Job Responsibilities
· Create engaging content from ideation, planning, execution to post-production.
· Video production, editing, and photography which will be repurposed for additional channels (in-store collateral, promotional collateral, website).
· Create content and manage on various social media platforms such as Instagram, Facebook, Youtube and etc.
· Ensure content created is optimised for platforms and adhering to best practice
· Initiate and drive influencer strategy & engagement in collaboration with the Marketing team to leverage social media opportunities.
· Track audience preference and generate short video contents/recommend new topics to get a hold of their attention
· Brainstorming ideas and materialize them
· Maintain a positive image of the brand at all times
· Perform other related duties as assigned.
Requirements
· Possesses at least a Diploma in Marketing or related marketing disciplines.
· Minimum 1 year in Social Media Marketing in-house or at media, marketing or advertising agencies
· Experience with management of social media platforms, email campaigns and website content.
· Creative Storytelling techniques
· Detailed and organized
· Passionate about and proficient in video editing, and video editing tools, such as Adobe Premiere Pro
