external vendors to coordinate event details including venue selection, catering, branding, and technology needs.

Attention to detail, to ensure that every attendees have a high level of satisfaction

Marketing and Promotion:

Create and implement effective marketing strategies to promote events, enhance visibility, and attract target audiences.

Utilize online platforms, social media, email marketing, OOH advertising, partnerships and other channels to maximize event attendance.

Develop compelling marketing materials, including brochures, event invitations, and online content.

Lead Generation and Relationship Building:

Drive lead generation through event participation, ensuring a pipeline of qualified prospects.

Build and nurture relationships with business owners and shareholders, offering tailored solutions to meet their needs.

Identify opportunities for cross-selling and up-selling PIF Capital’s services during events.

Performance Analysis and Reporting:

Analyze event performance metrics and attendee feedback to measure success and identify areas for improvement.

Prepare and present post-event reports, highlighting key achievements and recommendations for future events.

Budget Management:

Develop and manage budgets for each event, ensuring financial objectives are met and resources are utilized efficiently.

Qualifications:

Diploma/degree in Marketing, Business, Communications, or a related field.

Proven experience in event management and marketing, preferably in the education or consulting industry.

Strong understanding of capital entrepreneurship and the needs of SME business owners preferred

Excellent communication, interpersonal, and organizational skills.

Ability to manage multiple projects simultaneously and work well under pressure.

Proficiency in digital marketing tools and platforms.

Creative thinker with a proactive and solution-focused approach.

Job Overview

The Digital Marketing & Outreach Lead will play a crucial role in supporting our digital marketing & outreach efforts across virtual & physical modes, including social media, email marketing, content creation, client relationships management, and more.

Job Responsibilities

• Execute digital marketing campaigns across various platforms, including but not limited to social media (Facebook, Instagram, Twitter, LinkedIn), email marketing, Google /Facebook Ads, & Search Engine Optimization (SEO).
• Manage new & existing customer relationships to promote AKC Courses.
• Develop & implement appropriate strategies on Marketing / Digital Marketing for B2B and B2C Projects for AKC Courses.
• Monitor and analyse the performance of digital marketing campaigns, providing insights and recommendations for optimization.
• Help maintain and update content on company website and other digital platforms, ensuring accuracy and relevance.
• Collaborate with team members to brainstorm new ideas and strategies for engaging target audiences.
• Assist in the creation of digital content, including blog posts, social media posts, graphics, and videos.
• Stay up-to-date with the latest trends and best practices in digital marketing, and assist in incorporating them into our strategies.

Job Requirements

• Diploma in Marketing,Communications, or related field and above.
• Previous experience or internship in digital marketing is a plus.
• Proficiency in analytics
• Basic knowledge of Adobe Creative Suite (Photoshop, Illustrator) is a plus.
• Highly organized with strong attention to detail.
• Ability to work effectively both independently and as part of a team in a fast-paced environment.

Responsibilities:

• Social Media/Digital Marketing: create & monitor content for several platforms at once
• Provide strategy on delivering content to the right audience on the right channels (Facebook/Instagram/Google/TikTok)
• Follow brand guidelines to execute a wide variety of activities that involve branding, advertising, social media, partnerships and more
• Create and design promotional material including posters, brochures, advertisements and other types of print and online media
• Plan and develop integrated marketing strategies to increase lead generation and drive brand awareness, engagement and conversion. Frequently encompassing both digital and offline media
• Brainstorm, plan strategies and execute innovative social media campaigns for multiple platforms according to brand guidelines
• Coordinate and assist in any photography or videography needed in the execution of marketing campaigns and social media content

Requirements:

• Degree / Professional Qualification in Marketing, Business, Communication Design, Video or related discipline
• Minimum of 1- 2 years of relevant experience working in relevant field
• Creating and publishing creative content for multiple platforms should be second nature to you (Facebook, IG, Youtube, Tiktok, Google)
• Experienced with Facebook Ads Manager or Google Ads
• Basic design and image editing skills
• Very meticulous, organised and digitally savvy.
• Works well in both team and individual settings
• Strong command of language, written and spoken
• Proficiency in Adobe Illustrator, Photoshop, Lightroom
• Big pluses for Video editing knowledge / experience in Hubspot / SEO article writing

Join the Bacha Coffee team

Great ideas start with coffee, Bacha Coffee starts with you. We are headquartered in Singapore with coffee rooms and boutiques in Europe and Asia currently. We are expanding aggressively to achieve a worldwide presence in the upcoming months...

