Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Manager responsibilities include:

• Developing strategies and tactics to boost the company’s reputation and drive qualified traffic
• Deploying successful marketing campaigns from ideation to execution
• Experimenting with various organic and paid acquisition channels

Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements and skills

• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• A sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurements

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Job Responsibilities:

Strategic Planning & Execution

• Develop and implement a comprehensive marketing strategy aligned with the organization’s overall business goals.
• Translate high-level strategies into actionable marketing plans to drive brand awareness, demand generation, and customer acquisition.

Budget Management

• Manage the marketing budget effectively, ensuring optimal allocation of resources.
• Monitor and report on marketing spend to ensure financial accountability.

Team Leadership

• Lead, motivate, and manage a marketing team of 3–10 members, fostering collaboration and professional growth.
• Ensure the team delivers high-quality work, meets deadlines, and aligns with strategic goals.

Stakeholder Collaboration

• Partner with sales, product management, and the central marketing team to ensure alignment and buy-in for marketing initiatives.
• Maximize resources and maintain strong communication with cross-functional teams.

Sales Enablement

• Develop marketing collateral and content to support the sales team in converting prospects into customers.
• Ensure materials are tailored to target audience needs and aligned with the buyer’s journey.

Campaign Management

• Plan and execute integrated marketing campaigns targeting specific market segments.
• Utilize a variety of tactics, including Account-Based Marketing (ABM), paid social, webinars, email marketing, and direct mail, to generate demand and leads.

Content Marketing

• Create and oversee the production of thought leadership pieces, blogs, whitepapers, webinars, and videos to engage and educate the target audience.
• Ensure content aligns with the brand voice and resonates with the audience.

Digital Marketing

• Oversee the infrastructure section of the website through the central marketing team, ensuring it is optimized for SEO and user experience.
• Expand and maintain a strong presence across digital platforms, including Meta, Instagram, TikTok, LinkedIn, and Twitter.

Technical Alignment

• Ensure seamless collaboration between sales and marketing to optimize lead generation and conversion.
• Leverage marketing automation and CRM tools to streamline operations and enhance effectiveness.

Marketing Analytics

• Analyze and report on key performance metrics, including website traffic, Marketing Qualified Leads (MQLs), conversions, attribution, and pipeline growth.
• Use data-driven insights to refine strategies and improve campaign outcomes.

Marketing Manager Requirements:

• Bachelor’s degree in marketing, Business, or a related field; a Master’s degree is a plus.
• Proven experience in marketing leadership roles, with a strong track record in team management and campaign execution.
• Proven experience in marketing leadership roles, with a strong track record in team management and campaign execution.
• Knowledge of Singapore Market Segment.
• Marketing Manager or Senior Marketing Manager from a F&B business.
• Experience of creating a marketing plan that builds awareness and drives leads.
• Strong analytical skills with the ability to interpret data and drive actionable insights.
• Excellent written and presentation skills.
• Broad experience across online and offline marketing channels.
• Good experience of working with sales teams.
• Budget management experience.

1. Propose department's financial budget for management approval.
2. Develop new business proposals based on market demand.
3. Preparation of tenders, contracts, quality proposal and presentations to clients.
4. Carry out the task assigned by the Manager / Directors when necessary.
5. Develop plans to use new technologies for business processes.
6. Establish, develop and maintain positive business and customer relationships
7. Develop and keep clients account strategy in line with company business plan, to achieve profitable revenue growth.

This position reports to the Director. Marketing manager in the wholesale furnishings industry oversees the development and execution of strategies to promote products such as curtains, carpets, wallpaper, and bedding to retailers, contractors, and other businesses. Marketing manager analyses market trends, identify target customer segments, and work on building brand awareness through various channels like advertising, trade shows, and digital marketing. The goal is to drive sales, expand market share, and enhance customer engagement in a highly competitive industry.Wallux Pte Ltd is dedicated to fostering a high-performance, employee-focused culture that prioritizes empowerment, quality, continuous improvement, and the recruitment and ongoing development of a top-tier workforce.

