• Developing and managing marketing technology stacks to ensure seamless execution of campaigns and strategies
• Overseeing and optimizing marketing automation processes to improve workflow efficiencies
• Tracking, analyzing, and reporting on marketing campaign performance to inform strategic decisions
• Managing the marketing budget, ensuring that spending is aligned with strategy and objectives
• Ensuring compliance with data privacy regulations and best practices within marketing operations
• Collaborating with cross-functional teams to align marketing initiatives with sales, product development, and customer service efforts
• Implementing and managing customer relationship management (CRM) systems to enhance customer insights and engagement
• Conducting market research and competitive analysis to stay ahead of industry trends and inform marketing strategies
• Facilitating continuous improvement by identifying and implementing process enhancements within the marketing department
• Training and mentoring marketing staff on best practices, tools, and technologies
• Establishing and maintaining scalable processes that ensure best practices in campaign and lead management
• Coordinating with vendors and third-party service providers to ensure the effective execution of marketing programs and technology utilization

1. Marketing to get the jobs/projects for company.

2. Arrange to complete the job/project and handover to the clients.

3. Collect the payment from the clients.

4. Overall lookafter the project.

5. Gebiz tender experience more priority.

6. Singapore Seneior Citizen is high priority.

7. Foriener with B.Sc in civil enginering with 5 years Singapore working enperience may apply.

We are looking to hire an experienced Digital Marketing Manager to oversee the development and implementation of our company’s online marketing strategies. In this role, you will be responsible for discussing marketing strategies with the sales and marketing team, managing the company’s social media platform, identifying marketplace trends, and coordinating advertising efforts.

You should have in-depth knowledge of digital marketing strategies, excellent project-management skills, and advanced knowledge of social media trends. A top-class online marketing manager drives sales by evaluating current market trends and creating specialized campaigns for associated target groups

Duties and Responsibilities

• Meeting with the sales and marketing team to discuss digital marketing strategies.

• Designing and implementing online marketing strategies across all digital platforms.

• Managing the company’s social media platform and web advertising.

• Developing social media strategies.

• Identifying the latest trends and technology within the industry.

• Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.

• Assessing the online user experience and developing strategies

• Maintaining customer communications with weekly reports, news articles, and industry guides.

• Monitoring and maintaining the media budget.

• Preparing and presenting digital marketing reports.

Requirements and Qualifications

• In-depth knowledge of digital marketing techniques.

• Experience with social media networking and advertising.

• Ability to work well under pressure.

• Knowledge of the latest technology and trends within the industry.

• Good interpersonal skills.

• Strong communication and presentation skills.

• Detail-oriented with strong organizational skills.

• Ability to conduct thorough research.

• Ability to work independently and as part of a team.

• Strong problem-solving skills.

• Willingness to stay updated on industry trends.

• Experience in training and mentoring staff.

• Degree or Diploma or minimum three years relevant work experience

• Able to work early mornings, nights, and weekends

Job responsibility:

1. Develop marketing and promotion plans for retail banking products and services, including time deposits, CASA and wealth and be responsible for marketing communications across all publicity channels such as online banking, SMS, etc.

2. Manage retail banking marketing budget and work closely with product managers on strategic marketing campaigns.

3. Conduct market monitoring on competitor banks' promotions and strategise on tactical marketing campaigns with product managers.

4. Manage content for Facebook and WeChat accounts and prepare monthly marketing reports.

5. Follow up on marketing campaigns and perform post-campaign analysis.

6. Organise customer-facing events (e.g. for wealth and cross-border customers), assist in artwork conceptualisation, liaison with vendors on print and installation and other associated tasks.

7. Assist with the creative design, preparation, print, installation and upload of marketing collaterals such as branch TV screen digital posters, brochures, posters, etc.

8. Other tasks and duties as assigned.

Requirement:

1. Education：Degree and above in reputable university

2. Relevant Working Experience: 3 years and above

3. Competency： Communication and coordination skills

4. Language Proficiency: Strong relationship building and interpersonal skills, with good oral and

written communication skills in English and Mandarin so as to communicate with Chinese

speaking customers or organization.

5. Other requirements:

• Experience in financial services,business analysis,product development,financial management

• Enrich and manage data and translate insight into action.

• Ability to meet timelines, prioritize business needs and manage multiple projects

requirementssimultaneously

• Ownership of results and commitment to goals

• Highly independent and self-motivated, should be able to work with minimum supervision

• Fast learning ability and highly responsibility

• Strong analytical skills with an investigative mindset

• Broad and in-depth knowledge in Banking products, services and data

• Strong interpersonal skills, professionalism and teamwork awareness

• Detail-oriented with excellent organizational skills

• A proactive approach to tasks & responsibilities

• Proficient in Microsoft Office,especially Excel,Marco,etc

Key Responsibilities

• Leads the development of the Brand Marketing Plan to meet company goals.

