My Client, a well known brand is seeking to hire a Trade Marketing Executive preferably with Product and/or Trade Marketing experience in consumer electronics industry. You are an individual contributor and with "hands-on" and "walking the grounds" to understand the business and competitor activities.
You are:-
RESPONSIBILITIES
- Assist in planning and execution of business units’ specific marketing plans to help met the objectives of the various business units
- Ensure timely briefing, production and execution of all advertisings and promotions, and all above and below the line campaigns including in-stores marketing collaterals, price changes, new products launch and etc.
- Conduct market research and analysis to identify target consumer segments, market trends, and competitor activities.
- Conduct regular store visits to evaluate product visibility, competitor activities, and gather insights from retail partners.
- Monitor and evaluate the effectiveness of trade promotions, analyze ROI, and recommend improvements for future marketing strategies.
- Work closely with creative and digital agencies on website and social media accounts content updates, in-store visual merchandising & renovations, ad-hoc projects and etc.
- Preparation of reports.
- Support any ad-hoc activities assigned when required.
REQUIREMENTS
- At least 2 Year(s) of working experience in the related field, preferably in consumer electronics industry.
- Candidate must possess at least Diploma, preferably in marketing.
- Possess good problem solving skills, results-oriented & communication skills.
- Meticulous, ability to multi-task & passionate to deliver projects on time.
- Possess a positive attitude and willing to learn new things.
- Proficiency in Microsoft Office.