Job Description

Individual to be involved in:
1. Develop engaging content, including promotional materials, social media posts, and product descriptions, to effectively market the company’s range of products such as curtains, carpets, wallpaper, and bedding.
2. Plan and execute targeted marketing campaigns to increase brand awareness and drive product sales, utilizing various channels such as digital advertising, email marketing, and trade shows.
3. Provide direct sales assistance to walk-in customers, helping them understand product offerings and making recommendations to drive purchases and enhance customer satisfaction.
4. Conduct market research to identify emerging trends, customer preferences, and competitor strategies, ensuring the company’s offerings remain competitive and relevant.
5. Maintain and strengthen the company’s brand image, ensuring consistent messaging across all marketing materials and customer interactions.
6. Track and analyze the effectiveness of marketing campaigns and sales efforts, using data to make informed decisions for future strategies and continuous improvement.

Job Requirements

1. Proficient in creating diverse content such as product descriptions, promotional materials, and social media posts. Able to tailor content for various platforms to effectively showcase the company's product range, including curtains, carpets, and bedding.
2. Skilled in planning and executing multi-channel marketing campaigns (e.g., digital ads, email marketing, trade shows) to drive brand awareness and sales. Expertise in tracking and optimizing campaign performance to achieve maximum impact.
3. Experienced in providing sales assistance to walk-in customers, offering tailored product recommendations. Proficient in using CRM tools to track customer interactions and enhance service quality.
4. Strong ability to conduct market research and competitor analysis to identify trends and customer preferences. Skilled in using tools like surveys and reports to adapt product offerings to meet market demand.
5. Expertise in maintaining consistent brand messaging across all marketing materials and customer interactions. Focused on aligning product offerings with company values to strengthen brand identity.
6. Proficient in using analytics tools (e.g., Google Analytics, CRM systems) to track and analyze marketing and sales data. Able to make data-informed decisions to improve campaign effectiveness and drive continuous improvement.

Responsibilities

• Lead generation and qualification of prospects
• Acquire new customer
• Visit customers and present the Company range of learning and management solutions to them
• Demonstrate product and understand clients requirement correctly
• Understand the market potential of elearning industry.
• Should take the initiative and create opportunities to drive more business from the clients
• Working closely with the technical team for proof of concepts as per the customer requirements
• Monitor customer preferences to determine focus of sales efforts

Requirements

• 3 to 10 years’ experience in sales of software solutions and services to corporate customers.
• Background in sales of Business Intelligence, Business Process Management,
• Desire to succeed in a demanding, innovative, and entrepreneurial environment
• Excellent communication and presentation skills
• Preferably experienced in qualifying, promoting and closing deals around Digital, Cloud, Mobility and FinTech.

At Abbott, we believe people with diabetes should have the freedom to enjoy active lives. That’s why we’re focused on helping people with diabetes manage their health more effectively and comfortably, with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology

• Strategic development and execution of marketing plans and tactics for FreeStyle Libre to drive market penetration and accelerate profitable sales growth.
• Drive brand awareness and adoption via multi-channel marketing, including healthcare professionals, direct-to-consumer and community activations.
• Establish and maintain robust marketing processes to drive seamless execution and a measurement culture to track progress and effectiveness.

MAIN / MAJOR RESPONSIBILITIES

• Develop and implement annual business plans to achieve business targets
• Plan and execute marketing activities flawlessly, working closely with cross-functional teams and partners
• Localize the global brand campaigns when necessary and execute 360 across all relevant channels HCPs, consumer, e-commerce, CRM and retail
• Develop and implement 360-communication plan with traditional and digital media and other consumer touchpoints, working with local media agencies, country manager, distributors and sales teams
• Track and articulate market performance, trends (e.g., digital media, social listening, competitive tracking, medical, regulatory, technological, social, environmental, and legal). and identify their impact on the business to influence business strategy, identify future risks and opportunities and ensure the business is delivering upon its growth targets.
• Demonstrate excellent project management skills
• Work collaboratively with Area and local cross functional teams to execute marketing initiatives with success, as well as identify further opportunities for Freestyle Libre.
• Analyze ROI of advertising and promotional investments to optimize the mix
• Monitor brand performance and marketing budget to ensure it meets KPIs on sales and profitability
• Build rapport & work closely with KOLs to drive brand awareness, preference and advocacy
• Execute field activities such as road shows, product training and symposiums to create product awareness among health professionals and public
• Ensure that all business activities are conducted in accordance with Abbott Code of Ethics and local government laws.