• Analyse brand Profit and Loss (P&L) to drive profitability of the brand.

• Manage the assigned brand’s new product launch assessment and deployment in the local market, including P&L, pricing, place and positioning.

• Work with a multifunctional team (including Creative and Social teams) to implement the plan in the marketplace and monitors performance of the support plans.

• Builds productive working relationship with R&D, Finance, Operations and Supply Chain to manage the brand’s day to day operations, and external partners and agencies.

• Lead ongoing analysis and review of consumer, category, channel/customer, and competitive information as part of a situation assessment of brand performance and identify growth opportunity.

• Provide input to volume forecasting, financial updates and monitors key indicators and drivers of brand performance. Recommend solutions and implement improvements to meet annual targets.

• Lead the management and production of posters, flyers and other collaterals

• Lead the acquiring and liaising with promotional merchants for marketing programs

• Lead the execution of effective digital marketing strategies across all social media platforms

• Manage and maintain listings on digital and online channels including delivery platforms

• Manage customer enquiries

• The roles of duties are not exhaustive and may change according to business requirements.

Requirements

• Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

Job Description

Strategic Marketing & Brand Management

• Develop and oversee marketing strategies to build brand awareness and drive enrolments.
• Conduct market research to identify trends, target audiences, and competitor activities, shaping effective marketing plans..
• Collaborate with global, regional, and cross-functional teams to align strategies and share best practices

Digital Marketing & Content Creation

• Oversee the creation of digital assets, including website content, social media posts, online ads, and engaging multimedia materials.
• Develop creative content, such as blogs, videos, and infographics, tailored to target audiences.
• Collaborate with the creative team to produce impactful marketing collateral.

Event Planning & Community Engagement

• Plan and manage promotional events, open days, webinars, and workshops to showcase programmes and engage participants.
• Coordinate pre- and post-event marketing efforts, including promotions, registrations, and follow-ups.

Franchisee Support

• Support franchisees with tailored marketing campaigns to enhance local enrolments.
• Provide tools, resources, and data-driven recommendations to improve franchisee marketing success.

Analytics & Performance Reporting

• Monitor, analyze, and report on campaign performance, providing actionable insights for optimization.
• Track ROI and effectiveness of marketing initiatives, recommending innovative strategies for continuous improvement.

Requirements

• Degree in Mass Communications, Marketing, or a related field
• Minimum 10 years’ relevant experience, preferably in the education sector
• Meticulous, self-motivated, able to multi-task and work under pressure
• Has hands-on experience with graphic softwares (Adobe Photoshop and Adobe Illustrator)
• 6 days work week
• Must be fluent in both English and Chinese

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.

• Helping identify marketing trends and key opportunities for innovation.

• Learning and working with various types of software for digital marketing.

• Working closely with sales and marketing department.

• Creating marketing materials such as white papers, case studies, and presentations.

• Giving presentations.

• Maintaining a marketing database.

• Providing administrative support to the marketing and sales team.

• Preparing, formatting and editing a range of documents.

• Understanding company product and brand.

• General office duties.

• Creating and interpreting a variety of reports.

• Organizing market research.

• Analyzing questionnaires and other forms of feedback.

• Updating social media accounts.

• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.

• Administration or sales and marketing assistant experience.

• Effective written and verbal communication skills.

• A high level of attention to detail.

• Ability to work effectively within a team and independently.

• Experience using computers for a variety of tasks.

• Competency in Microsoft applications including Word, Excel, and Outlook.

• Good organization skills.

• Related job and internship experience.

• Digital marketing experience.

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

About Cynapse

Cynapse is a leading AI-driven company specializing in enterprise-grade Video Intelligence Solutions, tailored to meet the unique challenges of various industries. Our vertical-specific solutions empower organizations to enhance safety, operational efficiency, and security in complex environments such as roads, seaports, airports, and cities. By combining advanced Vision AI with Generative AI, we continually push the boundaries of video analytics, delivering insights and automation that transform operations.

Led by a global team with a proven track record of scaling startups into market leaders, we foster innovation, collaboration, and diverse perspectives. Headquartered in Singapore, Cynapse serves clients worldwide, redefining what's possible with video intelligence.

Digital Marketing Manager

Role Overview: Reporting to the VP of Marketing, you will play a pivotal role in shaping our marketing initiatives. This versatile position encompasses a wide range of responsibilities, including online campaign management, managing our social media presence, and driving the creation of compelling content. You will be instrumental in strategizing and executing our digital strategy to enhance brand awareness and generate leads.

