Team Summary:
The Value Added-Services (VAS) Solutions team is fully accountable for the operating performance and growth of Visa’s Value-Added Services business. Partnering with Visa’s Global Product Leads (Acceptance Solutions, Issuing Solutions, Risk and Identity Solutions) and working closely with Regional Product & Solutions and other business functions as required to successfully realize the VAS growth strategy within their region.
What a Regional Head VAS Solutions, does at Visa:
- Responsible for VAS sales and product delivery in the region, in close partnership with Global Business Unit leader colleagues in VAS and our Global Product organization.
- Execute on a multi-year strategy for the regional VAS business, which is derived from Visa’s global strategy to include nuances and priorities relevant to the specific region (e.g., fintech ecosystem, available payment methods, local regulation, mix of merchant segments, acquirer ecosystem, opportunities for inorganic growth).
- Developing and executing on VAS client sales strategy. (In conjunction with Account Executives for covered accounts).
- Driving adoption of value based selling methodology.
- Managing sales pipelines and overall sales discipline.
- Developing and delivering compelling client solutions.
- Identifying new target markets and client segments.
- Meet or exceed in-year and multi-year Sales and Revenue targets for the regional VAS business.
- Recruiting and building a world class specialist sales team to drive product penetration and sales.
- Build, execute, and monitor go-to-market motions designed to ensure VAS Products and Services are easy to sell and easy to buy.
- Enablement of Visa and partner Sales channels.
- Informs pricing guidelines with market intelligence.
- Programs for resale and referral partners.
- Sales narratives across client segments, which are tightly aligned with Product roadmaps.
- Deliver on annual Sales targets, measurable KPIs, and drive commercial excellence:
- Performance management
- Sales excellence and enablement
- Application of Sales tools to drive revenue growth and diversification.
- Foster a Sales mindset and culture within the business.
- Partner across internal Product organizations to design broad, sellable, and repeatable solutions that deliver against needs of specific, in-region clients or client segments.
- Support and deliver regional VAS Product roadmaps aligned with central product roadmaps that extend Visa’s relevance beyond our core network assets.
- Maintain a current, highly educated view of the regional Payment industry to identify Product opportunities, partnership opportunities, and assess competitive threats.
- Build and maintain relationships with key customers and foster a client-centric environment that emphasizes customer satisfaction and identifies cross/up-sale opportunities for all clients, including resale partners.
- Be an internal and external evangelist and agent of change to ensure the overall VAS Organization fulfills on its ambition to become an engine of growth for Visa.
- Raising and promoting the overall profile and strategic importance of the VAS business across the region.
- Build and grow a diverse, world-class team of leaders across Sales, Product, and Operations.
Why this is important to Visa:
For Visa to successfully deliver our VAS strategy, we need to ensure that we build and deliver world class solutions for our clients. We also need to strengthen the level of focus, connectivity and visibility for VAS in our regions. Our local teams in market are Visa’s primary connection to our clients, thus we need to invest and elevate our VAS presence in our regions to drive growth.