MINIMUM BACKGROUND / EXPERIENCE REQUIRED

• A basic degree in business studies, marketing, or any sciences
• 8+ years of consumer marketing management experience gained at a country, regional or global level of an MNC; experience in HCP marketing will be an added advantage
• Preferably in the pharmaceutical and/or FMCG Health or OTC /medical device industry
• Knowledge & experience in diabetes category will be advantageous
• Versatile, result-oriented, energetic / dynamic personality & passionate about branding
• Innovative & resourceful person that thinks out of the box to deliver creative and cost-effective branding strategies
• An excellent communicator, both verbally & in writing
• Intimate knowledge of marketing mix tools and application know-how
• In-depth understanding of the workings of strategic & operational marketing, business planning & current healthcare marketing best practices
• Organizational skills & operational rigor to ensure effective execution of plans
• Achieve Plan sales and margin
• Achieve new users and retention targets

Postion Purpose

The Marketing Manager shall be responsible for the planning, development and execution of marketing activities with the marketing team to obtain top of mind brand recall and revenue generation through creating exciting touchpoints for customers and meeting customers’ needs.

Principal Accountabilities

In addition to following Kiosk Collective policies and procedures, principal accountabilities include, but are not limited to:

Responsibilities

· Develop and implement marketing and branding strategies to promote the F&B brands and products.

· Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.

· Manage and develop marketing campaigns, website content, social media to reach target audiences.

· Create compelling and engaging content for marketing collaterals, such as social media posts and promotional material.

· Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.

· Develop and manage advertising campaigns to build brand awareness and positioning while identifying potential customers.

· Drive the success of a brand including obtaining market share, building top of mind recall, and increasing toplines

· Design and oversee digital marketing plans including our marketing database, email, and display advertising campaigns.

· Stay abreast of industry trends, emerging technologies, and best practices to constantly innovate and improve marketing strategies and tactics.

Requirements

· Degree in Marketing, Mass Communication, Business or related discipline.

· Minimum 5 years’ relevant brand management and marketing experience.

· Experience in the F&B industry will be an added advantage.

Marketing executives develop and oversee marketing campaigns to promote products and services. The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities. The details of the role will vary depending on the type and size of employer, as well as the industry. Executives are likely to work closely with other employees in areas such as advertising, market research, production, sales and distribution.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

DUTIES & RESPONSIBILITIES:

1. Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
2. Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
3. Conducts an analysis of the effectiveness of marketing campaigns
4. Interviews, hires, and trains marketing staff members
5. Establishes marketing goals based on past performance and market forecasts
6. Oversees current offerings and comes up with initiatives for new products or services
7. Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
8. Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
9. Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
10. Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
11. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
12. Works within the department budget to develop cost-effective marketing plans for each product or service
13. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
14. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
15. Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
16. Plays an active role in improving the development of customer database
17. Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
18. Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
19. Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

OVERVIEW

This role will report to the VP of Sales and work closely with the product marketing and salesforce teams. He/She will design marketing and communications materials, and be the custodian of sales enablement content, ensuring the maintenance of the sales enablement platform.

KEY ROLES AND RESPONSIBILITIES

• Support internal and external marketing, communications, and public relations strategies.
• Collaborate with Senior Management to enhance the company’s identity, culture, and visibility.
• Manage the production of high-quality print, electronic, web, and digital materials aligned with communication goals.
• Direct media relations, handling outreach, and responses to media inquiries.
• Build strong media connections and manage media coverage.
• Develop and evaluate marketing, communications, and PR programs.
• Promote outreach efforts and organize thought leadership and networking events.
• Foster relationships with key stakeholders and monitor customer satisfaction.
• Lead internal communications for Senior Management, including messaging for town halls and social media.
• Support corporate social responsibility activities.
• Proficient in using Customer Relationship Management systems (Salesforce) for alignment, tracking, and analysis.
• Skilled in utilizing sales enablement technologies, from content management systems to sales enablement platforms, ensuring the team has pratical insights.
• Proficient in interpreting quantitative and qualitative data to refine the sales enablement strategy through practical sales statistics.
• Capable of understanding and crafting efficient sales processes to impact the sales cycle positively.

