Able to take responsibility in managing and executing our company's social media and marketing strategy.
Job Duties :
1. *Content Creation:* Creating and curating content for social media platforms, including text, images, videos, and other media.
2. *Scheduling:* Planning and scheduling posts to ensure a consistent online presence.
3. *Audience Engagement:* Interacting with the audience by responding to comments, messages, and mentions.
4. *Analytics:* Monitoring and analyzing social media performance using tools and data to assess the effectiveness of campaigns.
5. *Campaign Management:* Planning and executing social media advertising campaigns to reach specific goals.
6. *Follower Growth:* Implementing strategies to increase the number of followers and engagement on social media channels.
7. *Trend Analysis:* Staying up to date with social media trends and adjusting strategies accordingly.
8. *Competitor Analysis:* Researching and monitoring the social media activities of competitors.
9. *Report Generation:* Creating regular reports to showcase the impact of social media efforts and areas for improvement.
10. *Collaboration:* Coordinating with other teams like graphic designers, copywriters, and marketing teams to align social media efforts with the overall marketing strategy.
In essence, a Social Media Marketing Executive plays a crucial role in enhancing our brand's online presence, engaging with the audience, and driving marketing initiatives through social media channels.
