Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.
A key member of the team Regional Marketing team, the Marketing Creative Senior Manager will be responsible for managing a team of creative designers and project manage all marketing creative developments for Regional and local initiatives as well as any Global projects lead out of APAC.
He/she will be in charge of the entire creative process of all retail/product marketing campaign.
He/She will ensure that his/her team will be supporting day-to-day responsibilities to ensure creative deliverables are on brand, consistent and of high-quality across all aspects of marketing. This includes idea generation, illustrate concept by designing rough layout of art and copy when required. It is critical that this person uses their keen eye for detail, strong time-keeping and project management to deliver professional, creative and high-quality work for the APAC Marketing team. He/She will be part of the team to pioneer uniquely branded Disney + Pixar + Marvel + Star Wars + 20th Century Studios + National Geographic marketing initiatives.
Projects will range from short term, quick turnaround tasks, to much larger projects which may take many months and have many revisions. Projects may cover sell-in/pitch decks, design direction deck, marketing toolkits, including power point/key note presentations, merchandise/retail mock ups, retail event layout, online content/media, marketing collaterals. This person will be experienced in working on multiple projects in parallel, and will be a self-starter, ideally with a marketing creative background.
Responsibilities:
The Marketing Creative Senior Manager will be responsible for the following:
- Manage a team of creative designers and the creative process from concept to completion
- Translate marketing objectives into clear creative strategies through conceptualisation
- Ideate and develop designs for offline and online retail experiences and on-ground activation; using innovation to redefine a design brief within the constraints of cost and time, when needed.
- Set over-all design direction and flow of sell-in pitches and presentations to retailers with his/her team
- Demonstrate illustrative skills from rough sketches, mock-up rendering, to production and implementation
- Utilizes the vision, creativity and working knowledge to help identify new ways to integrate the goals of Disney and brands
- Work closely with her/his team to support the marketing teams with pitch kits – concept ideas, mood boards, thought starters, design direction
- Lead and oversee all marketing creative projects - create, localize, and execute brand-centric marketing visuals and supporting assets for retailers (such as: in-store concepts, promotional communication, flyers, POS material, social media assets, and online visuals)
- Lead meetings to present creative ideas/pitch to key stakeholders
- Set creative agency briefings and on-boarding for external partners and creative agencies
- Build working relationships with all APAC marketing leads and teams
- Work alongside key stakeholders to ensure we are strategically driving key deliverables which are on brief and delivering best in class campaigns – Product Development, Marketing Creative, Consumer Products, Publishing and Games.
- Review creative materials submitted by stakeholders, external partners and creative agencies, troubleshoot and provide feedback
- Ensure all visual communication and brand standards are met
- Monitor deliverables, timelines and budgets
- Guide and mentor freelancers/interns/subordinates
- Stay abreast of changes in the international marketing environment to best serve the company’s objective and adjust plans/designs accordingly
- Manage and cultivate the career development of team members
Requirements:
- Bachelor’s degree or higher in Industrial/Product or Visual/Graphic design or a related field
- Must have an extensive design, graphic and/or media experience – 10 years
- Ideally with a creative background in advertising agency or home entertainment company
- Strong portfolio showcasing creative experience
- Proficiency in industry-standard programs and software Adobe Photoshop, Illustrator, InDesign and other graphic editing/design software
- Able to conceptualize, visualise, design, and render in 3D
- (Knowledge/exposure to SketchUp, KeyShot or any 3D design software is an advantage)
- Proficient in MS Office (Word, Excel, Power Point) and Keynote for Mac
- Excellent command of written and spoken English
- Able to edit multimedia - digital and motion graphics is also an advantage
- Excellent skills in developing creative and innovative ideas and executing them in graphic format
- Exceptional eye for detail and passion for the Disney portfolio and other brand-related activities
- Equipped with excellent project management, analytic skills and proven ability to meet deadlines
- Up to date with current marketing trends in design, digital, consumer products, and brand experiences
- Must possess high level of enthusiasm and be a strong team player
- Good presentation skills and the confidence to effectively convey ideas to colleagues and business partners
- Strong oral and written communication skills
- Ability to influence across cultures and without authority
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.