Bacha Coffee specialises in 100% Arabica coffees and provides customers with a unique opportunity to travel the world through their cup by exploring harvests from over 30 of the most well-reputed coffee producing countries. Even our distinctive fine blended, fine-flavoured and naturally decaffeinated coffees are produced using only 100% Arabica beans to give coffee lovers the widest choice, without ever sacrificing quality or flavour.

The qualities that have made Bacha Coffee a legendary brand around the world also make us a great place to work: innovation, creativity, passion, and excellence.

Job Summary

This position supports global and local marketing campaigns for Bacha Coffee Brand.com, by implementing digital sales, marketing, and logistics strategies across BachaCoffee.com, social media, search engines, and other channels. The objectives include driving net sales while maintaining luxury market positioning. This role requires understanding of branding, digital marketing, consumer relationship marketing and knowledge of online luxury retail and digital platforms.

Primary Relationships

The position reports to the eCommerce Manager.

Within the organisation, this position will assist with the conception of marketing campaigns, and management of loyalty marketing and has primary working relationships with the Design, Public Relations, Marketing, Social, Operations, IT and Warehouse teams, as well as staff with similar roles within partner and franchise organisations.

Outside the organisation, the position coordinates primarily with vendors and service providers (media agencies etc.) as well as customers from online and social media platforms.

Responsibilities

Campaign Activation

• Assist with the creation, execution and management of multi-channel online promotions and thematic campaigns globally.
• Work with franchisees and subsidiaries to develop market specific and market appropriate content and campaigns to drive sales.

Coordinate with internal teams to ensure the successful execution of eCommerce campaigns and order fulfilment

• Manage deadlines and ensure timely execution of campaigns
• Update monthly online marketing calendars, making sure internal and external teams are aligned
• Monitor and report campaign performance, assessing results against goals and identify opportunities for improvement.
• Ensure availability during non-office hours during peak sales periods to assist when required with mega campaign order processing and customer service

Performance Marketing and Search Engine Optimisation (SEO)

• Support development of media strategies and plan for activation across paid channels to drive traffic to BachaCoffee.com, drive conversions, increase customer base and promote active engagement.
• Work with eCommerce manager and agency to implement the right growth strategies for BachaCoffee.com through paid social and search campaigns.
• Conducting keyword research and analysis to optimise paid campaigns.
• Implement SEO strategies to improve search engine rankings and increase organic web traffic.

Site Merchandising and Optimisations

• Review merchandising on-site, for the best consumer journey
• Identify opportunities for improvement of online user experience
• Contribute valuable ideas to support revenue growth, number of orders, number of customers, and average order value
• Contribute to the optimisation of eCommerce content and design to match brand guidelines and improve user experience.
• Support management of content of Bacha Coffee’s multiple sites via CMS and other platforms, ensuring full site functionalities and content accuracy, when required

Loyalty Programme and Consumer Lifecycle Marketing

Develop and manage loyalty programme alongside internal teams, to enhance customer retention and lifetime value.

Design and implement loyalty campaigns, rewards and incentives to engage and retain customers.

Provide insights into customer behaviour and suggest improved content, eCommerce journeys, and direct marketing initiatives to increase customer satisfaction, engagement and commercial opportunities.

Assist to contribute ideas about new manners to engage with customers, whether through CRM, software innovations or exceptional luxury experiences.

Report and Analysis

Utilise analytics tools to monitor and provide actionable insights for improvements.

Compile weekly, monthly and annual digital marketing campaign performance reports for eCommerce Manager.

Others

• Keep updated and informed by doing research into luxury brand.com platforms across markets and domains
• Stay up to date on new technologies to ensure Bacha Coffee always offers the very best user experience

