• Develop and implement marketing strategies to promote products and services, collaborating with cross-functional teams and external partners.
• Conduct market research and analyze consumer trends to identify opportunities for business growth.
• Create and execute advertising campaigns across various channels, including digital, print, and social media.
• Monitor and evaluate the performance of marketing initiatives, adjusting strategies as needed to achieve goals.
• Manage budgets, allocate resources efficiently, and ensure the effective use of marketing funds.
• Build and maintain relationships with key stakeholders, such as clients, agencies, and vendors.
• Generate and present reports on marketing results and return on investment to senior management.
• Stay abreast of industry developments and emerging trends to stay competitive in the market.
• Collaborate with product development teams to align marketing strategies with product launches and updates.
• Implement and oversee customer feedback mechanisms to continuously improve products and services.