The successful candidate will be leading a small team to provide marketing and business directions to the sales teams. Staying updated while monitoring the industry trends and marketing developments is expected for a marketing professional.
There will be contact with dogs & cats during video or photo sessions. Therefore individuals who would like to stay away from dogs and cats, or have a profound fear of dogs and cats, should not apply.
Job Responsibilities
· Identify marketing trends and key opportunities for innovation, brainstorm ideas and execution
· Work closely with sales team by supporting business development activities
· Manage the marketing budget and carry out the allocation for marketing activities eg paid advertisements, events or seminars etc
· Supervise the administration of the company website, content including research, idea creation, writing, copy editing, image selection, content marketing initiatives and performance monitoring
· Liaising with external agencies for the development of web content assets, monitor performance and SSL certificate
· Supervise the management & maintenance of the digital assets of the company
· Supervise the monitoring of social media accounts and paid advertising efforts.
· Monitoring industry trends, activities & market developments
· Plan and execute campaign strategies to increase traffic, conversions and revenue
Requirements
· Degree/ Diploma in marketing, business or related fields
· At least 4-5 years of working in a similar capacity
· Good command of English language, proficiency in Mandarin is an added advantage in order to communicate with Chinese suppliers & customers
· Digital marketing experience
· Experience and proficient with using digital marketing tools such as Meta Business Suite, Instagram Tools, TikTok, Canva, Mailchimp, and YouTube, is a must
· Ability to work effectively within a team and independently
· Meticulous with good organising skills
· Competency in Microsoft Office applications is expected