Requirements

• 2-4 years working experience in digital marketing, E-Commerce, media planning or other similar roles
• At least 2 years of working experience in online D2C
• Mastery of basic digital marketing principles, such as target segmentation, category, value proposition, positioning, and brand strategy.
• Have strong analytics skills and problem-solving capabilities, with an understanding of E-Commerce specific metrics – CPA, CR%, CTR, ROAS etc.
• Knowledge of key acquisition platforms for Search, Display, Social (Google, Facebook, Instagram, YouTube etc.) and Analytics (Google Analytics, Tag Management Systems)
• Experience dealing with local and international markets and customers.
• Knowledge of basic CRM and CMS environments and features.
• Knowledge of SEO, Google Analytics, Google AdWords, and social platforms.
• Knowledge of website design, html, search and social advertising, URL architecting, programmatic advertising, email marketing, and e-commerce.
• Fluent English and strong writing skills.
• Presentation skills and previous experience in the luxury industry would be a plus.
• Completion of Google Analytics Certification is a must
• Completion of Google Adwords and Meta Advertising certifications is a plus
• Work experience in an agency is a plus
• Positive character who is able to pivot across multiple tasks

Bacha Coffee is an equal opportunity employer. Only shortlisted candidates will be notified.

Responsibilities:

• Promote Company Products on TikTok:Responsible for promoting the company's application product on the US TikTok platform.
  Select quality cooperative influencers/KOLs to achieve promotional cooperation.
  
• Content Production:Assist in the content production process.
  Collaborate and liaise with influencers/KOLs, writing scripts, creating attention-grabbing content, and scheduling content publishing on TikTok platforms.
  
• Trend Analysis and Recommendations:Keep abreast of emerging trends and make appropriate recommendations for effective promotion and product placement.
  Collaborate with influencers/KOLs to develop ad creatives required for product placement.
  
• Data Analysis and Reporting:Use a data-driven mindset to measure, analyze, and report the traffic performance of TikTok ads.
  Analyze metrics cyclically to determine the output and value of TikTok content. Use data as a critical planning tool to refine strategy and tactics.
  
• Influencer/KOL Relationship Management:Attract, engage, manage, and maintain positive relationships with influencers/KOLs.
  
• Discord Community Management and Development:Manage and develop Discord community engagement.
  Implement strategic initiatives to boost weekly retention on Discord.
  Facilitate and engage in community discussions in Discord channels and group chats, resulting in increased activity levels and improved user satisfaction and retention.
  

Qualifications:

• Proven experience in social media marketing, particularly on TikTok and Discord.
• Strong understanding of influencer/KOL marketing and content production.
• Excellent communication and collaboration skills.
• Proficient in analyzing data and metrics to drive strategy.
• Ability to stay updated with emerging trends in social media and community engagement.
• Experience in managing and growing online communities, specifically on Discord.

What We Offer:

• Competitive salary and benefits package.
• Opportunity to work with a dynamic and innovative team.
• Flexible working environment with opportunities for growth and development.

PIF Capital, led by an A+ management team, is the catalyst for SMEs fast-track growth. Our capital consultancy services, membership programmes, and nurturing community empower entrepreneurs, propelling them towards corporatisation.

Our vision is to become Asia's Silicon Valley, developing A+ companies and capital entrepreneurs through customised consultancy. With a focus on building capital entrepreneurship with a purpose, we aim to develop 300 IPOs and establish 300 education foundations, making impactful contributions to our business community.

Roles & Responsibilities

Reporting to the Chief Marketing Officer, this role will support the Marketing team’s branded and special events and will coordinate the team’s efforts in building, championing and enhancing PIF Capital’s corporate reputation through a mix of strategic and integrated initiatives with a special focus on events and brand marketing across the region.

We are looking for an exceptional Senior Events Marketing Specialist/ Assistant Manager/ Manager who thrives on interpersonal interactions, possess an innate drive that engage regularly with key stakeholders, passionate about inbound communications and most importantly, excited about driving and managing successful events for our Capital Community.

As part of the marketing team, you will be responsible for our members’ engagements and with our brands, leaders, partners and educational framework.

Role & Responsibilities

· Plan and manage a calendar of hybrid and physical events;

· Ensure the smooth execution of both hybrid and physical events for the company across several markets;

· Support the planning and smooth execution of conferences, seminars, event sponsorships and exhibitions;

· Providing timely reporting on all engagement metrics and post event analysis;

· Support and coordinate all logistical arrangements for both hybrid and physical events;

· Support the governance of policies, guidelines and processes related to the brand (e.g., brand identity, public relations/social media, web style guide, social media playbook), and assist in monitoring our partners’ and vendors’ adherence to achieve consistency across the region;

· Play an integral part in building and maintaining warm yet professional communications with prospects, members and other key stakeholders, contributing towards our robust lead management processes; and

· Any other tasks as assigned by the Management.