Key Responsibilities:

• Digital and Performance Marketing: Manage the company's entire digital presence, including the website and social media platforms. Lead digital campaigns across various channels.
• Lead Tracking and Management: Implement strategies to capture, nurture, and convert leads.
• Analytics and Reporting: Utilize analytics tools to monitor performance, analyze trends, and optimize marketing efforts.
• Content Creation: Lead content ideation and creation for various digital marketing activities.

Qualifications:

• Mandatory: Proven experience in B2B TECH marketing (minimum 1 year), with a strong understanding of digital marketing strategies and tools.
• Mandatory: Proficiency in HubSpot beyond email marketing, including campaign management, workflow automation, and lead tracking.
• Mandatory: Hands-on experience with online campaign tools, such as Google Search and LinkedIn Ads.
• A creative thinker with a proactive, results-driven approach.
• Ability to work independently while thriving in a collaborative team environment.
• Bachelor’s degree in Marketing, Communications, or a related field

GOODWOOD PARK HOTEL SINGAPORE

One of Singapore’s most established Heritage Hotel and strategically located at Scotts Road, the Goodwood Park Hotel has celebrated its timeless elegance, legendary hospitality, and tradition of excellence. We are committed to building a high-performing team that is thoroughly engaged in achieving service excellence to exceed our guests' expectations.

To continue the legacy of Goodwood Park, we are looking for dynamic and committed candidates to join our Marketing Communications Office Department.

Reporting to the Director of Marketing & Communications, your job responsibilities include, but not limited to:-

Primary Responsibilities

• Responsible for the ideation, development and implementation of marketing initiatives and tactical campaigns to strengthen branding and drive revenue for Goodwood Park Hotel, encompassing rooms, F&B establishments as well as meeting and event facilities.
• Manage the brand marketing projects and tactical campaign executions by the marketing communications team members.
• Work with internal cross-functional teams to review business needs to identify gaps and opportunities for establishing, planning and execution of marketing and promotional activities.
• Leverage collaborations with external business partners to enhance marketing outreach.
• Ensure adherence to corporate guidelines and consistent brand articulation in owned marketing assets, paid media channels and partner platforms.
• Craft and proofread content for marketing communications efforts.
• Work with appointed PR agency to schedule and conduct media engagement activities to generate editorial opportunities and maximise coverage.

Secondary Responsibilities

• Assist in planning and budgeting for the marketing communications needs.
• Assist in analysis reports of campaigns and making recommendations on strategies and tactics to address level of effectiveness.
• Work with the in-house designer or external vendors on conceptualisation and development of marketing materials.
• Supervise media and external partner requests for photoshoots, filming and interviews.
• Plan and manage internal photography or videography requirements.
• Assess recommendation for sponsorship or collaboration requests.
• Provide adhoc administrative support to the department, as and when required.

Requirements:

• Recognised degree in Business Management / Marketing / Mass Communication.
• Minimum 5 years of relevant experience preferably in the hospitality, travel or F&B industry.
• Excellent command of English with proficiency in Chinese language.
• A self-starter and strong team player with the ability to work independently.
• Meticulous and organised.
• Good numerical aptitude and analytical skills.
• Strong project and time management skills.
• Possess good interpersonal and communication skills.
• Able to start work within short notice.

Our client is a fantastic events business headquartered in UK that has opened up its brand here in Singapore. They are looking for a driven individual with a passion for marketing, and a specific interest in social media marketing to join this organisation at a pivotal time.

As the Marketing Manager you will produce and deliver the marketing strategy promoting their events to delegates and exhibitors.

Responsibilities

• Digital Marketing and Social Media Strategy.
• Execute the marketing campaigns and manage the creative/design process for marketing material.
• Working closely with the sales team to create sales campaigns, focused on both new client growth and increased client retention.
• Collaborate with partners to develop marketing campaigns, lead generation strategies and compelling materials for all revenue streams across live and digital products.
• Manage PR Strategy and all planning and execution of registration process for visitors
• Handle the delivery of all delegates, visitor, and attendee revenue generation, plus development of attendee/delegate pricing strategies and reporting

Your experience:

• A relevant degree within marketing, communications or similar
• A minimum of 3 years of experience as a Marketing Manager in the Events business.
• A keen interest and passion for social media marketing.
• Ability to produce creative and well thought out marketing plans.
• Experienced in devising and implementing digital marketing strategies and campaigns.
• Solid knowledge and experience utilising digital marketing tools (e.g., Google Analytics, Google Ads)
• A positive attitude
• Excellent communication skills and ability to manage stakeholders
• Strong organisational and time management skills
• Quick thinker and problem solver
• Able to work individually and in a team

If you are interested in this role, click apply and we look forward to hearing from you!

