Digital Marketing | SEO / SEM | CRM | Analyst | Bukit Batok
Basic: $2800 - $3200
Working Days: Mon to Fri 8am – 5:30pm
Working Location: Bukit Batok
Responsibilities:
- Plan, create, and execute an SEO and SEM strategy
- Manage and create social media contents and postings
- Monthly meeting with partners and stakeholders to present campaign plans, campaign performance, and proposal to improve digital results
- Set up conversion and event tracking on the website and across various digital platforms
- Identify, measure, and report the performance of Digital Marketing campaigns, social media management and website; assess against goals (KPI and ROI)
- Manage buyer personas for targeted marketing.
- Stay up-to-date with the latest SEO, SEM, and digital marketing trends and best practices.
- Prepare and present reports regularly.
Job Requirements:
- A Diploma holder, preferably in IT or Engineering discipline
- 2 - 4 years of digital marketing experience including SEO, SEM
- Knowledge of technical SEO is a plus
- Familiar with Adobe commerce cloud platform, Adobe Creative Clouds suite
- Experience in web analytics tools such as GA4, PIWIK, Adobe Analytics.
- Experience in CRM and marketing automation software such as Hubspot, Dotdigital or Salesforce
- Experience with A/B testing and other testing metrics
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