Requirements

· At least 4 years of relevant working experience in an events or conference management role

· Competent in planning and executing tradeshows, conferences, seminars, event, sponsorships and exhibitions

· Ability to work independently and collaborate as a team player

· Comfortable with the use of IT equipment and software applications (i.e. Zoom) for conferencing and or webinars

What We Offer

PIF Capital is a family-oriented company with a friendly, fun, exciting and entrepreneurial environment that offers you with the opportunity to growth your skills and talent effectively as we believe in investing in our talents.

We offer you a very comprehensive hands-on training on operational skills, leadership as well as entrepreneurship. We offer you the opportunity to learn and gain valuable insights about the unique IPO industry. Immediate commencement will be a great advantage!

Requirements

· Diploma/Degree in Events Management, Tourism and Hospitality Management and or any other related fields

· Experience in vendor/agency management and project management is a must

· Advanced proficiency in Microsoft Office, including Excel, PowerPoint, Word, Office 365

· Good written and verbal communication in English with seasoned presentation skills

· Skills in strategic thinking, creative analysis, ideation, and problem-solving are a must

· Attention to detail

We are seeking a highly motivated and results-driven Content Marketing Specialist to lead our content initiatives and drive brand growth across the APAC region. This role will oversee end-to-end management of English and Chinese marketing channels, including LinkedIn, X (Twitter), Website, RED, and WeChat. The ideal candidate will establish a strong brand image, amplify our presence in target markets, and support lead generation efforts through strategic content creation and collaboration with the BD team to optimize the conversion funnel.

Key Responsibilities:

Content Creation & Channel Management

• Create high-quality English and Chinese content, including blog posts, press releases, social media copy, and marketing collateral (e.g., presentations, brochures, and digital assets) to enhance brand image and online presence.
• Plan and execute content calendars for platforms like LinkedIn, X (Twitter), RED, and WeChat, ensuring consistent and engaging posts.
• Monitor channel performance, refine strategies, and optimize content delivery.

SEO & Advertising

• Analyze website traffic and SEO trends to uncover content opportunities and optimize materials for key markets using relevant tools.
• Manage or support paid media campaigns, including LinkedIn Ads, Google Ads, and RED ads, to increase traffic and engagement.

Collaboration & Campaign Execution

• Partner with internal teams, external stakeholders, and designers to execute effective content strategies and campaigns.
• Align messaging and outreach initiatives with BD and Management teams for consistent branding.

Metrics & Reporting

• Track and evaluate content and campaign performance, reporting on ROI, lead generation, and pipeline development.
• Set KPIs to assess the success of initiatives and refine future strategies.

Brand Visibility

• Strengthen the company’s brand presence by expanding visibility and engaging with key industry decision-makers through strategic campaigns and events.

Requirements:

• Bachelor’s degree in Marketing, Business Management, Writing, or a related field.
• 1–3 years of experience creating omni-channel content, preferably in a B2B environment.
• Hands-on experience with social media platforms like LinkedIn and RED.
• Basic proficiency in design tools like Adobe Illustrator is preferred.
• Website management experience is a plus.
• Proven ability to manage multiple priorities and collaborate across cross-functional teams.
• A self-starter with strong attention to detail, able to thrive in a fast-paced, global, and matrixed environment.

Interested candidate may send your resume to [email protected]

• Developing and managing marketing technology stacks to ensure seamless execution of campaigns and strategies
• Overseeing and optimizing marketing automation processes to improve workflow efficiencies
• Tracking, analyzing, and reporting on marketing campaign performance to inform strategic decisions
• Managing the marketing budget, ensuring that spending is aligned with strategy and objectives
• Ensuring compliance with data privacy regulations and best practices within marketing operations
• Collaborating with cross-functional teams to align marketing initiatives with sales, product development, and customer service efforts
• Implementing and managing customer relationship management (CRM) systems to enhance customer insights and engagement
• Conducting market research and competitive analysis to stay ahead of industry trends and inform marketing strategies
• Facilitating continuous improvement by identifying and implementing process enhancements within the marketing department
• Training and mentoring marketing staff on best practices, tools, and technologies
• Establishing and maintaining scalable processes that ensure best practices in campaign and lead management
• Coordinating with vendors and third-party service providers to ensure the effective execution of marketing programs and technology utilization