EA License No.: R1114955

Agency License No.: 11C4388

ASSISTANT MARKETING MANAGER

An assistant marketing manager typically has a wide range of responsibilities, which can include:

· Implementing marketing plans, including creating advertisements for different media channels and buying ad space in order to promote a product or service

· Researching current trends and competitor offerings in order to develop new products or improve existing offerings

· Evaluating the effectiveness of marketing activities in order to determine whether goals were met and additional measures are needed

· Developing and executing marketing strategies and plans for products or services using knowledge of marketing principles and techniques

· Working with digital media outlets such as social media channels, blogs, video sharing sites, and news websites to promote products or services

· Researching new market segments that could be served by current offerings or identifying new opportunities within existing markets

· Preparing reports on marketing activities, including expenditures and results achieved, in order to track performance and identify areas for improvement

· Coordinating with outside vendors who help create and distribute marketing materials such as graphic designers or advertising agencies

· Managing the day-to-day operations of an organization’s marketing department, including hiring staff and overseeing their work

Title: SOCIAL MEDIA MARKETING MANAGER

For quick response, pelase share your updated resume to [email protected] or WA at +65 92333815.

JD:

We are seeking a highly skilled and Creative Content Manager to join our dynamic marketing team in the corporate banking. The ideal candidate will have a pulse on the latest social media trends and viral content, boasting a strong personal following and a knack for creating engaging, shareable content in the B2B environment. This individual should have a solid understanding of how social media platforms and their algorithms work, with the ability to tailor content for maximum visibility and impact, especially LinkedIn.

Key Responsibilities:

• Content Creation & Strategy: Setting content strategy and driving engagement on our social platforms targeted at corporate clients. Develop and implement engaging social media content that aligns with the bank's brand and marketing goals, ensuring posts are optimised for reach and virality.
• Content Production: Oversee the creation of multimedia content, including videos, graphics, and written posts, ensuring high-quality and engaging material that resonates with the target audience.
• Trend Monitoring: Stay updated on the latest social media trends, fads, and platform updates to incorporate into the bank's social media strategy.
• Audience Engagement: Build and foster a community around the bank’s social media channels by actively engaging with followers and responding to feedback.
• Platform Mastery: Utilise expertise in social media algorithms to adapt content strategies that maximise organic reach and engagement.

Thanks, and Best Regards

Karanam Vijaya Kiran

(EA Registration no: R1443178)

HP: +65 92333815

Recruitment Manager

Helius Technologies Pte Ltd (EA Licence No: 11C3373)

Job Description & Requirements

• Perform quality controls and monitor production KPIs
• Recruit, select, train, assign, schedule, coach, counsel, and discipline employees
• Find ways to increase quality of customer service
• Developing new business relationships and maintaining existing ones with suppliers to ensure adequate supply of products
• Researching new product lines and developing new business opportunities for the company
• Negotiating contracts with vendors to ensure that terms are fair for both parties
• Monitoring inventory levels to ensure that products are available when needed
• Ensuring that products are stored properly to eliminate spoilage or damage
• Preparing bids and proposals for potential clients and customers
• Preparing budgets, cash flow forecasts, and other financial reports for management review
• Reviewing sales reports on a regular basis to identify opportunities for inventory turnover or markdowns
• Setting up computerized inventory tracking systems to monitor product sales and inventory levels
• Developing and implementing marketing strategies to promote products and increase sales volume
• Communicate all operating policies and/or issues at department meetings
• Work closely with GM and management team to set and/or implement policies, procedures, and systems and to follow through with implementation.

Requirements and skills

• Proven work experience as Operations Manager or similar role
• Knowledge of organizational effectiveness and operations management
• Experience budgeting and forecasting
• Excellent communication skills
• Leadership ability
• Outstanding organisational skills
• Able to do shift work

Our client, a well-established MNC is seeking for an Assistant Marketing Manager ( Luxury Lifestyle Retail ) - $ 6,000.00 + Attractive Bonuses / MNC / Central Area

Requirements

• Min a Degree in Marketing or Mass Communication or Business or relevant
• At least 4 to 5 years experience providing 360 Marketing function include Advertising and Promotions, Events, Digital Marketing, Social Media, Public Relations, CRM etc
• Experience in dealing with vendors, agencies and medias
• Comfortable to work in a fast pace environment
• Strong communication and writing skill
• Confident and perseverance.
• Independent and team player

Others

• Salary: $ 6,000.00 + ATTRACTIVE BONUSES
• Central area - walking distance from MRT station

Interested candidate can send in your resume (word format prefer) to [email protected]

Job Descriptions

• Work closely with suppliers to formulate effective marketing strategies and plans.
• Develop and enhance suppliers relationship.
• Drive demand creation and product promotional activities.
• Work closely with Sales and FAE team to achieve sales and profit objectives.

