- Seasonal Category Assortment Planning : Create and forecast seasonal product assortments leveraging market knowledge, consumer insights, trend assessment and financial risk and reward.
- Category Growth Strategy Development : Identify the future growth opportunities and solutions for Footwear. Prepare and update a mid-term growth plan and lead the execution, including product development (SMU, exclusive, local production and etc)
- Seasonal Go-to-Market Strategy Roll-out : Offer the most relevant range with compelling prices according to consumer needs in the respective channel/market. Plan and align the marketing activities with launch date arrangement across stakeholders.
- Business and Financial Analysis : Carry out seasonal business performance review based on merchandising KPIs. Participate financial planning with deep understanding in products and business to set a relevant yet achievable target