Roles & Responsibilities
- Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
- Create buy-in for the product vision both internally and with key external partners
- Develop product pricing and positioning strategies
- Translate product strategy into detailed requirements and prototypes
- Scope and prioritize activities based on business and customer impact
- Work closely with engineering teams to deliver with quick time-to-market and optimal resources
- Drive product launches including working with public relations team, executives, and other product management team members
- Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
- Act as a product evangelist to build awareness and understanding
- Represent the company by visiting customers to solicit feedback on company products and services
Requirements and skills
- Demonstrated professional experience in product management or as an associate product manager.
- Proven track record of managing all aspects of a successful product throughout its lifecycle.
- Demonstrated ability to develop product and marketing strategies and effectively communicate recommendations to senior management.
- Solid technical background with understanding and/or hands-on experience in software development and web technologies.
- Strong problem-solving skills and a willingness to work hard to get the job done Work with cross-functional teams in a matrix organization Ability to work effectively Excellent written and oral communication skills