Job Requirements

• Diploma or Degree in engineering electronics or equivalent.
• Minimum 3 years relevant product marketing experience from semiconductor industry.
• Excellent interpersonal, communication and presentation skills.
• Good analytical skills and proficient in MS office applications.
• Presentable with an outgoing personality, positive and a drive to succeed.
• Overseas travel is required.

Only shortlisted candidate will be notified.

To apply, please visit to www.gmprecruit.com and search for Job Reference: 25008

GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766

This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to GMP Recruitment Services (S) Pte Ltd’s PDPA and e2i’s PDPA.

Your role is pivotal in shaping the future of our products, ensuring they remain the favourites within Nutrition sector. Join us and transform insights into actions, making our ambitious targets a reality in a role where your analytical prowess meets marketing innovation.

Responsibilities:

• Collaborate with sales and marketing to bring life to our go-to-market plans, product launches, in-store executions, and promotional activities.
• Use commercial and marketing data to shape decisions and build compelling sales narratives, enhancing brand engagement and customer plans.
• Develop insights that lead to new brand or customer opportunities with a creative, data-driven approach.
• Leveraging your analytic insights to leave a distinctive mark on our business, driving both our growth and yours.

Requirements:

• Proven ability to utilise data in decision-making and crafting persuasive narratives.
• Knowledge of the consumer goods sector and eager to surmount its challenges.
• Adept at turning statistics into actionable insights and sales strategies.
• Attention to detail with the agility to thrive in a dynamic environment.
• Skilled in delivering messages and ideas effectively to a broad audience.
• Strong project management capabilities including thorough planning, communication, and budget handling.
• Influential in your approach, able to guide and persuade a diverse group of stakeholders.
• Autonomous, solution-oriented, with an omnichannel mindset towards all projects.

Marketing Assistant Manager Job Description

Our company is looking to hire a marketing assistant who will be working closely with our marketing team to develop and implement marketing plans and strategies for our brands. As a successful hire, you will be tasked with helping identify marketing trends and opportunities for growth, as well as creating marketing materials such as white papers and case studies. You will be giving presentations about our ongoing campaigns and provide administrative support to our marketing and sales teams.

To be chosen for this role, you must have a bachelor's degree in marketing, business, or a related field. Prior work experience in administration, sales, or marketing is a plus. Effective written and verbal communication skills and a high level of attention to detail are both important keys to success in this role.

Marketing Assistant Manager Responsibilities:

• Collaborating with the marketing manager, internal teams, clients and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for innovation.
• Learning and working with various types of software for digital marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies, and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analyzing questionnaires and other forms of feedback.
• Updating social media accounts.
• Perform any other duties assigned by the director.

Marketing Assistant Manager Requirements:

• Bachelor’s degree in marketing, business or related field.
• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Company

We are a boutique consultancy firm dedicated to helping small and medium-sized businesses worldwide fast-track their business growth using capital mechanisms. With over a decade of experience, we have engaged with numerous SMEs, enabling us to identify common challenges and pain points. This wealth of knowledge allows us to tailor our programs specifically to guide and mentor aspiring SMEs, preparing them for their transformative journey towards Capital Entrepreneurship. We are expanding rapidly regionally and we look forward to having additional aspiring marketing personnel to be part of our growing strong team.

Critical Competencies / Critical Success Factors

You must be someone who is constantly looking for improvements in the digital space, questioning data and delving into the detail to understand and improve metrics. You will take immense pride in owning the digital account and constantly asking, why?

• A proven self-starter with an inquisitive mind, attention to detail and a creative flair

• Results driven with ability to quantify performance and optimize results driving all digital KPIs and ROI for campaigns.

• Minimum 3 years’ experience in digital marketing and campaign management with a strong understanding of digital marketing tools, platforms and best practices

• Proficiency with Google Analytics, Google Data Studio, Google Search Console, Google Tag Manager, and social media advertising (e.g. Facebook, LinkedIn)

• Experience managing PPC, SEO and Email marketing campaigns and optimizing landing pages plus user funnels

• Not be afraid to challenge the status quo and proactively surface challenges and solutions, driving best practices and excellence.

• Experience with A/B and multivariate experiments

• Ability to think innovatively, shaping and communicating new concepts in a collaborative and fast-moving tech marketing environment.

• Demonstrate creative abilities to develop campaign concepts collaboratively working with external agencies or internal creative teams.

