We are established since 1993 as one of the player within the fast-growing luggage industry in Asia Region . As a leading player in the industry, Bright Alliance two key priorities are striving to constantly innovate to meet demands of the today's increasingly sophisticated travellers, as well as to reach out to new markets by progressively and expanding our geographic coverage to new territories. Bringing quality and innovations to everywhere we travel, products of Bright Alliance has become synonymous with word proof.In short, every Traveler can rely on Bright Alliance for the ultimate travel solutions Our merchandise mix includes luggage, backpacks, winter apparels, laptops, briefcases, small leather goods and travel accessories.The brands are Lojel, Eminent, Echolac, Hush Puppies, Vaude, Yupama, Slazenger, D'ecember, and more. We have an innovative Product Development Team brimming with creative and practical ideas that are often converted successfully into actual products that are popular and enjoy wide acceptance in the market. We also have a dedicated in-house marketing and customer service team who has been successful in marketing our products and brands in Malaysia and provide professional sale service.