Responsibility:
- Together with Brand and Marketing Director, define the overall marketing strategy of the business and will oversee the consistent, effective and efficient execution of marketing programmes across all key areas.
- Accountable for the marketing expenditure and the company's marketing initiatives.
- Heavily involved with the development of seasonal selling concepts that drive effective and efficient positioning, strategy and creative direction
- Responsible for establishing and coordinating all marketing functions in the assigned marketing area for the purpose of assuring company growth, product development and profitability.
Requirements:
- Minimum Bachelor’s Degree, major in Marketing, Advertising, Designs, Creative or Visual Mechanizing is a plus
- Minimum 10 years’ experience with 4 years in people management capacity.
- Prior exposure in sportswear, apparel, fashion creative/design industry.
- Excellent time management, communications, logical-thinking, decision-making, presentation and organizational skills.
- High proficiency in English. Ability in Mandarin is a plus for liaison with counterparts in China headquarter.
- Passion on sports is a must.