PROFESSIONAL QUALITIES

• Degree in Marketing, Communications or related fields or equivalent job experience.
• Minimum 3 years’ experience in marketing and sales operations in the logistics industry.
• Experience in writing press releases, presentations and negotiating with media.
• Experience in sales enablement platforms, CRM and visualization tools e.g. Salesforce, Tableau, Teams, Power Point, etc.
• An analytical mind to translate quantitative and qualitative data into outbound sales strategies.
• Self-motivated, energetic, resourceful, highly organized and influential leader and a team player.
• Excellent verbal & written skills and outstanding interpersonal skills are crucial to this role.
• Communication skills with Japanese expatriates and Japan headquarters.

• Responsible for all the lubricant sales activities.
• Manage the sales team, developing a business plan covering sales, revenue, and expense controls, meeting agreed targets.
• Assist in the development and implementation of annual marketing plan, specifically advising on realistic forecasts for each targeted territory in the region.
• Responsible for monitoring the performance of the sales team by establishing a system of reports and communications involving sales reports and cyclical sales meetings.
• Monitoring the performance of the sales team in the field on a regular basis through co-client visits and weekly reports.
• Develop, implement and execute strategic planning to retain and grow global sales in the respective industry.
• Ensure proper operation of the implemented Quality, Occupational Health, Safety and Environmental Management Systems.
• Degree in Chemistry, Marketing, business or other related discipline.
• Minimum eight (8) years of working experience in the related field.
• Excellent written and verbal communication skills, consultative selling skills and negotiation skills.
• Proficient in Microsoft Office applications.
• Excellent analytical, planning and organization skills.
• Good ability to present information for management reporting.
• Goal-orientated with entrepreneurial spirit, strong leadership skills and decision-making abilities.
• Able to start work immediately or at short notice.

As the Sales and Marketing Manager, you will be responsible for developing and executing strategic marketing initiatives, managing the sales team, and driving revenue growth. You will play a key role in enhancing our brand visibility and expanding our customer base.

Key Responsibilities:

- Develop and implement sales and marketing strategies that align with the company's goals.

- Lead, mentor, and manage the sales team to achieve monthly and quarterly targets.

- Conduct market research to identify trends and customer needs, adjusting strategies accordingly.

- Collaborate with the product development team to promote new and existing products effectively.

- Create and oversee marketing campaigns across various channels (digital, print, social media).

- Monitor and analyze sales performance, adjusting tactics as needed to maximize results.

- Establish and maintain relationships with key clients and partners.

- Prepare and present regular reports on sales and marketing performance to senior management.

- Manage budgets for marketing campaigns and sales activities to ensure cost-effectiveness.

Qualifications:

- A diploma or Bachelor’s degree in Marketing, Business Administration, or related field (MBA is a plus).

- Proven experience as a Sales and Marketing Manager or in a similar role (5+ years preferred).

- Strong understanding of digital marketing tactics and platforms.

- Excellent leadership, communication, and interpersonal skills.

- Ability to analyze data, identify trends, and make data-driven decisions.

- Proficiency in CRM software and Microsoft Office Suite.

- Strong organizational skills and ability to manage multiple projects simultaneously.

Role Overview:

We are seeking a seasoned Senior Marketing Manager with a strategic mindset and a proven track record in content marketing and event management. This role involves the development and implementation of a comprehensive marketing strategy tailored to the unique cultural and market dynamics of mainland China, Korea and Taiwan. The successful candidate will be at the forefront of crafting compelling content and orchestrating impactful marketing events to drive awareness and engagement with our platform and products across these key markets.