• Experience working with stakeholders across countries in APAC

• Passion for social media and media intelligence, an entrepreneurial spirit, and the ability to quickly grasp technology concepts

• Proficient in understanding marketing research and statistical analysis

• Curious, proactive and enjoys challenging the norm with energy and drive in a challenging and dynamic environment

• Exceptional communication and interpersonal, organizational, and project management skills.

• An understanding of content marketing and/or predictive marketing would be a plus

• Performance-oriented and a can-do attitude

• Good communication and writing skills with an excellent command of the English language

• Able to communicate in Chinese language to coordinate and handle queries in regards with the development of market content matters

• Tech-savviness and a good understanding of web-tools and platforms for marketing would be desirable

• A good team player with initiative, creativity and resourcefulness

Key Accountabilities

• Take the lead with digital ad campaigns to drive brand awareness, engage audiences and generate consumer sales through multiple digital (social and search) channels.

• Deliver timely campaigns throughout the year that are aligned with business objectives and product launches / enhancements, as well as continue building the PIF brand story.

• Lead the wider product and marketing team in brainstorming ideas to create original, thought-provoking, and creative content to be used across paid marketing channels.

• Drive the day-to-day digital media operations including campaign set-up and optimisation to maximise engagement, conversion rate and overall ROI

• Communicate actionable insights to key stakeholders and make proactive recommendations for creative enhancements and optimisation of homepages, landing pages and user funnels.

• Brainstorms new and creative growth strategies and campaigns, bringing out the talent of peers through facilitated digital marketing workshops.

• Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes.

• Develop omni channel programs (email/push/in-app/media) delivering segmented notifications that are proven by both quantitative and qualitative measurements.

• Takes accountability in considering business and regulatory compliance risks and takes appropriate steps to mitigate the risks.

• Develop joint marketing plans and initiatives with digital partners (B2B / B2C) and alliances with regional objectives to achieve business and revenue growth targets

• Responsible for planning and driving all sales KPIs and ROI for campaigns, rolls up sleeves.

We offer

• A comprehensive Salary package inclusive of Base + Incentives + Bonus + Employee's Share Rewards

• An extensive career development Fast-track management scheme

• Custom-made personal growth and development for every employee to achieve career goals.

Job Summary :

This position will be responsible for developing and implementing growth strategies to drive business growth in revenue and customer visits to company’s outlets through all digital touchpoints. The candidate must have a deep understanding of the customer journey and be adept at connecting the dots to create seamless and engaging experiences for our guests.

Key Responsibilities:

• Develop and Execute Growth Strategies

o Design and implement innovative growth strategies to drive revenue and customer engagement.

o Identify and optimize key performance indicators (KPIs) to measure the success of growth initiatives

• Loyalty Marketing

o Develop and manage loyalty programs to increase customer retention and lifetime value.

o Analyze customer data to create personalized marketing campaigns that drive repeat visits and brand loyalty

• Digital Marketing

o Oversee all digital marketing activities, including social media, email marketing, SEO, SEM, and content marketing.

o Leverage digital channels to enhance brand visibility and attract new customers

• Customer Journey Optimization:

o Map and analyze the customer journey to identify pain points and opportunities for improvement.

o Create seamless and engaging experiences across all touchpoints to enhance customer satisfaction and loyalty.

• Data Analysis and Reporting

o Utilize data analytics to measure and report on the effectiveness of marketing campaigns.

o Stay abreast of emerging technologies and best practices in growth marketing, and leverage insights to drive innovation and experimentation

• Collaboration and Communication

o Work closely with cross-functional teams, including operations and finance to align marketing efforts with overall business objectives.

o Lead and mentor a team of marketers, providing guidance, support and professional development opportunities.

o Communicate and present reports on growth strategies and results to senior management and stakeholders at all levels.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.

• Minimum of 5 years’ experience in growth marketing, preferably in the F&B or hospitality industry with senior leadership skills.

• Strong understanding of digital marketing channels and strategies.

• Experience with loyalty programs and customer relationship management (CRM) systems.

• Excellent analytical and problem-solving skills.

• Ability to think creatively and strategically.

• Strong communication and interpersonal skills with experience in team leadership.

• Proficiency in data analytics tools and marketing software.

Mon to Fri 8.30am to 6pm

Job Description & Requirements

The Marketing Manager will be responsible for both brand management and digital marketing initiatives, ensuring a balanced focus on enhancing the school's visibility and engagement across multiple channels. This role requires a high level of creativity, attention to detail, and project management skills. Experience with CRM systems like HubSpot, high proficiency in analytics, sales support, social media management, and hands-on experience in running campaigns on Google and Facebook are essential. The role also involves managing and optimizing the marketing budget to ensure cost-effective campaigns. The ideal candidate will be a 360-degree marketing professional, knowledgeable in all facets of marketing.

