Digital Marketing Executive -KITCHEN/ELECTRONIC APPLIANCE
Full-time
Senior Executive
11 months ago
Position : Digital Marketing Executive -KITCHEN/ELECTRONIC APPLIANCE
Location : Near Tai Seng MRT
Working hours : 5 days (Monday - Friday: 8:3..
- Position : Digital Marketing Executive -KITCHEN/ELECTRONIC APPLIANCE
- Location : Near Tai Seng MRT
- Working hours : 5 days (Monday - Friday: 8:30am-5:30pm)
- Salary (commensurate with experience): Up to $4300 + VB
- Duration : Permanent
- Industry : Electrical Appliance
Main Responsibilities:
- Responsible to develop, implement and execute strategic marketing plans and tactics to attract potential customers and retain existing ones.
- Managing the company’s marketing budget and co-ordinating marketing campaigns with sales activities and report on the key performance matrix
- Responsible to determine budgets and targets and in charged with developing pricing strategies for products and services.
- Build strategic relationships and partner with key industry players, agencies and vendors and develop potential new strategic partner relationships.
- Monitor and report on effectiveness of marketing communications; variety of organic and paid acquisition channels – content creation, content curation, campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis) and work closely with design agencies and assist with new product launches.
- Conduct market research & analysis, market insights and competitor’s development to enhance company competence of developing competitive products and services
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Assist in Product Development team, Product Licensing Acquisitions & Accreditations from relevant agencies/vendors/suppliers; support in providing feedback on Quality & Service issues to ensure total customer satisfaction.
- Coordinates and submits to RJ the monthly, quarterly & annual report and supervise to oversee PSI preparations updating and finalization.
- Work closely with sales to assist in the analysis of sales forecast, monthly & annual sales achievement
Requirements:
- Bachelor Degree or Diploma in Sales & Marketing/ Retail Management/ Business
- Minimum 2-3 years of marketing work experience preferably in the Home Appliance Industry.
- Ability to work in teams and individual effort to executive marketing task assigned.
- Bilingual in English and Mandarin to liaise with Mandarin speaking associates in view of business communications
Email to [email protected]
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Joie Chang
Associate Consulting Director
Reg no.: R2090601 | EA No: 13C6684
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