Role Responsibilities:

• Strategic Marketing Planning: Develop and execute a robust marketing plan that strategically integrates content creation and event management to enhance brand visibility and market penetration in mainland China, Korea and Taiwan.
• Content Production Oversight: Direct the production of high-quality, culturally relevant content that resonates with local audiences and aligns with market specifics. Ensure content compliance with local standards and regulations.
• Event Management Excellence: Lead the planning, coordination, and execution of marketing events, ensuring they are impactful, culturally attuned, and aligned with strategic objectives.
• Sales Enablement Collaboration: Work closely with sales, product, and other internal teams to develop and distribute sales enablement materials. Educate the market on our platform and products through innovative and informative materials.
• Marketing Activities Compliance: Oversee all marketing activities within the region, ensuring they adhere to local standards and regulations while maximizing market impact.

Qualifications:

• Experience: Minimum of 5 to 8 years of relevant experience in business and industry, with a strong focus on content marketing and event management within the mainland China, Korea and Taiwan markets.
• Content Marketing Expertise: Demonstrated understanding and successful execution of content marketing strategies with measurable results.
• Proactive and Detail-Oriented: A self-starter who is scrappy and hands-on, with exceptional accuracy and attention to detail.
• Cross-Functional Collaboration: Strong cross-functional collaboration skills with the ability to influence decisions and drive outcomes impacting the team.
• Language Proficiency: Business professional level fluency in Mandarin is required, with complete command over both written and spoken forms of the language. Working-level Korean and English is also necessary as this role is required to work with Chinese & Korean clients.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

SGC Consulting Services Pte Ltd is a leading student recruitment agency in Singapore, specializing in connecting international students with prestigious schools and colleges across the country. As we expand our global outreach, we are looking for a highly motivated and creative Marketing Manager to lead our marketing initiatives and drive student recruitment efforts.

Key Responsibilities:

• Marketing Strategy Development:Design and implement marketing strategies to attract and recruit international students to partner institutions.
  Develop campaigns tailored to diverse markets, ensuring alignment with the company’s goals and brand identity.
  
• Content Creation & Management:Oversee the creation of engaging content, including digital ads, social media posts, brochures, and videos, to promote educational opportunities in Singapore.
  Collaborate with design and content teams to produce impactful marketing materials.
  
• Digital Marketing:Manage the company’s online presence, including website, social media platforms, and email marketing campaigns.
  Optimize digital marketing efforts through SEO, SEM, and data-driven insights.
  
• Partnership Development:Work closely with partner institutions to promote their programs and maintain strong relationships.
  Coordinate with schools and colleges to ensure accurate and updated marketing materials are available.
  
• Event Management:Plan and execute student recruitment events, such as webinars, fairs, and campus tours.
  Represent the company at international and local events to promote educational opportunities.
  
• Market Analysis & Reporting:Conduct market research to identify emerging trends and opportunities in student recruitment.
  Provide regular reports on marketing performance, lead generation, and campaign ROI.
  

Requirements:

• Education:Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
  
• Experience:Minimum of 3 years of proven experience in marketing, preferably in the education or student recruitment sector.
  
• Skills:Strong understanding of digital marketing strategies and tools.
  Excellent communication, presentation, and interpersonal skills.
  Proficiency in marketing analytics and CRM platforms.
  Ability to work collaboratively in a dynamic and fast-paced environment.
  

What We Offer:

• Competitive salary based on experience.
• Opportunities for professional growth and development.
• A supportive and innovative work culture.

Ready to conquer new challenges and unleash your full potential? We’re on the lookout for passionate, ambitious individuals to join our team.

If you're driven to overcome obstacles, bring a positive energy, and thrive in a fast-moving environment, let's achieve great things together!