KEY RESPONSIBILITIES

Brand Management:

• Develop and implement comprehensive branding strategies.
• Ensure brand consistency across all marketing channels and materials.
• Collaborate with internal and external teams to enhance brand visibility and engagement.
• Identify and leverage opportunities to increase brand awareness.
• Manage public relations efforts to maintain a positive brand image.
• Oversee the creation and distribution of promotional materials.
• Plan and execute brand events and sponsorships to enhance brand presence.

Develop Digital Marketing Strategies:

• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Plan and manage social media platforms.
• Prepare accurate reports on our marketing campaign’s overall performance.

Content Creation and Management:

• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.

SEO and SEM:

• Plan, execute, and measure experiments and conversion tests.
• Optimize user funnels.
• Collaborate with internal teams to create landing pages and optimize the user experience.

Analytics and Reporting:

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• High proficiency in analytics to track and report performance.

Sales Support:

• Provide support to the sales team by generating leads through digital channels.
• Assist in creating sales materials and presentations.

Campaign Management:

• Hands-on experience in running campaigns on Google and Facebook.
• Analyze and optimize campaign performance to achieve key metrics.
• Numbers-oriented approach to evaluate and improve ROI.

Budget Management:

• Develop and monitor marketing budgets.
• Ensure cost-effective allocation of resources and optimize spending to achieve the best results.

CRM and CMS Management:

• Experience with CRM systems like HubSpot is a plus.
• Manage and optimize CMS platforms, preferably WordPress.

JOB REQUIREMENTS

• Bachelor’s / Masters degree in Marketing, Information Technology, or a related field.
• Experience Required: 5 to 8 Years
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Experience in optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight,Omniture, WebTrends).
• Working knowledge of ad serving tools.
• Experience in setting up and optimizing PPC campaigns on all major search engines.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Experience with CRM systems like HubSpot.
• Proficiency in CMS platforms, especially WordPress.

Key Skills:

• Strong verbal and written communication skills.
• Comprehensive knowledge of all facets of marketing, including brand management and digital marketing.
• Excellent organizational and time management skills.
• Creative and innovative thinking.
• Ability to work in a fast-paced, high-pressure environment.
• Strong project management skills.
• Numbers-oriented approach with a focus on metrics and ROI.
• Ability to manage and optimize budgets effectively.

Working Days: 5.5 days per week

Location: Onsite

Benefits:

- 21 days Annual Leaves per year

- 5 days Emergency leaves per year

- Child Subsidy Scheme: Employee discount – tuition & transport fee for kids studying in GIIS or any of its entities (based on school policy)

- Transport Facility provided across Singapore

As a Digital Media Marketing Manager, you will lead the development and execution of digital media strategies to enhance brand visibility, drive engagement, and achieve marketing objectives. You will oversee all aspects of digital media planning, buying, and optimization across various online channels, ensuring effective targeting and maximum ROI.

Responsibilities:

· Partner with suppliers to develop and implement effective marketing strategies and plans that align with company objectives, target audience, and market trends.

· Oversee the accurate forecasting and tracking of inventory levels, ensuring alignment with business goals and ensuring availability of products to meet demand.

· Prepare and analyze detailed business performance reports, tracking key performance indicators (KPIs), sales trends, and inventory data, and provide actionable insights to both suppliers and internal teams.

· Regularly organize and conduct business review meetings with suppliers, discussing sales performance, inventory management, and potential improvements to strengthen the partnership.

· Build and maintain strong relationships with suppliers to foster trust, collaboration, and mutual business growth. Address supplier concerns and provide ongoing support.

· Lead efforts to create demand for products by developing and executing marketing campaigns, product promotions, and new product launches.

· Plan and implement product promotional activities in collaboration with suppliers, ensuring maximum visibility and market penetration.

· Collaborate closely with the Sales and Field Application Engineering (FAE) teams to align on sales targets, product offerings, and technical support, ensuring a cohesive strategy to meet revenue and profit goals.

· Work towards achieving overall revenue and profit objectives by focusing on growth opportunities with suppliers, analyzing market trends, and refining sales strategies.

· Monitor and track supplier performance against set objectives and targets, ensuring both internal and external stakeholders are aligned with the company’s business goals.

Requirements:

• Diploma or Degree in engineering electronics or equivalent

• Minimum 3 years relevant product marketing experience from semiconductor industry

• Excellent interpersonal, communication and presentation skills

• Good analytical skills and proficient in MS office applications

• Outgoing personality, positive and a strong drive to succeed

• Overseas travel is required

Queenie Chua

R24125459

About the team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.

