About the role
We are seeking a creative and skilled Video Content Producer to join our dynamic marketing team. As a Video Content Producer, you will be responsible for crafting engaging and meaningful content for our company’s various social media platforms. Your primary goal will be growth and engagement by producing visually appealing, informative, and current content that resonates with our target audience. This includes providing videography/video editing assistance to events and campaigns.
Key Responsibilities
- Be equipped with / acquire skills for videography and video editing for client-led and in-house events and campaigns, and conduct live-streaming or live-broadcast sessions when required. He/she should be able to source and work with external vendors or freelancers for bigger projects, i.e. managing and maintaining the quality of work produced.
- Conceptualise, plan, and execute content tailored to each social media channel (Instagram, TikTok, Facebook, LinkedIn), which may include graphics, photos, videos, GIFs, and written copy. Be familiar with the social media platforms such as effective usage of each platform, algorithms, best practices, etc.
- Collaborate with the team to develop social media content strategies aligned with the company’s goals, target audience, and brand identity to generate brand awareness, increase engagement and followers.
- Interact with the community or brands to build a strong rapport and foster a sense of community around our brand.
Technical Knowledge
- Social media know-how and best practices
- Basic knowledge of DSLR, audio, and light equipment (can be acquired on the job)
- Basic Adobe Premiere Pro, Illustrator/Photoshop, After Effects