Your Role:

• Work closely with clients to implement and optimize their sales-driven campaigns
• Engage directly with potential customers to generate leads and close sales
• Create and execute strategies that drive revenue growth and exceed sales targets for clients

Why You'll Thrive Here:

• Receive targeted coaching and support from our expert trainers to help you succeed
• Unlock numerous opportunities for professional growth and long-term career progression
• Participate in specialized workshops to enhance your skills and realize your full potential
• Explore exciting international work and travel prospects as part of your role
• Work with a dynamic team where every day presents new challenges and opportunities

What We’re Looking For:

• Motivated and focused individuals
• A strong desire to learn and take on new challenges
• A collaborative mindset, with the ability to work effectively within a team

If you're ready to make a real difference, APPLY NOW

Job Description:
We are seeking a dynamic and results-driven Sales & Marketing Executive to join our team. You will play a pivotal role in driving revenue growth and enhancing brand visibility.

Key Responsibilities:

• Develop and execute sales and marketing strategies to achieve business objectives.
• Identify and pursue new market opportunities and partnerships.
• Conduct market research to stay updated on industry trends and competitor activities.
• Create engaging marketing content for digital platforms, including social media and email campaigns.
• Maintain strong relationships with existing clients while acquiring new ones.
• Analyze sales data and prepare regular performance reports.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in sales and marketing.
• Excellent communication and interpersonal skills.
• Proficient in digital marketing tools and CRM software.
• Ability to work independently and as part of a team.

We are scouting for talent who aspires for more and is driven to achieve what they set their sights on!

ABOUT US

As a leading sales force, we work with different local companies in the profit and non-profit sectors. We provide our clients with external sources of revenue and help them raise their brand awareness through our specialised training.

Ultimately, we believe the human connection is crucial and irreplaceable, that is the foundation of our business.

Your ROLE

• Giving face-to-face presentations representing well-established clients
• Build and maintain strong relationship with customers, partners, and internal stakeholders
• Develop and execute targeted sales and marketing strategies to achieve revenue goals

Growth and Career Progression

• Be the individual with STRONG interpersonal and communication skills
• Various topics, lessons and learning opportunities for Personal Development and Knowledge Improvement
• Transparent Career Progression at your desired pace

FOR YOU

- Personal coaching and guidance with top performers

- Opportunities to learn new skills set

- Travelling opportunities all around the world

- High-spirited and Dynamic Culture

Who do we want?

- Positive learning attitude and personality

- Independent, Driven and Motivated individuals

Do you have what it takes? Apply now!

About ACP:

At ACP Group, marketing starts with people, and we’re looking for a customer-centric marketing intern to join our thriving department. The ideal candidate will have the opportunity to experience outbound or inbound marketing activities and join us with a creative mind to help us stay fresh and competitive. He or she will have the chance to prepare and present ideas and deliverables on a regular basis, and research market trends and industry data to help us stay on the cutting edge. If you have the ability to collaborate with a team of thinkers and doers and a strong capacity for managing multiple tasks at one time, we look forward to welcoming you to our team.

Roles & Responsibilities:

We are seeking a motivated and enthusiastic sales and marketing intern to join our team. This internship opportunity will provide hands-on experience in sales and marketing activities, allowing you to develop valuable skills in a professional work environment. The ideal candidate should have strong communication skills, enthusiasm and passion for sales and marketing, and an eagerness to learn and grow professionally.

• Support the delivery of effective marketing programs that achieve company and client objectives
• Assist in execution a variety of marketing initiatives that drive brand awareness, trial and distribution, including the day-to-day execution across marketing campaigns, promotions, and sales support
• Support the development and execution of sales and marketing materials, adapting scopes, timelines, and deliverables as needed
• Collaborate with team members to execute sales and marketing campaigns, leading brainstorming sessions to execute marketing plans for internal and external projects
• Meeting with clients to share ongoing promotion
• Contribute to other lead generation and customer-acquisition activities, such as sales enablement, media promotion, networking, trade shows, and events
• Measure and report performance of marketing campaigns, gain insight, and assess against goals

Job Specifications:

• Good organizational and planning skills
• Able to work in a team and independently as well
• Experience with MS Office
• Social media savvy
• Hands-on experience developing campaigns and promotions
• Attention to deadlines and budgetary guidelines
• Knowledge of relevant markets and trends
• Commit minimally for 4 months

Benefits:

• Internship that are more than 3 months old will be entitled to 1 AL from 4th month onward

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