What you’ll do

We are seeking a highly motivated and results-oriented Partner Marketing Manager to operate, manage and optimize our ecosystem partner marketing programs, with a focus on Airwallex’s global affiliate program. In this role, you will drive customer acquisition and revenue growth by building and nurturing relationships with ecosystem partners, including but not limited to affiliate partners, individual referrers and content creators. Your expertise in digital marketing, content marketing and data analysis will be instrumental in maximizing the effectiveness of our partner marketing programs.

The role is based in Singapore.

Responsibilities:

• Program Management: Hands on the day-to-day operations of the Airwallex affiliate program with partner onboarding, contract negotiation, performance tracking, reporting, and timely payments processing.
• Partner Recruitment: Proactively identify, recruit, onboard and engage with new ecosystem partners across all markets where Airwallex operates, with a focus on finding partners who align with our target audience and brand values.
• Performance Optimization: Collaborate with agency partners and regional stakeholders to analyze performance data, identify optimization opportunities, and implement strategies to improve engagement metrics, conversions and overall ROI.
• Content Localization: Partner with the broader marketing and commercial teams to ensure partner offers and content are accurate with Airwallex product offerings and tailored to resonate with local markets & target audiences.
• Relationship Management: Cultivate strong, productive relationships with affiliate partners, providing them with the support and resources they need to effectively promote Airwallex products and services.
• Reporting and Analysis: Prepare regular performance reports that track key metrics such as partner performance, CAC and overall ROI. Use data-driven insights to inform strategic decision-making.

Who you are

We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.

Minimum qualifications:

• Experience: Proven track record of 5-7 years in performance marketing, with a strong preference for experience in affiliate marketing or content creator marketing.
• Data Proficiency: Excellent analytical skills and familiarity with digital marketing tools like Impact, Google Analytics. Proficiency in using data to measure campaign effectiveness, identify trends, and make data-driven decisions.
• Curiosity and Can-do Attitude: Demonstrate a proactive approach to learning and problem-solving, with an eagerness to explore new trends, technologies, and strategies in the marketing space. Thrives in a fast-paced environment and embraces challenges with a solution-oriented mindset, driving results even in ambiguous or complex scenarios.
• Communication Skills: Outstanding verbal and written communication skills, with the ability to effectively articulate complex concepts and build rapport with diverse stakeholders.
• Must be comfortable working independently and collaborate with globally distributed teams.
• Ability to adapt to a fast-paced, dynamic work environment.
• Strong attention to detail and organizational skills.

Preferred qualifications:

• Industry Knowledge: Prior experience in B2B or fintech marketing is a plus. A strong understanding of the financial services landscape and the specific challenges businesses face in managing cross-border payments is highly desirable.

Roles Description:

The role will be a Digital Marketing Account Manager (AM). The AM will be handling our clients' Digital Marketing campaigns. He or she is also expected to be managing our clients and optimise their campaign to the best practices.

Specific Responsibilities:

The main responsibilities of the role are to conceptualise, set up, optimise the performance of the digital marketing accounts, and update clients regarding the campaign performance.

Competencies:

The AM will have an in-depth understanding of Digital Marketing and also gain the confidence of client management. He or She will be able to set up and run the campaigns independently. In addition, he or she would be analysing data to optimise the campaign performance.

Rewards:

• High Basic salary
• Medical and insurance coverage
• Yearly pay increment
• Additional 2 days of annual leave every year
• Able to attend internal and external courses
• Work alongside an award-winning team (Winner of Search Marketing Agency Of The Year 2022 & Lead Generation Agency Of The Year 2022)
• A super fun and dynamic company culture
• Work from home available

Probation Period:

This position includes a 6 month probationary period to assess mutual compatibility within the job role.

Why Us:

Voted by Adidas, CapitaLand, Grab, Lazada, Alibaba, L’Oréal, Hilton, Zalora and UOB, we are the winner of Search Marketing Agency of the year 2022. We are also the winner of Lead Generation Agency of the year 2022.

With an ongoing expansion plan, we want to gather the best talents in Singapore and bring Impossible Marketing globally. This means that you get to speak to some of the biggest brand representatives in Singapore and Asia.

In addition, we are probably the only Digital Marketing Agency in Singapore who takes CSR seriously. We launched “Project KATE” back in 2015 and have since supported multiple charity organisations and the less fortunate for free.

More info: https://www.impossible.sg/

Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.

Developing and monitoring campaign budgets.

Planning and managing our social media platforms.

Preparing accurate reports on our marketing campaign’s overall performance.

Coordinating with advertising and media experts to improve marketing results.

Identifying the latest trends and technologies affecting our industry.

Evaluating important metrics that affect our website traffic, service quotas, and target audience.

Working with your team to brainstorm new and innovative growth strategies.

Overseeing and managing all contests, giveaways, and other digital projects.